Predicting More Scouting in New York City

Empowering people who care about neighborhood kids to create impact using data.

A Vision to Serve 50,000NYC Youth by 2017

Data driven decision making has become a staple of most corporations.

Three Value Propositions for GNYC

2.

What areas in NYC are better suited

for Traditional Scouting

resources?

3.

Develop a Tool to Help NYC Decision

Makers Help Us Attract and Retain

More Scouts.

1.

What areas in NYC are better

suited for Scoutreach resources?

Data Science Methodology

Insights & Change

Insights

and

Change

Willingness to Change

Adhere to Domain knowledge

New Ideas or Confirmation of

beliefs

Third Party

Evaluation of Insights & change

Understand Social risk Makes Issues Visible

Finds Those in Need

Transforms Outreach

From Data to Action

Campership

Internal

Advancement

Rank

Tenure

Income Level

External

Education

Ethnicity

Unit Success Evaluation

New

Membership

Drop out

Advancing

Adult Member

Leaders

Paid

Trained

Membership

Analysis

Analysis Overview

Start with Success

Successful

Member

Successful Unit

Start With Success

Classifying SuccessCub Scouts

Stay for 3 or more years

Become a Boy Scout

Boy Scout

Stay for 5 or more years

Attain high level of

advancements or rank (Eagles)

Successful UnitSuccessful

Member

Cub Scouts

15 % of members stay for 3

or more years

Boy Scout

20% of members stay for 5 or

more years

Or 20% attain Eagle

SumAll.org

Feb 3rd 2015

Introduction to the Dashboard• Spotfire Technology

• Interactive Features

• Drill Down

• Export Capabilities

• Internet Based

• Shareable with Stakeholders

Streamline Workflow

Benefits of a Dashboard

Consolidate

Information

Understand

Strengths &

Challenge Areas

Mapping within the Dashboard

What the map shows

• Identification of where units & schools are located

• Classification of which Units are the most healthy

• Understand external factors (income levels) to location of Units

What the User can do with mapping

• Identify neighborhoods that are ripe for either traditional

Scouting or Scoutreach Scouting resources

• Identify local schools for recruiting in existing units

• Tool for NYC decision makers To help expand local scouting

GNYC- BSA Membership vs Median Income

GNYC – BSA Youth Membership Heat

map

Density

Low High

Group

Pack

Post

Troop

GNYC – BSA Unit

Locations and

Median Household

Income Map

Membership

Type

* Membership

** Size of Income relative

to # of members

Median Household

Income

> $ 75K

$ 50K - $ 75K

$ 25K - $ 50K

< $ 25K

* Based on 2010 US

Census Data

The Next Six Months

• Share findings with key community and scout leaders throughout New York City.

• Invite these leaders to join in identifying prospective new units and leadership to organize them.

• Train volunteers and staff how to effectively use the Sum All findings/dashboard to better allocate our Council resources and grow scouting in existing Packs, Troops, Crews and Posts.