Pr in yellowgroup

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From a Copywriter to a PR Manager in an full service agency Just a quick tour through some projects I was part of...

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Some of the things you may come across in an ad agency.

Transcript of Pr in yellowgroup

Page 1: Pr in yellowgroup

From a Copywriter to a PR Manager in an full service agency

Just a quick tour through some projects I was part of...

Page 2: Pr in yellowgroup

Advertising campaigns for shopping centres where may special area of expertise. I even promoted one of them with my own face!

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Of course working for corporate clients rarely involves only BTL and outdoor. Think more in line of openings, media conferences, events...

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And countless media releases in every newspaper we could get our hands on.

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One of my first PR projects involved a series of promotional actions for Gdansk Shopping Centre „Matarnia”. We set up a funpage where the clients could find all the latest news and promotions and also some interior design tips.

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Working for Matarnia was also the beginning of a cooperation with the local brunch of Polska The Times. Various shopping centres sponsored metamorphosis for the newspapers readers

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Working for a shoe brand United Nude was a pure pleasure. I set up a show room, managed media relations, arranged photo shoots and runway showings. What more could a girl want?