PR & PROMOTION AUSTRIA

DARJEELING LIMITED BLU-RAY FANTASTIC MR FOX DVDCROSSPROMOTION TH. RELEASE OF THE GRAND BUDAPEST HOTEL

Total Contacts & Media Value

CONTACTS MEDIA VALUE in €

PRINT 2.500.000 11.550

ONLINE 4.899.500 32.111

TOTAL 7.399.500 43.661

Print

• M*Magazin (national monthly movie & entertainment magazine)– Blu-ray tip „Darjeeling

Limited“

Print

• Skip (national monthly movie & entertainment magazine)– Blu-ray tip „Darjeeling

Limited“

Online

• vice.com (international magazine with focus on arts, culture, and news topics– movie tip – sweepstake: “Darjeeling

Limited” DVD & Blu-ray to be raffled

Online

• skip.at (movie portal)– movie tip – sweepstake „Darjeeling

Limited“ DVD & Blu-ray to be raffled

Online

• beyondpixels.at (gamers & movie portal)– movie tip – sweepstake „Darjeeling

Limited“ Blu-ray

Online

• uncut.at (movie portal)– movie tip– sweepstake: „Fantastic

Mr. Fox“ und „Darjeeling Limited“ DVD to be raffled

Online

• oeticket.at (event & entertainment portal)– movie tip – sweepstake: “Fantastic

Mr. Fox” und “Darjeeling Limited” DVD to be raffled + teaser on FB fansite (63.000 fans)

Online

• kinofilm.at (movie portal)– movie tip– sweepstake: „Fantastic

Mr. Fox“ DVD to be raffled

Online

• film.at (movie portal)– movie tip– Sweepstake: „Fantastic

Mr. Fox“ DVD to be raffled

Online

• tvheute.at (online tv guide)– Movie tip– sweepstake: „Fantastic

Mr. Fox“ DVD to be raffled

Online

• seniorkom.at (entertainment portal targeting 50+)– movie tip– sweepstake: „Fantastic

Mr. Fox“ & „Darjeeling Limited“ DVD to be raffled

OSCAR WINNERS & TOP 5 TITLES

Total Contacts & Media Value

CONTACTS MEDIA VALUE in €

OUT OF HOME

700.000 16.500

TV 203.000 8.500

RADIO 105.000 7.368

PRINT 5.769.000 76.293

ONLINE 2.894.500 20.583

TOTAL 9.671.500 129.244

Out of Home

• INFOSCREEN44 large screens - approx. 6 square meters each in 11 of the most frequented subway stations415 screens (17 inch) in Trams/ULF 65 screens (17 inch) in buses

– 1 week 15’’ tip + sweepstake (silent spot)

– placing 20 years FSL trailer

TV

Café Puls (breakfast TV aired on Puls 4, Sat1 Austria & Pro7 Austria)– 2 min. FSL special on air– Live call to action– placing 20 years FSL

trailer– Show hosts presented

exklusive FSL box on in studio

Radio

• Welle 1 (regional radio station)– 2-3 mins. Blu-ray & DVD tip FSL Oscar winners:

“Black Swan, “Little Miss Sunshine”, “The Descendants”

– sweepstake - aired 10 times per week

Radio

• FM4 (national, urban radio station)– FSL special on air in morning show– raffle of exclusive Searchlight Box

Print

• RAY(national monthly movie magazine)– Subscriber’s special – Black Swan & 127 hours

DVD

Print

• Tele(national weekly TV guide supplement in several dailies)– DVD Tip Oscar winners

Print

• Skip (national monthly movie magazine)– DVD tip FSL Oscar

winners

Print

• dot (national monthly movie & entertainment magazine)– DVD tip FSL Oscar

winners

Print

• Wann & Wo (regional weekly entertainment magazine)– DVD tip FSL Oscar

winners

Print

• TV Media (national weekly TV guide & entertainment magazine)– FSL special 20th

anniversary: raffle of exclusive Searchlight Box

Print

• Bezirksrevue (regional monthly news magazine)– DVD tip FSL Oscar

winner „Crazy Heart“

Print/Online

• Salzburger Nachrichten/

• salzburg.com (newspaper)– DVD tip FSL Oscar

winners – sweepstake

Online

• heute.at (news and entertainment portal)– DVD tip FSL Oscar

winners– Sweepstake– placing trailer on site

Online

• seitenblicke.at (entertainment portal focused on stars, gossip & lifestyle)– DVD tip FSL Oscar

winners– sweepstake

Online

• dieacademy.at („Oscar“- fan site)– DVD FSL oscar winners– sweepstake

Online

• nachrichten.at (news portal)– DVD tip 20th

Anniversary - Top 5 FSL DVDs

– Sweepstake

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