Podcasting 101

What is a podcast?

A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. The term podcast, like broadcast, can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called podcasting.source: http://en.wikipedia.org/wiki/Podcasting

Podcast Trivia

What podcast was the first to charge a subscription fee?

Podcast Trivia

The Ricky Gervais Show 

                             photo credit: gordasm    

source: http://www.commoncraft.com/

Let's watch a video.

What do you need to podcast?

Content: audio or video files

Distribution:RSS filewebsite (optional)graphic/logo (optional)Registering in Itunes (optional)

Two Paths To Podcasting

Host and administer it yourself

Use a web-based service

             web based hosting servicesOurMedia: A free hosting service for your audio and video files with unlimited bandwidth and unlimited disk space. Your podcasts and vidcast files are uploaded to the Internet Archive servers [archive.org] under the Creative Commons license. You specify the license details at the time of uploading so that so that others will know what they may (or may not) do with with your audio.  [

ourmedia.org]

Odeo Studio: Odeo has tools to record podcasts or store them for sharing. They will host your podcasts for free though there's a 50mb limit per uploaded file. However, there is no limit to how many files you can upload. One downside is that if people hear the podcast outside the Odeo Flash Audio player, they will have to hear a short Odeo commercial. Does not support video. [

studio.odeo.com]

blip.tv: blip.tv provides free hosting, support for a variety of video formats, RSS distribution and an opt-in advertising program with a 50/50 revenue share. Blip.tv also allows for cross-uploading to the internet archive and cross-posting to a variety of web destinations

including MySpace (as MySpace bulletins or blog entries)Blogger , MovableType , WordPress and WordPress.com , TypePad, Flickr (the video thumbnail is posted

to Flickr with a link to the video on blip.tv),del.icio.us (a link to the video with the tags entered on blip.tv is posted to the

user's del.icio.us account), Any MovableType API, Metaweblog API, Blogger API or

Atom API enabled content management sysetmblip.tv]

HIY: Host it YourselfYou'll need an RSS file and a place to host it.You'll also need somewhere to host your media.

What's an RSS feed and how do I make one?

The Basic Wrapper<?xml version="1.0" encoding="UTF-8"?><rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" version="2.0"><channel>The unique info about your podcast goes here between the channel tags!</channel></rss>

A complete RSS feed:Example xml file from the Apple website: http://www.apple.com/itunes/store/podcaststechspecs.html

The middle wayHost on your server and use an rss generating tool like  icerocket, which is free or feedforall.

Create an rss file and use a service like feedburner to administer your feed.                                                                                                                                                                                            

Podcast Trivia

How long did it take for the term "podcasts" to reach 100,000,000 hits on google?

A) six monthsB) two yearsC) one year

Podcast Trivia A year after first tracking hits for the word "podcasts" on Google's search engine, Google found more than 100,000,000 hits on the word "podcasts."

                                                                 photocredit: trendmapper.com

Exercise!

submitting your podcast to itunes                                                                                                                            

              photo credit: brepettis

Podcast Trivia

Who was the first national-level US politician to hold his own podcast?

A) John EdwardsB) Ralph NaderC) Dick Cheney

Podcast Trivia

John Edwards began his "One America" podcastseries in March 2005.

             photo credit: Scott Beale/Laughing Squid laughingsquid.com

                                    

                            photo credit: Scott Beale / Laughing Squid laughingsquid.com.

Takeaway Resourceshttp://del.icio.us/maryatspnn/podcasting

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