Grand opening event

Seattle Dowtown

Grand opening

• celebrity-Lindsay Lohan

• Free food and drinks- cupcakes, sandwich, Coca-Cola And Pepsi

• Advertisement- Post poster on the college and University.

• Facebook, Blog and Website.

• sending out e-mail to the community.

Grand opening promotional items

• First 100 customers – free 50 dollars gift card.

free one year membership- 10 percent off for a year.

take a photo with Lindsay Lohan.

Small gift- Aritzia logo necklace

All customer- free one year membership

small gift- Aritzia logo necklace

The Agenda for NOV 20 2013 Grand opening day

8:30- testing and setting up the speaker, music and sound field, Preparation of drinks and food. 9:00- Aritzia Chief executive officer, Lindsay Lohan, local media and the guests turn up for the event. We will provide all the guests with the logo design for Aritzia for recognition. 10:00- Grand opening event begin. Event holder begins to introduce the guests and warm up for the occasion. We will supply the guests with drinks and food. 10:30- Aritzia chief executive officer and Lindsay Lohan address the crowd. 11:00-Hanging and cutting of banners for celebrations. 11:15- The media will begin to interview the chief executive officer of Aritiza regarding the company and Lohan. 12:00- The banners need to be cleaned. Foods and drinks shall also be put on the table. 1:00- The store will officially open. Customers will begin to enter the store. 1:30 – first 100 customers take pictures with Lindsay Lohan. 20:00- The store will close and the clean up will begin. 21:00- There will be criticism of the event and employees of the company.

Image for the grand opening

• The image of our store resembles comfort, fashion and grace

• Decorate with flowers and ballnoons

• Soft piano music

• Graceful perfume