PRESENTATION DESIGN GUIDE Including guiding notes.
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Transcript of PRESENTATION DESIGN GUIDE Including guiding notes.
PRESENTATION DESIGN GUIDE
Including guiding notes
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This is a title slide to be used as the very first slide. It has the same header position and pt size as BU section slide – see slide 25.
Do not place elements within shaded area.
Name/Date: Ericsson Capital 30 pointsColor: default gray (RGB: 88/88/90)
Headline for title slide: Ericsson Capital 70 pointsColor: Full blendREVIEW, AS CANNOT MAKE MORE THAN ONE LINE USING FULL BLENDColor: Any of the 8 full colors
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 3
This is a contents slide
Title: Ericsson Capital 32 pointsColor: Any of the 8 full colors. Choose one color per section to highlight text
Color: Green (RGB: 137/186/23)
Color: Blue (RGB: 0/169/212)
Color: Orange (RGB: 240/138/0)
Color: 80% Red (RGB: 233/92/56)
Color: 80% Dark Green (RGB: 0/123/120)
Color: 80% Purple (RGB: 143/63/123)
Title: Ericsson Capital 44 pointsColor: default gray (RGB: 88/88/90)
Do not place elements within shaded area.
CONTENTS
> natus eNror sit > voluptatem > accusantium > doloremque > laudantium totam> voluptatum deleniti
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 4
>SECTION TITLESection title: Ericsson Capital 44 pointsColor: White (ensure good contrast)
This is a section title. It sits on a full bleed image.
E-Con logo:Color: White out of background image (ensure good contrast)
Full bleed background image
Do not place elements within shaded area.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 5
Thought provoking statement on image: Ericsson Capital 44 points on 36pt line spacing.Maximum 4 lines of text.Color: White (ensure good contrast)
This is a full screen image slide with a thought provoking statement. To be used to convey ideas/concept in an expressive way.
Full bleed background image
E-Con logo:Color: White out of background image (ensure good contrast)
At vero eos et cusamus et iusto dignissimos
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 6
Half screen image/leftThought provoking statement on white: Ericsson Capital 32 pointson 36pt line spacing.Color: Any of the 8 full colors matching chosen section color.
This is a half screen left image slide with a thought provoking statement. To be used to convey ideas/concept in an expressive way.
Do not place elements within shaded area.
At vero eos et accusamus us iusto odioim dignissimos ducimus qui bland itiis praesentium voluptatum deleniti atque
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 7
SAEPE EVENIET
Lorem ipsum
› First-level bullet: Arial 24– Second-level bullet: Arial 20
› Third-level bullet: Arial 20
› Sollicitudin ettoreunc est mauris consequat in adipiscing nec pur us
Headline for standard slide: Ericsson Capital 44 pointsColor: Gray as default. Color highlight: Any of the 8 full colors toCoordinate with chosen section color
Bullet point text/body copy for standard slide: Arial 24/20 points Color: Default gray.Bullet colors: Any of the 8 full colors matching with headline to coordinate with chosen section color.
This is a half screen left side image slide with title and bullet points.
Half screen image/left
Do not place elements within shaded area.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 8
SAEPE
Half screen image/right:
Metadata:Arial 8 points, Color: light gray (RGB: 134/136/138)
This is a half screen right side image slide with title and bullet points.
Headline for standard slide contained in x1 line: Ericsson Capital 44 pointsColor: Gray as default. Color highlight: Any of the 8 full colors toCoordinate with chosen section color
Bullet point text/body copy for standard slide: Arial 24/20 points Color: Default gray.Bullet colors: Any of the 8 full colors matching with headline to coordinate with chosen section color.
Lorem ipsum
› First-level bullet: Arial 24– Second-level bullet: Arial 20
› Third-level bullet: Arial 20
› Sollicitudin ettoreunc est mauris consequat in adipiscing nec pur us
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 9
SAEPE EVENIET
Metadata:Arial 8 points, Color: light gray (RGB: 134/136/138)
Headline for standard slide with X2 lines: Ericsson Capital 44 pointsColor: Gray as default. Color highlight: Any of the 8 full colors toCoordinate with chosen section color
This is a half screen right side image slide with title and bullet points. Headlines must not cross into image. Only in this layout option can headlines run over two lines.
Half screen image/right:
Lorem ipsum
› First-level bullet: Arial 24– Second-level bullet: Arial 20
› Third-level bullet: Arial 20
› Sollicitudin ettoreunc est mauris consequat in adipiscing nec pur us
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 10
This is a right arranged image on white slide with title and bullet points.
SAEPE EVENIET ETTOREUN
Lorem ipsum
› First-level bullet: Arial 24– Second-level bullet: Arial 20
› Third-level bullet: Arial 20
› Sollicitudin ettoreunc est mauris consequat in adipiscing nec pur us
Single object placement:Objects photographed out of white sit well within the slide background.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 11
Single object placement:Objects photographed out of white that bleed out of slide boundary.
This is a right arranged image on white slide with title and bullet points.
SAEPE EVENIET
Lorem ipsum
› First-level bullet: – Second-level bullet:
› Third-level bullet:
› Sollicitudin ettoreun mauris consequat inscing nec pur us
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 12
Enabling the revolution
Icons on images:Color: White
Headline for standard slide: Ericsson Capital 44 pointsColor: White as default. Color highlight: Don’t highlight on image
This is a full screen image slide with title and icons. Icons can only be used in white on an image background.
Full bleed background image
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 13
Our greatest challenges
› Free speech› Education› Healthcare› Demographic change› Gender equality› Transport› Job creation› Climate change
This is a slide with title and information represented with the aid of illustration.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 14
Headline for standard slide : Ericsson Capital 44 pointsColor: Gray as default. Color highlight: Any of the 8 full colors to Coordinate with chosen section color
This is an image slide with title and bullet points.
SAEPE EVENIET ETTOREUN
Lorem ipsum
› First-level bullet: Arial 24– Second-level bullet: Arial 20
› Third-level bullet: Arial 20
› Sollicitudin ettoreunc est mauris consequat in adipiscing nec pur us
Single image no bleed. For example, use if slide content is not suitable for a half page image layout.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 15
› 135 years of innovation› Net sales 2010:
SEK 203 billion
Net Sales (SEK Billion)
90110
120
20102006 200920082007
119 118
PowerPoint-native, “handmade” diagram. In order to animate a chart, a duplicate is made of the original chart. The original is then placed on the art board and the duplicate is ungrouped and animated accordingly.
Minimize the color pallet. Use a range that complements the chosen section and/or Progressive tints.
PowerPoint-native, “automatic” diagram. Do not use shadows or 3D-effects and keep lines and grids to a minimum.
At vero eos et accusamus This is a chart slide with title and bullet points. The chart uses a reduced range of colors.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 16
North America
Latin America
Northern Europe & Central Asia
Western & Central Europe
Mediterranean
Middle East
Sub Saharan Africa
India
China & North East Asia
South East Asia & Oceania
3,982
1,626
6,710
9,807
10,818
7,181
4,419
21,425
13,498
10,795
2010
This is a chart slide with title and bullet points. The chart uses a full range of colors.
Primary color DARK BLUE and secondary colors PURPLE, RED and DARK GREEN, are reproduced as tints. Never as full strength colors in charts and diagrams
2pt 40% black line.Aligns key and keeps blocks of information clearly defined.
facilis est et expedita
› 70,550 aesentium› 35,700 quos› 54,000 excepturi
These are the “automatic” colors that are included in the color scheme in the template file.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 17
Distinctio facilis est
Sweden
United States
United Kingdom
Norway
Other Countries
› 46% of share capital in Sweden
› Representation on global stock markets
25%
8%
2%
19%
46%2010
MATTCOLOURS
ADJUSTED TO TIE IN WITH
SECTION
PowerPoint-native, “automatic” diagram. Do not use shadows or 3D-effects.
Minimize the color pallet. Use a range that complements the chosen section and/or tints.
This is a chart slide with title and bullet points. The chart uses a reduced range of colors.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 18
22%
6%4% 4%
2%
23%
7% 7% 6%4%
UnitedStates
China Japan India RussianFederation North America
Latin America
Northern Europe & Central Asia
Western & Central Europe
Mediterranean
Middle East
Sub Saharan Africa
India
China & North East Asia
South East Asia & OceaniaOther
Sales by Region (SEK billion and percent)
2010
Top 5 country share of sales
2010 H12011 H1
This is a double chart slide with title and bullet points. The charts use a reduced range of colors.
Expedita faciliset est
Minimize the color pallet. Use a range that complements the chosen section color or tints but differentiates from other charts.
Minimize the color pallet. Use a range that complements the chosen section color or tints but differentiates from other charts.
2pt 40% black line.Aligns blocks of information and helps separate multiple charts.
PowerPoint-native, “automatic” diagram. Do not use shadows or 3D-effects and keep lines and grids to a minimum.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 19
inctioDist lisest faci
Open standards
GSM, CDMA2000
GPRS, EDGE, WCDMA
HSPA, LTE, CDMA2000 EV-DO
20101990 2000
Mobile Telephony
Mobile Broadband
Mobile Internet
This is a diagram slide with. The diagram uses a single color blend from the available range.
Minimize the color pallet. Use a blend that complements the chosen section color.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 20
OperatorNeeds
Fixed Broadband & Convergence
Consumer & Business
Applications
Mobile Broadband
Communication Services
Managed Services
Operations & Business Support Systems
TV & Media Management
Connected Devices
› Managed services› Releasing the potential
of properly integrated technology
PowerPoint-native, “automatic” diagram. Do not use shadows or 3D-effects.
Minimize the color pallet. Use a range that complements the chosen section and/or tints.
Blan praesen tium ditiisThis is a chart slide with title and bullet points. The chart uses a complementary range of colors.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 21
faciin lisest ctioDist
Professionalism
This is a diagram slide with title. The diagram uses a color blends from the available range.
Minimize the color pallet. Use a blend that complements the chosen section color.
Respect
Perseverance
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 22
Truly mobile communication
› There are 6.9 billion people in the world› 5 billion of them own a mobile phone
› 500m fixed broadband› Acceleration towards a mobile broadband world
2016 MOBILE BROADBAND *
*Subscriptions/lines (millions)
M2M TO BE ADDED ON TOP
2016 FIXED BROADBAND * Subscriptions/lines (millions)
*4901M
0 0*639M
PowerPoint-native, “automatic” diagram. Do not use shadows or 3D-effects and keep lines and grids to a minimum.
These are the “automatic” colors that are included in the color scheme in the template file.
Presentation of Ericsson MS PowerPoint Templates and Tools | Ericsson Internal | 12882-LXA119463 Uen, Rev F | 2012-02-08 | Page 23