Presentation1 - ResponseSource · Resonance The third issue is resonance. Word-of- Mouth (WOM)...

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Transcript of Presentation1 - ResponseSource · Resonance The third issue is resonance. Word-of- Mouth (WOM)...

Page 1: Presentation1 - ResponseSource · Resonance The third issue is resonance. Word-of- Mouth (WOM) constitutes one of the newest and most exciting brand- building opportunities today
Page 2: Presentation1 - ResponseSource · Resonance The third issue is resonance. Word-of- Mouth (WOM) constitutes one of the newest and most exciting brand- building opportunities today

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