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Martina Jovic / Hapavel
Visual / UI/UX designer
PORTFOLIO
May 2020
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CO NTE NTS
B2B SaaS Solution for Risk Management 3
Bioenergy And Food Security OLT 13
TENEST - Branding 20
NeoBank App 26
Omni Lån - Logo 29
American Credit Web 34
” Secure.
Modernize.
Empower.
Work at Rencore as Visual and UI/UX Designer
2017/18, Germany
Rencore is a B2B SaaS company providing award-winning solutions essential to the SharePoint and
Office 365 space. They empower your organization to extend SharePoint securely through Share-
Point applications. SharePoint and Office 365 needs to be expanded to accommodate more effective
collaboration but it increases the potentials risks. Applications that are custom-built expose organi-
zations to risks. The Rencore platform (SPCAF, SPTrans- formator, Analysis Cloud) helps to analyze
and manage applications to discover and resolve any risks before they become a problem.
RESPONSIBILITIES
Branding, Publications, User Research, Wireframes, Flow charts, Visual/UI/UX Design, Web application,
Desktop application, HTML/CSS/JS
B2B SaaS Solution for Risk Management
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Introduction
Analysis Cloud is a B2B SaaS tool for a Risk Assessment of different kinds of environments in the
Cloud like Sharepoint, Sandbox and so on. The main purpose of the tool is to discover, access and
mitigate the potential risks in the business environment to prevent them from becoming a bigger
problem like data leaks. End users are company administrators as well as managers or company ex-
ternal consultants.
Tools: Sketch, Illustrator, InVision, SendGrid, WebStorm, Visual Studio, Git, HTML/CSS/LEES/JS
The team behind the product
With Tobias Zimmergren as an excellent Product owner and Torsten Mandelkow as an awesome
CTO, I worked closely within the product team. The development was organised using an Agile meth-
od with Jira as a tool, defined epics, user stories and so on. Part of the team members worked remote-
ly but we had good communication via Slack and Zoom. I did not felt that I was missing something.
I found that the 2-week sprints were very motivated, more than just a list of tasks that we needed
to do and were a good way to track progress. To speed up the Frontend Development I also helped
by adding design style and features as HTML/CSS/Less changes directly into the code via Webstorm
and Visual Studio.
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My responsibilities on the project
• Assistance with User research, Competitive research
• Branding
• Definition of a Design System
• Taxonomy, Iconography, Color definition, Typography
• UX / Flows / Mapping the solutions / Blueprint journey
• Visual Design / UI / Prototype
• HTML/CSS/LESS/JS
• Constant Improvement
We had several iterations of an overview page aligning it with end-users feedback based on 1on1
interviews. The feedback was that we had overwhelming data, it was not clear what that data meant
and at the end what can the end-user do about it and how can he fix the problem. The decision was
made to create a less overwhelming overview page with only relevant information that is described
so that even a manager can understand the meaning and the status and then they can dive deeper
to find out more. From the perspective of the user to show the most critical issues and guide them on
how to solve it. The goal was for the user to come back regularly and solve potential issues that could
cause them data leaks.
To make the end-user feel better we decided to move away from Risk as the main KPY towards the
calculation based on different factors. As an outcome, we got the general health of an environment as
the main KPI and defined the sentences that describe the current status. Since all the environments
were not equally important we also added a relevance factor as important metrics.
Registratio
screens at
Rencore Cloud
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First screen,
list of all environ-
ments
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Management of
environment
User Preferences
Steps in starting a new risk assessment
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Environment Overview screen Detailed view of a specific items
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Suggestion for new features
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After an interview with a top demanding end-user, it was clearer what a delightful product could look
like: End-user would like to be able to customize the overview page according to his own needs. He
would also like to save tracking and messaging to him as he pleases daily, defined by subject, defined
by risk level, and so on. Since the budget was not covering that feature. So I have proposed a compro-
mise that at least we could do is to save the last searches and filters so that end users can easily check
where they left off that last time.
Summary
Interviewing the end-users we got extremely valuable feedback, but I wish we had done then earlier
in the ideation phase to cut down the development costs. It was also important for us to learn the
importance of creating the MVP product that is upgradable with additional features depending on
the end-users needs. On this project, I have learned to work in an agile environment with high-quality
people developing B2B SaaS software. After this experience, I realised that I do not wish to go back to
Marketing departments cause I feel more comfortable in the Product team because it is more struc-
tural and exciting for me to solve the complex problems to make end-users feel delighted reaching
their goal.
” Initial Screening Of
Specific Bioenergy Projects
To Assess The Projects’
Environmental, Social And
Economic Performance
Informel, Ltd.
2016/17, Croatia / EU
The main purpose of the BEFS OLT (crop and livestock residues) is to perform an initial screening of
specific bioenergy projects to assess the projects’ environmental, social and economic performance.
Hence, it is a tool that provides an indication of projects’ strengths and weaknesses and supports de-
cision making and at the same time raises awareness on sustainability performance among the users.
RESPONSIBILITIES
Icons, Illustrations, UI Design, Bootstrap, HTML, CSS, Limesurvey Template, Testing User Experience, Form
Design, Testing, Visual Studio, Eclipse, JasperSoft Studio, Design and Code documentation
Bioenergy And Food Security OLT
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Introduction
The Bioenergy and Food Security Operator Level Tool (BEFS OLT) (crop and livestock residues) was
developed within the project “Supporting Public and Private Sector Capacities in Sustainable Agri-
cultural and Bioenergy Investments”, under the collaborative agreement between the Food and Ag-
riculture Organization of the United Nations (UN FAO) and the European Bank for Reconstruction
and Development (EBRD).
Purpose of the tool
The main purpose of the BEFS OLT (crop and livestock residues) is to perform an initial screening of
specific bioenergy projects to assess the projects’ environmental, social and economic performance.
Hence, it is a tool that provides an indication of projects’ strengths and weaknesses and supports de-
cision making and at the same time raises awareness on sustainability performance among the users.
By accomplishing all aforementioned, business climate can be improved and the development and
implementation of projects utilizing biomass residues can be facilitated.
Two bioenergy pathways considered are Crop residue and Livestock residue pathway that involves
the utilization of crop and/or livestock residues for energy production. Each pathway consists of sev-
eral components which can be assessed as a stand-alone project or as a part of the whole.
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Who is it for
This tool is publicly available, a web-based tool that can be used by various groups of users such as:
• Investors interested in implementing specific bioenergy project
• Financial institutions (banks, funds etc.)
• Public institutions (ministries, agencies, academic institutions etc.)
• Farmers and farmer associations
• Non-governmental organizations
• All other bioenergy market players
The team behind the project
Energy Institute Hrvoje Požar created the questionnaire and documentation for an application. Pro-
ject manager Krešimir Vrhovcak PM and Development Lead was responsible for the development of
an application. As a designer in a team, I was responsible for research and all visuals, also I styled the
template for Limesurvey and at the end designed a final report for Jasper studio. One of the nicest
parts was creating pixel perfect icons and infographics for two chains of production. During the pro-
ject, I made track of all visual design guidelines created and code (HTML&CSS) documentation for
further usage and sustainability of an application. And it was nice to keep the team of students and
part-time workers altogether.
This international project was tested in Egypt and now it is in use all across Europe. It was a pleasure
to be a part of such a significant project.
• Food and Agriculture Organization of the United Nations (UN FAO)
• European Bank for Reconstruction and Development (EBRD)
• Energy Institute Hrvoje Požar, www.eihp.hr
• Krešimir Vrhovcak – Development Lead
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My role
As a designer in a team, I was responsible for the following:
• Competitive Research, refining the roles of the end-users, Solution diagram, roadmap definition
and possible paths of a product, Wireframes, Flows
• Visual / UI UX design, typography, iconography, design documentation, handover package
• Creation of HTML/CSS templates for Limesurvey Questionnaire of Assessment.
• Design Report in PDF A4 version of the Questionnaire of Assessment that can be printed out
and signed out using Visual Studio, Eclipse and JasperSoft Studio.
• Qualitative research / Interviews 1on1 / Test and improve
• Assistance with creating documentation for the project for end-users in cooperation with EIHP
and PM, documenting libraries, taxonomy design and code
• Coordination of students and externals
Apart from competitive research of similar tools, of and all visuals, I also styled the template for Lime-
survey and at the end designed a final report in PDF A4 version of the Questionnaire of Assessment
that can be printed out and signed out using Visual Studio, Eclipse and JasperSoft Studio.
Most challenging was creating a structural approach to a short summary and score for each indicator
of an assessment on only one page, the current status of the project is clear for each category of an
end-user and the final score. One of the nicest parts was creating pixel-perfect icons for each process
and infographics for two chains of production that are usable in colour but also when printed in gray-
scale. My role was also to coordinate and motivate the team of students and part-time contractors
altogether to finish the project on time.
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Summary
This international project was tested in Egypt and now it is in use all across Europe. It was a pleasure
to be a part of such a significant project that makes a difference and assists users to track and ac-
cess their specific bioenergy projects on different levels of responsibility. During the project, I made
documentation of all visual/UX/UI design patterns, taxonomy, iconography, HTML&CSS library and
created guidelines for handover and further usage and sustainability of an application. My role was
also to coordinate and motivate the team of students and part-time contractors altogether to finish
the project on time. Besides the Visual/UI/UX design work, It was interesting to learn new tools like
Limesurvey and JasperStudio.
” My brain is only
a receiver, in the
Universe there is a core
from which we obtain
knowledge, strength
and inspiration.
Nikola Tesla
TESLA Luxury Resort is next-generation, ecologically-minded resort, perfect for Summer escapes
amongst the lakes and forests and Winter activities amidst idyllic snow-scapes, guests can choose
from 70 luxurious ‘Villas’. A showcase of the very best cuisine, local craftsmanship, Croatian art, in-
genuity and natural beauty. The name ‘TENEST’ is inspired by the great world innovator Nikola Tesla,
who originated from the neighbouring town Smiljan.
RESPONSIBILITIES
Logo Design, Stationery, Brochure, Giveaways
Concept for a tourist project
2019, Croatia
TENEST Branding
Dynamic + Hightech + Nature + Harmony + Mystery + Calmness + Elegance
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TENEST PRIMARNA SREDSTVA KOMUNIKACIJE 12
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TENEST LOGO 4
CMYK: 0 20 0 85
HEX: #493F43
COLORS
TYPOGRAPHY
Lato Regular
ABCĆDEFGHIJKLMNOPQRSŠTUVWXYZŽabcć-defghijklmnopqrsštuvwxyzž1234567890‘?’“!”(%)[#]{@}/&\<-+÷×=>®©$€£¥¢:;,.*
https://fonts.google.com/specimen/Lato
CMYK: 55 0 85 0
HEX: #86bd34
CMYK: 0 0 8 10
HEX: #EDEFEC
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” Concept based on my work at Fidor Solutions
2019/20, GermanyHow to Meet The
Financial Challenges of
Millennials NeoBank concept web and mobile application is the way for the user to monitor and administer
hers/his banking services and track/manage their finances. Everything is on the palm of the user with
rich user experience and in real-time. Users can manage all of their personal data, accounts details,
track expenses across aggregated banking accounts as well ass make transactions, get insights on
account, cards or loans and get related reports. Applications also suggest a user create/manage a
budget with an engaging user interface, easy to manage and adjust the budget during the month/
week/year.
RESPONSIBILITIES
Logo, Typography, User Research, Web & Mobile App, User Interface, User Experience
NeoBank App
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” We know how mortgage
or private loan business
works and how consumers
can optimize their chances
of finding the right one.
Omni Lan Co., Ltd.
2019, Sweden
Best comparison dependable site for private loans for bästalåneförmedlaren.se
and mortgage loans for bättrebolån.se that forward traffic to banks and loan brokers mainly contain-
ing information about trustworthy private financials.
RESPONSIBILITIES
Logo, Typography, Colors
Omni Lån Logo
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Infinity mark stands for every loan offers that you can find out there, and form that huge amount of offers OMNI LAN helps you to choose your own.
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OMNI LÅN
FONT
ABCDEFGHIJKLMNOPQRSTUVWXYZÅÄÖabcdefghijklmnopqrstuvwxyzåäö1234567890
MADE Evolve Sans EVO BoldABCDEFGHIJKLMNOPQRSTUVWXYZÅÄÖabcdefghijklmnopqrstuvwxyzåäö1234567890
MADE Evolve Sans Bold
MADE Evolve Sans Font Familyhttps://befonts.com/made-evolve-sans-font-family.html
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The basic idea for private loans logo is the crown, Swedish money. The basic idea for mortgage loans logo is two outlined overlaping houses
” The difference
you can trust.
AMERICAN CREDIT knows how quickly a small business has to respond to its markets and oppor-
tunities, they are a Fintech platform dedicated to fast secured business loans in California. Website
is in theporcess of redesign and this was a suggestion. Project is still in progress.
RESPONSIBILITIES
Content strategy, UX and Web Design
Competition on Crowdsprings for freelancers
May 2020, 5 days project
American Credit Web
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Homepage About Us Product Page FAQ
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Martina Jovic / Hapavel
Visual UI/UX designer
Munich, Germany // Zagreb, Croatia
hr.linkedin.com/in/martinajovic
xing.com/proile/Martina_Jovic
THANK YOU!
martinahapavel.com
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