Portfolio: Danielle Logan
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DANIELLE K. LOGANTRAVEL & LIFESTYLE pr professional
PORTFOLIO (IN A NUTSHELL)
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Writing samplespress kits
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Writing samplespress releases
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!Ocean!Properties,!Ltd.!Names!Jeff!Castner!as!General!Manager!of!New!Clearwater!Beach!Project!
Castner(brings(over(20(years(of(hospitality(experience(to(the(new(Opal(Sands(Resort(!CLEARWATER!BEACH,!Fla.! –!March!2015! –!Ocean!Properties,!Ltd.! (OPL)! is!pleased! to!announce!the!appointment!of! Jeff!Castner!as!general!manager!of! the!new!Opal!Sands!Resort,! set! to!open! in!February!2016.! Castner!brings!23! years! of! hospitality! and!management! experience! to!OPL’s! first!new!build!hotel,!a!230Lroom!luxury!property!on!the!expansive!gulf!shore!of!Clearwater!Beach.!!!In!this!position,!Castner!will!play!a!key!role!in!the!daily!decision!making!and!strategy!that!goes!in!to!the! opening! of! the! hotel! and! will! be! responsible! for! revenue! generation,! guest! and! associate!satisfaction!as!well!as!direct!management!of!hotel!and!service!quality.!!!!!!!Castner!comes!to!Opal!Sands!Resort!most!recently!by!way!of!the!AAA!FourLDiamond!Jupiter!Beach!Resort!&!Spa!in!northern!Palm!Beach!County,!where!he!spent!the!last!12!years!as!general!manager,!and!the!regional!general!manager!of!four!hotels!managed!by!OPL.!Prior!to!that!he!served!as!the!vice!president! of! operations! at!Danmar!Hotels,!where! he! started! as! general!manager! of! the!Radisson!Bridge!Resort!in!Boca!Raton.!!!“I! am! honored! to! lead! the! new!Opal! Sands! Resort! as! general!manager! and! transition!within! the!Ocean!Properties,!Ltd.!family!of!remarkable!OPAL!Collection!hotels,”!said!Jeff!Castner.!“Opal!Sands!will! be! Clearwater! Beach’s! next! luxury! destination! and! I! look! forward! to! opening! the! hotel! and!creating!memories!and!unforgettable!guest!experiences!for!many!years!to!come.”!!Castner’s! hotel! expertise! is! complemented! by! his! extensive! leadership! involvement! in! the! travel!and! tourism! industry.! He! served! on! the! Board! of! Directors! of! the! Palm! Beach! County!Hotel! and!Lodging!Association,!where!he!served!as!president!for!two!years,!as!well!as!the!Board!of!Directors!of! the! Palm! Beach! County! Convention! &! Visitors! Bureau,! the! Palm! Beach! County! Business!Development!Board,!Northern!Palm!Beach!Chamber! of! Commerce! and! the! Jupiter! Tequesta! Juno!Beach! Chamber! of! Commerce.! In! 2012,! he!was! named! to! the! Visit! Florida! Board! of! Directors! to!assist!in!the!marketing!and!branding!for!the!state.!!Married! for! 20! years! and! a! father! of! three! children,! Castner! received! his! Bachelors! Degree! in!Hospitality!from!the!University!of!North!Texas.!!!About!OPAL!Sands!Resort!Opening!in!February!2016,!Opal!Sands!Resort!is!an!OPAL!Collection!hotel!and!will!offer!a!refreshing!blend!of! refined!beachfront! luxury!with! the! relaxed! ambience! of! Clearwater!Beach.! The!15Lstory!hotel!will!boast!230!guest!rooms!and!suites,!each!with!private!balconies!and!unparalleled!views!of!the!Gulf!of!Mexico,!spectacular!zeroLentry!outdoor!pool!and!sun!deck,!a!fullLservice!spa!and!fitness!center,! waterfront! dining,! a! beach! bar! and! fire! pits! as! well! as! 25,000! square! feet! of! indoor! and!outdoor!event!space!for!a!myriad!of!meetings,!special!events,!and!Clearwater!Beach!weddings.!!!About!Ocean!Properties,!Ltd.!!Ocean!Properties!Ltd.!&!Affiliates!(OPL)!is!one!of!the!largest!and!most!dynamic!privately!held!hotel!management! and!development! companies! in!North!America.!With! an! awardLwinning!portfolio! of!over! 100! hotels! and! 17,000! guestrooms,! the! company! operates! major! brands! such! as! Marriott,!Hilton,! Starwood! and! Intercontinental,! as! well! as! several! independent! hotels! and! resort.! OPL!operates!hotels,!restaurants,!golf!courses,!spas,!marinas,!boating!tours!and!commercial!real!estate.!!!
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!Red,!the!Steakhouse!Reveals!New!Miami!Spice!Dinner!Menus!Red$Introduces$Weekly$Themed$Menus$and$Upgrades$for$Miami$Spice$
!Miami! Beach,! Fla.! –! August! 2014! –! Red,! the! Steakhouse! –! the! authority! on! steak! –! is!changing!up!their!weekly!themed!Miami!Spice!menus,!giving!guests!who!dine!in!August!an!extra!mouthwatering!reason!to!come!back!in!September.!!Executive!Chef!Peter!Vauthy!will!debut!two!new!themed!menus,!including!an!“Asian”!style!and! “Spanish”! style! steakhouse! week,! in! addition! to! guest! favorites,! the! “Classic”! and!“Italian”! style! steakhouse! weeks.! ! The! four! themed!menus! will! rotate! on! a! weekly! basis!throughout!August!and!September,!as!well!as!offer!a!range!of!course!upgrades!for!guests!to!choose! from.! The! selection! of! upgrades! range! from! the! Oysters! Rockefeller! ($15)! to! a!Charred!Pork!Belly!with!a!mustard!glaze!($10),!depending!on!the!weekly!theme.!!Additionally,!Red!will! offer! specialty! cocktails! ($15)! to!pair!with! each!of! the! four! themes,!such!as!a!limoncello!martini!for!ItalianQstyle!week!and!lychee!cocktail!for!AsianQstyle!week.!Specially!priced!Miami!Spice!wine!selections!will!also!be!available.!!“Miami!Spice! is!a!chance!for!Red!to!reinvent!traditional!styles!of!cuisine!and!give!guests!a!topQnotch!dining! experience! for!one!of! the!best! values!on! the!beach,”! said!Executive!Chef!Peter!Vauthy!of!Red,!the!Steakhouse.!“With!the!new!additions!to!our!weekly!themed!menus,!our! guests!will! have! an! even! better! reason! to! come! back! and! experience!more! than! one!menu.”!!!Taking!place!August!1! through!September!30,!2014,! the!annual!Miami!Spice!promotion!at!Red,! the!Steakhouse!gives! food! lovers! the!option!of! indulging! in!special! threeQcourse,!prix!fixe!meals!for!only!$39!per!person.!!!Bursting! onto! the! South! Beach! scene! in! 2009,! Red,! the! Steakhouse! is! Restaurateur! and!Owner,! Brad! Friedlander’s! second! location! to! its! awardQwinning! sister! restaurant! in!Cleveland.!Featuring!only! the! finest!Certified!Angus!Beef!Prime!on!and!off! the!bone,!Red’s!menu! –! created! by! Executive! Chef,! Peter! Vauthy! –! is! a! hybrid! of! classic! cuisine! and! the!freshest! seasonal! ingredients.! Everything! from! the! sauces! to! garnishes! is! prepared! from!scratch!–!sure!to!convert!even!the!staunchest!of!vegetarians!into!ravenous!carnivores.!The!menu! is!complemented!by!a!bar!boasting!a!selection!of!over!500!wines,! including! its!own!private! blend! and! handmade! signature! cocktails,! making! Red’s! hipsterQfilled! bar! an!experience!all!its!own.!Red!is!located!at!119!Washington!Avenue.!For!more!information!or!reservations!call!305.534.3688!or!visit!www.redthesteakhouse.com.!!
###!!Media!Contact:[email protected]!!305.854.3544!
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!San!Juan!Marriott!Resort!Launches!“U!Shoot,!We!Share”!Video!Service!
Resort'creates'free'custom'“video'postcards”'with'complimentary'GoPro'rentals'for'guests'!SAN! JUAN,! PUERTO!RICO! –!August! 2014! –!The! San! Juan!Marriott! Resort!&! Stellaris! Casino! has!launched!a!“U!Shoot,!We!Share”!service!for!guests,!providing!a!way!to!share!professionally!edited!“video!postcards”!with! friends!and! family!back!home!while! still!on!vacation.!The!program,!which!has!guests!submitting!their!video!footage!for!editing,!offers!guests!a!memory!keepsake!to!post!on!their!social!channels!or!share!with!friends!and!family!directly.!!!Guests! can! choose! to! use! their! own! smartphone! or! camera! to! record! a!message! or! clip! of! their!beachside!vacation,!or!even!have!the!option!of!trying!out!one!of!the!property’s!new!GoPro!camera!rentals!to!create!their!footage.!!How!it!Works:!!!
• Record!a!video!on!your!phone,!camera!or!GoPro!(50!seconds!maximum).!!• [email protected]!with!the!subject!line:!Video!Post!Card!
from!(First!Name!Last!Name).!• The!resort!will! insert! the! recorded!clip! in! to!a!professionally! created!opening!and!closing!
sequence.!• Visit! the! San! Juan! Marriott’s! YouTube! Channel,! San! Juan! Marriott! Live,!
(www.youtube.com/sanjuanmarriottlive)! within! 24! hour! on! weekdays! and! 48! hours! on!weekends!to!watch!and!share!your!edited!video.!
!“Since!many!of! our! guests! already! capture!photos! and! videos! to! bring!back!home,!we!wanted! to!eliminate!the!wait!to!share!and!create!a!more! immediately!gratifying!service!that! lets!guests!post!quality!videos!while!on!vacation,”!said!General!Manager!Hans!Georg^Roehrbein.!“The!‘U!Shoot,!We!Share’! program! and! added! GoPro! camera! rentals! gives! us! the! opportunity! to! create! a! more!memorable!guest!experience.”!!!Guests!will!receive!“U!Shoot,!We!Share”!instructions!at!check^in!and!can!find!designated!“U!Spots,”!which!suggest!beautiful!on^property!backdrops!for!filming.!Additionally,!guests!can!enjoy!one^hour!GoPro! cameras! rentals! between! 9! a.m.^5! p.m.! to! record!memorable! trip! experiences! and! receive!tutorials!by!the!recreations!staff!at!no!additional!cost.!!!!About!the!San!Juan!Marriott!Resort!&!Stellaris!Casino!!Experience! a!tropical! beachfront! setting,! amazing! picture! perfect! views! along! the!Atlantic!Ocean,!multiple!sundecks!packed!with!palm!trees,!lounge!chairs,!hammocks!and!cabanas,!a! swim!up!bar!and!so!much!more.!The!San! Juan!Marriott!provides!a!relaxing!environment,! luxurious,!525!newly!upgraded! guest! rooms! and! suites,! full! casino,! two! elaborate! swimming! pools,! meeting! facilities,!multiple!dining!options!and!the!Red!Coral!Lounge!for!nighttime!entertainment.!!
#!#!#!Media!Contact:!Danielle!Logan!Diamond!Public!Relations!305.854.3544!!danielle@diamondpr.com!
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Sandpearl)Resort)Unites)With)Troop)Rewards)To)Give)Back)Sandpearl)Resort)gives)vacations)to)military)service)members)beginning)on)Memorial)Day)
!CLEARWATER) BEACH,) Fla.) –) May) 2013! –! Sandpearl! Resort! is! teaming! up! with! Troop!Rewards,! a! Tampa7based! nonprofit! organization! that! provides! recovery! vacations! to!returning! U.S.! soldiers! and! their! families.! The! resort! will! provide! five! military! service!members! who! were! deployed! during! Operation! Iraqi! Freedom! and! Operation! Enduring!Freedom! in! Afghanistan! complimentary! four7night! luxury! vacations! starting! on!Memorial!Day.!!!!“This!is!such!a!great!way!to!honor,!remember!and!reward!the!servicemen!and!women!who!have!served!and!defended!our!freedom!in!Iraq!and!Afghanistan!over!the!last!ten!years,”!said!Tom! Burkett,! Troops! Reward’s! Executive! Director.! “To! be! able! to! team! up! with! such! a!beautiful!and!inspiring!resort!is!the!icing!on!the!cake.”!!Eric!Waltz,!Sandpearl!Resort’s!General!Manager,!enjoys!partnerships!with!local!community!organizations!to!support!causes!that!leave!a!strong!impact.!!!“We!feel!this!quality!time!with!their!families!is!something!that!they!will!always!cherish!and!we!want!them!to!know!how!much!their!service!is!appreciated!when!they!come!back!home,”!Waltz!said.!!“We’re!honored!to!host!them!at!Sandpearl!Resort!and!will!do!everything!we!can!to!ensure!a!memorable!vacation!experience!including!adding!a!few!perks!like!a!VIP!tour!of!the!Clearwater!Marine!Aquarium!and!a!sunset!cruise!aboard!the!Kai!Lani.”!!About)Sandpearl)Resort)Sandpearl! Resort! is! a! grand! beachfront! retreat! nestled! away! in! the! quiet! quarters! of!Clearwater!Beach,!Florida.!Situated!along!a!7007foot!expanse!of!pristine!Gulf!Coast!beach,!this!fresh!resort!blends!eco7conscious!luxury!with!unparalleled!amenities!and!features!253!guest! rooms! and! suites,! a! lagoon7style! beachfront! pool! with! private! cabanas,! unique!lifestyle! enrichment! programs,! fine!&! casual! dining,! a! full7service! spa! featuring! signature!pearl! treatments,! plus! state7of7the7art! meeting! &! event! space.! This! timeless! destination!maintains! a! deep! regard! for! the! environment,! and! as! a! result,! the! eco7luxury! resort! is!recognized! as! the! first! Silver! LEED! Certified! resort! in! Florida,! and! one! of! 15!worldwide.!Both! the!Sandpearl!Resort!and! its!signature!restaurant,!Caretta!on! the!Gulf,!are!AAA!Four!Diamond!Award!recipients,!and!the!resort!was!also!recently!included!in!Travel!+!Leisure’s!“500! World’s! Best! Hotels! 2012.”! Follow! Sandpearl! on! Facebook! at!www.Facebook.com/ClearwaterFlorida! or! on! Twitter! @SandpearlResort! and!@SandpearlSpa.!!For!more!information,!call!(877)!72673111!or!visit!www.sandpearl.com!!About)Troop)Rewards)Troop!Rewards! is! a!Florida!nonprofit! dedicated! to!providing! recovery! and!RnR!vacations!and!other!rewards!to!U.S.!Service!members!who!were!deployed!in!Operation!Iraqi!Freedom!and!Operation!Enduring!Freedom!in!Afghanistan!to!aid!in!their!reintegration!to!civilian!life!back! home.! You! can! follow! them! at! Facebook.com/RewardTheTroops! or! on! Twitter!@TroopRewards.!If!you!would!like!to!learn!more!or!make!a!donation!to!this!worthy!cause,!please!visit!them!at!www.TroopRewards.org!!Media)Contact:)Danielle!Logan!|!Diamond!Public!Relations!!305.854.3544!|[email protected]!
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sample coverage(consumer, trade, promotions/partnerships)
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Consumer (PRINT)
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Consumer (PRINt)
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Consumer (digital)
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Consumer (digital)
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NYDailyNews.com | August 11, 2013 | Reach: 638,372
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USAToday.com | November 13, 2014 | Reach: 608,650
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Trade
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Trade
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2014 ADRIAN AWARDSCONSUMER PLACEMENT (PRINT)saN juaN marriott Resort & stELLARIS casino
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promotions/Partnerships
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promotions/PartnershipsSiempre Mujer | September 2014 | Reach: 550,000
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promotions/Partnerships
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DESIGN/MISC.
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press kit design
T h e Yo u r C a y m a n B e a c h H o u s e E x p e r ie n c e
Overview: Launched in 2013, the “Beach House Experience” was created by Grand Cayman Marriott Beach Resort as an organic initiative aimed to evoke the happy nostalgia of summer, a time when families and loved ones reunite and reconnect with each other and time is of the essence. The Beach House Experience is inspired by the rituals of service the property has associated with moments of the day.
A characteristic day at Grand Cayman Marriott encompasses the sunrise, a day at the beach, living the Cayman life, the sunset ritual and a'er dark.
Choose how to live that day with a handful of thoughtful amenities, including:
Complimentary LINUS Bike Rentals for guests to explore the island like a local. The resort can create a personalized picnic basket to take with you.
Beach & Pool Ambassadors that offer freshly pressed towels and a dedicated Sunglasses Concierge to wipe the smudges and sand from your lenses.
Sun Burn Relief Station with natural remedies such as cold towels, freshly cut cucumber and Aloe Vera leaves and local, organic paraben-free skincare products.
Free snorkeling gear to enjoy the Artificial Reef Project, a short swim from the hotel’s beach, as well as free paddle boards and kayak rentals.
A signature Sunset Ritual with distinctive furniture placed on the property ’s beach for guests to capture the perfect Cayman sunset.
Weekly activities such as beach bonfires with s’mores, yoga by the sea, stargazing with a knowledgeable guide, summertime treats like cotton candy and popcorn by the pool, and more.
Daily Kids Club (ages 5-12) program with fun activities such as kite flying, pottery painting, treasure hunting, etc., and a dedicated Games Zone for all ages of the family to play classic games like ping-pong, air hockey, foosball and more.
D is c o v e r m o re o n t h e p ro p e rty ’s b lo g : w w w .m a rr io tt g ra n d c a y m a n h o u s e .c o m
G ra n d C a y m a n M a rr io tt B e a c h R e s o rtP r e s s K i t
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Photography
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design