INTRODUCTION TO BUSINESS

GROUP MEMBERS:1. M.HUSNAIN2. HAFIZ ABDUL REHMAN3. M.BILAL4. TAHIR REHMAN5. JUNAID ALI

HISTORY:

• Incorporated by Korean company.• CE0 C.I KIM.• Established in December 1997.• April 1998, beginning of express bus

operations.• November 1999, city bus operations.• Started with 20 buses.• Initial equity investment was of us 1 million$.

Vision:“To be Pakistan's number 1 logistics company,

preferred by customers and loved by the employees”.

Mission statement:“We live by our core values every day - trust,

teamwork, integrity - and work towards creating value for all of our stakeholders. Our employees are the lifeline of this business and Daewoo takes great pride on the dedication and customer orientation of all its employees”. 

SERVICES: EXPRESS BUS SERVICE FOR CUSTOMER TRAVELING

CITY BUS SERVICE WITHIN A CITY TRAVELING SERVICE CARGO SERVICE FOR CONSIGNMENTS AND BILTY

DEPARTMENTS: OPERATION FINANCE ADMIN HR TRAINING WORKSHOP CARGO LOGISTICS ETC

Controlling:Daewoo express is much more conscious about their time and there IN and OUT. The organization’s plus point is the time conscious and it is very strict in this issue.

Social responsibility: Daewoo’s intention is to provide our employees and

subcontractor driver with a safe and rewarding workplace in which they feel part of a dynamic and growing business. This includes support and a genuine career path for all employees. Our business is actively involved in maintaining appropriate levels of occupational health and safety standards whilst obeying all local and federal laws.

The organization is also considering about the environment and general public safety.

MANAGERIAL ETHICS:

Level or stage of moral developmentThe company conduct workshops for their employees through which they are enhanced and they improve their performance.

Individual characteristicsIt mostly depends on the employee’s individual behaviour.

Organization structureDaewoo’s organizational structure is much more cooperative with the customers as well as staff. They listen to the employees and gets important feedback to make their policies.

ORGANIZATION CULTURE:Going forward we look to strengthen our performance management system to ensure that we have transparency and differentiation in our reward system based on contribution of each employee. Our training department will be working extensively on working on individual training needs of our employees along with various trainings to enhance the capacity of the organization. We are focused on introducing best HR practices to make it an employer choice in Pakistan and strengthen our position as the market leader in our industry. 

HR policyDaewoo conducts training session to enrich the employee knowledge.

Job securityJob security is enhanced.

Learning and developmentDaewoo also give awareness for importance of training.

Performance appraisalMotivation of extraordinary performer.

Communication process:• There is an open environment in the Daewoo which

allows the employees to communicates with each others. Before making the decisions the top level managers discuss it with their supervisor or employees. The organization allows the employees that the any one of them can meet the general manager.

Span of control:Span of control is narrow. There are less people under one person in the

organization, because it also control regional basis teams.Decentralization:

Not only the CEO takes the decisions but also gets feedback from employees.

Every man in the organization follows the decision of management.Decision making:

The process of decision making is held in organization by both centralization and decentralization. The decision making is held by the management of the company.

Destinations:Daewoo Express is working in 33 cities on 43 destinations with 200 buses.Daewoo is working with highly professional staff. Daewoo assures its passengers a safe & secure journey. For this purpose a separate Security Department is working. Effective and efficient drivers hired always. And a bus hostess to serve passengers with food and refreshments.Daewoo’ management put the best possible candidate for the job in the position.

Competitors:Faisal MoversNiazi ExpressBilal TravelsSky Ways

1. Safety and security:Daewoo assures its passengers a safe & secure journey. Some of the security & safety measures followed are: • life insurance of each passenger. • A team of skilled guards at all terminals. • Deputation of alert armed guard in the bus. • Security checking of passengers at boarding time. • Lost & found department for the security of luggage. • Movie capturing of all passengers before the departure. • Before boarding, carry-on baggage of each passenger is checked.

2. Online portal:Booking and reservationFare’s and time schedule Consignment tracking etc.

To provide a safe, comfortable and affordable door to door local transport solution to Daewoo express bus passengers. Daewoo cab also plans to provide customers an intra-city luxury conveyance medium at a reasonable rate nationwide.Daewoo cab – from Daewoo bus to your doorstep - Daewoo Pakistan express bus service limited has launched Daewoo cab – a pick and drop service for all of its passengers. This service is currently available in Lahore, Rawalpindi and Islamabad. Our future destinations include Multan, Karachi, Peshawar and Faisalabad.

Daewoo Miles card:Daewoo brings yet another new service for its valued passengers.

With Daewoo Miles Rewards Program, you can get "reward tickets" if you keep Daewoo Express as your preferred travel service.

The more you travel - the more reward tickets you get!

Conclusion:Pakistan's biggest Inter-city bus operator, Daewoo Express is growing big time. Since its inception in 1997, Daewoo Express has grown with the tick of clock. Today, it's offering international standard transportation services from 60 stations across Pakistan. Over 500,000 passengers travel across 60 stations of Punjab, Sindh & Khyber Pakhtoonkhwa via Daewoo Express every month.Furthermore, Daewoo Express also started operations from its 2nd Terminal in Lahore, located in Defence Housing Authority, phase 5 which is part of the larger vision of company's management.

Any Question?