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    TATA MOTORS STRATEGIC ANALYSIS

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    Krishna Tavvala

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    phani_tavvala

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    TATA MOTORS STRATEGIC ANALYSIS - September 4th, 2009

    This is most comprehensive analysis you will find.

    Attached Files

    File Type: pdf Tata Motors Limited Comprehensive Strategic Analysis.pdf

    (1.68 MB, 210 views)

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    Re: TATA MOTORS STRATEGIC ANALYSIS - September 13th, 2009

    hey thnx alot for the effort... am lukin fr the hr policies followed in tata

    motors but not able to find it... anyways thnx

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    Re: TATA MOTORS STRATEGIC ANALYSIS - February 16th, 2010

    TATA Motors SWOT Analysis

    TATA motors is the market leader in Indian Industry with high market share.

    TATA motors began in 1945 since then it produced more than 3 million

    vehicles. TATA motors employed around 23000 employees and it is

    expanding with pace.

    Strengths

    TATA motors is market leader in Automobile Industry with high market

    share.

    TATA Motors Company have huge employee base.

    TATA motors employee productivity percentage is higher.

    TATA motors produce low price car with low fuel consumption.

    TATA motors is the reputable brand in Indian Industry.

    Tata Motors Limited is Indias largest automobile company, with revenues

    of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08.

    The companys dealership, sales, services and spare parts network

    comprises over 3500 touch points.

    Tata Motors has been aggressively acquiring foreign brands to increase its

    global presence.

    The research and development department of TATA motors is very strong.

    TATA motors posses High corporate responsibility.

    Weakness

    Return on Investment on TATA motors shares in low.

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    TATA motors is not able to meet safety standards in their vehicles.

    The domestic sales of the company are not up to the mark.

    Tata has not got a foothold in the luxury car segment in its domestic

    market.

    Opportunities

    TATA motors can take the advantage of their low cost car by entering into

    third world countries where people have low purchasing power.

    TATA motors should focus in developing luxury cars.

    TATA motors can introduce more safety features in vehicles to gain more

    customer satisfaction.

    Joint ventures in other countries allow TATA motors to easily enter into new

    market.

    Threats

    TATA motors have low cost advantage over its competitors, once the

    competitors find out the low cost production methodology then there will no

    competitive advantage.

    Other companies are starting to compete for some of this market share. In

    fact, the Pakistans Transmission Motor Company has built a basic four-

    wheeler for only $2,100. This car is considerably cheap and the Pakistan

    Transmission Motor company started exporting them to Sudan, Qatar, and

    Chile. This is going to be the beginning of new emerging car manufactures

    that will be producing low priced cars.

    The major challenge for TATA motors is the rising prices of steel, Aluminum

    and plastic which is heavily used in vehicle manufacturing.

    The low safety standards can impact the sales.

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    Re: TATA MOTORS STRATEGIC ANALYSIS

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    Re: TATA MOTORS STRATEGIC ANALYSIS - March 7th, 2010

    TATA motors is the market leader in Indian Industry with high market share.

    TATA motors began in 1945 since then it produced more than 3 million

    vehicles. TATA motors employed around 23000 employees and it is

    expanding with pace.

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    Re: TATA MOTORS STRATEGIC ANALYSIS

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    San S

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    Thumbs up Re: TATA MOTORS STRATEGIC ANALYSIS - December 23rd, 2010

    thanx alot..I hope this analysis gives me enuff info about my assignment.

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    Arrow Re: TATA MOTORS STRATEGIC ANALYSIS - December 24th, 2010

    The strength of TATA's is based in the their OLD strong BRAND. The rand has

    got amazing loyalty.

    One of the leading company in automobile industry with more than 70 years

    of experience. During this period it had produced more than 3 million vehicles

    which is huge achievement for the company.

    TATA motors has been expanding its business which is obviously require

    more workforce. Currently TATA motors employee base is 23,000 Approx.

    One of the strengths which is very visible in the industry and also beneficial

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    for TATA motors revenue are low price vehicles and low fuel consumption.

    Due to TATA motors strong brand and quality vehicles it has good reputation

    in the industry.

    It is India largest automobile company with revenues of Rs. 35651.48 crores

    (USD 8.8 billion) in 2007-08.

    TATA motors is expanding its network in International market by aggressively

    acquiring foreign companies.

    TATA motors has been famous to introduce new vehicles, this is possible just

    because of the strong research and development.

    TATA motors also play active role in corporate and social responsibility.

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    Richa Sharan

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    richlish

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    Re: TATA MOTORS STRATEGIC ANALYSIS - March 9th, 2011

    it is the most useful and comprehensive article ever come across. thank you

    for the help.

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    Bruce Leslie

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    Re: TATA MOTORS STRATEGIC ANALYSIS - October 23rd, 2011

    This looks great, thanks heaps.

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    Bimal Mandal

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    Re: TATA MOTORS STRATEGIC ANALYSIS - October 29th, 2011

    Thanks for posting this

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