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Presenting research visually: a poster design overview Presented by Rachel Dueck, University Marketing Northern Arizona University

Transcript of Presenting research visually - Course & Capstoneltss-clc11.weebly.com › uploads › 9 › 8 › 5...

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Presenting research visually: a poster design overview

Presented by Rachel Dueck, University MarketingNorthern Arizona University

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Importance of posters

EXPLAIN your project visually

SHOW outcomes

RELAY the project to your audience

Presenter
Presentation Notes
In general, your poster should serve as a visual explanation to your research project, using a combination of text, images, and charts/graphics. Be sure to explain the outcomes of your project and/or your next steps, and remember to speak in terms that your audience will easily understand. If you are speaking with folks who are unfamiliar with your field, be sure to avoid using jargon and technical lingo. If you are speaking with others who are very familiar with your work, you’ll want to speak to them in their terms, allowing yourself to be more technical.
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Poster design basics

EDIT your story

MAINTAIN balance

CONTRAST your background and your foreground

CHOOSE FONTS wisely

CHECK your work from a technical standpoint

Presenter
Presentation Notes
The design basics covered in this presentation are listed here.
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EDIT your story

Point 1

Point 2

Point 3

BOLD HEADINGS

VISUALS

CHARTS

Presenter
Presentation Notes
Edit your story: Be sure to condense your research paper into key highlights to display on your poster. Create an outline for your poster, including the key takeaways you want the user to remember after they have reviewed your poster, and be sure to include any required information. Break your story into key messages using large, bold headings, visuals that can help explain relationships, steps in a process, or otherwise difficult information to relay in a narrative, and charts for tabular data. In PowerPoint, there are several tools available to help create these visuals.
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MAINTAIN balance

GOOD BAD

Presenter
Presentation Notes
Remember to maintain a balance between your text, images, and charts, as well as white or “blank” space. The poster on the left—though not a perfect example of poster design—does a good job of creating balance. The poster on the right, however, is very unbalanced, showing only images. There is no indication of the project goals, outcomes, or even the name of the presenter. Be sure to include—at a bare minimum—all required information.
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CONTRAST

GOOD BAD

Make sure text and imagery maintain a high level of contrast.

Make sure text and imagery maintain a high level of contrast.

Presenter
Presentation Notes
Be sure to choose colors that allow a high level of contrast. If you have a dark background, create very light or white text, and vice-versa. Avoid mid-tones (for example, the middle-green against the blue is very difficult to read), and keep in mind that printing a poster with a dark background may wind up costing more than a lighter alternative would.
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CHOOSE FONTS wisely

GOOD BAD

Make sure all fonts are highly legible for both headings and body text.

Be sure to choose a size that will be legible from a distance as well.

Choosing FontsMake sure all fonts are highly legible for both headings and body text.

Be sure to choose a size that will be legible from a distance as well.

Choosing Fonts

Presenter
Presentation Notes
Whenever possible, try to stick to basic fonts that are easily legible. The fonts used in the “good” example are Arial and Times New Roman—both of which are easy-to-read, and freely available on most computers, which will avoid any mistranslation from computer-to-computer or during the printing process. Remember to keep your fonts large enough to be readable from a distance of 4-5 feet, where most of your poster reviewers might approximately stand.
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CHECK your work, technically

Presenter
Presentation Notes
From a technical standpoint, it’s advised that you e-mail your poster to yourself, and open it an another computer. For an extra technical check, open it on the opposite platform (if you designed on a Mac, open it on a PC, and vice-versa). When you pull it up on the other computer, be sure to look for things like replacement fonts, missing images, or anything that generally looks different than you expected. Correct these issues prior to sending your work to be printed.
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CHECK your work, technicallyRemember to ZOOM to 100% to check graphics and text size

GOOD BAD

Presenter
Presentation Notes
As you design your poster, keep in mind that your screen size is much smaller than your actual poster will be. To check the size and resolution of your text and graphics, be sure to “zoom” to 100%--an option in the lower-right corner of your PowerPoint dashboard. Once you’ve zoomed in, look for pixelated or “fuzzy” graphics, and be sure to swap them for high-resolution images (images that are 300dip or better, or most images taken personally from a digital camera). As a general rule, any image pulled off of the internet will be very low-resolution, and will get pixelated when enlarged.
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Presenter
Presentation Notes
Critique: Good things: Title is large and clear Numbers allow the user to follow the proposed “flow” of the poster Nice use of charts/visuals Things to improve: Contrast is difficult—white on a middle-blue could be improved by darkening the blue or lightening the background and using black text Visually, it’s not very compelling—it looks as though someone pasted slides from a PowerPoint onto the poster—remember to reformat any previous work so it is best displayed in poster format. Could benefit from large, bold headings to help the user flow through the poster more easily
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A Slip of Paper in a Black Walnut Box: An Examination of the Suffrage Debate

in Beverly, Massachusetts 1913-1915Sarah Fuller, Bridgewater State University

4th of July Celebration, 1920, Dodge Street in North Beverly, Helen Wales and Beverly Dunham (L to R)

…the hand of woman/a frail hand it istrue/But it can rock the cradle and dropthe ballot too…And though against thatfragile hand/Distrust and doubt arehurled./Still, the hand that rocks thecradle/ Should help to rule the world.

Woman Suffrage is the openingwedge to Socialism and Feminism,propagandas antagonistic toeverything held dear in Christiancivilization.

…she is not capable, has never shownherself and never will show herself capableof sustaining alike the life of the family withall its profound and absorbing demands,and the laborious technique of public life.

…the decline and fall of great nations andcivilizations in our world history…threesymptoms invariably attend the period ofdecay…the coming of women into public lifeand political prominence. This lastfactor…the fever of the diseased civilization.

The Beverly Beacon: A Woman's Newspaper11/1/1913

Mary Boyden, Anti Suffrage Secretary and Treasurer Records , 1915

Thesis: By presenting never before analyzed primary sourcedocuments recently discovered in the archives of the local BeverlyHistorical Society in Beverly, MA, this study shines light on the localnarrative, a missing piece of the state and national suffrage picture.Pro- and anti-suffrage women of Beverly, MA focused their attentionon three major arguments: national economic changes and how theseaffected female responsibility within the home and family, whether ornot female moral superiority had a role to play in politics, and finally,the social and political consequences that might result if women wereallowed to vote.

If the polls are such vile, disorderlyplaces as is claimed, then it is timewoman purified them by herpresence. Surely the affairs of stateneed to be conducted with decencyand sobriety.

Presenter
Presentation Notes
Critique: Good things: Text is large and bold—easy to read from a distance Nice use of images to add visual interest Thesis front and center—easily the first thing to read Nice contrast: black text on a white background Things to improve: Beyond the thesis, it’s difficult to determine where to go or how to make sense of the outcomes Large, bold headings could help tell this “story” and relay the outcomes more easily
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We used this probability model to allow for realistic clustering ofplaque granules.

A Mathematical Model for the Effects of Plaque Aggregation on the Neuronal NetworkThomas Howard with mentor Dr. Irina Seceleanu

(a) Program begins by plotting a horizontal line. (b) This linebranches to form 3 new lines half the original length andextended straight out and perpendicular to it. (c) Each newlyformed line branches in three more lines as in step (b). (d) Thejy new iteration generates new line segments of length. (e) Horizontal and (f) vertical offset can be manipulated torealize different geometries. (g) The fractal tree is skewed usingrandomly generated coefficients to ensure a realisticrepresentation of the neuronal network.

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(a) (b) (c) (d)

(e) (f) (g)

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Identify and label vertices and edges of the fractal tree, whereeach vertex represents a neuron. Similar to the neuronal networkin the human brain, a signal travels in one direction. For ease ofrepresentation, we use a symmetric fractal tree.

Department of Mathematics and Computer Science, Bridgewater State University, Bridgewater, Massachusetts

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Each vertex is assigned a high or low number of receptors using aBernoulli distribution with parameter p. The probability pdecreases from 1 to 0.8 as we move downstream along theneuronal network.

(a) (b) (c) (d)

(a) During the first iteration, a cell is randomly chosen with uniformprobability from an grid where n was chosen to be 400. A highprobability box is defined around the cells immediately adjacent tothe first cell. (b) A cell is chosen from within the high probabilitybox and a new box is positioned relative to the new cell. (c) Mostcell deposits will occur in the high probability box as a result of ourprobability distribution. (d) In a minority of cases, cells are chosenfrom the complement of the previously defined high probability box.A new box is formed around this last deposit.

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If a vertex has a highnumber of receptors, thesignal passes through theneuron with probability 0.9.If the vertex has a lownumber of receptors, thesignal only passes throughthe neuron with a probabilityof 0.3.

Image in orange depicts thepath of the signal in a healthyneuronal network.

1,1 −− jia jia ,1− 1,1 +− jia

1, −jia jia , 1, +jia

1,1 −+ jia jia ,1+ 1, +jia

• given the current locationSPA of the plaque, the nextgranule will be depositedin spacwith the followingprobabilities:• each cell in adjacent highprobability box is picked withprobability .• all other cells are pickeduniformly with totalprobability of .

PROBABILITY DISTRIBUTION FOR THE LOCATION OF THE NEXTPLAQUE GRANULE IN THE MATRIX A:

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• Deposit 5000 plaque granules.• Identify the closest edge in the fractal tree for each plaque

granule and compute distance from plaque granule to edge.• If distance is less than 5 we record this in a counter and deletethose edges whose counter exceeds a certain threshold value. Edgesdownstream are subsequently deleted from fractal tree.

The image below shows which neuronal pathways (in red) havebeen deteriorated by plaque granules deposited on the network.

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Image in green shows the path of signal through the neuronalnetwork that has been affected by the plaque deposits

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• The frequent use of the neuronal pathways in thehuman brain due to learning and memory exerciseshelps strengthen the neuronal connections whichbecome more resistant to plaque degeneration.

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Photograph, imaging fromhuman hippocampus.

Computer generated imageusing our mathematicalmodel.

13 −j

1)21( −j

• We simulated theseeffects in our model byincreasing thethreshold value for thenumber of plaquegranules in the vicinityof an edge required fordeletion of that edge.

Table below shows theaverage of the numberof neurons the signalreached for each of ourthree models havingrun the simulations alarge number of times.

Path of Signal Neurons Reachedwithout Plaque 413/1093

after Plaque 279/1093with Learning 329/1093

jia ,

lka ,

nn×

101

101

thj

Compare with image in orange in and note that the signal reachedless neurons than in a healthy brain.

0

200

-200

400

Presenter
Presentation Notes
Critique: Good things: Title is large and clear Numbers allow the user to follow the proposed “flow” of the poster Nice use of charts/visuals Things to improve: Again, it looks as though someone pasted slides from a PowerPoint onto the poster—remember to reformat any previous work so it is best displayed in poster format. Could benefit from large, bold headings to help the user flow through the poster more easily Text is “justified”—could improve readability by making it “left justified” Text is very small—could be very difficult to read at a distance It looks as though this person had problems finalizing their project—some of the sentences are chopped off. Remember to check your work technically by reviewing it on another computer. Contrast and choice of font at the bottom could be improved for better legibility.
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Presenter
Presentation Notes
Critique: Good things: Title is large and clear Charts/visuals used to explain complex narrative. Things to improve: Overall, the poster has too much information—it is visually overwhelming The use of color could be beneficial to aid in explanation, but it’s not clearly obvious why it was chosen. Remember to explain graphic choices easily, so someone can interpret it without your presentation. Text is very small, including text on some of the graphics. If you include text on graphics, make sure they are large enough to read, and of high enough quality to be crisp/clear. Use of color with the text may be difficult to read for someone who is colorblind.
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Additional resources

nau.edu/ugr

nau.edu/Research/Undergraduate/Poster-Presentation-Tips/

nau.edu/ugsymposium

nau.edu/CEFNS/Forestry/Student-Resources/Information-Technology/Plot-a-Poster/