SUBMITTED BY: HIMANI AGRAWAL BBA IISEM

To have a general idea of procedure and policies being followed at Dainik Bhaskar. y To analyze the effectiveness of printing process in it y To get knowledge about printing process of the newspaper. y To see the effective utilization of resources.y

India's fastest growing media. Covering 12 States, 48 editions & 3 languages. y Media vehicles include Dainik Bhaskar, Divya Bhaskar, DNA, My FM 98.4, BTV. y Bhaskar Group also publishes Bal Bhaskar, the children's magazine and Aha! Zindagi, a wellness magazine. y Headquartered in Bhopal, the group publications have a readership base of over 1.70 cr.y y

Girish agarwal is director of marketing. y Design: Rahil shaikh y Chetan ahuja , chief manager - research /planning y Prashant vimal, sr executive y Biplob banerjee, chief human resources officer y Amitabh bhambhani, business head-real estate y Ashu phakey, coo y Priya panjikar, chief manager hr y Sanjeev kotnala, vp & national head. Marcomm y Dinesh gautam, correspondent New hires and recent promotions at dainik bhaskar y Mohan sarwate, dgm branding & events chandigarh/punjab/haryana was dgm branding & events chandigarh/punjab/haryana - 5 months ago y Deepak verma , reporter was reporter - 6 months agoy

Hierarchy:

Chairman Manager Unit Head HOD/S Accounts HR Production /Finance /Editorial Market manager Assistant manager Sr. Executive Executives Assistant peons

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KBA machine Real stand printing machine

Techno transfer system IV. Ink plant V. Printing tower VI. CPT machine VII. Folder system VIII. Riper machine IX. Wamac machine X. Stacker machine

KBA(Koenig & Bauer Prism) y It is a pick up station in mail room. y An operator operate all the process. y Automatic or manual both type work. y Temp. maintain 22`c by cooling tower.y

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Realo Paper comes from Korea. By the help of trolly, takeout paper into RS system. Paper is normally use in size: 41, 51, 27(it is smallest size). Paper is use in quality: Pragati, Rama, Nefa, Silican. Normally 20,000 no. of copies are make it in a bundle.

RO water is used for printing. y In it chemical found solution is adequate. y Water purifier, according to machine requirements. y It improve the quality of the ink.y

It is german plant. y Use 4 colours: Black, cyan(blue), magenta(reddish) and yellow. y Ink store in ink duck. y Supply by Numatic pistel acc.to machine requirement. y Ink provide acc to plate. y 85,000 papers are print in per hour.y

Ink duck(stored ink) Roller(To printing) Plate(Aluminum) Blanket(absorbed extra ink) Real Paper Print(paper)

8-8 plates are realized in per tower. y Total plates are 32 by 4 tower. y Capacity: 200/hr by 1 machine and 600/hr both machine approx. in 10sec.y

All papers turned upward. y Where papers are arrange serial wise automatically.y

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Riper for transfer the paper to packing machine.

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It is a automatically packing line. Pick up the copies and make a bundle. Paste bundle addresser or label. Wrap with brown paper. Wrap with Plastic rapper i.e. safe from water. Staple all the Papers Turn table then again stapler Distribute them between 200kms.

Stacker where bundles are count in groups. y It works acc. to machine speed i.e. 100 or 200 as.y

One center after every 5kms. presence in 17 cities across 5 states. approximately 17 million readers. Published from many cities of North and Central India: Bhopal, Indore, New Delhi, Luckhnow, Nagpur, Gwalior, Jaipur, Ajmer, Jabalpur,Varanasi, Ahmadabad. y Dainik Bhaskar Daily No.1 of: News Paper MP, Rajasthan, Chhattisgarh, Haryana, Chandigarhunjab, Himachal. y plans to sell up to 24.78 million equity shares on going public.y y y y

At Connect.in.com, we can see Dainik Bhaskar web of connections, news, videos, photos and post our opinions. y Dainik Bhaskar has its own venture of MY FM Radio station. y The Bhaskar Group is entering Punjab with its flagship Hindi newspaper, Dainik Bhaskar. y It has chosen three cities: Amritsar, Jalandhar and Ludhiana.y

Working staff: Unskilled. Skilled. Up skilled

(According to their ability and skills salaries paid.) Compensation plan also include other benefits such as fringe benefits,PFs,

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Job enlargement Pay plan Job enrichment Praise & recognition Job rotation Job satisfaction Responsibility Participation Competition Teamwork Coordination

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It works on mass level of media. We come to know, how the printing press work. Published from many cities of India: Bhopal, Indore, New Delhi, Luckhnow, Nagpur, Gwalior, Jaipur, Ajmer, Jabalpur,Varanasi, Ahmadabad. Dainik Bhaskar Daily No.1 of: News Paper MP, Rajasthan, Chhattisgarh, Haryana, Chandigarhunjab, Himachal. Media vehicles include Dainik Bhaskar, Divya Bhaskar, DNA, My FM 98.4, BTV and Bal Bhaskar for children's and Aha! Zindagi, a wellness magazine.

They can use machine producing comparatively less sound. y To capture more consumer. sound distribution channels should be used. y Effective sales promotion techniques should be used to capture the enrapture market. y Sales promotion techniquesNew offers for new consumers.y