Poster mind map improved

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OCR Media Studies – A2 Level Unit G324: Advanced Portfolio Mind Map and Research Name: Adam Fox Candidate Number: 2052 Center Name: St. Andrew’s Catholic School Center Number: 64135 Generation of Ideas for Ancillary Product 2) – Poster

Transcript of Poster mind map improved

Page 1: Poster mind map improved

OCR Media Studies – A2 Level

Unit G324: Advanced Portfolio

Mind Map and Research

Name: Adam FoxCandidate Number: 2052Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

Generation of Ideas for Ancillary Product 2) –

Poster

Page 2: Poster mind map improved

Mind Map

Name: Adam FoxCandidate Number: 2052Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

Theme Ideas

parody theme: This would be a light hearted take on the popular BBC TV series. This would be familiar and will directly relate to the trailer as we a now using that as the bases for the trailer. To do this I will use bright colours and bold text, this is what is used in the British Bake off posters and I can apply this to the soap opera genre. This would be a relaxing alternative to the dark poster on offer by other soap operas

Sinister theme: This would be a reminder to the audience that although the trailer is based on a popular light hearted television program, that it is still as series as the soap opera genre demands. This theme is adopted in existing soap operas to make the series more dramatic and raise the tension in the audience.

Romance theme: this theme is popular in the soap opera genre as it is something that the majority of the people can relate or aspire to. Tis also works for my trailer as there can b a love triangle element to the multisided narrative of the story.

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Mind MapTagline

Name: Adam FoxCandidate Number: 2052Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

“Seeing is Deceiving”. This is a play on the phrase ‘Seeing is Believing’ and connotes that the picturesque nature of Walton Hill will be stained by the feud that will arise between the characters. This play on words will be appreciated and provokes a lot of thought into the meaning, this makes it more subtle then existing poster taglines. The text will be in red and in sentence case, that is to say ‘Seeing is deceiving’ as opposed to ‘SEEING IS DECIVING’.

“A recipe for disaster.”: the verbal code ‘disaster’ connotes that the narrative will take negative turns in the series and that the characters that are displayed will have a hard time keeping themselves safe. This is typical of the soap genre as it offers escapism. It also plays with the cake theme in the poster and trailer by using the verbal code ‘recipe’. This cerates humour that I needed for the parody effect to take place.

“Love and loss”: this relates well to the romantic theme is the verbal code “love” clearly denotes the romantic side to the narrative. However it also connotes the negative side of romance as is denoted in the verbal code “loss”. This tagline connote that the narrative of the series will be full of ups and downs in the overall tone of the story and that it will be an emotionally engaging story.

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Mind MapImage(s) needed

For sinister theme poster: this would involve the faces of the characters in the trailer on the Walton hill cake that will be featured in the trailer. They are all facing each the with suspicion and worry. This would give the audience a look at all of the characters together and they will be able to judge them. The shot types will be close ups as this would give the audience a good level of emotional interaction between the characters and the images will be blended in to make it look as if they are apart of cake.

For the parody theme poster: this will be a high angle close up of the cake with the Walton Hill logo on it. The image will be centrally framed and positioned in the centre of the poster. This will connote that the Walton Hill logo, which represents the town and setting of the soap opera, is the most important aspect of the series. There will be a rolling pin, a cake slicer and a bag of flour on the edges of the shot to further illustrate the making of the Walton Hill cake.

For the romance theme: for this theme there will be a high angle close up shot of the Walton hill cake with the logo, as in the parody theme, but with two characters holding hands over the cake. This will symbolise that their love is throughout the narrative and that this is of great importance .

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Mind Map• Synergy with Social Media - This is

important as this creates the ‘personal relationship’ (Katz) that the audience will expect from existing products and so it is important that I ‘repeat’ (Steve Neale) this convention. I will do this by including the image of the Facebook and Twitter logos followed by the links to the soap operas pages on these sites. I have seen this used in other soap operas and films posters.

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Mind Map - Conclusion

In response to the finalizing of my ideas I will take the desired pictures for the parody based poster. For this I will need pictures of the Walton hill cake. I will either do this during the filming of my trailer or sooner depending on the availability of or the props. I will need to organize and arrange the props: rolling pin , cake slice and flour. I will also source and download a suitable font for the slogan . I will use Photoshop CS5 as this will allow me to present the poster In a professional way and also allow me to work in a professional manor.

Name: Adam FoxCandidate Number: 2052Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135