I N C L U S I V E J A R O P E N E RA brief which asked for the redesign of a current product to make it universally accessible for everyone. Though the design had to be easy to use for people of all abilities, it could not be stigmatising or feel like a ‘disability product’.

S K E T C H D E V E L O P M E N T

Investigation into how to grant more grip on the jar lid showed that a rubber band around the lid worked well. This became the basis for the form.

C O N C E P T U A L P R O D U C T D E S I G NA brief involving the exploration of form, detailing and product semantics. The task was to design an object that had no apparent function, yet its form was engaging and its detailing explained how the user is expected to interact with it. This project required lots of rapid sketching and soft modelling to refine a concept.

I N I T I A L I D E A S

D E V E L O P M E N T

R E F I N E M E N T O F F I N A L D E S I G N

P R E S E N T A T I O N M O D E L

W I N E B O T T L E O P E N E RA 3D CAD study which required the production of a Solidworks model of a household object. Rendered in Keyshot 3.

L I V E P R O J E C T W I T H R S P BWhen designing a contemporary bird feeder that would fit comfortably into an urban environment, subtle yet eye catching form was used to create a product of high value that users would be pleased to see in the garden.

D E S I G N P R O C E S S S K E T C H E S

3 M O N T H I N D U S T R I A L P L A C E M E N TDuring my time at Design Innovation in Milan I completed a project with Italian kitchen manufacturer Lube Cucine. The brief was to implement assistive technology into Lube’s ranges of kitchen designs.

I N T E R A C T I O N W I T H C E N T R A L C O N T R O L

C E N T R A L C O N T R O L D E S I G N S

Speaker brand Bowers and Wilkins set the task of designing a portable wireless speaker to be targeted at a new market for the company: young adults. By pushing the boundaries of the brief, the outcomes were exploratory and original.

L I V E P R O J E C T

The Disc is a reinterpretation of the traditional juke box, as it brings the joy of sharing music into the

modern day. It has speakers equally spaced around its circular form, creating a 360 degree sound experience.

THE DISCSharing never sounded so good.

A set of devices which have fully ‘opted in’ to the high quality sound experience, meaning they become

unable to answer phone calls.

Having assessed B&W’s current target audience of over 30 year olds, we saw a gap in the market where the company was not adressing younger people. Rather than just design a product that may suit these customers, we decided to create an advertising installation to persuade them to buy into the Bowers brand.

THE BUS STOPBringing the society of sound to the street.

BRANDING

L I V E P R O J E C TLeading brand in baby products Mamas and Papas worked with Northumbria DFI students to generate ideas for new product ranges for the company. Work was commended having been reviewed by the company.[NON DISCLOSURE]

L I V E P R O J E C TUnilever set a live project brief which required DFI students to launch the brand into a new market territory.[NON DISCLOSURE]

C H A N G E M A K E R SA challenge to reduce food waste in supermarkets and to increase awareness of the problem of wasted food. The project involved lots of user centered research, service design and graphic presentation of in store information.