Preston McClellan 2015 Resume

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HELLO MY NAME IS PRESTON MCCLELLAN 3727 N. Pine Grove Apt. 409 Chicago, IL 60613 • [email protected] • www.prestonmcclellan.com • 901.351.7322 • @p_mcclellan MY SKILL SET - HOW I WORK - Social/digital media management & development - Digital/Social Media - Graphic & Design - Adobe InDesign, PhotoShop, Powerpoint and Excel - Website maintenance & HTML - Content Manage Systems - Website Page Creation - Sponsorship activation ideation and excution - Presentation and sales proposal design - Sales leads generation and business development - B2B Marketing (Traditiona & Digital) - Sponsorship measurement, valuation, and research - Client and account management MY EDUCATION - WHAT I’VE STUDIED Major: Master of Business Administration & Master of Sports Administration (Dual Degree) Graduation: May 2014 3.9 GPA Major: Journalism/Public Relations (B.A) Graduation: May 2012 Awards: Outstanding Public Relations Student 3.9 GPA WORK PLATFORMS- WHAT I KNOW Navigate Research Marketing Coordinator Dates: March 14 - Present Duties: Social media management, business development, public relations outreach. Lead for content marketing. Work with internal teams to develop sponsorship and research solutions for clients. Ohio University Sports Administration Digital Media Assistant Dates: June ‘13 - May ‘14 Duties: All public relations/website/communications/digital strategy and content production for Ohio Center for Sports Admin. CONSULTING/FREELANCE FULL-TIME EXPERIENCE INTERNSHIPS University of Memphis Tigers Athletic Media Relations Intern Dates: Aug. ‘08 - May ‘12 Duties: SID for Volleyball, Golf, and Tennis. Handled all media/PR functions for those sports. Helped department launch social media presence. Graphic Design. Event Management. Stats. Publication design. Memphis Grizzlies PR Intern Dates: 2012 NBA Playoffs Duties: Assisted the PR Department during the week on game days with game notes creation distribution, social media, & more. EA Sports Maui Invitational (Kemper Sports) Media Relations Assistant Dates: Oct. ‘13 - Nov. ‘13 Duties: Worked with Media Relations team to execute PR, Social/Digital strategy and also run the media operations team. Created graphics with social integration for maximum social exposure. Social Media for Armed Forces Bowl Game and Heart of Dallas Bowl Game Dates: Nov. ‘13 - Jan. ‘14 Duties: Created social strategy for each bowl game. Integrated digital g raphics into social strategy to maximize exposure for @ArmedForcesBowl, @HODBowl, and the Facebook pages for each bowl game. Columbus Blue Jackets Freelance Digital Media & Graphics Dates: Jan. ‘14 - May ‘14 Duties: Assisted Digital Media department with various social media and graphic design tasks. Worked with various departments to create infographics and other material to engage fan base and create maximum exposure via social channels. Game Theory Group Marketing and Public Relations Dates: March 14 - Present Duties: Lead contact for marketing, public relations, social media, and communications. Took Twitter handles from less than 300 followers to more than 6,000. Digital marketing and brand growth. Sporting News Media Freelance Sports Business Writer Dates: March 14 - Present Duties: Write stories that cover the business of sports. REFERENCES Jim Kahler, Executive Director of Ohio Sports Administration (740) 593-4666 - [email protected] Vin McCaffrey, CEO of Game Theory Group (252) 227-4363 - [email protected] Tom Symonds, Assistant AD for Communications at the University of Miami 305-284-3248 - [email protected]

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Transcript of Preston McClellan 2015 Resume

Page 1: Preston McClellan 2015 Resume

HELLO MY NAME IS PRESTON MCCLELLAN3727 N. Pine Grove Apt. 409 Chicago, IL 60613 • [email protected] • www.prestonmcclellan.com • 901.351.7322 • @p_mcclellan

MY SKILL SET- HOW I WORK- Social/digital media management & development- Digital/Social Media - Graphic & Design- Adobe InDesign, PhotoShop, Powerpoint and Excel - Website maintenance & HTML- Content Manage Systems- Website Page Creation- Sponsorship activation ideation and excution- Presentation and sales proposal design- Sales leads generation and business development- B2B Marketing (Traditiona & Digital)- Sponsorship measurement, valuation, and research- Client and account management

MY EDUCATION - WHAT I’VE STUDIED

Major: Master of Business Administration & Master of Sports Administration (Dual Degree)Graduation: May 20143.9 GPA

Major: Journalism/Public Relations (B.A)Graduation: May 2012Awards: Outstanding Public Relations Student3.9 GPA

WORK PLATFORMS- WHAT I KNOW

Navigate Research Marketing CoordinatorDates: March 14 - PresentDuties: Social media management, business development, public relations outreach. Lead for content marketing. Work with internal teams to develop sponsorship and research solutions for clients.

Ohio University Sports Administration Digital Media AssistantDates: June ‘13 - May ‘14Duties: All public relations/website/communications/digital strategy and content production for Ohio Center for Sports Admin.

CONSULTING/FREELANCE FULL-TIME EXPERIENCE

INTERNSHIPSUniversity of Memphis Tigers Athletic Media Relations InternDates: Aug. ‘08 - May ‘12Duties: SID for Volleyball, Golf, and Tennis. Handled all media/PR functions for those sports. Helped department launch social media presence. Graphic Design. Event Management. Stats. Publication design.

Memphis Grizzlies PR InternDates: 2012 NBA PlayoffsDuties: Assisted the PR Department during the week on game days with game notes creation distribution, social media, & more.

EA Sports Maui Invitational (Kemper Sports) Media Relations AssistantDates: Oct. ‘13 - Nov. ‘13Duties: Worked with Media Relations team to execute PR, Social/Digital strategy and also run the media operations team. Created graphics with social integration for maximum social exposure.

Social Media for Armed Forces Bowl Game and Heart of Dallas Bowl GameDates: Nov. ‘13 - Jan. ‘14Duties: Created social strategy for each bowl game. Integrated digital graphics into social strategy to maximize exposure for @ArmedForcesBowl, @HODBowl, and the Facebook pages for each bowl game.

Columbus Blue Jackets Freelance Digital Media & GraphicsDates: Jan. ‘14 - May ‘14Duties: Assisted Digital Media department with various social media and graphic design tasks. Worked with various departments to create infographics and other material to engage fan base and create maximum exposure via social channels.

Game Theory Group Marketing and Public RelationsDates: March 14 - PresentDuties: Lead contact for marketing, public relations, social media, and communications. Took Twitter handles from less than 300 followers to more than 6,000. Digital marketing and brand growth.

Sporting News Media Freelance Sports Business WriterDates: March 14 - PresentDuties: Write stories that cover the business of sports.

REFERENCESJim Kahler, Executive Director of Ohio Sports Administration(740) 593-4666 - [email protected]

Vin McCaffrey, CEO of Game Theory Group(252) 227-4363 - [email protected]

Tom Symonds, Assistant AD for Communications at the University of Miami305-284-3248 - [email protected]