Portfolio - point-sbloemfontein.co.za€¦ · Winter tyres Summer tyres Summerstar Sport 3...

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Transcript of Portfolio - point-sbloemfontein.co.za€¦ · Winter tyres Summer tyres Summerstar Sport 3...

Page 1: Portfolio - point-sbloemfontein.co.za€¦ · Winter tyres Summer tyres Summerstar Sport 3 Winterstar 3 Van Summerstar 3 Van Winterstar 3 Summerstar 3. 3 | 32 Introduction Development

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Page 2: Portfolio - point-sbloemfontein.co.za€¦ · Winter tyres Summer tyres Summerstar Sport 3 Winterstar 3 Van Summerstar 3 Van Winterstar 3 Summerstar 3. 3 | 32 Introduction Development

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Introduction/Marketing

Portfolio

Winter tyres Summer tyres

Summerstar Sport 3

Summerstar 3 VanWinterstar 3 Van

Summerstar 3Winterstar 3

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Introduction

Development objectives

Wet performance ComfortDry performance

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Einführung

Trennfolie mit BildDeutlich machen, dass jetzt der Summerstar 3 kommt

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Feature

Closed shoulders

Effect

Lower pattern noise emission to the outside

Technical Highlights

Comfort

Benefit

High driving comfort due to reduced noise level

Inside Outside

Tapered lateral grooves in shoulder blocks

Reduced noise generated in the shoulder

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Technical Highlights

Dry Performance

Inside Outside

Feature

Circumferential ribs in the outside shoulder

Effect

High lateral and longitudinal stiffness

Benefit

Safe handling and short braking distance on dry roads

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Summerstar 2

Feature

New sipe concept with long and deep designed sipes

Effect

Constant high number of grip edges over the lifetime

Benefit

Short wet braking distance through the entire tyre life

Circumferential ribs in the outside shoulder

High lateral and longitudinal stiffness

Safe handling on wet roads

Summerstar 3

Technical Highlights

Wet Performance

Inside Outside

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Technische Highlights

Feature – Effect – Benefit

Safe Handling and short

braking distance on dry roads

High driving comfort due to

reduced noise level

Safe Handling on wet roads

Short wet braking distance

through the entire tyre life

Benefit

High lateral and longitudinal stiffness

Lower pattern noise emission to the outside

Reduced noise generated in the shoulder

High lateral and longitudinal stiffness

Constant high number of grip edges

over the lifetime

Effect

Dry

pe

rfo

rma

nc

e

Circumferential ribs in the outside shoulder

Co

mfo

rt

Closed shoulders

Tapered lateral grooves in shoulder blocks

We

tp

erf

orm

an

ce

Circumferential ribs

in the outside shoulder

New sipe concept with long

and deep designed sipes

Feature

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Technical Highlights

Performance Diagram

Noise 102%

Dry handling 101%

Dry braking 102%

Wet handling 103%

Wet braking 103%

Aquaplaning 100%

Wear 100%

Rolling resistance 106%

Summerstar 3

Summerstar 2

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Market Launch

Size Range

Series 80

Series 70

Verfügbarkeit

155/80 R 13 T

145/70 R 13 T

155/70 R 13 T

165/70 R 13 T

175/70 R 13 T

165/70 R 14 T

175/70 R 14 T

Series 65

155/65 R 13 T

165/65 R 13 T

155/65 R 14 T

165/65 R 14 T

175/65 R 14 T

185/65 R 14 T

185/65 R 14 H

175/65 R 15 T

Series 60

185/60 R 14 H

185/60 R 15 H

185/60 R 15 H XL*

195/60 R 15 H

195/60 R 15 V

Series 55

185/55 R 14 H

185/55 R 15 H

195/55 R 15 V

195/55 R 16 V*

Series 45

195/45 R 16 V XL*

Series 50

195/50 R 15 V

*New size!

Series 65

185/65 R 15 T

185/65 R 15 H

195/65 R 15 T

195/65 R 15 T XL*

195/65 R 15 H

195/65 R 15 V

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September 2014

195/65 R 15 T XL*

November 2014

145/70 R 13 T

175/70 R 13 T

165/70 R 14 T

175/70 R 14 T

155/65 R 13 T

165/65 R 14 T

175/65 R 14 T

185/65 R 14 H

195/65 R 15 H

185/60 R 14 H

185/60 R 15 H

December 2014

155/80 R 13 T

165/70 R 13 T

155/65 R 14 T

185/65 R 15 T

185/65 R 15 H

October 2014

Verfügbarkeit155/70 R 13 T

165/65 R 13 T

185/65 R 14 T

175/65 R 15 T

195/65 R 15 T

195/65 R 15 V

185/55 R 14 H

195/45 R 16 V XL*

November 2014

185/60 R 15 H XL*

195/60 R 15 H

195/60 R 15 V

185/55 R 15 H

195/55 R 15 V

195/55 R 16 V*

195/50 R 15 V

Market Launch

Availability

*New size!

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Trennfolie mit BildDeutlich machen, dass jetzt der Summerstar Sport 3 kommt(Achtung auch Headline oben)

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Technical Highlights

Aquaplaning

Inside Outside

Feature

Pattern negative concentrated on 4 circumferential grooves

Effect

Excellent water drainage in the footprint area

Benefit

Reduced risk of aquaplaning

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Technical Highlights

Handling

Feature

Wide circumferential mid ribs

Effect

Better transmission of lateral forces at low steering angles

Benefit

Good steering response and safety on curvy roads

Macroblock structure on the inside shoulder and closed shoulders on the

outside

Increased shoulder stiffness enables transmission of high lateral forces

during cornering

Inside Outside

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Technical Highlights

Comfort

Feature

Optimum sipe design

Effect

Balanced stiffness distribution in the ribs and blocks prevent uneven wear

Benefit

Low noise level through the entire tyre life

Closed shoulders

Lower pattern noise emission to the outside

Inside Outside

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Feature

New sipe concept with longer and deeper designed sipes

Effect

Consistently high number of grip edges over the lifetime

Benefit

Short wet braking distance throughout the complete tyre life

Summerstar Sport 2

Summerstar Sport 3

Technical Highlights

Wet performance

Inside Outside

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Technical Highlights

Feature – Effect – Benefit

Benefit

Short wet braking distance

through the entire tyre life

Good aquaplaning

performance

Low noise level through the

entire tyre life

Good steering response

and safety on curvy roads

Effect

Constant high number of grip edges

over the lifetime

Balanced stiffness distribution in the ribs

and blocks prevent uneven wear

Lower pattern noise emission to the outside

Better transmission of lateral forces

at low steering angles

Increased shoulder stiffness enables transmission

of high lateral forces during cornering

Excellent water drainage in the footprint area

Feature

Co

mfo

rtH

an

dli

ng

Aq

uap

lan

ing

We

tp

erf

orm

an

ce

New sipe concept with long

and deep designed sipes

Optimum sipe design

Closed shoulders

Wide circumferential mid ribs

Macroblock structure on the inside shoulder

and closed shoulders on the outside

Pattern negative concentrated on 4

circumferential grooves

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Dry braking 101%

Aquaplaning 103%

Wet braking 104%

Dry handling 105%

Wet handling 105%

Noise 101%

Wear 105%

Rolling resistance 107%

Summerstar Sport 3

Summerstar Sport 2

Technische Highlights

Performance Diagram

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Market Launch

Size Range

SUVPassenger Car Sizes

Series 65

205/65 R 15 H*

Series 60

205/60 R 15 V

205/60 R 16 H

215/60 R 16 V XL*

Series 55

205/55 R 16 H

205/55 R 16 V

205/55 R 16 V XL

205/55 R 16 W

215/55 R 16 W XL

225/55 R 16 W

225/55 R 17 Y XL*

Series 50

Series 45

205/50 R 17 Y XL

215/50 R 17 Y XL*

225/50 R 17 Y XL

215/45 R 17 Y XL

225/45 R 17 Y

225/45 R 17 Y XL

235/45 R 17 Y XL

245/45 R 18 Y XL*

Series 40

225/40 R 18 Y XL

235/40 R 18 Y XL

245/40 R 18 Y XL*

Series 35

255/35 R 18 Y XL*

235/35 R 19 Y XL*

255/35 R 19 Y XL*

255/35 R 20 Y XL*

Series 65

Series 60

215/65 R 16 H

215/65 R 16 V

235/65 R 17 V XL

235/60 R 16 H

215/60 R 17 H*

235/60 R 18 V XL*

Series 55

235/55 R 17 V*

Series 50

235/50 R 18 V*

*New Size!

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Market Launch

Availability

September 2014

215/60 R 16 V XL*

235/35 R 19 Y XL*

235/60 R 18 V XL*

November 2014

205/65 R 15 H*

205/60 R 15 V

205/55 R 16 V

205/55 R 16 V XL

205/55 R 16 W

225/55 R 17 Y XL*

December 2014

205/60 R 16 H

205/55 R 16 H

215/55 R 16 W XL

225/55 R 16 W

205/50 R 17 Y XL

225/50 R 17 Y XL

215/45 R 17 Y XL

245/45 R 18 Y XL*

225/40 R 18 Y XL

245/40 R 18 Y XL*

255/35 R 18 Y XL*

255/35 R 19 Y XL*

October 2014

Verfügbarkeit255/35 R 20 Y XL*

November 2014

215/50 R 17 Y XL*

225/45 R 17 Y

225/45 R 17 Y XL

235/45 R 17 Y XL

235/40 R 18 Y XL

215/65 R 16 H

215/65 R 16 V

235/65 R 17 V TL XL

235/60 R 16 H

215/60 R 17 H*

235/55 R 17 V*

235/50 R 18 V*

*New Size!

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Special Features

VAI

Visual Alignment Indicator (VAI®)

A warning system of small sipes of varying depths

equally positioned around the tyre on both shoulders

that indicate uneven wear due to improper alignment.

This ensures a long tyre life!

Customized off-shoulder design

point S icon to indicate position of the VAI®.

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Special Features

Summer TWI

Summer TWI (3 mm)

Additional safety feature in the tread design. The summer TWI informs the driver when the remaining tyre

tread is 3 mm. We recommend replacing tyres when there is just 3 mm of tread depth remaining, in order to

provide continued safety in wet conditions, in particular against aquaplaning. The summer TWI is an additional

feature to the legal TWI (1,6 mm).

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Technical Highlights

Sidewall

point S Logo 2x on thesidewall High probability thatthe consumer quickly noticesthe brand name

point S Logo is deepened(0,4mm) and shadedNice visual effect withexcellent readability fromdifferent angles

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EU Label

Information Noise

What is measured and how?

The external noise of the car is measured according to EU guidelines (engine

turned off, speed, road surface).

But…

please keep in mind: the external noise does not always correlate with the

noise inside the car.

Also: the subjective perception (kind of Noise) may differ from the measured

value (objective noise).

The new Summerstar 3 and the Summerstar Sport 3

improved mainly in subjective perception and noise

inside the car!

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13‘‘

155/70 R 13 T

155/80 R 13 T

165/70 R 13 T

175/70 R 13 T

155/65 R 13 T

145/70 R 13 T

165/65 R 13 T

145/80 R 13 T

135/80 R 13 T

175/65 R 13 T

14‘‘

175/65 R 14 T

185/60 R 14 H

165/70 R 14 T

155/65 R 14 T

185/65 R 14 T

165/65 R 14 T

175/70 R 14 T

185/65 R14 H

185/60 R 14 T

185/70 R 14 T

23,5

16,6

21,6

7,23,7

1,0 0,3

7,5

Source: ETRMA West & Central Europe 2013

* covered by higher Load or Speed Index

Market Launch

Top Sizes Europe 2013 in Mio.

In the segments with highest ETRMA Volume and in the strongly

growing 17” segment we have all top sizes in our new patterns

available!

225/45 R 17 Y

225/45 R 17 W*

225/45 R 17 Y XL

225/45 R 17 W XL*

205/50 R 17 W XL*

215/50 R 17 W XL*

225/50 R 17 Y XL

225/55 R 17 W XL

235/45 R 17 Y

225/50 R 17 W XL*

17‘‘

225/40 R 18 Y XL

245/40 R 18 Y XL

235/40 R 18 Y XL

245/40 R 18 Y*

225/40 R 18 W XL*

245/45 R 18 Y XL

255/35 R 18 Y XL

235/45 R 18 Y XL

245/45 R 18 W XL*

235/45 R 18 W XL

18‘‘

195/65 R 15 H

185/65 R 15 T

185/60 R 15 H

195/65 R 15 V

195/60 R 15 H

185/65 R 15 H

195/65 R 15 T

195/50 R 15 V

185/60 R 15 H XL

195/55 R 15 V

15‘‘

205/55 R 16 V

205/55 R 16 H

205/55 R 16 W

205/60 R 16 H

215/55 R 16 V *

205/55 R 16 V XL

195/55 R 16 H *

215/55 R 16 W XL

195/55 R 16 V

195/45 R 16 V XL

16‘‘

255/35 R 19 Y XL

235/35 R 19 Y XL

245/40 R 19 Y XL

255/40 R 19 Y XL

225/35 R 19 Y XL

235/35 R 19 Y*

245/35 R 19 Y XL

235/40 R 19 Y XL

305/30 R 19 Y XL

295/30 R 19 Y XL

19‘‘

255/35 R 20 Y XL

245/35 R 20 Y XL

265/30 R 20 Y XL

275/35 R 20 Y XL

255/40 R 20 Y XL

295/35 R 20 Y XL

265/35 R 20 Y XL

285/30 R 20 Y XL

255/35 R 20 Z

295/30R 20 Y XL

20‘‘

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Market Launch

Sales arguments

Exclusive distribution through point S

Broad market coverage

Latest compound and pattern technology

Modern 3 und 4 groove design

For speed categories up to 270 km/h

Made in Europe, designed in Germany

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Size Model

CITROEN C4 Picasso

KIA Carens

PEUGEOT 607

FORD S-Max

FORD Galaxy

205/65 R 15 H

215/60 R 16 V XL

MECEDES-BENZ A-Klasse

MINI Clubman

TOYOTA Prius

FIAT 500

HYUNDAI Getz

195/55 R 16 V

195/45 R 16 V XL

Market Launch

Car fitments 15/16 inch

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Size Model

MERCEDES-BENZ Viano

RENAULT Vel Satis

RENAULT Espace

VOLVO V 60

225/55 R 17 Y XL

215/50 R 17 Y XL

AUDI A6 Avant

JAGUAR XF / R245/45 R 18 Y XL

Market Launch

Car fitments 17/18 inch

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Size Model

AUDI A5

AUDI A6

MERCEDES-BENZ E-Klasse

LEXUS IS

MERCEDES-BENZ C-Klasse

245/40 R 18 Y XL

255/35 R 18 Y XL

Market Launch

Car fitments 18 inch

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Size Model

VW Passat CC

VW Cross Touran

AUDI A4

AUDI A5

AUDI TT/TTS

235/35 R 19 Y XL

255/35 R 19 Y XL

AUDI A6

JAGUAR XF / R255/35 R 20 Y XL

Market Launch

Car fitments 19/20 inch

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Size Model

BMW X3

NISSAN Qashqai

OPEL Mokka

AUDI Q3

BMW X3

FORD Kuga

215/60 R 17 H

235/55 R 17 V

AUDI Q5

LEXUS RX

VW Touareg235/60 R 18 V

AUDI Q3

BMW X3

VW Tiguan235/50 R 18 V

Market Launch

Car fitments SUV

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