POST SHOW REPORTAGRITECHNICA ASIA 201715-17 MARCH 2017, EH 106, BITEC, BANGKOK

15 - 17 March 201715 - 17 March 2017Bangkok · Thailand

People, Technology, InnovationsPeople, Technology, InnovationsPeople, Technology, InnovationsPeople, Technology, InnovationsThe trade fair for agricultural machinery!The trade fair for agricultural machinery!

15 - 17 March 2017Bangkok · Thailand

People, Technology, InnovationsThe trade fair for agricultural machinery!

www.agritechnica-asia.com

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AgriTechnica_Asia_KeyVisual_Final_AI5.pdf 1 19.04.16 15:10

www.agritechnica-asia.com

POST SHOW REPORT15-17 MARCH 2017, EH 106, BITEC, BANGKOKVISITOR FACTS

82%WOULD RECOMMEND AGRITECHNICA ASIA

70%AWARDED AGRITECHNICA ASIA THE OVERALL RATING “GOOD TO EXCELLENT”

82%INTEND TO VISIT THE NEXT EDITION

50%HOLD A MANAGERIAL POSITION

85%ARE DIRECTLY INVOLVED IN PURCHASING AND PROCUREMENT DECISIONS

8,168TRADE VISITORSFROM 76 COUNTRIES*

INTEREST

14% Tractors, excavators10% Irrigation & drainage, water management10% Combine harvesters / balers / mowers9% Soil preparation implements8% Spare parts, system & components8% Spreaders / sprayers / integrated pest

management7% Precision farming7% Transplanters, sowing & drilling machines6% Transport vehicles and loaders6% Biogas / wood chipper / waste management14% Other

TOP 10 PRODUCTS

RiceFruits / vegetablesSugarcaneMaize / cornNapier grass / forageCassavaRubberOil PalmWheatPotato

JOB FUNCTION

33% Senior management17% Farm/mill/plant/

project manager18% Sales & marketing11% Research &

development, Engineering

5% Purchasing department

16% Other

COUNTRIES:

Malaysia

Thailand

India

Vietnam

China

Indonesia

Myanmar

Philippines

Japan

Singapore

CambodiaOth

er

15%13% 13%

8%6% 5% 4% 4%

2% 2%

28%

MAIN BUSINESS

Farmer

Exporter /

Manufactu

rer

Dealer / D

istrib

utor

Importe

r / Tr

ader

Miller /

Proce

ssor

Agricultu

ral Cooperativ

es

Retail Busin

ess

Trade / F

armer O

rganizatio

n

Breeder

Feed Productio

nOth

er

23%

12% 11% 10%

7% 7% 7%

4%2% 2%

15%

68% 32% from abroad+

*together with Horti ASIA 2017

“We came to AGRITECHNICA ASIA be-cause we are interested in precision farming to increase our agricultural productivity. The quality of meetings and technology has met our expectations. Back in the old days, it was very diffi -cult to fi nd an international high-quality exhibition like AGRITECHNICA ASIA in Thailand and it is fi nally here. I would recommend all corporate sugar mills and farm-ers to visit this event as it is an opportunity to improve your farm management and fi nd good customer service.“ Mr. Chira Kupachaka, Vice President - Sugarcane Farm, MITR PHOL Sugar Group, Thailand

“AGRITECHNICA ASIA was a very good exhibition. I spent three days here. The trade fair shows the best agricultural machines in the world and I was impressed by the diversity - it was an eye-opener for me. We came here to do business; we have done substantial research and we had very fruitful discussions with the manufacturers. I look forward to coming back again next year in August.“Mr. Paul Coveny, Vice President, San Carlos BioPower, Phillippines

“I visited AGRITECHNICA ASIA with the pur-pose to meet potential business partners who can supply products fi tting to the busi-ness we engage in such as implements and tractor parts. I am quite impressed by this exhibition being held for the fi rst time in Thailand where I could see a great poten-tial in doing so.“ Mr. Joon-Gyu Park, Manager - Global Sourcing Team, LS Mtron Ltd., South Korea

“For much of the world’s agriculture, the as-sumption of ‘Conservation Agriculture’ tech-niques is a must if the world food supply is to be both sustainable and adequate to future needs. A part of good ‘Conservation Agriculture’ is true precision and to achieve true precision requires the use of modern tools. AGRITECHNICA ASIA helps with the identifi cation and sourcing of such tools.”Randolph Fleming, Vice President, DOLE Philip-pines Inc., Phillippines

MORE THAN 375 HOSTED TOP-DECISION MAKERS FROM 18 COUNTRIES OF ASIA-PACIFIC

POST SHOW REPORT15-17 MARCH 2017, EH 106, BITEC, BANGKOK

STATEMENTS HOSTED BUYERS AND VISITORS

POST SHOW REPORT15-17 MARCH 2017, EH 106, BITEC, BANGKOKSTATEMENTS EXHIBITORS

89EXHIBITORS FROM 20 COUNTRIES

77%AWARDED THE TRADE FAIR THE OVERALL RATING “GOOD TO EXCELLENT”

75%RATED THE QUALITY OF VISITORS AS “GOOD TO EXCELLENT”

88%WOULD RECOMMEND AGRITECHNICA ASIA TO THEIR COLLEAGUES

“[...] It was a great opportu-nity to bring end-users, manufacturers and potential suppliers from the Asian region together at one venue. The further success of the event will help to support the development of the region itself.”Mr. T.C. Truesdell, Director – Global Marketing Communications, PÖTTINGER Landtechnik GmbH, Austria

“[...] AGRITECHNICA ASIA is a hub location and event to gather our buyers and dealers from the Asian and Paci� c re-gion and to further strengthen our coop-eration with regional banks and partners.” Mr. Zhu Qiang, Brand Manager, LOVOL, China

“For us AGRITECHNICA ASIA was a good show and a place to meet old and new business partners. We hope for similar results at next year’s edition. ” Mr. Sebastian Smija, Sales Manager Asia Paci� c, Fliegl Agrartechnik, Germany

For the full statements please visit www.agritechnica-asia.com

“There’s a lot of activity in the agricultural industry throughout Asia, especially in Myanmar, Vietnam, Cambodia and of course Thailand, with its very diverse market which was a key driver for AGCO to be part of AGRITECHNICA ASIA. [...] The exhibition has great potential to grow giving an ideal opportunity to showcase our products.”Mr. Alex Baker, Regional Manager – Asia/Far East Operations, AGCO Holdings (Singapore) Pte. Limited, Singapore

“[...] The show was a very good set up for meeting farmers and dealers and for showing them the latest technology implemented.” Mr. Alessio Riulini, Sales Director Asia, Maschio Gaspardo S.p.A., Italy

“AGRITECHNICA ASIA was a promising start in the right direction to establish a platform for western manufacturers to present ad-vanced agricultural machinery in a professional context. [...]”Mr. Benjamin Suchinda Punyaratabandhu Bhakdi, Regional Director, CLAAS Regional Center South East Asia Ltd., Thailand

VNU Exhibitions Asia Paci� c Co., Ltd.Empire Tower, 23rd Floor, Room no. 2307South Sathorn Road, Yannawa, Sathorn, Bangkok 10120, ThailandTel. +662 670 0900www.vnuexhibitionsap.com

DLG International GmbHEschborner Landstraße 12260489 Frankfurt/MainGermanyTel. +49 69 24788-0www.DLG-International.org

15 - 17 March 201715 - 17 March 2017Bangkok · Thailand

People, Technology, InnovationsPeople, Technology, InnovationsPeople, Technology, InnovationsPeople, Technology, InnovationsThe trade fair for agricultural machinery!The trade fair for agricultural machinery!

15 - 17 March 2017Bangkok · Thailand

People, Technology, InnovationsThe trade fair for agricultural machinery!

www.agritechnica-asia.com

C

M

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CM

MY

CY

CMY

K

AgriTechnica_Asia_KeyVisual_Final_AI5.pdf 1 19.04.16 15:10