Concept/Brief

General Overview

Audience

Potential Products

Ten years of Hotflush Recordings

Produce a commemorative, limited edition pack to celebrate the 10th anniversary of Hotflush Recordings. The pack should be a print-based product that crosses over to digital media in some form. Research and develop a range of products that will be ei-ther contained in the pack or work as a promotional tool; for ex-ample posters, web banners, vinyl sleeves, cd cases etc.

The range of products would naturally appeal most prominently to DJ’s who are into the styles of music that are released on the label; music that is renowned for being forward-thinking within its genres.

- 3 x LP - label and sleeve design; unique folding style- CD label/sleeve- Improved logo design- Range of promotional materials for a launch event- Smoking paraphernalia- Pin badges- Small publication/zine documenting the label’s history- Extra visual material; posters, photographs, artwork etc.- Packaging for entire range of products- Limited edition t-shirts- Web materials, banners etc.- Slipmatts for DJ’s

Existing Hotflush Records Visual Material

Existing Material

Research

Visual ideas

ten years:

10 10