PRESENTATION ON ROOTS

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    11-Aug-2014
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The presentation is about the company details.

Transcript of PRESENTATION ON ROOTS

  • TEAM NAME :YOUNG CREATORS COLLEGE : VICKRAM COLLEGE OF ENGINEERING CASE STUDY ON : ROOTS MEMBERS: 1.NAVEEN KUMAR.S 2.BASKAR.S 3.YUVARAJ 4.MUTHUKUMARAN
  • ROOTS Roots Industries India Ltd is a leading manufacturer of HRNS in India. The Slogan Of this company is QUALITY IS CUSTOMERS SMILE. Which means that they gave the major importance to quality.
  • HISTORY Established in 1970 by Mr.K.Ramasamy. The Reason behind the name of ROOTS is , founder of the Industry is from the Agriculture background. During his School days his Hobby was Automobile Repairing which developed into getting Master Degree in Automobile Engineering.
  • DEVELOPMENT In 1970 ,he started the Industry as the name of American Auto Services. Initially when he started manufacturing Horns,the need/demand was more in India. In 1978 they got good name to expand its operation because of its quality. In 1990 they lost their identification with the entry of foreign companies as their competitors.
  • The founder inspired by Robert Boss at 1991 and 1992. The products are tested in Germany. At 1993 the facilities are visited by the Robert Boss. They are happy to produce Products with ROOTS.
  • SUCCESS They are not only manufacturing the Horns ,they also have 7 different manufacturing products. Initially the cost of the product is higher (25%) than International standard cost. Finally when the price of product equals to the international product,they have called by Boss .
  • VARIOUS PRODUCTS MANUFACTURED HORNS CHAIRS AEROSPACE MATERIALS AIR CLEANERS SWEEPER SCUBBER MOPS
  • VARIOUS STAGES OF FORMING HOUSING
  • 5S ZONE MACHINE PROCESS CARRIED OUT: 1.RIVERTING 2.LETTERING 3.FLATENING 4.LAUNCHING
  • SAMPLE COMFORT CHAIR
  • COMFORT CHAIR It is more Comfortable and it is Indias first design. It has the warranty period of 5 years Cost of the Basic Chair starts from RS.4500 Per piece. Reliability test will be carried on it by 120 kg weight.
  • CONCLUSION The Main Aim of the Company is to maintain a good Quality. As Quality is the main key to seek the customers automatically towards them.
  • THANK YOU