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YES, WE ARE ALL INDIVIDUALS! Sociaal, media en overheid
Martijn Kriens | @martijnkriens
Martijn Kriens
@martijnkriens | [email protected]
Business|Science|Government|Innova2on|ICT|eHealth Cloud|Pancakes|Upstream|RTLNieuws|iCrowds|AIM|IIPSaaS WirelessArnhem|Vlieger|Recalcitrant| ....
UPSTREAM
@upstream | www.upstream.nl
Marketingfact, TravelNext, FoodNext, SportNext, UMCN St. Radboud, Deli XL, HAN, Rabobank, ING, WNF, Efteling, TUI Nederland, Omroep Gelderland, TMG, Arnhem Dichtbij, RTL, Cito, Bank van Morgen, AIM, Gemeente Nijmegen, RTLNieuws
"An 'organiza,on' is but an idea-‐-‐a concept. People, as individuals, are the ul,mate reality and the only opera,ve element. An idea cannot make a commitment to anything or take responsbility or ac,on-‐-‐only individuals can." -‐ Chris Rufer
7.090.779.549ple Helix (10-‐01-‐2012)
Conversation and communication
Page § 10
Conversation and communication
Page § 11
Conversation and communication
Van de eeuw van mijn vader naar de eeuw van mijn zoon
Facebook Daily in NL
12.000.000
Twitter Daily tweets in NL
5.000.000
Sources Dutch social web In the Netherlands
390.000
Social media use per agegroup
0
10
20
30
40
50
60
70
80
90
100
20 - 34 jaar 35 - 49 jaar 50 - 64 jaar 65 jaar e.o.
social media
social media
Feb. 2012, O&S Amsterdam
Verkiezingen 2012 Luisteren naar de bank thuis
# political messages 25 Maart tot en met 23 September 2012
5 Miljoen berichten!
Val kabinet
Programma’s
Verkiezingen
# last month before election 2,2 Miljoen berichten (normaal is ongeveer 50.000 per maand)
RTL Premier-‐debat RTL Carre-‐debat NOS Slotdebat
Verkiezingsdag
EO debat
Sources political messages Van de 2,2 Miljoen totaal in maand voorafgaand aan de verkiezingen
Bron Aantal Twitter 1.644.184 Nieuws 224.855 Facebook 96.168 Forum 50.135 Blog 35.105 Hyves 21.967 Overigen Minder dan 1%
Twi$er is the most important social pla2orm for poli4cal discussion
How to determine sentiment Volgen van specifiek sentiment in relatie tot lijsttrekkers
Y-‐as is percentage, totaal vier lijsDrekkers is 100%
Role sentiment in debates “Mijnheer Rutte, nu doet u het weer. Opmerking bij de start stuurt sentiment hele debat
Partij of partijleider Samsom trekt PVDA omhoog
Voorspellende waarde Op basis van aantallen berichten, berekend op basis van trendlijnen
VVD 41 PVDA 40 SP 15 PVV 15 CDA 12
Premier-‐debat
Project X Haren De wisselwerking tussen massa en sociale media
Project X Haren
A 16 year old girl invites some friends to het sweet sixteen party…
Project X Haren 7 September plaatst Merthe haar uitnodiging
Slechts 401 berichten tot en met 17 September! (Facebook 32 originele berichten waar 219 reac2es op zijn gegeven. Reac2es komen bovenop de 401. Twicer Gemiddeld 2 reac2es op bericht. Totaal maakt dat ongeveer 1000 berichten In 10 dagen)
Project X Haren Until 17th of September mainly messages from region Groningen
Project X Haren Tweet from NOS on 15:29 starts the real buzz on social media
Project X Haren 19th and 20th September it grows to 11.000 messages. Main subject is youth planning to join the “party”
Project X Haren Messages are more and more comming from all over the country
Nog steeds 65% van de berichten uit de regio Groningen
Project X Haren In the evening it further growths, especially after 20:30. Topics mainly from younger people
Project X Arnhem The start
In the evening a Facebook page is made that immediately a$racts a$en4on in the night Messages mainly from Arnhem
Project X Arnhem Page creation until 28th September (date of the “party”)
Prac4cally no buzz from the crea4on of the page un4l the date of the party
Project X Arnhem Afternoon 28th September
15:30 ar4cle on the government ac4on by the NOS on the webpage
Project X Arnhem Late afternoon, early evening
Short burst of a$en4on due to the police barricades at the entrance of the city
Hardly any conversa4on of youth talking about going to the party
Neelie Kroes ICT radically alters how people inhabit the world, how they interact, how they perceive
the world around them: indeed, it is changing what it is to be a human being in society.
Neelie Kroes ICT radically alters how people inhabit the world, how they interact, how they perceive
the world around them: indeed, it is changing what it is to be a human being in society.
hDp://www.europa-‐nu.nl/id/viskg1vdzwxf/nieuws/toespraak_eurocommissaris_kroes_over?ctx=vig9egsodqzy
eGovernment
Government
“At it’s core, Government is what we do together that we can not do on our own”
Tim O’Reilly
"Your role as a ci4zen does not end with
your vote!"
Icelandic constitution
Icelandic constitution
Code for America Adopt a fire hydrant
“Verbeter de buurt”
WAT BETEKENT DIT VOOR DE OVERHEID? Arnhem dichtbij – Verzet tegen het kunstencluster
WAT BETEKENT DIT VOOR DE OVERHEID? Petities.nl
Crowdsourcing policy
Topsectoren & ICT roadmap
Centralised De-‐Centralised Distributed
Rand
The power of open networks
Hello everybody out there using minix - I'm doing a (free) operating system (just a hobby, won't be big and professional like gnu) for 386(486) AT clones. This has been brewing since april, and is starting to get ready.
From: [email protected] (Linus Benedict Torvalds)
New paradigm “The invisible hand”
Coopera4on without Coordina4on Clay Shirky
YES we are all individuals!
UPSTREAM It’s all about Content, Conversation and Collaboration
@martijnkriens | [email protected] | Martijn Kriens
CONVERSATION
COLLABORATION
CONTENT Questions?
BEDANKT EN SUCCES!