PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc...

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PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533

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Page 1: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHE HYBRID SERIES

PORSCHEINTELLIGENTPERFORMANCE

Presented

Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533

Page 2: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.
Page 3: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

-What is Hybrid

-Porsche Cayenne S Hybrid

-Hybrid Vehicle Business Overview

-Marketing Strategies

Page 4: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

What is Hybrid?

PORSCHEINTELLIGENTPERFORMANCE

Page 5: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

What is Hybrid?

PORSCHEINTELLIGENTPERFORMANCE

Recharging: Engine->Power Electronics->Cable->Flywheel Battery

Release: Flywheel Batter->Cable->Power Electronics-> Electric Motors

Page 6: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

What is Hybrid?

PORSCHEINTELLIGENTPERFORMANCE

-Advantages

-Less CO2 Engine, Electric Motor

-Higher Efficiency Less Gasoline, Higher Speed

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Porsche Cayenne S Hybrid

PORSCHEINTELLIGENTPERFORMANCE

Page 8: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.
Page 9: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Porsche Hybrid Series

Page 10: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Porsche Hybrid Series

-Features and Specs

Engine 3.0 liter V6 380 hp @ 5500 rpm 0~60 mph(96km/h): 6.1s Top Track Speed: 150 mph(240km/h) Length 4.846 mm Width 1.939 mm Height 1.705 mm Unladen weight 2.240 kg

CO2 emissions in g/km   193 g MSRP US$67700

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PORSCHEINTELLIGENTPERFORMANCE

Porsche Hybrid Series

-Prizes-Image

-Performance-Customers

Page 12: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Hybrid Vehicle Business Overview

PORSCHEINTELLIGENTPERFORMANCE

Page 13: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-Target Market

-SWOT

Page 14: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-Target Market

United States of America

Europe

Taiwan

Page 15: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

Strengths-Strong Brand Image-High quality products-Very high financial margin-Operational Flexibility

Weaknesses -Focus on luxury segment leads to restrictedgrowth in the luxury segment-Relatively small innovation capacity –>dependence on external innovation suppliers

Opportunities-Technological synergies with VW-Reduce future consumption and environmental pollution

Threats-Strong competitive rivalry in automobileindustry-High ecological standards-Dependence on oil-Other companies already developed hybrid technology, such as Toyota

Inte

rnal

Helpful Harmful

Exte

rnal

Page 16: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

Strengths-Strong Brand Image-High quality products-Very high financial margin-Operational Flexibility

-Strong Brand Image

-High quality products

-Very high financial margin

-Operational Flexibility

Inte

rnal

Helpful Harmful

Exte

rnal

Page 17: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

Strengths-Strong Brand Image-High quality products-Very high financial margin-Operational Flexibility

Weaknesses -Focus on luxury segment leads to restrictedgrowth in the luxury segment-Relatively small innovation capacity –>dependence on external innovation suppliers

Opportunities-Technological synergies with VW-Reduce future consumption and environmental pollution

Threats-Strong competitive rivalry in automobileindustry-High ecological standards-Dependence on oil-Other companies already developed hybrid technology, such as Toyota

Inte

rnal

Helpful Harmful

Exte

rnal

Page 18: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

-Focus on luxury segment leads to restrictedgrowth in the luxury segment

-Relatively small innovation capacity –>dependence on external innovation suppliers

Weaknesses -Focus on luxury segment leads to restrictedgrowth in the luxury segment-Relatively small innovation capacity –>dependence on external innovation suppliers

Inte

rnal

Helpful Harmful

Exte

rnal

Page 19: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

Strengths-Strong Brand Image-High quality products-Very high financial margin-Operational Flexibility

Weaknesses -Focus on luxury segment leads to restrictedgrowth in the luxury segment-Relatively small innovation capacity –>dependence on external innovation suppliers

Opportunities-Technological synergies with VW-Reduce future consumption and environmental pollution

Threats-Strong competitive rivalry in automobileindustry-High ecological standards-Dependence on oil-Other companies already developed hybrid technology, such as Toyota

Inte

rnal

Helpful Harmful

Exte

rnal

Page 20: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

-Technological synergies with VW

-Reduce future consumption and environmental pollution

Opportunities-Technological synergies with VW-Reduce future consumption and environmental pollution

Inte

rnal

Helpful Harmful

Exte

rnal

Page 21: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

Strengths-Strong Brand Image-High quality products-Very high financial margin-Operational Flexibility

Weaknesses -Focus on luxury segment leads to restrictedgrowth in the luxury segment-Relatively small innovation capacity –>dependence on external innovation suppliers

Opportunities-Technological synergies with VW-Reduce future consumption and environmental pollution

Threats-Strong competitive rivalry in automobileindustry-High ecological standards-Dependence on oil-Other companies already developed hybrid technology, such as Toyota

Inte

rnal

Helpful Harmful

Exte

rnal

Page 22: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Business Overview

PORSCHEINTELLIGENTPERFORMANCE

-SWOT

-Strong competitive rivalry in automobile industry

-High ecological standards

-Dependence on oil

-Other companies already developed hybrid technology, such as Toyota

Threats-Strong competitive rivalry in automobileindustry-High ecological standards-Dependence on oil-Other companies already developed hybrid technology, such as Toyota

Inte

rnal

Helpful Harmful

Exte

rnal

Page 23: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

Marketing Strategies

PORSCHEINTELLIGENTPERFORMANCE

Page 24: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

-Auto Exhibition

-Media exposure

-Test Drive

-Brand Value

Marketing Strategies

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PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Auto Exhibition Geneva Motor Show

Page 26: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Media exposure Advertisement (Magazines and Television)

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PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Slogan of Cayenne S Hybrid The future of the sports car.

Future

Hybrid Technology

Sports

SUV Sports Car

Page 28: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Media exposure 24 Hours Nürburgring (Officially called ADAC 24h Rennen Nürburgring in German )

Page 29: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Test Drive

Page 30: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Marketing Strategies

-Brand Value Porsche design

Page 31: PORSCHE HYBRID SERIES PORSCHE INTELLIGENT PERFORMANCE Presented Elsie 595202521 Kurt 595201034 Luc 594202043 Yen 595202533.

PORSCHEINTELLIGENTPERFORMANCE

Presented

Elsie Kurt Luc Yen

Powered

Luc


trains - Elsie Boat Writes

trains - Elsie Boat Writes

Rosalind Elsie Franklin

Rosalind Elsie Franklin

Elsie Montiel* · 82 Jipicanonlybewoveninnaturalormanmadecaves, litbyreflectedsunlight,sincehumidityandtemperaturearefundamental forhandlingthematerials. Photos this page by Elsie

Elsie Montiel* · 82 Jipicanonlybewoveninnaturalormanmadecaves, litbyreflectedsunlight,sincehumidityandtemperaturearefundamental forhandlingthematerials. Photos this page by Elsie

Portfolio elsie violet

Portfolio elsie violet

Central Housing · Chrysler 300C stretch (Maximum capacity length 8.3m) Per person 3,725 yen 5,225 yen 6,725 yen 8,225 yen 9,725 yen 11,225 yen 12,725 yen 14,225 yen 1,500 yen Chrys

Central Housing · Chrysler 300C stretch (Maximum capacity length 8.3m) Per person 3,725 yen 5,225 yen 6,725 yen 8,225 yen 9,725 yen 11,225 yen 12,725 yen 14,225 yen 1,500 yen Chrys

RETAIL PARTNERS ROUND P 61,850 YEN 81 1,680 YEN 1,680 YEN ...

RETAIL PARTNERS ROUND P 61,850 YEN 81 1,680 YEN 1,680 YEN ...

PowerPoint プレゼンテーション...1,500 yen' 1,000 yen 1,200 yen'

PowerPoint プレゼンテーション...1,500 yen' 1,000 yen 1,200 yen'

Mildred at Home - ebooktakeaway · elsie and the raymonds. elsie yachting with the raymonds. elsie's vacation. elsie at viamede. elsie at ion. elsie at the world's fair. elsie's journey

Mildred at Home - ebooktakeaway · elsie and the raymonds. elsie yachting with the raymonds. elsie's vacation. elsie at viamede. elsie at ion. elsie at the world's fair. elsie's journey

Sweet Elsie

Sweet Elsie

A2006VloraE - Robert Elsie

A2006VloraE - Robert Elsie

Consolidated Financial Results for the Year Ended March 31 ......Quarter Second Quarter Third Quarter Year end Total Yen Yen Yen Yen Yen Millions of yen % % March 31, 2019 －43.00

Consolidated Financial Results for the Year Ended March 31 ......Quarter Second Quarter Third Quarter Year end Total Yen Yen Yen Yen Yen Millions of yen % % March 31, 2019 －43.00

3rd Fiscal Period (Ended August 2020) Financial Results ......2,324 yen 2,373 yen 2,532 yen 2,200 yen 2,250 yen 2,300 yen 2,350 yen 2,400 yen 2,450 yen 2,500 yen 2,550 yen 3rd FP forecast

3rd Fiscal Period (Ended August 2020) Financial Results ......2,324 yen 2,373 yen 2,532 yen 2,200 yen 2,250 yen 2,300 yen 2,350 yen 2,400 yen 2,450 yen 2,500 yen 2,550 yen 3rd FP forecast

Elsie & fred

Elsie & fred

Elsie Look Book Idea

Elsie Look Book Idea

Financial Results for the Fiscal Year Ended June 30, 2020 ... · 3rd quarter-end Year-end Total Yen Yen Yen Yen Yen Million yen % % Fiscal year ended June 30, 2019 - 0.00 - 50.00

Financial Results for the Fiscal Year Ended June 30, 2020 ... · 3rd quarter-end Year-end Total Yen Yen Yen Yen Yen Million yen % % Fiscal year ended June 30, 2019 - 0.00 - 50.00

Elsie De W olfe Design

Elsie De W olfe Design

2014 Amelia Island Porsches - Porsche Club of America1964 Porsche 904 1964 Porsche 904 1966 Porsche 910 1966 Porsche 910 1969 1969 Porsche 917K Porsche 917K 1969 Porsche 917 PA 16

2014 Amelia Island Porsches - Porsche Club of America1964 Porsche 904 1964 Porsche 904 1966 Porsche 910 1966 Porsche 910 1969 1969 Porsche 917K Porsche 917K 1969 Porsche 917 PA 16

Elsie Accessories

Elsie Accessories

FY2018 Second Quarter Financial Results...US Dollar Euro Indian Rupee 100 Indonesian Rupiah Thai Baht Pak. Rupee Previous 105 yen 130 yen 1.65 yen 0.78 yen 3.30 yen 0.95 yen Revised

FY2018 Second Quarter Financial Results...US Dollar Euro Indian Rupee 100 Indonesian Rupiah Thai Baht Pak. Rupee Previous 105 yen 130 yen 1.65 yen 0.78 yen 3.30 yen 0.95 yen Revised

Medium-term Management Plan · LVMH 19 trillion yen / NIKE 11 trillion yen / ZARA 10 trillion yen / DIOR 8 trillion yen / HERMES 7 trillion yen / KERING 7 trillion yen / RICHEMONT

Medium-term Management Plan · LVMH 19 trillion yen / NIKE 11 trillion yen / ZARA 10 trillion yen / DIOR 8 trillion yen / HERMES 7 trillion yen / KERING 7 trillion yen / RICHEMONT