Port of Los Angeles Social Media Campaign by Platform June...

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Port of Los Angeles Social Media Campaign by Platform June 2016

Transcript of Port of Los Angeles Social Media Campaign by Platform June...

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Port of Los AngelesSocial Media Campaign by Platform

June 2016

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Port of Los Angeles BrandThe nation’s #1 container port and global model for sustainability, security, and social responsibility.

Business Audience

• Maritime Industry• Cargo• Terminal Development• Infrastructure• Environment• Finance

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LA Waterfront Brand400+ acres of waterfront development and public access projects, funded and maintained by the Port of Los Angeles.

Community Audience

• Waterfront Development• Events• Cruises• Travel• Entertainment• Museums & Attractions

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Social Media PlatformsPort of Los Angeles | LA Waterfront

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Platform May 2015 May 2016 Percentage

Facebook/PortofLA 20,028 24,933 25%

Facebook/LAWaterfront 6,947 11,778 70%

Twitter/PortofLA 11,256 14,884 32%

Twitter/LAWaterfront 601 1,310 118%

Instagram/PortofLA 1,638 5,642 244%

Instagram/LAWaterfront 1041 2,369 127%

YouTube 349 1,080 209%

Snapchat 5 11 120%

Total Followers 41,865 62,007 48%

Audience Growth

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Target Audiences

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Trending Topics

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#LAWaterfront#PortofLA

#AmericasPort

#BigShipActive

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Tsunami Report - Port of Los Angeles

Tsunami Report - Port of Los Angeles

Port of Los Angeles Social Media Campaign by Platform June 2016 · 2016. 6. 10. · Social Media Campaign by Platform June 2016. Port of Los Angeles Brand The nation’s #1 container

Port of Los Angeles Social Media Campaign by Platform June 2016 · 2016. 6. 10. · Social Media Campaign by Platform June 2016. Port of Los Angeles Brand The nation’s #1 container

America’s Port Port Briefing November, 2010 Port of Los Angeles.

America’s Port Port Briefing November, 2010 Port of Los Angeles.

Port Angeles Graving Dock Final Report

Port Angeles Graving Dock Final Report

10 - Port of Los Angeles

10 - Port of Los Angeles

Sustainability Report - Port of Los Angeles

Sustainability Report - Port of Los Angeles

3.11 Transportation - Port of Los Angeles

3.11 Transportation - Port of Los Angeles

Port Angeles High School - pahs.ss7.sharpschool.com

Port Angeles High School - pahs.ss7.sharpschool.com

Port of Los Angeles - BNSF Railway

Port of Los Angeles - BNSF Railway

Come Visit The Stad Amsterdam - Port of Los Angeles · Come Visit The At The Port of Los Angeles! SPONSORED BY: Port of Los Angeles | City of Amsterdam Netherlands Consulate General

Come Visit The Stad Amsterdam - Port of Los Angeles · Come Visit The At The Port of Los Angeles! SPONSORED BY: Port of Los Angeles | City of Amsterdam Netherlands Consulate General

Port Angeles Harbor Sediments Investigation …cdn.harmonyapp.com/assets/4fb274b2dabe9d24ba009dfb/port...Port Angeles Harbor Sediments Investigation Community Meeting Peter deFur,

Port Angeles Harbor Sediments Investigation …cdn.harmonyapp.com/assets/4fb274b2dabe9d24ba009dfb/port...Port Angeles Harbor Sediments Investigation Community Meeting Peter deFur,

Los Angeles Surf Sponsorship Campaign

Los Angeles Surf Sponsorship Campaign

Port Angeles Education Foundation 2009 Scholarships

Port Angeles Education Foundation 2009 Scholarships

Los Angeles Surf and Powerade Campaign

Los Angeles Surf and Powerade Campaign

FINAL REPORT - Port of Los Angeles

FINAL REPORT - Port of Los Angeles

Port Angeles, WA

Port Angeles, WA

PORT OF LOS ANGELES - Results Directaapa.files.cms-plus.com/SeminarPresentations/2011Seminars... · Homeland Security Division/Port Police Port of Los Angeles (310) 732-7628 jtaylor@portla.org.

PORT OF LOS ANGELES - Results Directaapa.files.cms-plus.com/SeminarPresentations/2011Seminars... · Homeland Security Division/Port Police Port of Los Angeles (310) 732-7628 [email protected].

Port Angeles High School

Port Angeles High School

PORT OF PORT ANGELES MARINAS

PORT OF PORT ANGELES MARINAS

Midnight Sun 9.Port Angeles

Midnight Sun 9.Port Angeles