Pport

foli

o

Gabriella Narvaez

I truly believe that the best ideas come to us at the

most unexpected moments. I attempt to capture

these moments in an idea journal and I’m sharing

some of my most interesting thoughts/ideas with you.

Thinking Process

This is a campaign for Horizon Organic Milk.

Goals of the campaign:

1) To separate Horizon Organic from it’s competitors

which consist of both traditional milk and alternative

milk choices, such as soy and rice milk.

2) To enhance Horizon Organic’s brand identity. They

already have a slightly quirky brand personality, but

I wanted to push that in a bold, new direction and

market their product towards young professionals

who are also a bit quirky.

WrITer: JaMes MuellerarT DIrecTIOr: GabrIella Narvaez

It’s birds celebrating the

sunrise, delicate frost

patterns on the window,

daisies dancing in the

median, a smile from

across the office, clouds

scurrying by overhead.

This is the first sweet sip.

This is a life of whimsy.

Vanilla

Horizon Organic Vanilla Milk

camPaign

It’s fireflies lighting up

the night, a warm breeze

fluttering through the

window, the scent of

roses on the mantle,

a smile shared over

held hands, butterflies

even after all these years.

This is the first sweet sip.Chocolate

Horizon Organic Chocolate Milk

This is a life of whimsy.

It’s a hiccup echoing in

the library, bumble-bees

wobbling between bushes,

an ice cream sundae for

lunch (this once), cherry

blossoms blowing across

the street, sunset melting

the sky to a deep pink.

This is the first sweet sip.

Horizon Organic Strawberry Milk

Strawberry

This is a life of whimsy.

Work published in Flux Magazine, Ethos

Magazine, and brand books for allen Hall

advertising clients.

WE ARE MORE than just a department. We’re a collective: thriving together, interacting and conversing with each other and the rest of the School of Architecture and Allied Arts. Our interpersonal, interdisciplinary style of education allows us to unify multiple perspectives and overcome both perennial and contemporary challenges in innovative ways.

Fostering a collegial environment

CO

MM

UN

ITY

WE ARE STUDYING FOR MORE THAN THE DIPLOMA, SEEKING MORE THAN A PROFESSION.

We’re also here because the Department of Landscape Architecture gives us the opportunity

to pursue our ambitions and provides us with practical knowledge of the professional world.

Our alumni have gone on to work in multitudes of positions, practices, and locations across the

country and throughout the world.

WORLD

REAL

Our drive and

devotion set us

apart academically,

but a big part

of what makes

the University of

Oregon remarkable

is its location. From

the woods to the

Willamette River,

from the coast

to the Cascades,

Oregon’s natural

beauty is a catalyst

that inspires us to

push boundaries

and redefine our

industry.

WHERE UO’S EUGENE CAMPUS is minutes from the wilderness or an hour from the coast or the mountains, our facilities in the White Stag Block of Portland are nestled in the center of an urban experience rich with forward-thinking design, city-wide contemporary architecture, and the kind of community and attitudes that turn inventive ideas into beautiful realities.

OUR CITIES ARE LIKE NONE OTHER IN THE WORLD: THERE IS NOWHERE LIKE OREGON.

Pho

to b

y E

ric R

. Bis

hott

Published work

Academic Advising 541-346-3211

Adaptive Technology Center 541-346-1076

Affirmative Action and Equal Opportunity 541-346-3123

Career Center 541-346-3235

Counseling and Testing Center 541-346-3227

Department of Public Safety 541-346-5444

Office of Institutional Equity and Diversity 541-346-3175

Office of International Programs 541-346-3206

Office of Multicultural Academic Success 541-346-3479

Teaching and Learning Center 541-346-3226

University Health Center 541-346-2770

ACCESSIBLE EDUCATIONC E N T E R

DIS

AB

ILIT

Y S

ER

VIC

ES

5278

Uni

vers

ity o

f Ore

gon

Eug

ene

OR

974

03-5

278

UNIVERSITY OF OREGON ACESSIBLE EDUCATION CENTER5278 University of Oregon164 Oregon HallEugene OR 97403-5278

(541) 346-1155 • (541) 346-6013 faxdisabsrv@uoregon.eduds.uoregon.edu

UNIVERSITY RESOURCES

SERVICESACADEMIC ADVISING—assistance selecting and scheduling classes.

ADAPTIVE TECHNOLOGY—referral to the Adaptive Technology Center to utilize specialized computer programs and equipment for reading and writing

CLASSROOM RELOCATION—relocation of classes that are scheduled in inaccessible or distant locations

CONSULTATION—individualized meetings to discuss how to address instructional or physical barriers

EXAM ADJUSTMENTS—arrangement for additional time, separate location, alternative format, and use of a scribe or computer on exams

INSTRUCTOR NOTIFICATION—students can request a letter that assists with informing instructors of areas that may create barriers.

LAB ASSISTANCE—services of student assistant or modification of lab activities to be accessible

NOTETAKING—assistance recruiting a volunteer notetaker when needed

REFERRALS—information about other university offices and programs

SIGN LANGUAGE INTERPRETING—American Sign Language or transliteration for academic activities and university-sponsored events

The University of Oregon

is dedicated to principles

of equal opportunity in

education and acceptance

of diversity as an

affirmation of individual

identity. We collaborate

with students, faculty

and staff, to create an

environment that is

welcoming for all members

of the community.

Afghanistan was once a kingdom in the center of the world, a meeting point of the east and west. Caravans from many nations traveled its mountainous deserts to trade with each other, and the kingdom was prosperous. Unfortunately, outsiders saw the wealth of the kingdom and desired it for themselves. The kingdom was attacked and raided for its wealth, and eventually it fell from glory. Today, Afghanistan is one of the poorest countries in the world. The people toil on farms, and many manage to make a living only by participating in an illegal drug trade with other countries. In 2007 opium products were 53% of Afghanistan’s GDP, making them the country’s largest export. Heroin is derived from the opium poppy. The United States and its allies in Afghanistan have been committed to stopping the production of this plant since the 2001 U.S. invasion. U.S. officials believe that opium income helps fund the Taliban, which has been regaining strength in recent years.

Opium poppies are bulbous green flowers that are cultivated on huge farms in the countryside of Afghanistan. Opium poppies flourish in dry, arid regions. Drought starting in the late 1990s also encouraged opium poppies to flourish in Afghanistan, because the poppies require less water than other crops. The brightly colored flowers take about three months to bloom. Once the leaves fall away, a bulbous seed pod is exposed. Inside is a milky whites sap—pure opium. After the sap is collected, it is boiled with lime to extract the morphine, an intoxicating alkaloid that makes up about one-tenth of raw opium’s weight. This morphine is processed further using ammonia, then molded into bricks for transport to illicit laboratories where heroin is produced.

Most people have consumed an opium poppy in some form. Two common U.S. painkillers, morphine and codeine, are made from the plant. Even the poppy seeds used in poppy seed muffins come from opium poppies. Though the seeds are not intoxicating, they can produce false positives on drug test

screenings. Opium is one of the oldest painkillers, and is still used in hospitals around the world despite the high

potential for addiction. However, legal opiates do not come from Afghanistan–legal opium is grown

primarily in India, the only country allowed

to export it. Today 92% of opium in the world is grown in Afghanistan. The reason the country currently produces so much heroin is entwined in its history of conflict.

During the Cold War, Soviet troops invaded the country. Soviet-U.S. battles destroyed villages, killed civilians, and wiped out farmlands. When the Soviets withdrew, there was no longer a central government ruling the country. Many local warlords competed for power, making day-to-day life very dangerous for civilians.

In some cases, growing opium poppies was, and still is, the logical choice for farmers to make. In a country where a bomb could drop at any time, producing the drug provides reliable income. Poppies are profitable and low-risk compared to other crops. While farmers must often travel dangerous roads to deliver traditional crops to distant markets, opium dealers pick the drug up directly from growers. However, Martin Austermuhle of the Embassy of Afghanistan stresses that “while growing opium might provide a farmer with money they need to survive, they still engage in an illegal trade that leaves them at risk of arrest and potentially provides funds to terrorist groups that kill innocent civilians.” Yet despite these risks, poppy cultivation burgeoned in Afghanistan.

According to the United Nations Office of Drug Control, approximately 2.4 million people are involved in opium cultivation in Afghanistan. This is nearly one-tenth of the population.

The United Nations’ initial policy was to destroy acres of opium farms in an effort toward total eradication. This process began in October 2004 and continues to a limited extent today. In addition, the U.S. and Britain have taken active roles in ending Afghanistan’s heroin trade, but corruption has undermined their efforts. Border officials often allow smugglers to pass in exchange for cash, and regulators accept bribes from farmers. For this reason, only the smaller, poorer farmers

STORY MICHELLE MCKENZIE ILLUSTRATIONS CAMERON GIBLIN

picking yourAfghanistan’s blooming poppy industry causes unrest on an international level.

eeNdwww.issuu.com/gabriellanarvaez