The POM+ Project

Develop a project schedule using the the information provided. Answer the following questionsQ1) When is the project estimated to be completed? How many working days will it take?Q2) What is the critical path? And which actvity has the most slack

Big Kola Company has been concerned that specialized fruit drinks have been eroding their cola market. Grape juice was the first product that was successful after an advertising blitz claiming the antitoxin benefits. Lately, competition is compressing grape juice margins and profits. Months of additional market surveys and focus groups have resulted in three potential high-margin drinks: cranberry, blueberry, and pomegranate drink that has many health claims. The market potential seems very attractive for the pomegranate drink and this drink seems more likely to have a higher profit margin than the other potential juice products. Another appeal for pomegranate juice is its familiarity in the Middle East and Asia. Therefore, Big Kola Company has decided to pursue the development of pomegranate juice.

Connor Gage, the project manager, has formed his project team and the members have come up with a work breakdown structure, the estimates of duration associated with each task and its predecessors

The POM+ ProjectTask ID1.01.11.1.11.1.21.1.31.1.41.21.31.3.11.3.21.3.31.3.41.3.51.41.4.11.4.21.4.31.51.5.11.5.2

Develop a project schedule using the the information provided. Answer the following questions 1.6Q1) When is the project estimated to be completed? How many working days will it take?Q2) What is the critical path? And which actvity has the most slack The following holidays are observed:

January 1Martin Luther King Day (3rd Monday in January)Memorial Day (last Monday in May)Independence Day (July 4th)Labor Day (first Monday in September)Thanksgiving Day (4th Thursday in November)December 25th and December 26

Project Start Date: January 5th 2015

Big Kola Company has been concerned that specialized fruit drinks have been eroding their cola market. Grape juice was the first product that was successful after an advertising blitz claiming the antitoxin benefits. Lately, competition is compressing grape juice margins and profits. Months of additional market surveys and focus groups have resulted in three potential high-margin drinks: cranberry, blueberry, and pomegranate drink that has many health claims. The market potential seems very attractive for the pomegranate drink and this drink seems more likely to have a higher profit margin than the other potential juice products. Another appeal for pomegranate juice is its familiarity in the Middle East and Asia. Therefore, Big Kola Company has decided to pursue the

Connor Gage, the project manager, has formed his project team and the members have come up with a work breakdown structure, the estimates of duration associated with each task and its

Adapted from Gray and Larson (2011)

Task Name Duration (in days) PredecessorsPOM+ Project

R&D product developmentNeed Survey 20Set product specs 15 3Shelf life report 10 4Nutrition report 5 4

Secure fruit suppliers 20 5,6Initial Production

Equipment rehab 30 4Production trials 15 7,9Quality trials 20 10Quality metrics 5 11Quality training 15 12

DistributionMarket testing 30 5,6Package design 15 15Select distributors 25 5,6

LegalComplete FDA certification 15 7,15Register trademark 5 7,15

Prepare product launch 15 13,16,17,19,20

The following holidays are observed:

Martin Luther King Day (3rd Monday in January)Memorial Day (last Monday in May)Independence Day (July 4th)Labor Day (first Monday in September)Thanksgiving Day (4th Thursday in November)December 25th and December 26

Project Start Date: January 5th 2015

Adapted from Gray and Larson (2011)

Marketing Staff $80/hrR&D $80/hrEngineering $100/hrPurchasing $60/hrQuality Engineers $80/hrDesigners $60/hrLegal staff $120/hrProduction $60/hr