Predictive analytics - 3 best usage tips
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3 tips on how to benefit from the Predictive analytics at TrueSocialMetrics.com. Before you post something at your social media page, test your posts with our Predictive analytics to predict which of them will be the most engaging. Such proactive analytics will help you always post effective content and get rid of posts followers tend to ignore.
Transcript of Predictive analytics - 3 best usage tips
TrueSocialMetrics3 tips
on how to benefit from thePredictive analytics
How to use the Prediction report
1. Compare different Types of Content.
2. Compare all Social Networks.
3. Use Posts analytics report for ideas.
1. Compare types of ContentCompare different types of content to see which type will generate the highest response.Test the same text selecting different types of content each time: Text vs Link vs Image vs Video. In this case a Facebook post for Pets adoption non-profit organization goes the best with an image and the worst with the video.
2. Compare all Social NetworksUse Prediction report to check and compare the same post for different social networks. In the following example the same post in Twitter and Facebook requires different type of content to attract the most reaction. In Facebook the post goes better with an image, in Twitter - in plain text or with a link. Don’t just post similar content to all social networks but customize it to gain the most effect.
3. Use Posts analytics for ideas Use Posts analytics reports for ideas about hashtags, keywords and types of content that work the best for your audience and each social network. You can also learn some ideas from your competitors’ best posts if you connect their social media pages.
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