Press Release 20160411

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URL: https://goo.gl/maps/QR52uB7GMAv Venue: Via Vincenzo Forcella, 7, 20144 Milano, Italia AgIC supports an exhibition of SDM Keio Univ. in “Milan Design Week” Via Tortona Via Savona Via Voghera "Electronics, Everywhere” AgIC embed electronics into everything on the planet with printed electronics technology. "Ag Ink meets Design" -New living experiences- The invention of silver nano-particle ink allowed the free drawing of circuits by designers. This new world view brought by designers into an industry that was only with practical applications will bring a host of new experiences to our living spaces. At times, new technologies put on the garb of culture. Clothing once used to shield from the cold became articles of fashion. Somber iron grills were embellished and new, colorful Chevrolets outsold the Ford Model T. This same phenomenon is spreading over the field of electrical circuitry. In order to stimulate innovation via discovery by specialists in external fields, the display will show the changes since last year's Salone Satellite exhibit* as a process of evolution, providing evidence for the effectiveness of exhibition and experimentation as well as the fact that not only is design affected by technology but also that technology itself evolves with exposure to the power of design. We will be pleased if this exhibit can also serve as stimulation for the development of new innovations. * At Milano Salone Satellite 2015, the works "Slice of light" and "HANA AKARI" made using AgIC's silver nano-particle ink were shown by Keio Univeristy's SDM Research Institute. Superstudio Group Venue Venue Porta Genova Sta. Porta Genova Sta. footbridge footbridge Via Bergognone Via Novi Via Cerano N ©2016 AgIC, HAKUHODO and TAKEO

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Transcript of Press Release 20160411

Page 1: Press Release 20160411

URL: https://goo.gl/maps/QR52uB7GMAv

Venue: Via Vincenzo Forcella, 7, 20144 Milano, Italia

AgIC supports an exhibition of

SDM Keio Univ. in “Milan Design Week”

Via

Tort

ona

Via

Sav

ona

Via

Vogh

era

"Electronics, Everywhere” AgIC embed electronics into everything on the planet

with printed electronics technology.

"Ag Ink meets Design" -New living experiences-

The invention of silver nano-particle ink allowed the free drawing of circuits

by designers. This new world view brought by designers into an industry that

was only with practical applications will bring a host of new experiences to

our living spaces.

At times, new technologies put on the garb of culture. Clothing once used to

shield from the cold became articles of fashion. Somber iron grills were

embellished and new, colorful Chevrolets outsold the Ford Model T. This

same phenomenon is spreading over the field of electrical circuitry. In order

to stimulate innovation via discovery by specialists in external fields, the

display will show the changes since last year's Salone Satellite exhibit* as a

process of evolution, providing evidence for the effectiveness of exhibition

and experimentation as well as the fact that not only is design affected by

technology but also that technology itself evolves with exposure to the power

of design. We will be pleased if this exhibit can also serve as stimulation for

the development of new innovations.

* At Milano Salone Satellite 2015, the works "Slice of light" and "HANA

AKARI" made using AgIC's silver nano-particle ink were shown by Keio

Univeristy's SDM Research Institute.

Superstudio Group

VenueVenue

Porta Genova Sta.Porta Genova Sta.

footbridgefootbridge

Via Bergognone

Via Novi

Via Cerano

N

©2016 AgIC, HAKUHODO and TAKEO

Page 2: Press Release 20160411

Light designed by Manabu Tago (MTDO).

This program is collaborated with MIMAKI ENGINEERING and MTDO.

PRODUCTS

The tools used at the tea ceremony seat have a function beyond the merely

utilitarian, to create a once-in-a-lifetime sense of place tailored to the season,

the guest's state of mind, and the context of the topic at hand. The Re-Discovery

of Old Tools project looks at these old, disused tools as new materials, and

attempts, through technological updates and repurposing, to restore their

value by finding contemporary situations in which they could be useful.

Re-Discovery of old tools

PRI-THERMO®, an inkjet-printed heater that makes use of AgIC technology, is

able to add an extra layer of warmth to walls and windows. It is able to

render circuits automatically from size, output power, input voltage, etc.

Through the heating function of the patterns devised by its designers, an

anti-condensation feature in the frame allows for a clearer view of the

scenery through a window.

PRI-THERMO®

Primitive three-dimensional exercises model, which made by film having two

functions of electrical wiring by conductive ink and structure.

Design collaboration with MTDO.

Geometric Circuit

With the ability to now freely draw circuits through AgIC’s inkjet printing,

since 2015 we have been involved in the production of the Case Study Lamps -

a group of prototypes for exploring new lighting designs, using 21st century

manufacturing methods, reproducible, yet capable of evolving in separate

parts. The edition we are announcing at this time incorporates a newly wide

printable area, and evolved materials. The sheet-form lighting, printed on 125

µm PET film, can be decorated freely in any location, and is the enjoyable

culmination of a collaboration between technicians, creators, and decorators.

Case Study Lamp #2

The potential of paper brought out from Japan

Paper is an unique material - it is lighter and more flexible than anything

else, and can be either transient or sustainable. Our project has started to

explore the potential paper again.

ELECTRIC ink × Fine PAPER × GRAPHIC design by page

“page” is a creative team of the project seeking and exploring for the potential of paper. Started the

project with three members under the direction of OKAMURO, a graphic designer, from 2014.

This program is collaborated with HAKUHODO and TAKEO.

©2016 AgIC, HAKUHODO, and TAKEO

©2016 AgIC and MTRL KYOTO

©2016 AgIC

©2016 AgIC

©2016 AgIC, CEMEDINE, MIMAKI ENGINEERING, and MTDO

This program is collaborated with MTRL KYOTO.