Pr cyberbullying campaign powerpoint

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CYBERBULLYING Team Mosaic: Hannah Morrell Emmanuelle Besnard Dustin Sikes Allison Dobosiewicz Tyler Rutledge

Transcript of Pr cyberbullying campaign powerpoint

Page 1: Pr cyberbullying campaign powerpoint

CYBERBULLYING

Team Mosaic:

Hannah MorrellEmmanuelle Besnard

Dustin SikesAllison Dobosiewicz

Tyler Rutledge

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What is Cyberbullying?

What? When a child, preteen or teen is tormented by another child, preteen or

teen using the Internet, interactive and digital technologies or mobile phones. It has to have a minor on both sides, or at least have been instigated by a minor against another minor.

How? The methods used are limited only by the child's imagination and access to

technology (Social networks, phones, chats…)

www.stopcyberbultying.org

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United States v. Lori Drew

Criminal case upon which Lori Drew was convicted of Computer Fraud and Abuse over the cyber-bullying of 13 year old Megan Meier.

Drew, a 49 year old woman living in Missouri, created a fake myspace account with the alias name Josh Evans to befriend Megan Meier

“Evans” and Meier began a flirtatious relationship that turned sour fast

Megan Meier hung herself because of the remarks made by “Evans”

http://abcnews.go.com/GMA/story?id=3882520&page=1

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Stats

20% had someone pretend to be someone else in order to trick them into revealing personal information

17% were victimized by someone lying about them online

13% learned that a cyberbully was pretending to be them while communicating with someone else

10% were victimized by someone else posting unflattering pictures of them without permission

45% of all teens have been cyberbullied in the past year alone

www.ncpc.org

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http://www.cyberbullying.us/research.php.

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Target Market

Middle and High Schools Faculty Parents of students Students

Create separate packets for each group Community

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Faculty

Needs the most information Include background data so they can

create their own presentations based on class needs

Topics: How to tell if a student is being bullied online What to do if you suspect cyber bullying How you can prevent cyber bullying as a

faculty member

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Parents

Also require a lot of background data. Focusing on prevention and signs

Topics: How to prevent your child from becoming a

target of bullying What to do if you find your child is being

targeted How to know if your child is a bully online, and

how to stop it

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Students

Require the most targeted information on how to deal with being targeted

Topics What to do if you are being cyber bullied How to prevent being targeted by cyber

bullies How to be respectful of others online

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Why do we need community involvement

With the communities help we can create enough awareness to eventually stop cyber bullying

Together we can decrease the statistics of cyber bullying

Cyber bullying is too big of an issue to handle alone

Make official laws against cyberbullying

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Ways for the community to be involved

Join local PTA’s Write letters to lawmakers Flag cyberbullying on social media sites Join movements/organizations

http://www.socialsafety.org/law_enforcement_cyberbullying.html

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Communication outlets of bullying

E-mails, Instant messaging, Text or digital imaging messages sent on

cell phones, Web pages Web logs (blogs), Chat rooms or

discussion groups Social Networking sites

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Bringing awareness to cyberbullying

Start a anti cyberbullying campaign School involvement

Special events Public speakers and personal testimonies Pledging to not bully PSA involvement

Advertisement on Facebook You tube video

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Place a permanent ad on Facebook raising cyberbullying awareness and prevention

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Strategies for stopping cyberbullying

Educate social media users on how to recognize, handle, and prevent cyberbullying

Show people the effects of cyberbullying

Inform people on how to report or go to higher authority if needed

Get people involved in the anti cyberbullying movement

No more anonymity Get laws passed making

cyberbullying illegal

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Theme: No More Anonymity

Facebook’s marketing director Randi Zuckerberg says the best way to end cyberbullying is to not allow anonymous or spam accounts

“people hide behind anonymity and feel like they can say whatever they want behind closed doors”

Eric Schmidt, former Google CEO has made this suggestion in the past and predictes “govenments will eventually ‘demand’ that people use their names for all online activity”

http://www.huffingtonpost.com/mobileweb/2011/07/27/randi-zuckerberg-anonymity-online_n_910892.html

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How Social Media sites can take action

Conditions and terms of use agreement before accessing a Social media site

Public record of your social media account Monitor Activity Point system like drivers when flagged or

reported.

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Financing

Our optimal plan will be to pair with a nonprofit and use their financial backing to help get our program off the ground. If not, we have several options: Bootstrapping: Generate funds ourselves Small bank loans Partner with similar programs of size or scope

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Critical Success Factors

How are we going to measure our success?

Indicators: Social media monitoring: Are kids talking

about the issue? Website traffic: Is our website generating

views? Number of participants: How many schools,

faculty, parents, and/or students are participating?

Focus on effectiveness more than efficency

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Stop cyber bullying