PMBBC WEBINAR - April 2017

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APRIL WEBINAR With Bree James and Andrew Griiths

Transcript of PMBBC WEBINAR - April 2017

APRIL WEBINAR With Bree James and Andrew Griffiths

WELCOME

THIS MONTH WE’RE TALKING ABOUT BUILDING GREAT

PARTNERSHIPS AND GETTING QUALITY REFERRALS IN YOUR BUSINESS.

DON’T FORGET WHAT’S INCLUDED AS PART OF THE CLUB

1. THE NEWSLETTER Filled with great videos and articles all designed

to help your business do what you do better.

NEWSLETTER CONTENT THIS MONTH1. Video 1 - Partnering for Success. 2. Video 2 - How to get more referrals: Authority Marketing | Crosshatch Creative 3. Video 3 - The new power of collaboration 4. Recommended podcast - Podcast Show -That Referral Guy 5. Article 1 - Building a Business Partnership That Lasts 6. Article 2 - 5 Lessons for Strong Business Partnerships 7. Article 3 - 5 Principles for Building Better Partnerships 8. Article 4 - Five Steps to Generating Better Business Referrals 9. Article 5 - Creative Ways to Get Customer Referrals for Your Small Business

2. THE WEBINARS You can send in your questions.

Or ask on the webinar. We will talk about the month theme.

And see where the conversation takes us.

3. THE DEEP DIVE VLOG We covered a lot about selling in

this months VLOG. Check it out, you will get some great information and a

perhaps even a laugh or two.

5. THE PRIVATE FB PAGE Just a good place for discussion, to give some

feedback to ask some questions, to interact however you would like.

ALL OF THE INFORMATION CAN BE FOUND:

www.pakmag.com.au/pbbc

SO, THIS MONTH WE ARE TALKING ABOUT:

PARTNERSHIPS AND REFERRALS FOR YOUR BUSINESS

Let’s START WITH PARTNERSHIPS…

WHAT IS A PARTNERSHIP AND WHY ARE THEY SO IMPORTANT FOR BUSINESS?

WHAT ARE SOME EXAMPLES THAT WE CAN SHARE?

WHERE DO PEOPLE GO WRONG WHEN PARTNERING WITH OTHER BUSINESSES?

1. BEFORE ENTERING ANY PARTNERSHIP DO YOUR HOMEWORK. 2. Make sure your brands align. 3. Plan for the divorce not the honeymoon. 4. MAKE SURE EVERYTHING IS CLEARLY SPELLED OUT. 5. LOOK FOR WARNING SIGNS EARLY ON IN THE RELATIONSHIP. 6. LIVE UP TO YOUR END OF THE DEAL. 7. PROTECT YOUR BRAND AT ALL COSTS.

WHAT ADVICE CAN WE OFFER?

IF YOU GET REALLY GOOD AT PARTNERING, YOUR

BUSINESS CAN GROW AND BECOME

MUCH MORE FINANCIALLY SECURE.

SO, THIS MONTH WE ARE TALKING ABOUT:

PARTNERSHIPS AND REFERRALS FOR YOUR BUSINESS

LET’S TALK ABOUT REFERRALS.

WHAT ARE REFERRALS AND WHY ARE THEY SO IMPORTANT?

DO YOU GET A LOT OF REFERRALS? IF NOT WHAT DOES IT SAY ABOUT YOUR BUSINESS?

GETTING WORD OF MOUTH (OR MOUSE) REFERRALS NEEDS TO BE A BIG PART OF OUR MARKETING STRATEGY.

SO WHAT IS YOUR REFERRAL STRATEGY?

1. BE STRATEGIC ABOUT ASKING FOR REFERRALS. 2. MAKE IT EASY FOR PEOPLE TO REFER YOU. 3. TELL PEOPLE WHAT KIND OF REFERRALS YOU WANT. 4. WE NEED TO CONSTANTLY BE ASKING FOR REFERRALS. 5. BE CLEAR ABOUT WHAT PEOPLE ARE AFRAID OF WHEN IT COMES TO MAKING A

REFERRAL. 6. IF YOU WANT TO GET REFERRALS GIVE REFERRALS. 7. ACKNOWLEDGE THOSE WHO REFER YOU.

WHAT ADVICE CAN WE OFFER?

WATCH YOUR LANGUAGE AND THE IMPACT IT MIGHT HAVE ON PEOPLE REFERRING YOU.

ONE OF THE BIGGEST STICKING POINTS WHEN IT COMES TO PEOPLE ASKING OTHERS TO REFER THEM IS HOW TO ASK. IT CAN FEEL A

BIT NEEDY…

IF YOU GET REALLY GOOD AT HELPING OTHERS TO REFER YOU, THEY WILL. AND YOUR BUSINESS WILL NEVER BE

THE SAME.

THE REALLY BIG THING TO REMEMBER - THE BEST WAY TO GET REFERRALS IS TO BE

REALLY, REALLY, REALLY GOOD AT WHAT YOU DO!

PHEW….

DON’T FORGET - ALL OF THE INFORMATION CAN BE FOUND:

www.pakmag.com.au/pbbc

SOME COOL BUSINESS IDEAS

USA - APP GOES THROUGH OUR WARDROBE AND TELLS US WHAT TO WEAR BASED ON THE WEATHER.

DRONE DELIVERS ANTI-VENOM TO SNAKE BITE VICTIMS IN THE AMAZON. DOMINOS PIZZA WEDDING GIFT REGISTRY.

NORWAY - AVATAR CONNECTS SICK CHILDREN WITH THEIR SCHOOL ACTIVITIES SO THEY DON’T GET BEHIND.

NORWAY - AN APP THAT HELPS GROUPS OF PEOPLE FIND TIME FOR EACH OTHER.

SOUTH AFRICA - UBER STYLE ON DEMAND COURIER FOR SHOPPING.

THANK YOU FOR TUNING IN