Preet Vihar_Delhi_Hunter Business Group
-
Upload
ravindra-kirti -
Category
Documents
-
view
116 -
download
3
Transcript of Preet Vihar_Delhi_Hunter Business Group
![Page 1: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/1.jpg)
HUNTER BUSINESS GROUP
A P M P - 0 6D E L H I – P R E E T V I H A R
R A V I N D R A K U M A R K I R T I ( S 1 5 M M M M M 0 1 9 5 6 )
P R A N I T S H A R M A ( S 1 5 M M M M M 0 2 1 3 1 )
J I T E N D E R S I N G H( S 1 5 M M M M M 0 2 0 8 7 )
N I T E S H K U M A R S I N H A( S 1 5 M M M M M 0 1 8 9 1 )
A M I T S U L E K H( S 1 5 M M M M M 0 2 0 9 8 )
A J A Y B H A T ( S 1 5 M M M M M 0 0 0 7 4 )
![Page 2: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/2.jpg)
HUNTER’S CORE OFFERINGS
![Page 3: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/3.jpg)
THE EVOLUTION OF GASOLINE SERVICE STATION & BRANDED TBA MARKET
![Page 4: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/4.jpg)
THE STAR OIL ACCOUNTTBA Business Revenue Fell over 20% Loosing money in 1991-1992 Strong Customer Relationship
![Page 5: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/5.jpg)
TEAM TBA
![Page 6: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/6.jpg)
DIRECT MARKETING EXPENSES
The Hunter Customer Contact Matrix
![Page 7: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/7.jpg)
GOLD ACCOUNTS
![Page 8: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/8.jpg)
TEAM TBA RESULTS
![Page 9: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/9.jpg)
HUNTER OFFERING MATRIX
![Page 10: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/10.jpg)
EARLY SUCCESSESAfter 6 Months 24% increase in number of active star accounts Over 100 Gold accounts 1993 sales surpassed $20 million targetBut 1994 – Decrease in sales volume and number of accounts
![Page 11: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/11.jpg)
PLANNING AHEAD
![Page 12: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/12.jpg)
ALTERNATIVESAssumption of constant fixed cost of $1.5Million
Maintain fixed operating expenses at 40-45% ($1.28 million)
Hybrid: Reducing fixed costs and sales and marketing costs consistent with 1993 decline in revenue.
![Page 13: Preet Vihar_Delhi_Hunter Business Group](https://reader033.fdocuments.us/reader033/viewer/2022051122/58ef053d1a28abab5d8b45bb/html5/thumbnails/13.jpg)
THANK YO
U