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WORCESTER CITY

Playing Pitch Strategy

July 2010

Nortoft Partnerships Limited 2 Green Lodge Barn, Nobottle, Northampton NN7 4HD

Tel: 01604 586526 Fax: 01604 587719 Email: [email protected] Web: www.nortoft.co.uk

Nortoft Partnerships Ltd Worcester City Playing Pitch Strategy of 51 July 2010

TABLE OF CONTENTS

EXECUTIVE SUMMARY 4 Summary of Key Points 4 Standards 6

INTRODUCTION 8 METHODOLOGY 8

Team information 8 Team Generation Rates 8 Sub Areas for the Strategy 10 Population 12

ASSESSMENTS 17 Assessment – Football 17 Current situation 17 Future demand 25 Standards of provision for football 28 Priorities for investment 30

Assessment – Cricket 31 Current demand 31 Future demand 35 Standards of provision for cricket 37

Assessment –Rugby 39 Current situation 39 Standards of provision for rugby 45

PLANNING POLICIES 47 Protection of playing fields 47 Amount of playing field space 47 Provision on‐site and off‐site 47 Guidelines for quality and accessibility of new provision 49

IMPLEMENTATION 50 Review 51


TABLE OF FIGURES

Figure 1: Strategy sub‐areas 11 Figure 2: Population of each sub‐area in 2008 12 Figure 3: Population of sub‐areas 13 Figure 4: Population change in the sub‐areas 2008‐2026 14 Figure 5a: Market Segmentation for South Worcestershire 15 Figure 5b: Market Segmentation for South Worcestershire 16 Figure 6: Mini pitches used by the community 20 Figure 7: Junior football sites used by the community 21 Figure 8: Senior football sites used by the community 22 Figure 9: Summary of football pitch numbers by sub‐area 23 Figure 10: Summary of balance in supply and demand in 2009 by sub‐area 24 Figure 11: Estimated number of teams up to 2026 25 Figure 12: Balance in supply and demand for football from 2016 to 2026 26 Figure 13: Cricket pitches in Worcester 34 Figure 14: Demand, supply and balance for cricket – secure sites 36 Figure 15: Demand, supply and balance for rugby – matches only 41 Figure 16: Demand, supply and balance for rugby – matches plus training 42

APPENDICES

APPENDIX 1: Cricket Clubs & Teams and Football LADS Reports APPENDIX 2: Football Clubs & Teams from the CAS database APPENDIX 3: Population Forecasts 2008, 2016, 2021, 2026 APPENDIX 4: List of all Pitch Sites APPENDIX 5: Active People 2 Survey APPENDIX 6: Sport England Market Segmentation


EXECUTIVE SUMMARY Summary of Key Points 1. Worcester City has a younger population than either of its surrounding authorities of

Malvern Hills or Wychavon and its demand for grass pitch space is therefore relatively higher. The total number of people forecast to be living in the City by 2026 seems likely to be similar to today, although a number of houses are proposed to be built and there will be a general ageing of the population across most areas of the City.

2. At present there is too little grass pitch space within the City to meet the needs of its residents, and a high number of players need to travel outside of the City to take part in their sport. It is estimated that 35.5 ha of playing field demand is being exported, mainly to Wychavon.

Export Hectares Football 5 Cricket 12.5 Rugby 18 35.5

3. This has implications for the future planning of the wider Worcester‐Wychavon‐Malvern Hills Growth Area (WWM‐GA) as this export of players is likely to continue r the foreseeable future. fo

Football 4. There is a significant under provision of pitch space, estimated at around 27 ha at

the present time. This is being met by use of the pitches across the City at a more intensive level than would normally be expected, and also some export of players to the surrounding areas. This is estimated to be in the region of around 5 ha worth of playing field space, primarily to Wychavon, particularly of minis and juniors.

5. There is also an imbalance in the type of pitch available with very low numbers of junior pitches and mini pitches. This means that young players are either playing on pitches which are ideally too big for them or too small; or pitches are being over‐marked; or they are faced with the need to travel outside of the City.

6. Although the number of players will remain fairly constant up to 2026 there will be

increased demand if a 1% participation rate is also achieved. This equates to around an extra 6 ha of space up to 2026.


7. The priorities are to: • Maintain and continue to improve the pitches which are available to the

community; • Review the balance of pitch provision, increasing the number of junior and mini

pitches, although this will probably need to be at the expense of senior pitches; • Replace those pitches which suffer from flooding on a regular basis – recognising

that the cost of maintaining them may be too high compared to their real value for sport;

• Seek the development of new pitch space of around 6ha within the WWM‐GA to meet the future needs of the community;

• If possible, develop new agreements with schools to deliver some community use of school sites.

Cricket 8. The demand for cricket from the City’s residents is high, but there are only 2 secure

community use pitches in the City. A further 5 pitches are used, but on a non‐secure basis. There is therefore an outflow of players to Malvern Hills and Wychavon, estimated as the equivalent of around 6.25 pitches at the present time (12.5 ha of playing field space. There is also unmet demand the equivalent of around a further pitch.

9. If a 1% p.a. increase in participation is achieved there will be a need for 1‐2

additional cricket pitches in the period up to 2026, the equivalent of 2‐4 ha of space. 10. The priorities are to:

• Maintain and continue to improve the pitches which are available to the

community; • Bring into secure community use those pitches which are currently used on an

informal basis; • Seek the development of new pitch space of 1‐2 pitches (2‐4 ha) within the

WWM‐GA to meet the future needs of the community; • If possible, develop new agreements with schools to deliver some community

use of school sites; • Consider the development of new cricket pitch sites across the City, in areas

where there is no secure provision. Rugby 11. The City appears to have lower levels of participation in rugby than Malvern Hills,

slightly higher than Wychavon. However there are no community use rugby pitches in the City and all of the demand is exported. This is estimated to be the equivalent of around 18 ha of playing field space. There is also unmet demand (latent demand) estimated to be the equivalent of about 2 men’s teams, or ½ of a large rugby pitch.


12. The demand for rugby is expected to grow a little over the period up to 2026,

requiring an additional 1.8 ha of playing field space for this sport. There will be a need to consider how best this demand may be met, possibly outside the City within the WWM‐GA.

13. The priorities are to:

• Seek the development of new pitch space of around 1.8 ha within the WWM‐GA

to meet the latent demand and also future needs of the community; • Support the maintenance and continuation of the pitches which are available to

the community but which lie outside the City’s boundaries; • If possible, develop new agreements with schools to deliver some community

use of school sites, particularly for minis and juniors.

tandards S 1

4. The following standards are a brief summary of the full set of standards proposed within the main report.

Standards for Quantity 15. It is proposed that the following standard is used to guide the amount of grass

playing field space per 1000 population for Worcester up to 2026.

Hectares of playing field space per 1000 population

Football 0.9 Cricket 0.2 Rugby Union 0.2 HECTARES OF TOTAL PLAYING FIELD PROVISION PER 1000** 1.3

Inclusive of grass pitch space and space for ancillary facilities such as clubhouse/ changing pavilion and car parking.

Standard for Quality 16. Sites should be appropriately located and sited. Sites should be multi‐pitch, with the

exception of some cricket pitches.

17. Sites should have secure community use i.e. be guaranteed for at least 20 years.


18. Quality should meet the standards of the national governing bodies.

Standard for Accessibility 19. All areas of the authority should have access to secure community use pitches within

the following distances:

Football (senior, junior and mini pitches) 1.6 km Cricket pitch 2 km Rugby pitch (senior) 3 km


INTRODUCTION 20. This report considers the overall grass playing field requirements for the City for the

period up to 2026, with an estimate of need also provided for 2016, 2021 and 2026. It looks at the balance in supply and demand both across the authority as a whole, and within the different sub‐areas of the authority.

21. The sports considered are: football, rugby union, and cricket. There are no other grass pitch sports of particular importance within the City. Synthetic turf pitches are specifically excluded within this Strategy as these are addressed via the Sports Partnership Herefordshire and Worcestershire Sports Facilities Framework (H&W SFF) and the South Worcestershire Sports Facilities Framework.

METHODOLOGY Team information 22. The assessment of Team Generation Rates is based on the number of clubs and

teams for football, rugby and cricket operating within a given area. The most recent published Local Area Data reports (LADS) from the Football Association provide the team numbers for football. The LADS reports are based on the team information for the season 2008/09. The FA’s County Areas System’s data for the season 2009/10 held by the Worcestershire FA has also been reviewed, and the implications of the findings are considered.

23. The team information for cricket is based on the clubs and teams information

provided by Worcestershire Cricket Board. 24. Rugby Union team information has been obtained from the RFU’s North Midlands

Club Pack of September 2009, updated as necessary by the RFU officers.

25. The list of clubs and teams for cricket are provided under the relevant section, and copies of the LADs report is provided in Appendix 1. The teams list which was used to inform the LADs reports are not available from the FA but the list of clubs and

tabase is provided as Appendix 2. teams from the CAS da

Team Generation Rates 26. The Team Generation Rates (TGR) methodology is based on Sport England’s

electronic “kitbag”, which automatically generates the number of teams per 1000 population for each age group. The kitbag has been extended to apply a percentage participation growth figure for each sport, at a rate of 1% per annum up to 2026. This growth in participation reflects the policy decision of Worcester City to provide sufficient facilities to enable participation at these higher rates.


27. The population information is drawn from the Worcestershire County Council’s

population forecasts. Although the population for 2009 reflects the current situation within the authority, the forecast population figures have not respected the individual local authority boundaries. In particular, the WCC figures have allocated the growth around Worcester within Malvern Hills and Wychavon to Worcester – an area referred to in this report as the Worcester‐Wychavon‐Malvern Hills Growth Area (WWM‐GA).

28. The assessments for Worcester City are therefore based on a combination of the

Worcester County Council population figures and Nortoft’s estimate, excluding the (SUE) populations from the WCC figures. Sustainable Urban Extension

Averaging demand across authorities 29. The tight local authority boundary around Worcester City means that some of the

playing fields catering for the demand arising from the City are actually within the adjoining authorities. The standard TGR methodology would assume that all of the players are resident where they play, and not within Worcester. The critical planning implication of this is that insufficient playing field space would be provided for any growth within Worcester if the individual authority TGR rates were to be applied to assess need. Conversely, too much playing field space would be required to be provided within Malvern Hills and Wychavon than the populations of these areas alone require.

30. It has therefore been agreed with Sport England (West Midlands) that an averaging of TGR rates is appropriate for the South Worcestershire area comprising Worcester City, Wychavon, and Malvern Hills.

31. The average TGR rates have been derived from the 2009 TGR rate for each sport at

each age group within each of the separate authorities. The average TGRs have then been applied to determine the likely demand for each age group for each sport at 2016, 2021, and 2026 for Worcester. These lead in turn to an approximate playing field space requirement per 1000 population.

32. This averaging of the TGR rates enables an estimation to be made of the amount of demand being exported from Worcester to Wychavon and Malvern Hills, which can be translated into hectares of playing field space. The parallel Playing Pitch Strategies for Wychavon and Malvern Hills also address the apparent importing of demand from Worcester City.


S ub Areas for the Strategy

33. Worcester City does not have any “standardised” sub‐areas used for planning but has previously used a ward‐based approach in other strategies, including for the PPG17 Open Spaces, Indoor Sport and Community Recreation Assessment by Strategic Leisure in 2006. However, the ward boundaries are not wholly consistent with the modelling unit used by the ONS, the Middle Super Output Areas.

34. In order to make updating of this report easier in the future, and to ensure that the modelling is consistent across the South Worcestershire area, this report uses the Middle Super Output Area boundaries. This dataset from the ONS is the lowest level with quinary population data (5‐year age bands), which is the essential starting point for the playing field methodology. The sub‐areas used for the Playing Pitch Strategy are illustrated by Figure 1.

Figure 1: Strategy subareas



Population Current population 35. The current population of the sub‐areas is taken from the ONS Middle Super Output

Areas 2008 estimates (experimental series).

Figure 2: Population of each subarea in 2008

East North South West Total 0‐4 2502 895 1435 1081 5913 5‐9 2227 820 1173 1054 5274 10‐14 2216 797 1300 1126 5439 15‐19 2196 887 1358 1475 5916 20‐24 1920 769 1557 1847 6093 25‐29 2440 916 2224 1172 6752 30‐34 2429 1007 1997 1160 6593 35‐39 2926 1269 2090 1447 7732 40‐44 2896 1203 1982 1379 7460 45‐49 2411 1133 1798 1344 6686 50‐54 1886 1017 1464 1253 5620 55‐59 1583 1068 1463 1303 5417 60‐64 1443 1031 1339 1375 5188 65‐69 1095 744 956 1142 3937 70‐74 1020 641 858 948 3467 75‐79 712 558 730 738 2738 80‐84 460 428 549 504 1941 85+ 352 427 593 586 1958 TOTAL 32714 15610 24866 20934 94124

36. It is also useful to illustrate this by a graph, the main points to note from which are:

• There is some difference in total population between the sub‐areas, ranging from

around 15,500 in the North to around double this figure in the East; • The age structures of the sub‐areas are different; the East and South (to a lesser

extent) reflect the age profile expected of relatively recent developments. The West has a high peak in the university age groups, and the North has a much more even age‐profile.

Figure 3: Population of subareas

Population forecasts

37. The latest population forecasts have been provided by Worcestershire County

Council, but these included within Worcester City figures the Sustainable Urban Extension (SUE) populations of Bevere, Kilbury Road, Worcester West and Worcester South/Norton. In order to provide a more accurate assessment of the population for Worcester City, Nortoft has excluded the estimated SUE populations from the figures for Worcester City provided by Worcestershire County Council. The detailed reasoning and methodology behind these calculations are provided in the H&WSFF, the South Worcestershire Sports Framework Report and Appendix 3.

38. The individual sub‐areas of Worcester City are expected to grow at similar rates up to 2026 as the proposed housing is reasonably evenly distributed. The following table illustrates how the population will change up to 2026, and it is interesting to note that the percentage of the population in each sub‐area will remain almost the same over time.

39. Despite the new housing the total population is only proposed to growth by around 2,000 people up to 2026. The same assumptions in terms of housing multipliers have been used to generate these population estimates as for the rest of the South Worcestershire authorities; a figure of 2.1 where the housing is infill, windfall or otherwise small scale (all of Worcester City housing), and a figure of 2.4 for developments which could be classed as SUEs (outside Worcester City).



Figure 4: Population change in the subareas 20082026

East North West South

Total

% of authority population Population




2008 34.8 32714 16.6 15610 26.4 24866 22.2 20934 94124

2026 34.0 32830 16.8 16195 27.6 26706 21.6 20909 96640

Active People 2 Survey 40. Reference is made to the findings from the Active People Survey for each individual

sport. These are useful but should only be taken as a broad indication of the relative importance of football, rugby and cricket as the statistics are not fully reliable at the individual authority level. The Active People Survey findings are provided in Appendix 5.

Market Segmentation

41. This Playing Pitch Strategy also takes account of the characteristics of the current

population, using the Market Segmentation data from Sport England (see Appendix 6). The Market Segmentation information confirms that the current high rates of participation identified by the Active People Survey for Worcester, compared to those for Wychavon and Malvern Hills, is to be expected because of the characteristics of the population within the City. Of particular note is the predominant age groups in Worcester compared to the surrounding authorities – Worcester has the most young people of all, particularly close to the university area and the city centre. Figure 5a provides a summary of the predominant market segments across South Worcestershire.

42. The market segmentation map (Figure 5b) is a snap‐shot of the current picture, and is unfortunately not available as a forecasting tool. However it is likely that the general picture presented by this map will remain largely valid, although the groups will age in many areas. This ageing is picked up in the TGR analysis through the estimation of the future age structures of each authority and each sub‐area.

43. The pitch sports played by the key groups appearing on the South Worcestershire

map are:


Figure 5a: Market Segmentation for South Worcestershire

Segment Sports played / attracted to include: Sports Team Drinkers Football Settling Down Males Cricket, football Pub League Team Mates Football, cricket Stretched Single Mums No pitch sports Comfortable Mid‐life Males Football, cricket Early Retirement Couples No pitch sports Comfortable Retirement Couples No pitch sports Retirement Home Singles No pitch sports

Figure 5b: Market Segmentation for South Worcestershire



ASSESSMENTS Assessment – Football

n Current situatio Current demand 44. The FA LADS report for 2008/09 for Worcester has the following key points:

• There was a total of 136 teams playing on grass within the City;

• The number of teams changed from season 07/08 to season 08/09 (decrease of 4

junior and 1 mini team, but increase of 4 adult teams). 45. The latest Active People Survey information suggests that Worcester has a higher

rate of participation in football outdoors for adults than the FA LADS information indicates, which instead shows a lower rate of participation for adults in Worcester than either the national or regional averages. There are may be two main reasons for this: there is relatively more participation in the small‐sided game played on synthetic surfaces (and not recorded by the FA); and / or some “export” of teams from Worcester into adjoining authorities.

46. The Market Segmentation information confirms that the current high rates of

participation identified by the Active People Survey results are to be expected because of the characteristics of the population. Of particular note is the predominant age groups in Worcester compared to the surrounding authorities – it has the most young people of all of the authorities, particularly close to the university area and city centre. Therefore in averaging out the TGRs for football across the South Worcestershire authorities, the rate of demand from Worcester is probably being under represented.

47. Applying the average TGR rate to adults is Worcester for football gives a figure similar to that recorded by the LADS report. However the FA’s CAS data suggests that a higher number of teams are being generated by Worcester than either the LADS or the average TGR rate indicate.


48. The findings in the balance of supply and demand section of this report will

therefore be a minimum requirement for the Worcester teams, rather than the maximum.

49. In terms of teams, 67.1% of youth and mini‐soccer teams play within a club of Charter Standard status. This is below the national target of 75%, although there were 10 Charter Standard clubs, 2 Development Clubs, and one Community Club.

50. The current peak demand for match pitches within the City is 83% of matches being

played for seniors (Sunday mornings), 57 % for juniors (Saturday mornings but split into two sessions) and 67% for minis (Saturday mornings but split into 2 sessions). These figures are based on the booking records of Worcester City Council who control most of the pitches within the authority.

Current supply of pitches 51. The current provision of pitches varies across the authority. Figure 9 provides a

summary of the number of pitches of each size which have secure community use. Other pitches are available at school sites, both state and independent, but the clubs do not generally have access to these. A full list of the pitch sites is provided as Appendix 4.

52. Figures 6, 7 and 8 map the sites used for football across the authority, and their security of use.

53. The key issues are that there are: too few pitches overall; very few mini and junior pitches; and a relatively poor distribution of pitches. The north has a number of pitches and is the only area with each pitch size. The west is least well provided, with no secure sites for minis or juniors, and only three senior pitches available to the community, two of which actually lie outside the City within Malvern Hills.

54. The pitch sizes used in the analysis is based on the maximum pitch size for each age group, as set down in the Sport England guidance notes. Using the maximum sizes provides the best long term flexibility for each site, and maximises the pitch area to be provided. The playing field area is estimated to be 150% of the pitch area, and this allows space for the changing/club house, car parking, landscaping and other requirements. The pitch sizes used to assess the playing field area requirements are given below:


Age group

Pitch size

Size (from Sport England

guidance)

Run‐off margins allowed

Hectares ‐ Max size with safety margins

(rounded) u10 Mini 54.9 x 36.6 m 3 m all round 0.3 10‐15 Junior 85.96 x 49.16 m 3 m all round 0.5 16+ Senior 126 x 96 m 3 m all round 1.2

55. The quality of the sites, including the pitches, changing and ancillary facilities was assessed in detail by Strategic Leisure as part of their PPG17 Open Spaces, Indoor Sport and Community Recreation Assessment in 2006. This quality information has been updated as required.

Figure 6: Mini pitches used by the community


Figure 7: Junior football sites used by the community


Figure 8: Senior football sites used by the community



Figure 9: Summary of football pitch numbers by subarea

Number of pitches

2008/09 Mini

Football Junior Football

Senior Football

North 3 1 15 South 0 0 6 East 2 0 5 West 0 0 3 Total 5 1 29

56. It is important to ensure that football pitches are provided within an accessible travel

time of residents. From the consultation responses from clubs, it is clear that players travel varying amount of times, from less than 10 minutes to over 30 minutes. In order to maximise the opportunities for walking and cycling, the maximum distance to a playing field should be 1.6 km, the equivalent to 20 minutes walking time, and ideally less for minis and juniors.

57. Four sites have only one senior football pitch, and three of these are Council pitches with significant levels of informal and casual use. The single pitch sites with secure community use are:

Archdales Sports Ground Claines Recreation Ground (aka Cornmeadow) Comer Road Recreation Ground Shap Drive

58. Although these sites are the most difficult to maintain and are overall of least value

for the sport, the lack of pitch provision generally and the importance of the sites to their local communities, strongly suggests that they should not be transferred to other uses, but retained unless and until alternative better quality provision is

s of the local community. provided nearby, meeting the need

urrent balance in supply and demand C 59. This assessment assumes that each pitch, on average, can provide for 2 matches per

week of the relevant age group. Although this approach appears relatively simplistic, it does reflect the actual bookings of the pitches for matches, even if some of the pitches are used by different age groups at different times. The impact of training (both formalised and informal) has been difficult to assess but will have a significant


impact upon the long term quality of the pitch sites in this area of already limited provision.

60. Figure 10 demonstrates that in 2008/09 there were too few pitches for minis and juniors and a current balance in the supply and demand of senior pitches. Overall across the authority there is a significant lack of playing field space for football, with a current shortage of around 27 ha, based on the current temporal pattern of play. There is also a very uneven distribution of pitch space, with a large “excess” in the North but shortages in all of the other sub‐areas. Although the East has more pitches than the West, it is least well served by the pitch stock because it has the highest population and its population profile is relatively young.

61. Some of the existing pitches close to the river suffer from regular flooding, and therefore these will need to be largely discounted from the available “supply”. Unfortunately even when these pitches are available to play, the flooding has resulted in uneven surfaces. The sites particularly badly affected are Pitchcroft and Diglis, both of which host senior pitches. Figure 10: Summary of balance in supply and demand in 2009 by subarea

Balance in Supply and Demand: 2008/09

Number of pitches required for matches plus 10% for training and

maintenance Balance in supply and demand

Mini Football

Junior Football

Senior Football

Mini balance in number of pitches

Junior balance in number of pitches

Senior balance in number of pitches

Additional secure use playing field space for football required (hectares)

North 4 4 5 ‐1 ‐3 10 ‐15.4 South 5 7 8 ‐5 ‐7 ‐2 10.4 East 9 11 10 ‐7 ‐11 ‐5 20.4 West 6 6 6 ‐6 ‐6 ‐3 12.9

Whole authority 24 26 29 ‐19 ‐25 0 26.6

62. The lack of appropriate pitch provision means that a high number of junior teams use the senior size pitches, and some junior teams, particularly the u11s use the mini pitches. The general lack of pitch space confirms the outflow of players from Worcester City to Wychavon, and the booking patterns confirm that many pitches are used on average more than two times per week.

63. It is estimated that the export of players to Wychavon is approximately the equivalent of 5 ha. There is effectively no export to Malvern Hills (although one of the Worcester sites is actually over the border in Malvern Hills).


F uture demand

64. The future population of Worcester City is expected to change as a result of both ageing of the existing population and the new housing, which will be in relatively small sites distributed across the City.

65. The impact upon the number of teams across the authority as a whole and for each sub‐area is summarised by Figure 11. These calculations take into account: the number of people expected to be resident in each sub‐area over the period; the age structure; and also the anticipated growth in football of 1% participation per annum up to 2026.

Figure 11: Estimated number of teams up to 2026

Mini‐soccer (U7‐U10s) ‐ mixed

Youth football ‐ boys

Youth football ‐ girls

Men’s football

Women’s football

Area Age Groups 6‐9yrs

10‐15yrs

10‐15yrs

16‐45yrs 16‐45yrs

Num

ber of Teams

Whole authority

2008/09 50 49 2 62 3

2016 60 48 2 65 3

2021 60 52 3 64 3

2026 57 53 3 63 3

North

2008/09 8 7 0 9 0

2016 10 8 1 12 0

2021 10 9 1 12 0

2026 9 9 1 12 0

South

2008/09 11 12 1 17 1

2016 17 13 1 18 1

2021 17 14 1 18 1

2026 16 15 1 18 1

East

2008/09 20 20 1 23 1

2016 21 16 1 22 1

2021 20 18 1 22 1

2026 19 18 1 22 1

West

2008/09 12 11 1 14 1

2016 13 10 0 14 1

2021 13 11 1 14 1

2026 12 11 1 14 1


66. These findings, using the average TGR methodology, suggest that there will be an overall slight increase in demand for pitches, spread roughly evenly across the authority. The growth outside Worcester’s boundaries is addressed within the Malvern Hills’s and Wychavon’s respective Playing Pitch Strategies.

Pitch supply 67. At present there are no confirmed additional community pitches proposed to be

developed over the period up to 2026. It has therefore been assumed in the following assessment of supply and demand, that no new pitches are developed or made available for secure community use.

Balance in supply and demand up to 2026

68. The following tables (Figure 12) provide a summary of the expected balance in supply and demand for 2009 up to 2026 based on the estimated team numbers for football. Figure 12: Balance in supply and demand for football from 2016 to 2026

Balance in Supply and

Demand: 2016



Mini Football

Junior Football

Senior Football


Junior balance

in number

of pitches

Senior balance

in number

of pitches


North 5 5 5 ‐2 ‐4 10 ‐13.6 South 9 8 8 ‐9 ‐8 ‐2 13.9 East 11 9 10 ‐9 ‐9 ‐5 20.1 West 7 6 7 ‐7 ‐6 ‐4 13.6 Whole

authority 30 28 30 ‐25 ‐27 ‐1 32.9



Demand: 2021



Mini Football

Junior Football

Senior Football


Junior balance

in number

of pitches

Senior balance

in number

of pitches



authority 30 30 29 ‐25 ‐29 0 34.2


Demand: 2026



Mini Football

Junior Football

Senior Football


Junior balance

in number

of pitches

Senior balance

in number

of pitches



authority 29 31 29 ‐24 ‐30 0 33.2

69. Overall there remains a significant deficit in pitch provision, and this worsens slightly

in the period up to 2021, raising the deficit from the current 27 ha to over almost 34 ha of playing field space for football. By 2026 this falls back slightly, but the deficit is still around 33 ha of playing field space for football. There is therefore likely to be increased demand for new playing field space of around 6 ha, over and above the current levels of export of players to Wychavon and Malvern Hills (including latent demand).

70. Recognising that a high number of junior and mini players are being exported from the authority but the potential practical difficulties in achieving additional pitch space within the City boundaries, it is proposed that the policy priorities should be to:


• Retain and improve the pitch sites, improving pitch quality and the quality of the ancillary facilities. Where pitches are already being played for more than 2 games per week, these will require intensive long term maintenance to retain their quality. The exceptions being the pitch sites which flood regularly and which ideally should be replaced;

• Improve the network of pitches by re‐marking some of the senior pitches to junior and mini size to reduce the need for these age groups to play on pitches of the “incorrect” size and improving the network of pitches. This would however result in increasing the demand for senior pitch space;

• Develop more multi‐pitch sites, and reduce the numbers of single pitch sites wherever possible;

• Develop new agreements for the community use of school sites where the capacity of the grass pitches allows;

• Develop new STPs, both large and small‐sided, to reduce the pressures on the grass pitches for training, and supporting a switch towards the small‐sided game particularly for adults.

Standards of provision for football 71. It is clear that additional secure playing field space for the community needs to be an

essential requirement linked with the development of all new housing across the authority. In most City developments playing field provision will not be possible on‐site, and therefore developers’ contributions should be sought towards off‐site provision, meeting the costs of both securing the land for new playing fields, and the cost of developing the necessary pitches and ancillary facilities.

72. Standards of provision need to have three elements; quantity, quality and accessibility. The standard for quantity needs to reflect the characteristics of Worcester’s population. The standards for quality should reflect the technical guidance of the relevant national governing body and Sport England. The standards for accessibility need to reflect the ability to develop “new” sites within the existing urban areas and potentially the opportunities available through planned SUEs

cester. adjacent to Wor

Standard for Quantity 73. The table below provides the calculation for the amount of playing field space for

football which should be provided per 1000 up to 2026 in Worcester. This shows that a rate of playing field provision for football should be 0.9 ha per 1000 up to 2026.


2016 2021 2026 Total population in Worcester City 99620 98560 96640 Total area of playing field space for football 88.1 89.4 88.4 Provision per 1000 population (ha) 0.9 0.9 0.9

74. There is an assumption that the high percentage of peak time use, both for seniors and juniors, remains. However as most pitches are used by ages other than the one they are laid out for, for example senior pitches are used by juniors, and mini pitches by juniors, the pitches are generally being used to capacity, and sometimes for more

r week. than 2 games pe Standards for Quality Multipitch sites 75. The most useful sites for football development and the best for efficient long term

maintenance are those which are at least the equivalent of 4 senior pitches in area, or a minimum size of 6 ha. New sites within the SUEs and elsewhere within and close to Worcester should therefore be developed with this minimum size in mind.

Pitches sized to meet football needs 76. Consideration should be given to remarking some of the senior pitches to junior to

meet the identified deficit of this pitch size and to maximise the playing field space available. The sites selected should improve the network of pitches, and take account of the quality and existence of changing facilities. If possible, multi‐size pitch sites should be developed to support the development needs of the sport.

Changing facilities 77. All senior sites should have good quality changing facilities that meet FA guidelines.

Whilst changing facilities for minis and juniors is a desirable rather than an essential FA requirement, all mini/junior sites (not associated with senior pitches) should ideally have access to basic toilet/wash facilities as a minimum.

Grass Pitch Quality 78. All pitches should be well‐drained and well‐maintained, avoiding over‐use and to

enable two matches per week.

79. Pitches should be allowed to fully recover at the conclusion of the season and only pitches not used or only lightly used during the season should be allocated for pre‐season training matches. Whilst under normal circumstances the adult game requires changing facilities, consideration should be given to the use of sites without


changing for pre‐season training matches to maximise reparation/recovery time of the most heavily used pitches.

80. Conflict by booking out sites for other activities during the close season should be

avoided. Where this is not possible consideration should be given to developing alternative sites for football.

81. All new sites should be located in areas not prone to flooding. Site Security 82. Where possible, and where they are not public open space, sites should be secured

(fenced) to reduce/prevent unofficial use of pitches, vandalism of changing facilities and dog fouling.

Enshrining quality in planned provision 83. The quality of new playing fields, particularly those which are provided in relation to

new development, should be guided by a clear set of planning criteria. These are provided under the Planning Policies section of this report, alongside guidance on

ying field space which is required per 1000 population. the amount of pla

Standard for Accessibility 84. All areas of the authority should have access to secure community use playing fields

for football within 1.6 km, and all areas should have access to at least one mini, one junior and one senior pitch within this radius, whether or not the sites are within the boundaries of the City itself.

85. Given the need for additional space for football, but a potential lack of space for the extra provision needed, sites on the fringe of the City should be considered, in particular linked to the SUEs. However, cross‐border funding issues including in relation to developers’ contributions would need to be addressed if this option was to be considered.

riorities for investment P 86. The FA is developing a strategy and local investment priorities will be identified

within it. These should generally be supported and guide the short‐medium term priorities for investment across Worcester City.


Assessment – Cri Current demand

cket

87. Worcester currently has 29 cricket teams spread across 6 clubs, which are

approximately evenly divided between the adult game and juniors (aged 11‐17 years). Of the 29 teams, 2 are junior girls’ teams and 1 is a women’s team. Three of the clubs only run one team, and only 2 have juniors. The largest club is the Old Elizabethans CC which also has the girl’s and women’s teams.

88. The clubs and teams for 2009 were:

Cricket Club

Junior Boys 11‐17

Junior Girls 11‐17

Adult Men 18‐55

Adult Women 18‐55

MCT CC 1 Old Vigornians CC 1 Vine CC 1 Old Elizabethans CC 8 2 5 1 Worcester Dominies & Guild CC 6 2 Worcester University 2 Total 14 2 12 1 89. The proportion of clubs with only a single adult team is much higher than in

Worcester (50%) compared to those in Malvern Hills or in Wychavon where only a third of clubs have single teams. Similar ratios also apply to the number of clubs with junior teams compared to those without. The Old Elizabethans and Worcester Dominies and Guild clubs are both identified as Focus Clubs by the Worcestershire Cricket Board. The Old Elizabethans is also identified as a “District and Age Group Development Centre”.

90. Worcester has much lower number of cricket teams, both men and juniors, per 1000

population compared with either Wychavon or Malvern Hills, and this suggests that the authority is currently exporting players to the adjoining authorities.

91. This is confirmed by the fact that the overall rates of participation for adults in cricket in Worcester, according to Active People, are higher than both the national and regional averages. In fact the participation rates in Worcester are the highest of the three South Worcestershire authorities. This is not unexpected as the Market Segmentation analysis shows that several areas of Worcester have a predominant market segment which is attracted to cricket as a sport. The importance of premier cricket in the City will also act as a driver to greater participation.


92. There is also likely to be latent unmet demand as the estimated export of team equivalents is higher than the number of teams estimated to be actually exported from the authority. The amount of this latent demand is approximately 4 teams, which is equivalent to 1 pitch.

93. The adoption of an average TGR rate for the South Worcestershire area for

Worcester City has a major impact on the assessment of demand for playing fields for cricket within the City. At the present time, even with the average participation rate applied, there appears to be an export of around 31 senior teams, and 18 junior teams.

Total actual team numbers in 2009

Estimated team numbers for 2009 based on South Worcestershire average TGR

Junior Boys 14 32 Junior Girls 2 2 Adult Men 12 43 Adult Women 1 2

94. The travel time reported by the Old Elizabethan Cricket Club who responded to the

clubs survey suggested that the adults were travelling up to 30 minutes to play, re travelling up to 20 minutes. whilst the juniors we

Current supply of pitches

95. There are only two cricket pitches in secure community use in Worcester, but there are also a number of sites used on a less secure basis. These are:

Site Security of community use Sub‐area Battenhall, Univeristy of Worcester not secure South Blackpole West Sports Ground (aka Cadbury Oval) secure North Christopher Whitehead School not secure West Elgar Technology College not secure North Kays Sports Ground not secure West Old Elizabethans Cricket Ground secure North Oldbury Park Primary School not secure West

96. A map of the pitches is provided as Figure 13 and a full list of the pitch sites is

provided as Appendix 4.


97. The quality of the large majority of community use sites, including the pitches,

changing and ancillary facilities were assessed in detail by Strategic Leisure in 2006 as part of their PPG17 Open Spaces, Indoor Sport and Community Recreation Assessment. This quality information has been updated as required.

98. The estimate of the total amount of playing field space for cricket is based on the number of pitches required for senior matches, based on a ratio of 1 pitch to 4 senior teams. This is because the junior teams usually play at times other than the seniors.

99. The amount of playing field space includes space for ancillary facilities such as car parking and a pavilion. The size of a cricket pitch is 1.7 ha, and a site with its ancillary facilities is approximately 2 ha in size.

Figure 13: Cricket pitches in Worcester



Current balance in supply and demand 100. At the present time there are insufficient pitches in secure community use for cricket

across the authority as a whole, see Figure 14, which also provides a summary of the future balance in supply and demand for pitches up to 2026.

101. If the five pitches, which are used on a non‐secure basis, are included in these calculations at an equivalent of 0.25 (as on most only one team plays on each site), this gives an additional capacity of 1.25 pitches. The net export of Worcester players is the equivalent of approximately 6.25 pitches, and there is unmet demand of around 0.75‐1 pitch. The export of players is un‐ equally divided between Wychavon and Malvern Hills, with 4.25 of the pitch needs being met in Wychavon, and 2.5

lvern Hills. pitches in Ma

Future demand 102. The assessment in Figure 14 above takes into account the number of people

expected to be resident in the authority as a whole an in each sub‐area over the period up to 2026. It also includes an anticipated growth of 1% per annum in participation to 2026, to reflect local sports development policies.

103. As a result there will be some additional demand for cricket arising directly from Worcester residents, the equivalent of 1‐2 pitches up to 2026, which is not already being catered for outside of the authority, plus additional space to meet the latent

d of around 1 pitch. deman


developed over the period up to 2026, although some are anticipated to be developed linked to the SUEs in the WWM‐GA. It has therefore been assumed in the assessment of supply and demand, that no new pitches are developed or made available for secure community use.


Figure 14: Demand, supply and balance for cricket – secure sites

Cricket teams based on South Worc

average TGR

Number of pitches needed @ 4 senior teams per pitch

(rounded)

Pitches in secure community use

Junior cricket ‐ boys

Junior cricket ‐ girls

Men’s cricket

Women’s cricket

Number of pitches in 2009

Additional pitches required

Area 11‐17yrs

11‐17yrs

18‐55yrs 18‐55yrs 20

09

2016

2021

2026

2009

2016

2021

2026

Whole authority

2009 32 2 43 2

11 13 12 12 2 9 11 10

2016 31 2 48 2

2021 32 2 47 2

2026 34 2 46 2

North

2009 5 0 7 0

2 2 2 2 2 0 0 0

2016 5 0 8 0

2021 5 0 8 0

2026 6 0 8 0

South

2009 8 1 12 1

3 4 4 4 0 3 4 4

2016 9 1 13 1

2021 9 1 13 1

2026 9 1 13 1

East

2009 11 1 16 1

4 4 4 4 0 4 4 4

2016 11 1 16 1

2021 11 1 16 1

2026 12 1 16 1

West

2009 7 1 10 1

3 3 3 3 0 3 3 3

2016 7 0 10 1

2021 7 1 10 1

2026 7 1 10 1


Standards of provision for cricket 105. It is clear that additional secure playing field space for the community needs to be an

essential requirement for cricket in Worcester, and a priority should be to secure the sites already used by teams. Although there is a substantial deficit of pitch space now, additional secure community use pitches are essential to meet the anticipated growth in the City’s population and increased participation rates.

106. The standards of provision which should be adopted need to have three elements; quantity, quality and accessibility. The standard for quantity needs to reflect the anticipated needs of Worcester’s residents. The standards for quality should remain constant, and reflect the technical guidance of the national governing body and Sport England. The standards for accessibility need to reflect the practical ability to develop “new” sites within the existing urban area, and of the authority to negotiate additional playing field space outside the City’s boundaries.

Standard for Quantity 107. The table below provides the calculation for the amount of playing field space for

cricket which should be provided per 1000 and in secure community use, up to 2026.

2016 2021 2026 Total population 99620 98560 96640 Number of cricket pitches required to meet demand 9 11 10 Area of playing field space required @ 2 ha per pitch including ancillary facilities 18 22 20 Provision per 1000 population (hectares per 1000) 0.2 0.2 0.2

The size of a cricket pitch is 1.7 ha, and a site including ancillary facilities is approximately 2 ha in size.

108. The standard per 1000 for cricket is therefore proposed to be 0.2 ha per 1000. This

assumes that all pitches are being, and will be used to their maximum capacity.

Standards for Quality Multipitch sites 109. The most useful sites for cricket development and the best for efficient long term

maintenance are those which are at least the equivalent of 2 pitches in area, or a minimum size of 4 ha.


Changing Facilities 110. All sites should have good quality changing and club house facilities that meet the

national governing body guidelines. Grass Pitch Quality 111. All pitches should be well‐drained and well‐maintained, avoiding over‐use and

enable two senior matches per week plus use by juniors. 112. Pitches should be allowed to fully recover at the conclusion of the season and site

should not be shared with other sports or used for informal recreation. 113. All new sites should be located in areas not prone to flooding. Site Security 114. As a principle, sites should be secured (fenced) to reduce/prevent unofficial use of

pitches, vandalism of changing facilities and dog fouling. Enshrining quality in planned provision 115. The quality of new playing fields, particularly those which are provided in relation to


g field space which is required per 1000 population. the amount of playin

tandard for Accessibility S 116. It is important to ensure that cricket pitches are provided within an accessible travel

time of residents. In order to maximise the opportunities for walking and cycling, the maximum distance to a playing field for community cricket should be 2 km. The sites may or may not be located within the boundaries of the City.

Priorities for Investment 117. The Worcestershire Cricket Board’s Facilities Strategy of 2008‐2013 identified the

need for a fine turf extension at the main ground of Worcester Dominies and Guild CC and the need for a non‐turf match pitch (main square) for the Old Elizabethans.

118. There is also a need to address the current latent demand identified in this Strategy by additional provision of pitches within the authority area as soon as possible.


Assessment –Rugby

n Current situatio Current demand 119. Worcester currently has no rugby teams or clubs within the City as the clubs are

located outside the City’s boundaries. This suggests that the authority is currently exporting players to Wychavon and Malvern Hills, and that there is too little rugby playing field space currently available within the City.

120. The overall rates of participation in rugby appear to be slightly higher than the national and regional averages for adults as shown by the Active People Survey. Even if this is correct, there is still latent demand.

121. The adoption of an average TGR rate for the South Worcestershire area for Worcester City has a major impact on the assessment of demand for playing fields for rugby. At the present time, even with the average participation rate applied, it appears that there should be the equivalent of 15 senior teams, 11 junior teams and 16 mini teams, arising from the population of Worcester. The large number of teams in Wychavon suggests that most of this demand is being met in the Wychavon based clubs, including at Worcester RFU and Worcester Wanderers RFC which are just north of the Worcester boundary. There seems to be a slight mis‐match in the number of teams recorded for the men’s game. This indicates that a further 2 adult men’s teams would normally be expected in Worcester than are actually playing at the moment (latent demand).

Team numbers for 2009

Mini‐rugby ‐ mixed

Junior rugby ‐ boys

Junior rugby ‐ girls

Men’s rugby

Women’s rugby

8‐12yrs 13‐17yrs 13‐17yrs 18‐45yrs 18‐45yrs Total actual team numbers in 2009 0 0 0 0 0

Estimated team numbers for 2009 based on South Worcestershire average TGR 16 11 0 15 1

Estimated export to Malvern Hills (teams)

0 0 0 1 0

Estimated export to Wychavon (teams)

16 11 1 12 1

Latent demand 0

0

1

2

0


Current supply of pitches

122. There are currently no rugby pitches with secure community use in Worcester City. The Sixways site just north of the City’s boundary is shared by Worcester RFU and Worcester Wanderers. It also hosts some of the Worcester University matches and high level team training. For these reasons, the site is effectively a regional facility for the sport, and is considered as part of the Wychavon Playing Pitch Strategy.

123. Unlike for football and to a somewhat lesser extent for cricket, the key driver for participation is not the accessibility of local sites but the vitality and overall geographic distribution of the clubs, who generally use multi‐pitch sites. The following assessment is therefore based on a whole authority need, rather than by sub‐area.

Balance in supply and demand 124. It is assumed that each rugby pitch will be able to cater for 4 teams (two matches

per week), both for the seniors/juniors and minis, but there are no pitches available for community use in Worcester. There is also a need to cater for training, which the RFU have calculated as approximately 50% of the total number of adult and junior teams. In Worcester’s case, this would give a team equivalent of 13.5 teams, or pitch demand of around 6 ha of playing field space for rugby training on top of the match demand equating to a total area required (and used) for rugby outside of Worcester itself of around 18 ha. The vast majority of this provision is within Wychavon. Figures 15 and 16 provide the detailed calculations behind these statements.

125. The estimated latent demand of 2 men’s rugby teams equates to a match pitch demand of around 0.5 of a pitch, and if the training needs are taken into account, this would equate to approximately 1 ha of playing field space.

126. The key issues are therefore:

• To support the retention of the existing playing field space outside the authority for rugby;

• If possible to develop new rugby pitches within the City’s boundaries;

• To enable the development of new playing field space for rugby to meet the additional demand expected from Worcester’s residents, in particular within the WWM‐GA area;

• To support the implementation of the RFU’s investment strategy.


Figure 15: Demand, supply and balance for rugby – matches only

Age Groups 2009 2016 2021 2026

Mini‐rugby ‐ mixed 8‐12yrs 16 17 18 18 Junior rugby ‐ boys 13‐17yrs 11 11 11 12 Junior rugby ‐ girls 13‐17yrs 1 1 1 1 Men’s rugby 18‐45yrs 15 16 16 16 Women’s rugby 18‐45yrs 1 1 1 1 Current number of large pitches 2009 0 Current number of mini pitches 2009 0 Number of large pitches needed @ 4 teams per pitch (rounded)

2009 7 2016 7 2021 7 2026 7

Number of mini pitches needed @ 4 mini teams per pitch (rounded)

2009 4 2016 4 2021 5 2026 4

Area of playing fields needed @ 1.8 ha per large pitch

2009 13 2016 13 2021 13 2026 13

Area of playing fields needed @ 0.63 ha per mini pitch

2009 2.5 2016 2.7 2021 2.9 2026 2.8

Total area of playing fields needed for matches (hectares)

2009 15.1 2016 15.5 2021 15.7 2026 15.9

Balance in area of playing fields needed for matches (hectares)

2009 15.1 2016 15.5 2021 15.7 2026 15.9


Figure 16: Demand, supply and balance for rugby – matches plus training

Age Groups 2009 2016 2021 2026

Mini‐rugby ‐ mixed 8‐12yrs 16 17 18 18Junior rugby ‐ boys 13‐17yrs 11 11 11 12Junior rugby ‐ girls 13‐17yrs 1 1 1 1Men’s rugby 18‐45yrs 15 16 16 16Women’s rugby 18‐45yrs 1 1 1 1Current number of large pitches 2009 0 Current number of mini pitches 2009 0 Number of large pitches needed for matches @ 4 teams per pitch (rounded)

2009 7 2016 7 2021 7 2026 7

Number of mini pitches needed for matches @ 4 mini teams per pitch (rounded)

2009 4 2016 4 2021 5 2026 4

Area of playing fields needed for matches @ 1.8 ha per large pitch

2009 13 2016 13 2021 13 2026 13

Area of playing fields needed for matches @ 0.63 ha per mini pitch

2009 2.5 2016 2.7 2021 2.9 2026 2.8

Total area of playing fields needed for marches rugby (hectares)

2009 15.1 2016 15.5 2021 15.7 2026 15.9

Team equivalents based on training needs 7 Additional pitch space required @ 1 large pitch per 4 team equivalents

1.8

Area required for training (hectares) @ 1.8 ha per large pitch

3.2

Total playing field area required (matches plus training)

2009 18.3 2016 18.7 2021 18.9 2026 19.1

Current playing field area (hectares) 2009 0.0 Extra playing field area required for matches and training (hectares)

2009 18.3 2016 18.7 2021 18.9 2026 19.1


Future demand 127. Changes to the future demand for rugby arising from the TGR assessment is also

summarised by Figures 15 (match demand) and 16 (match plus training demand) above. These calculations take into account the number of people expected to be resident over the period and the age structure, and also the anticipated growth in the pitch sports of 1% participation per annum up to 2026. This analysis suggests that there will be a small increase in the number of teams up to 2026 and that this is likely to result in only a small increase in the amount of playing field demand.

128. However, the RFU’s strategy has an aspiration of an increase of 2% growth in the number of teams per annum (as opposed to the TGR rate) over their remaining plan period of 4 years, with an additional 1% pa growth in the remaining period up to 2016 i.e. 110% growth in team numbers between 2010 and 2016. If this is achieved there would be a further increase in the number of mini, junior boys and men’s teams, equating to an increase in match pitch demand of 0.6 large pitches and 0.1 of a mini pitch.

Estimated number of

teams at 2016

Difference between TGR

methodology and RFU strategy

Impact on pitch demand

Age Groups

2009/10 actual number

of teams

Based on 1% growth in TGR rates per

annum

Based on 2% growth for 4 years and 1% for 2 years in team

numbers (RFU

strategy)

Increase in match

pitch needs beyond

TGR based assessment

Impact on pitch demand

for matches

Mini‐rugby ‐ mixed 8‐12yrs 16 17 18 0.3 0.1 0.1 Junior rugby ‐ boys 13‐17yrs 11 11 13 1.6 0.4

0.6

Junior rugby ‐ girls 13‐17yrs 1 1 1 0.1 0.0 Men’s rugby 18‐45yrs 15 16 17 0.7 0.2 Women’s rugby 18‐45yrs 1 1 1 0.0 0.0



developed over the period up to 2026. It has therefore been assumed in the following assessment of supply and demand, that no new pitches are developed or made available for secure community use.

130. The single rugby pitch at the university is expected to be lost to the development of a 3G pitch during the summer of 2010, and has not therefore been included within the calculations. There are no other rugby pitches associated directly with the university, and the teams are either based at Sixways, or are itinerant.

Balance in supply and demand up to 2026

131. The table in Figures 15 and 16 also provide a summary of the expected balance in supply and demand for 2009 up to 2026 based on both the estimated team numbers and the training demand. The total required playing field space for rugby by 2026 is around 19 ha. In practice, almost all of this space has already been met by provision outside of the authority’s boundaries, and is likely to continue to be so. There are however issues in both Malvern Hills and Wychavon about the impact of the space required for training, which means that there is some existing deficit of pitch space in both authorities, of around 6 ha in Wychavon and 4 ha in Malvern Hills. The increase in pitch requirements arising directly from the Worcester residents for both matches and training in the period up to 2026 is likely to be around 0.8 ha of playing field space.

132. Additional rugby provision will however be required for the SUEs on the boundary of Worcester, so a single additional club site close to the south side of Worcester may be the most appropriate way to meet the needs of all of the growth from the WWM‐GA. Negotiations would be required between the authorities to determine how developer’s contributions could be brought together to achieve this objective. The additional 0.8 ha requirement plus the 1 ha of latent demand, giving a total of 1.8 ha for Worcester’s demand, should be met on this proposed new site.


Standards of provision for rugby 133. Standards of provision need to have three elements; quantity, quality and

accessibility. The standard for quantity needs to reflect the characteristics of Worcester’s population. The standards for quality should remain constant, and reflect the technical guidance of the national governing body and Sport England. The standards for accessibility need to be practical, recognising that there are no club sites within the City, and one is probably unlikely to be developed in the future, although this should remain an objective.

Standard for Quantity 134. The table below provides the calculation for the amount of playing field for rugby

which should be provided per 1000 up to 2026.

2016 2021 2026

Total population 99620 98560 96640

Area of playing field space required for matches and training including ancillary facilities (hectares) 18.7 18.9 19.1

Provision per 1000 population (hectares per 1000) 0.2 0.2 0.2

135. The standard per 1000 for rugby is proposed to be 0.2 ha per 1000 for the period up to 2026.

136. The priority for future investment is for the development of a new multi‐pitch site to sustain a new club within the WWM‐GA.

tandards for Quality S Multipitch sites 137. The most useful sites for rugby are those which are multi‐pitch and cater for all ages,

usually linked to a club. Most clubs also require at least some floodlit grass training area which is away from the pitches.

Changing Facilities 138. All sites should have good quality changing and club house facilities that meet the

national governing body guidelines.


Grass Pitch Quality 139. All pitches should be well‐drained and well‐maintained, avoiding over‐use and

enable two matches per week. 140. Pitches should be allowed to fully recover at the conclusion of the season and site

should not be shared with other sports or used for informal recreation.

141. All new sites should be located in areas not prone to flooding. Site Security 142. As a principle, sites should be secured (fenced) to reduce/prevent unofficial use of

pitches, vandalism of changing facilities and dog fouling. Enshrining quality in planned provision 143. The quality of new playing fields, particularly those which are provided in relation to


ying field space which is required per 1000 population. the amount of pla

tandard for Accessibility S 144. As rugby clubs draw players from a wide area, the most important issue is to ensure

as wide geographical spread of clubs around the city. The development of a new rugby club within the WWM‐GA is the priority and would enable all parts of the authority access to a community club site within 3 km. An accessibility standard of a community rugby club site within 3 km is therefore appropriate.


PLANNING POLICIES Protection of playing fields 145. There should be a principle that all existing playing field space should be retained. 146. Playing fields in areas where there is an under‐provision of pitches now or

anticipated in the future, should be protected from development. 147. Where playing fields are agreed by the Council to be lost to development, these

should be replaced in a manner which fully meets the requirements of Planning Policy Guidance (PPG)17, and the value of any funds raised from development

g fields to the benefit of community sport. should be reinvested in playin Amount of playing field space 148. It is proposed that new developments should be required to make the following

provision per 1000 people for new grass playing fields, inclusive of space for ancillary requirements such as a clubhouse/changing pavilion, and car parking.

Hectares of playing field space per 1000 population

Football 0.9 Cricket 0.2 Rugby Union 0.2 HECTARES OF TOTAL PLAYING FIELD PROVISION PER 1000** 1.3

Inclusive of grass pitch space and space for ancillary facilities such as clubhouse/ changing pavilion and car parking. Provision on‐site and off‐site 149. Provision in Worcester City is most likely to be off‐site. Off‐site contributions are

appropriate to go towards increasing the number of facilities and/or aimed at increasing the quality of existing sites. Both of these may improve their carrying capacity, so as to meet the increased demand.

150. In relation to off‐site provision, the following approach should be adopted:

• Rugby Union – new site to be treated as a hub level facility attracting developers’ contributions from across the WWM‐GA. Elsewhere as a hub with funds put into central resource to support the clubs’ improvements;


• Cricket – the development of 1‐2 pitches to meet additional demand up to 2026, and the securing for long term community use the existing cricket sites across the City. The additional 1‐2 pitches may be located outside the City within the WWM‐GA, if a site over the authority’s boundary is possible to negotiate;

• Football – sites to be treated as local facilities. Housing developments within 1.6 km of the centre of the site should contribute but if there is insufficient space, a site closest to the boundary of the authority.

151. The priorities for investment on individual sites are set down by the City Council in

dated on an annual basis. their schedule of playing fields, which is up Determining the value of off‐site contributions 152. The determination of the value of both off‐site contributions and compensation for

playing fields lost through development should include the following elements. These will be assessed on a pro rata basis:

• The value of the area of land which would be required, based on recreational

land value to include both pitch area and ancillary facility space (at 150% of the pitch area);

• Where land is to be provided as a new site or replacement, any associated abnormal site costs such as decontamination, site levelling etc.;

• The cost of making up the area of pitches including; topsoil, drainage, marking, goalposts, and floodlighting if appropriate, etc.;

• The cost of all ancillary facilities including; secured access, car parking, clubhouse/changing pavilion, and fencing.

153. For the purposes of calculation of the off‐site contributions relating to new development:

• The amount of pitch area can be determined from the above table of playing

field space per 1000 using the following: (New population x playing field space per 1000)/150) x 100;

• Changing provision / clubhouse provision assumed at 4 team changing per 2

pitches = 3.6 ha of playing field space = 1.8 ha per pitch including ancillary facilities x 2;

• The costs associated with the contributions will be based on the latest Sport England Facility Costs guidance, or more specific local site costs, whichever is the greater.


154. If the City Council moves towards a tariff approach for developers’ contributions, this methodology should be used to determine the appropriate charge.

Guidelines for quality and accessibility of new provision 155. Sports should be provided for on separate sites, as they have over‐lapping seasons

and different needs.

156. New pitches should be provided in appropriate locations, which will include accessibility, secure access, appropriate site levels, orientation, surrounding land uses, subsoil, etc.

157. The ‘community use’ sites should not be considered “multi‐purpose” i.e.:

• Should not be considered as also being informal recreation sites, i.e. should not be part of a park;

• Should not generally be shared with school use;

• The sites should be designed to discourage significant informal use, including any desire lines/paths crossing the sites and pitches in particular. This will often include a need for fencing;

• All sites should be provided with changing accommodation or clubhouses suitable for the sport and the number of pitches on site, in order to meet Sport England or national governing body guidance;

• Clubhouse/changing pavilions should be designed and developed according to Sport England guidance, or that of the national governing body;

• Pitches should not be located within a floodplain which is estimated to have a flood risk of 1% or greater (1 in 100 years), as identified on the Environment Agency flood maps.

158. If senior and junior pitches are proposed to be dual‐use with education, the following principles should be applied:

• The number of pitches which should be provided on‐ site should be significantly

greater than the number of pitches required for the educational use alone (so as to avoid overuse);

• If provided for winter sports (rugby union, football) there should be no or very limited use of the grass area during the summer months;


• The pitches should be developed to meet the technical guidance of Sport England or the national governing body for the sport;

• The pitches should be supported by appropriate fully accessible changing facilities;

• The site should have appropriate security arrangements and layouts to enable community use;

• The pitches to be used by the community should be subject to a legally binding Joint Use Agreement of not less than 20 years; which sets out a minimum level of use per week during the season;

• The pitches should be maintained with an intensive regime to ensure maintenance of standards of play, and the intention to do so should be included within the community use agreement.

IMPLEM Phasing

ENTATION

159. It is not anticipated that all of the proposals will be implemented at the same time.

Some sites/proposals require more urgent action than others. 160. Where playing fields are proposed to relate to new housing growth, the speed of

velopment will necessarily impact upon the speed of provision of new facilities. de

Funding 161. Whilst the facilities identified in the Playing Pitch Strategy will be spread over a

period of years to 2026, significant capital funding will be required to deliver the facilities as well as an ongoing revenue commitment primarily from the City Council.

162. Funding sources and programmes vary significantly over time, and there is limited

benefit in exploring in detail all of the funds available at this point. As each facility is considered, a variety of options for funding will need to be explored by the authority and the potential developers of each project. These might include, in no particular order:

• Mixed development – perhaps delivering community sports facilities as part of a

wider regeneration scheme;

• Developers’ Contributions – through the s106, tariff and/or Community. Infrastructure Levy (CIL) and Programme of Development (POD) process, by locking the strategy into planning policy;


• Land disposals and partial land development – where a site is agreed as surplus to need;

• Partnership delivery and joint funding ‐ by working with key partners such as

Primary Care Trusts (and their successors);

• Partnership funding ‐ with major sports clubs and their National Governing Bodies of Sport (NGBs), with National Sports Foundation, with Football Foundation and others;

• Government funding: Communities and Local Government (CLG)‐ through

Growth Funds (was known as GAF) – for health, sport and Green Infrastructure as well as area regeneration; also Communities Infrastructure Fund – mainly for transport.

• HCA Kickstart housing funds;

• Local Authority regeneration funds;

• Sport England/UK Sport funds;

•

Review

Lottery Funds.

163. There should be a substantive review of this Playing Pitch Strategy by 2015 to take

account of:

• Variations from the anticipated housing growth patterns;

• Changes within the sports, including the balance between grass and synthetic surfaces;

• General changes in participation and attractiveness of “new” sports;

• The success of local clubs and their demand for new or improved pitches and facilities;

• Changes in the supply of pitch space and ancillary facilities. 164. An interim review should be undertaken in 2013 to take account of changes in

housing growth and other issues/opportunities not currently anticipated.

APPENDIX 1

Football LADs reports

Worcester

LOCAL AREA DATA:

Season 08/09

Worcester

INTRODUCTION

Football has the highest participation of any team sport in the country - there are over

125,000 affiliated football teams in England, (08/09). The recently published National

Game Strategy is The FA's plan for grassroots football between 2008 and 2012 and

within this, there is an ambition to grow the game by a further 20,500 teams by 2012.

Over the past 5 years, The FA has invested in significant improvements to the

affiliation process which has led to the development of the County Administration

System (CAS). CAS allows us to chart participation within each local authority area

and this report reflects the latest participation data in your particular area. These

reports are freely available and it is hoped that they will be used by local authorities ,

developers, clubs, leagues and other interested parties to advise current and

proposed activities and investments around the game at the local level.

The FA will welcome support and advice from local partners who are similarly

interested in sustaining and developing the game. Since the production of the Season

08/09 Local Area Data Reports, significant effort has been put into improving data

from the Country Administration System (CAS). In some instances, this has resulted

in changes to the 08/09 totals compared to how they appeared in the last version of

the report.

Whilst the data provided is robust it is not claimed to be 100% accurate. There are a

number of reasons why some errors will exist and it is critical that errors are reported

back to The FA and/or CFAs so we can continually improve the quality of the

information available. Please report any errors or omissions to either your local

County FA or [email protected].

Each year, the County Football Associations and The Football Association will work

hard to improve methods for capturing data. As a result, in some circumstances, there

may appear to be shifts in participation which are directly due to refined /improved

data entry rather than actual growth or decline. Please ensure that in assessing

trends, you take advice from the respective County FA.

2February 2009

Worcester

FOOTBALL KEY FACTS - Worcester

Demographics

· Worcester has a population of 93,353 (Mid year estimate, Office for National

Statistics, 2006) and is expected to grow to 96,200 by 2015 (Office for National

Statistics, 2006).

· 3.5% of the population in Worcester come from Ethnic Minority communities

compared to a national figure of 6.24% (Census, 2001).

· 23.0% of the adult population (16+) participate in physical activity three times

per week for 30 minutes as compared to a national average of 21.4% (Sport

England Active People Survey, 2006).

Clubs and Teams

· Worcester has a total of 227 teams.

· Of the 227 teams operating in Worcester, 66 (29.1%) are adult teams, 38

(16.7%) are youth teams and 32 (14.1%) are Mini-Soccer teams and 91

(40.1%) are small sided.

· 67.1% or 47 of the 70 Youth and Mini-soccer teams play in a club that has

achieved a Charter Standard Award as compared to a national average of

58.1%.

· The number of teams has increased by 12 teams overall in Worcester from

season 07/08 to season 08/09.

This comprises:

· an increase of 4 adult teams.

· a decrease of 4 youth teams.

· a decrease of 1 minisoccer teams.

· an increase of 13 small sided teams.

3February 2009

Worcester

Conversion Rates

The following table and graphs show football conversion rates in the authority

compared to Regional and National rates. These are calculated by comparing the

number of persons playing football to the relevant population.

We estimate the number of individuals playing football by multiplying the number of

teams by the average number of players involved in the different forms of football. We

assume 15 players are involved in an 11 a side squad, 10 players in a mini soccer

team squad and 8 in a small-sided team squad.

These numbers are then expressed as a proportion of the relevant population. This

creates a percentage of the population at each age group involved in playing football ,

called a ‘conversion rate’. We can then compare these conversion rates to Regional

and National averages.

Table 1: Teams, players and conversion rates for Worcester, West Midlands and England

Adult

11-a-side

Youth

11-a-side

Male Female Male Female Mixed Male Total

Mini-

Soccer

Adult

Small SidedAll Forms

No of Teams 08/09

No of Teams 07/08

Variance

Worcester

61 5 35 3 32 83 227

57 5 37 5 33 78 215

7.0%

Players 08/09

Players 07/08

Conversion Rate 08/09


Variance

0.0% -5.4% -40.0% -3.0% 6.4% 5.6%

915 75 525 45 320 664 2544

855 75 555 75 330 624 2514

4.7% 0.4% 15.0% 1.4% 6.7% 3.4%

4.4% 0.4% 15.9% 2.3% 6.9% 3.2%

0.3% 0.0% -0.9% -0.9% -0.2% 0.2%

5.0%

4.9%

0.1%

West Midlands

Conversion Rates 08/09

Conversion Rates 07/08

Variance

4.4%

4.3%

0.2%

0.2%

23.4% 2.3% 8.3% 1.6% 5.2%

22.9% 2.8% 8.8% 1.2% 5.1%

0.1%0.3%-0.5%-0.5%0.5%0.0%0.0%

Variance



England

5.0%

5.3%

0.2%

0.2%

23.9% 2.0% 8.9% 2.5% 5.8%

23.9% 2.3% 8.7% 2.0% 5.8%

-0.3% 0.0% 0.0% -0.3% 0.2% 0.5% 0.1%

Notes:

· All conversion rate figures in this table are subject to rounding, so whilst the seasonal figures in

the table may not imply a change, the variance may indicate a drop or increase as the 1st

November data cut figures may differ.

4February 2009

Worcester

Figure 1: Conversion rates by type of football for Worcester 08/09 as set against regional and national

averages.

0

4

8

12

16

20

24

Adult Male

Adult Female

Youth Male

Youth Female

Mini-Soccer

Small Sided

Male

5.0

0.2

23.9

2.0

8.9

2.5

4.4

0.2

23.4

2.3

8.3

1.6

4.7

0.4

15.0

1.4

6.7

3.4

England

West Midlands

Worcester

Football Type

Co

nve

rsio

n R

ates

%

Figure 2: Conversion rate trends for different football types for Worcester 07/08 and 08/09 as set against

national averages.

0

4

8

12

16

20

24

Adult Male

Adult Female

Youth Male

Youth Female

Mini-Soccer

Small Sided

Male

5.3

0.2

23.9

2.3

8.7

2.0

5.0

0.2

23.9

2.0

8.9

2.5

4.4

0.4

15.9

2.3

6.9

3.2

4.7

0.4

15.0

1.4

6.7

3.4

England 07/08

England 08/09

Worcester 07/08

Worcester 08/09

Football Type

C

on

vers

ion

Rat

es %

Participation data is based on:

· 15 players in an 11-a-side team, 10 in a mini-soccer team and 8 in a small sided team

· Adult= 16-44 years, Youth = 10-15 years, Mini = 6-9 years, Small sided = 16-44yrs.

5February 2009

Worcester

A comparison of conversion rates of Local Authorities can be made between those

similar in nature by utilising the National Statistics 2001 Area Classification of Local

Authorities (provided by the Office for National Statistics). The classification groups

Local Authorities based population characteristics provided from the 2001 census.

Table 2 below shows the conversion rates for Worcester compared to those most

similar to it, that is, members of the same subgroup:

Basildon, Bedford, Bexley, Broxbourne, Crawley, Dartford, Forest Heath, Gloucester,

Gosport, Gravesham, Harlow, Havering, Ipswich, Medway, Milton Keynes,

Northampton, Peterborough, Rushmoor, Stevenage, Swindon, Thurrock,

Wellingborough

Table 2: Comparison of Local Authorities in the same subgroup as Worcester.

Local Authority Comparison of Conversion Rates

Adult

11-a-side

Youth

11-a-side

Mini-Soccer

Adult

Small Sided

Male

Female

Male

Female

Mixed

Male

Football TypeConversion

Target 1

Worcester

Conversion

RateVariance

Growth

Potential 2

5.4

0.2

26.4

2.6

9.8

3.6

4.7

0.4

15.0

1.4

6.7

3.4

-0.7

0.2

-11.4

-1.2

-3.1

-0.2

10

0

28

4

16

2

1 The target is the value of the upper quartile (75th Percentile) of conversion rates of all local authorities in the same

subgroup. The conversion target is calculated for each type of football.

2 Growth Potential represents the number of teams for each football type that the local authority would need to develop

to reach the conversion target value.

Local Authorities are encouraged to discuss growth potential targets with their County

Development Manager to determine a realistic programme of intervention, supported

by the FA, capable of increasing participation over an agreed period.

Where the Local Authority has participation rates already above the targets

consideration should be given as to how these rates can be sustained long term.

6February 2009

Worcester

CLUBS

Worcester Clubs

· In Worcester the club to team ratio is 1:1.8 (i.e. each club runs on average 1.8

teams). This compares to a national ratio of 1:2.6 and a regional ratio of 1:2.2.

· 19 of the youth clubs in Worcester just run youth 11-a-side teams and do not have

a mini-soccer team.

· There are no clubs fielding both youth and adult teams.

· 71.6% of clubs in Worcester have adult teams, compared to national and regional

averages of 69.5% and 66.0% respectively.

· 84.9% of adult-only clubs in Worcester have only one team compared to the

national average of 77.2%.

Table 3 shows Worcester based clubs with numbers of associated teams for each

form of football during season 07/08 and season 08/09. Finally, it shows the status of

clubs that have been awarded The FA Charter Standard award and the level of that

award.

Where there are 0 teams shown in all the number columns, the status will reflect the

reason for this. A status of ‘DE’ shows that a club does not exist in that season and a

status of ‘SS’ shows that the club has only small-sided teams for that season. The

clubs listed do not include counts of small-sided teams due to the different ways that

small-sided teams affiliate.

The ‘BC Link’, ‘DC Link’ and ‘CC Link’ labels which may appear in the Charter

Standard column indicate linked Basic, Development and Community level Charter

Standard clubs.

7February 2009

Worcester

Table 3: Summary of football clubs in Worcester

Club

ID

Club Name

07/08 Teams 08/09 Teams

Ch

art

er

Sta

nd

ard

08

/0

9

Sta

tus

Adult

Youth

Min

i

To

tal

Sta

tus

Adult

Youth

Min

i

To

tal

Acocks Green Athletic 112508 0 0 0 0DE 1 0 0 1

AFC Claines 124125 1 0 0 1 1 0 0 1

AFC Heenans 124054 1 0 0 1 1 0 0 1

AFC Mazak 124342 1 0 0 1 1 0 0 1

AFC Severnside 124103 1 0 0 1 1 0 0 1

AFC West Midlands 124119 1 0 0 1 1 0 0 1

Anchor 147782 1 0 0 1 1 0 0 1

Archdale 73 123816 2 0 0 2 1 0 0 1

Archdale 73 Youth 207862 2 0 2 0 0 4 0 4

Arrow 2000 123860 1 0 0 1 2 0 0 2

Barbourne Celtic 123953 1 0 0 1 1 0 0 1

Berwick Rangers 215022 0 0 0 0DE 1 0 0 1

BJH Motors 151258 1 0 0 1 DE 0 0 0 0

Blackpole 123971 1 0 0 1 1 0 0 1

Blackpole Saints 146361 Charter 2 1 1 0 0 2 0 2

Blue Star 215060 0 0 0 0DE 1 0 0 1

Bridge Rangers 124060 1 0 0 1 1 0 0 1

Brooklyn Rangers 151259 1 0 0 1 DE 0 0 0 0

Burlish Olympic Youth (Jun) 124123 Charter 1 1 0 0 DE 0 0 0 0

CMB Sports 124329 1 0 0 1 1 0 0 1

Coppertops Athletic 123979 0 0 0 0DE 1 0 0 1

Crown 147444 1 0 0 1 1 0 0 1

Droitwich Spa Eagles 124133 1 0 0 1 1 0 0 1

Evesham United 123904 Comm. 1 0 0 1 2 0 0 2

Falcons Youth 209578 1 1 0 0 0 1 0 1

FC Grosvenor 124290 0 0 0 0DE 1 0 0 1

FC Tything 123847 1 0 0 1 1 0 0 1

GDL Athletic 141560 1 0 0 1 1 0 0 1

Glovers Needle 216888 0 0 0 0DE 1 0 0 1

Goodrest Juniors 124332 1 0 1 0 1 0 0 1

Grosvenor Sports 209581 1 0 0 1 1 0 0 1

8February 2009

Worcester

Club

ID

Club Name


Ch

art

er

Sta

nd

ard

08

/0

9

Sta

tus

Adult

Youth

Min

i

To

tal

Sta

tus

Adult

Youth

Min

i

To

tal

Harborne Dynamos 140016 0 0 0 0DE 1 0 0 1

HDNL Sports 124291 1 0 0 1 1 0 0 1

Hornets 147355 Charter 1 0 0 1 1 0 0 1

Inter Town 141822 1 0 0 1 1 0 0 1

Kays 123856 1 0 0 1 DE 0 0 0 0

KGV Ladies 209325 1 0 0 1 1 0 0 1

Kings Heath Concorde 114065 2 0 2 0 DE 0 0 0 0

Lakes Sports 124225 1 0 0 1 1 0 0 1

Lloyds Homes 206994 0 0 0 0DE 1 0 0 1

Lower Wick Sports 124134 1 0 0 1 1 0 0 1

MEC Chestnut 215249 0 0 0 0DE 1 0 0 1

New AFC Barbourne 124263 1 0 0 1 1 0 0 1

New Metro 143761 1 0 0 1 DE 0 0 0 0

North Worcester Rangers 147364 1 0 0 1 DE 0 0 0 0

Northside 123888 Charter 4 1 3 0 DE 0 0 0 0

Northwick Sports 141380 1 0 0 1 DE 0 0 0 0

Northwick Vale 127640 1 0 0 1 1 0 0 1

Nunnery Wood Colts 124338 Charter 10 7 3 0 0 5 7 12

Old Vigornians 147773 1 0 0 1 1 0 0 1

Oldbury Park Tigers 123915 Devel. 11 7 4 0 0 4 6 10

Perdiswell 124154 0 0 0 0DE 1 0 0 1

Perdiswell & Worcester

Girls 124350 Charter 2 1 1 0 0 0 1 1

Perdiswell House 141313 1 0 0 1 1 0 0 1

Perowne Park Rangers 123966 1 0 0 1 1 0 0 1

Perrywood 123873 2 0 0 2 2 0 0 2

Perrywood Youth 209854 1 0 1 0 0 1 0 1

Prinner Sports 124243 2 0 0 2 2 0 0 2

Raven (The) 123812 1 0 0 1 1 0 0 1

Severn City Junior 123926 1 0 1 0 DE 0 0 0 0

Sin XI 143920 1 0 0 1 1 0 0 1

Skyparts 124273 1 0 0 1 DE 0 0 0 0

Speedy Sports 208866 1 0 0 1 DE 0 0 0 0

9February 2009

Worcester

Club

ID

Club Name


Ch

art

er

Sta

nd

ard

08

/0

9

Sta

tus

Adult

Youth

Min

i

To

tal

Sta

tus

Adult

Youth

Min

i

To

tal

Sporting Worcester 124095 1 0 0 1 DE 0 0 0 0

St Johns 123881 0 0 0 0DE 1 0 0 1

Suffolk Rangers 124087 1 0 1 0 DE 0 0 0 0

Tolladine Sports 123883 1 0 0 1 DE 0 0 0 0

University of Worcester

Ladies 123998 2 0 0 2 2 0 0 2

University of Worcester

Mens 123825 6 0 0 6 6 0 0 6

VBL Sports 141592 1 0 0 1 1 0 0 1

Villagers (The) 143594 1 0 0 1 DE 0 0 0 0

Warndon Athletic 147762 1 0 0 1 1 0 0 1

Warndon Villages 124181 Devel. 9 7 2 0 0 2 9 11

Warndon Villages Girls 123980 DCLink 3 0 3 0 0 2 1 3

Whittington St. Peters

Juniors 123824 Charter 0 0 0 0DE 0 1 0 1

Worcester (City) College

of Technology 207482 1 0 1 0 0 1 0 1

Worcester Bosch 215727 0 0 0 0DE 1 0 0 1

Worcester City 124062 2 0 0 2 3 0 0 3

Worcester City U18 Youth 124231 1 0 1 0 0 1 0 1

Worcester City Wanderers 207275 Charter 1 0 1 0 0 1 0 1

Worcester City Wanderers

Girls 207621 BCLink 2 1 1 0 0 1 0 1

Worcester City Women 124306 Charter 2 0 0 2 2 0 0 2

Worcester City Youth

Development 124093 4 0 4 0 0 2 0 2

Worcester Colts 124083 7 3 4 0 0 5 4 9

Worcester Falcons 123955 1 0 1 0 0 1 0 1

Worcester Hawks 206989 Charter 1 1 0 0 0 0 1 1

Worcester Lynx 146907 1 0 1 0 0 1 0 1

Worcester Raiders 124341 Charter 3 1 2 0 0 1 3 4

Worcester Wizards 124222 2 1 1 0 0 2 0 2

Worcester Y.M.C.A. 207636 1 0 0 1 1 0 0 1

Worcestershire Disability

(Seniors) 129350 Charter 0 0 0 0SS SS 0 0 0 0

Worcestershire Disability

(Youth) 144503 BCLink 0 0 0 0SS SS 0 0 0 0

Totals 62 42 33 137 66 38 32 136

10February 2009

Worcester

Notes:

· The ‘BC Link’, ‘DC Link’ and ‘CC Link’ labels which may appear in the Charter Standard column indicate linked Basic ,

Development and Community level Charter Standard clubs.

11February 2009

Worcester

Charter Standard

Of the 74 clubs in Worcester, 13 have achieved Charter Standard. The level of status

obtained by these clubs is outlined in Table 4.

Table 4: Clubs with Charter Standard in Worcester

Status

Worcester England

Number Number Percentage Percentage

Community Club

Development Club

Basic Charter Standard

Total

10

2

1

13

1.4%

2.7%

13.5%

17.6%

3185

437

371

3993

1.1%

1.3%

9.8%

12.3%

In terms of teams, 67.1% of youth and mini-soccer teams play within a club of Charter

Standard status. This compares to a national average of 58.1% with a National Game

Strategy target of 75% of youth and mini-soccer teams playing within a Charter Standard

Club by 2012.

12February 2009

Worcester

Club Ground Locations - Worcester

The following map indicates those clubs with six or more teams and each team’s

ground location. It also shows the location of the secondary schools in Worcester. It

may be that some clubs that have 6 or more teams are not mapped particularly where

the team does not have a regular dedicated ground or where there is insufficient

information to locate the team’s ground. Also where two or more clubs play at the

same ground only one will show up on the map as the points for all will be placed

precisely on top of one another.

Figure 3: Location of clubs and secondary schools.

No SchoolSchoolNo

1 Bishop Perowne CofE College 2 Blessed Edward Oldcorne Catholic College

3 Christopher Whitehead Language College 4 Elgar Technology College

5 Worcester College of Technology 6 Worcester Sixth Form College

7 Worcester, Nunnery Wood High School

13February 2009

Worcester

TEAMS

Worcester Teams

· There are a total of 136 teams playing competitive football in Worcester

excluding small-sided teams.

· According to the CAS data, there are 8 female teams playing in Worcester. This

is 5.9% of the total number of teams.

· The peak youth age is U11, with 10 teams playing at this level.

Table 6 shows the number of Worcester based teams for each form of football.

Table 6: Number of teams at each age group

Age Group Total No. of Teams No. of Mixed Teams No. of Male Teams No. of Female

Teams

U8 6 0 0 6

U9 6 0 0 6

U10 9 0 0 9

U11 10 0 0 10

U12 1 8 0 9

U13 0 4 0 4

U14 0 9 0 9

U15 0 6 2 8

U16 0 3 0 3

U17 0 0 1 1

U18 0 5 0 5

Open Aged 0 61 5 66

The following figure plots the change in the percentage of youth teams across age

groups in Worcester and highlights a peak number of teams in the U11 age group.

Where there is no line on the graph for ‘Teams within LA %’, there are no youth teams

playing in the Local Authority. The national percentages for each age group are also

included for comparison.

Totals 136 32 96 8

14February 2009

Worcester

Figure 4: Individual youth teams as a proportion of all U18 teams in Worcester

0

2

4

6

8

10

12

14

U7

U8

U9

U10

U11

U12

U13

U14

U15

U16

U17

U18

Age Group

T

eam

Co

un

t (%

)

Worcester % Teams England % Teams

15February 2009

Worcester

LEAGUES

Leagues with Worcester Teams

There are 22 leagues containing teams from Worcester (see table 7).

· In total 14 of these leagues are adult leagues.

· There are 2 teams in Worcester that have not been assigned to a league. Where

teams have not been assigned to a league, this data could potentially be highlighting

teams playing in 'friendlies' only or it could be highlighting data missing from CAS.

Table 7 summarises the main coverage of football in Worcester, in respect of the age

ranges of teams, numbers of teams and leagues in which they participate.

Table 7: League structures in Worcester

League Age

Group

No. of Teams in

League

No. of Worcester

Teams in League

% of Teams in

League Playing in

Worcester

Birmingham & Dist. Amateur

Football Assoc.Open Aged 139 1 0.7

Birmingham Ability Counts LeagueU16 6 1 16.7

Birmingham Ability Counts League

AdultOpen Aged 14 1 7.1

British Gas Business Southern

LeagueOpen Aged 65 1 1.5

Bromsgrove & District F.L.Open Aged 30 1 3.3

BUSA CompetitionOpen Aged 260 5 1.9

BUSA Women's CompetitionOpen Aged 49 2 4.1

Central ConferenceOpen Aged 6 1 16.7

Central Warwickshire Girls LeagueU15 11 1 9.1

Central Warwickshire Girls LeagueU17 14 1 7.1

Cheltenham Youth LeagueU15 18 1 5.6

English Colleges Football LeagueU18 24 1 4.2

Football ConferenceOpen Aged 67 1 1.5

Kidderminster County Womens

F.L.Open Aged 8 2 25.0

Mercian Festival Junior Football

LeagueU8 10 4 40.0


LeagueU9 19 2 10.5


LeagueU10 26 5 19.2


LeagueU11 24 6 25.0


LeagueU12 26 6 23.1

16February 2009

Worcester

League Age

Group

No. of Teams in

League

No. of Worcester

Teams in League

% of Teams in

League Playing in

Worcester


LeagueU13 23 3 13.0


LeagueU14 21 3 14.3


LeagueU15 23 4 17.4

Midland Floodlit Youth LeagueU14 2 1 50.0

Midland Floodlit Youth LeagueU18 59 1 1.7

Midland Football CombinationOpen Aged 81 4 4.9

Midland Junior Premier LeagueU13 20 1 5.0



Redditch & South Warwickshire

CombinationOpen Aged 60 1 1.7

Stourport & District Youth F.L.U8 9 2 22.2










Warley Sunday LeagueOpen Aged 84 1 1.2

West Midlands Regional Women's

Football LeagueOpen Aged 37 1 2.7

Worcester & District F.L.Open Aged 71 45 63.4

Count of Leagues: 22

17February 2009

Worcester

SUMMARY

This report has identified the status of football in Worcester for 08/09 season. The

report is part of an ongoing process that will allow the data to be updated and used in

the development of football locally.

In closing The Football Association would like to thank you for any feedback that you

may have on this report. Please convey any errors or omissions to either your local

County FA or [email protected].

18February 2009

Worcester

APPENDIX

This section provides a brief overview of Worcester’s population structure and

characteristics.

Demographic Profile

According to the mid-2006 population estimate data from the Office for National

Statistics, Worcester has a population of 93,353. 47,867 of Worcester’s population,

51.3%, are female compared to a national average of 51.3%.

For statistical purposes we define the number of people in a district who could

potentially play football as the “relevant population”. For Adult teams, the relevant

population is males and females aged between 16 and 44 years, for Youth teams, the

relevant population is males and females aged between 10 and 15 years, and for

Mini Soccer, the relevant population is males and females aged 6 to 9 years. Table 8

outlines the numbers and percentages of the population in Adur for the population age

groups relevant to football.

Table 8: Worcester relevant population age groups

Population Group Male Male MaleFemale Female Female

Adult - Aged 16 to 44 Years

Youth - Aged 10 to 15 Years

Mini Soccer - Aged 6 to 9 Years

Worcester Relevant

Population

% of Worcester

Relevant Population

England Relevant

Population

19,457 19,966 38.1% 39.1% 37.0% 37.8%

6.8% 6.5% 7.8% 7.4%

9.4% 10.0%

3,491 3,334

4,770

In Worcester 3.5% of the population come from Ethnic Minority (EM) groups, which is

lower than that of England as a whole at 6.2%. The largest EM group in the authority is

Pakistani at 1.3%, followed by Indian at 0.3%; the corresponding national averages

are 0.9% and 1.4% respectively. (Source: 2001 Census)

19February 2009

Worcester

The Index of Multiple Deprivation (2007) provides a nationally accepted means by

which to identify the levels of deprivation in England.

Analysis of data for Worcester shows that, of the 61 super output areas (SOA) in

Worcester, 11, or 18.0% lie in the 20% most deprived SOAs in England.

As shown in the table below, one tenth of all SOAs nationally fall within each of the

IMD bands.

Index of Multiple Deprivation (IMD)

Table 9: Worcester deprivation analysis

IMD Rank Percent Population

in Band

% Population

in Band

Cumulative

Population

Cumulative %

of Population

Most Deprived

Least Deprived

0.0 - 10.0

10.1 - 20.0

20.1 - 30.0

30.1 - 40.0

40.1 - 50.0

50.1 - 60.0

60.1 - 70.0

70.1 - 80.0

80.1 - 90.0

90.1 - 100.0

2,504

13,410

1,542

9,044

13,234

8,854

8,408

8,040

17,536

10,779

2.7%

14.4%

1.7%

9.7%

14.2%

9.5%

9.0%

8.6%

18.8%

11.6%

2,504

93,351

15,914

17,456

26,500

39,734

48,588

56,996

65,036

82,572

2.7%

17.1%

18.7%

28.4%

42.6%

52.1%

61.1%

69.7%

88.5%

100.0%

Figure 5: Worcester IMD ranking indicating main settlements

20February 2009

Worcester

Active People

The Active People survey (Active People Survey 2), commissioned by Sport England,

provides detail on the levels of participation in sport and physical activity by adults

(16+) for each local authority in England (this data is based on a sample of 500

interviews in each area). The results for Worcester are shown below.

Table 10: Active People survey 2 results for Worcester

Indicator

Worcester West Midlands England

Tot Tot TotM F M MF F

At least 3 days a week x 30

minutes moderate

participation

Note: Care should be taken in the interpretation of results for individual sports, due to low sample numbers

Club Member

Taken part in organised

competitive sport in last 12

months

Football - Indoor

Football - Outdoor

Football - Any

27.0% 19.3%23.0%

24.7%

16.3%

1.6%

7.1%

8.1%

29.8%

25.2%

3.0%

13.6%

15.7%

19.9%

7.9%

0.0%

0.9%

0.9%

23.1%20.6% 18.2%

24.4%

14.7%

1.9%

5.2%

6.5%

28.8%

21.3%

3.6%

9.7%

12.1%

20.2%

8.5%

0.0%

0.5%

0.7%

21.4% 23.8% 19.1%

25.3%

15.5%

1.9%

5.5%

6.8%

29.6%

22.3%

3.7%

10.2%

12.8%

21.3%

9.1%

0.0%

0.8%

1.0%

National Statistics 2001 Area Classification for Local Authorities

Additional information can be found on the Area Classification clusters that were used

to group Local Authorities using the website below:

http://www.statistics.gov.uk/about/methodology_by_theme/area_classification/la/defa

ult.asp

21February 2009

APPENDIX 2

Football clubs & teams from the CAS database

APPENDIX 2: Clubs and Teams from CAS database

Adult U18 U17 U16 U15 U14 U13 U12 U11 U10 U9 U8 U7 Total Worcester AFC Claines 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester AFC Heenans 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester AFC Mazak 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester AFC Nunnery Wood Colts 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester AFC West Midlands 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Alma F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Archdale 73 F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Archdale 73 Youth F.C. 0 0 0 0 2 1 0 1 0 0 0 0 0 4Worcester Arrow 2000 F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Avalanche (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Blackpole Saints F.C. 0 0 0 0 0 0 1 0 0 0 0 0 0 1Worcester Blackpole Sports F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Blue Star F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Bookers Allstars (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Bridge Rangers F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Cap & Gown (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester CMB Sports F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Coppertops Athletic F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Droitwich Spa Eagles F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Falcons Youth F.C. 0 0 0 0 0 0 1 0 0 0 0 0 0 1Worcester FC Grosvenor 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester GDL (Saturday) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Glovers Needle F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Goodrest Juniors F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Hangover F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester HDNL Sports F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Hornets F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Inter Town F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester KGV Lions F.C. 0 0 0 0 0 0 0 0 0 0 0 1 0 1Worcester Lakes Forest F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Lower Wick Sports F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Marley (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester New AFC Barbourne 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester New Inn Sports F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Northside F.C. 0 0 0 2 0 1 1 0 1 0 0 0 0 5Worcester Northwick Vale F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Nunnery Wood Colts F.C. 0 0 0 1 2 1 2 2 2 1 2 1 0 14Worcester Oilers (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Old Vigornians F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Oldbury Park Tigers F.C. 0 0 0 1 1 1 1 2 2 2 2 1 0 13Worcester Pear Tree (The) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Peopleton (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Perdiswell & Worcester Girls F.C. 0 0 0 0 0 0 1 0 0 0 0 0 0 1Worcester Perdiswell F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Perrywood F.C. 3 0 0 0 0 0 0 0 0 0 0 0 0 3Worcester Powick (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Ryebrook BMW (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Skyparts (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester St Johns F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1

APPENDIX 2: Clubs and Teams from CAS database

Adult U18 U17 U16 U15 U14 U13 U12 U11 U10 U9 U8 U7 Total Worcester Trumpton (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Unit 50 (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester University of Worcester Ladies F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester University of Worcester Mens F.C. 7 0 0 0 0 0 0 0 0 0 0 0 0 7Worcester VBL Sports F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Warndon Athletic F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Warndon Villages F.C. 0 0 0 0 0 1 1 2 5 2 2 2 0 15Worcester Warndon Villages Girls F.C. 0 0 1 1 0 0 0 0 1 1 0 0 0 4Worcester Warndon Villages Oldies F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester West Mercia Police Football Section F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Westside Wanderers F.C. 0 0 0 0 0 0 1 0 0 0 0 0 0 1Worcester Worcester Bosch F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester City F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Worcester City Wanderers F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester City Wanderers Girls F.C. 0 0 0 0 0 1 0 0 0 0 0 0 0 1Worcester Worcester City Wanderers Youth F.C. 0 0 0 0 0 0 0 0 1 0 0 0 0 1Worcester Worcester City Women F.C. 2 0 0 0 0 0 0 0 0 0 0 0 0 2Worcester Worcester City Youth Development F.C. 0 0 0 1 1 1 1 1 0 0 0 0 0 5Worcester Worcester College of Technology (Acadamy) F.C. 0 1 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester College of Technology Ladies F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester College of Technology Mens F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester Colts F.C. 0 1 0 0 0 0 0 0 1 1 1 1 0 5Worcester Worcester Falcons F.C. 0 1 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester Hawks F.C. 0 0 0 0 0 0 0 1 0 0 0 0 0 1Worcester Worcester Lions Community F.C. 0 0 0 0 0 0 0 0 0 0 1 1 0 2Worcester Worcester Lynx F.C. 0 0 0 1 0 0 0 0 0 0 0 0 0 1Worcester Worcester Raiders (SLN) F.C. 1 0 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester Raiders F.C. 0 0 0 0 1 0 0 1 1 1 0 0 0 4Worcester Worcester Tigers F.C. 0 1 0 0 0 0 0 0 0 0 0 0 0 1Worcester Worcester Wizards F.C. 0 0 0 0 1 0 1 0 0 0 0 0 0 2Worcester Worcester Youth AFC 0 0 0 0 1 2 1 0 0 1 0 2 0 7

APPENDIX 3: Worcester City Population Projections2008

500

1000

1500

2000

2500

3000

3500

Popu

lation

Worcester Sub‐Areas at 2008

North

West

South

East

Worcester as at 2008

MSOA Name All Ages % popln 0-4 5-9 10-14 15-19 20-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65-69 70-74 75-79 80-84 85+East 32714 35 2502 2227 2216 2196 1920 2440 2429 2926 2896 2411 1886 1583 1443 1095 1020 712 460 352North 15610 17 895 820 797 887 769 916 1007 1269 1203 1133 1017 1068 1031 744 641 558 428 427South 24866 26 1435 1173 1300 1358 1557 2224 1997 2090 1982 1798 1464 1463 1339 956 858 730 549 593West 20934 22 1081 1054 1126 1475 1847 1172 1160 1447 1379 1344 1253 1303 1375 1142 948 738 504 586

94124 100 5913 5274 5439 5916 6093 6752 6593 7732 7460 6686 5620 5417 5188 3937 3467 2738 1941 1958 94124

0-4 5-9 10-14 15-19 20-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65-69 70-74 75-79 80-84 85+North 895 820 797 887 769 916 1007 1269 1203 1133 1017 1068 1031 744 641 558 428 427West 1081 1054 1126 1475 1847 1172 1160 1447 1379 1344 1253 1303 1375 1142 948 738 504 586South 1435 1173 1300 1358 1557 2224 1997 2090 1982 1798 1464 1463 1339 956 858 730 549 593East 2502 2227 2216 2196 1920 2440 2429 2926 2896 2411 1886 1583 1443 1095 1020 712 460 352

0

500

1000

1500

2000

2500

3000

3500

0‐4

5‐9

10‐14

15‐19

20‐24

25‐29

30‐34

35‐39

40‐44

45‐49

50‐54

55‐59

60‐64

65‐69

70‐74

75‐79

80‐84

85+

Popu

lation

Age

Worcester Sub‐Areas at 2008

North

West

South

East

APPENDIX 3

Population Forecasts

2008, 2016, 2021, 2026

APPENDIX 3: Worcester City Population Projections2016 excl. SUEs

West

ALL AGES 99620 94876 32975 867 33842 15735 960 16695 25065 2465 27530 21101 452 21553

all Popln for each sub‐areaEast North South

Worcs 2016 exSUEs

CC cl

Worcs2016 SUEs minushousingrowtCity

CC excl

g h in

Popnumfromexis

ber ting %

Pop fdwell

rom new ings

To20

tal East 16

Pofro

p number m existing

Pop fronew dwellin

m

gs

Total North 2016

Pop numbfrom exis

er ting

Pop frnew dwelli

om

ngs Total2016

South Pfop number rom existing

Pop from new dwellings

Total West 2016

0‐4 6675 6357 2209 58 2268 1054 64 1119 1679 165 1845 1414 30 1444 5‐9 6012 5726 1990 52 2042 950 58 1008 1513 149 1661 1273 27 1301 10‐14 5044 4804 1670 44 1713 797 49 845 1269 125 1394 1068 23 1091 15‐19 5206 4958 1723 45 1768 822 50 872 1310 129 1439 1103 24 1126 20‐24 6067 5779 2008 53 2061 958 58 1017 1527 150 1677 1285 28 1313 25‐29 7454 7099 2467 65 2532 1177 72 1249 1876 184 2060 1579 34 1613 30‐34 7564 7204 2504 66 2570 1195 73 1268 1903 187 2090 1602 34 1637 35‐39 6870 6542 2274 60 2334 1085 66 1151 1728 170 1898 1455 31 1486 40‐44 6231 5935 2063 54 2117 984 60 1044 1568 154 1722 1320 28 1348 45‐49 7329 6980 2426 64 2490 1158 71 1228 1844 181 2025 1552 33 1586 50‐54 7362 7012 2437 64 2501 1163 71 1234 1852 182 2035 1559 33 1593 55‐59 6242 5944 2066 54 2120 986 60 1046 1570 154 1725 1322 28 1350 60‐64 5135 4890 1700 45 1744 811 49 860 1292 127 1419 1088 23 1111 65‐69 4872 4640 1613 42 1655 769 47 816 1226 121 1346 1032 22 1054 70‐74 3775 3595 1250 33 1283 596 36 633 950 93 1043 800 17 817 75‐79 3086 2939 1021 27 1048 487 30 517 776 76 853 654 14 668 80‐84 2296 2187 760 20 780 363 22 385 578 57 635 486 10 497 85‐89 1400 1333 463 12 476 221 13 235 352 35 387 297 6 30390+ 1000 952 331 9 340 158 10 168 252 25 276 212 5 216ALL AGES 99620 94876 32975 867 33842 15735 960 16695 25065 2465 27530 21101 452 21553

% of auth popln as at 2008East North South West

34.8 16.6 26.4 22.2

% of auth popln as at 2016East North South West

34.0 16.8 27.6 21.6

APPENDIX 3: Worcester City Population Projections2021 excl. SUEs

Popln for each sub‐areaEast North South West

Worcs CC 2021 excl SUEs

Pop number from existing %

Pop number from existing



0‐4 6157 2092 1032 1701 1332 5‐9 5676 1928 951 1569 1228 10‐14 5378 1827 901 1486 1164 15‐19 4776 1623 800 1320 1033 20‐24 5575 1894 934 1541 1206 25‐29 6612 2246 1108 1827 1431 30‐34 7523 2556 1261 2079 1628 35‐39 6840 2324 1146 1890 1480 40‐44 6038 2051 1012 1669 1306 45‐49 5850 1987 980 1617 1266 50‐54 7258 2466 1216 2006 1570 55‐59 7413 2518 1242 2049 1604 60‐64 5790 1967 970 1600 1253 65‐69 4609 1566 772 1274 997 70‐74 4421 1502 741 1222 956 75‐79 3355 1140 562 927 726 80‐84 2489 845 417 688 538 85‐89 1600 544 268 442 34690+ 1200 408 201 332 260ALL AGES 98560 33482 16517 27237 21324

% of auth popln as 2016 onwards East North South West

34.0 16.8 27.6 21.6

APPENDIX 3: Worcester City Population Projections2026 excl SUEs

Popln for each sub‐areaEast North South West

Worcs CC 2026 excl SUEs

Pop number from existing %




0‐4 5531 1879 927 1528 1197 5‐9 5144 1747 862 1422 1113 10‐14 5127 1742 859 1417 1109 15‐19 5182 1761 868 1432 1121 20‐24 5238 1779 878 1448 1133 25‐29 5988 2034 1003 1655 1295 30‐34 6470 2198 1084 1788 1400 35‐39 6700 2276 1123 1852 1450 40‐44 6056 2057 1015 1673 1310 45‐49 5815 1975 974 1607 1258 50‐54 5808 1973 973 1605 1256 55‐59 7465 2536 1251 2063 1615 60‐64 6824 2318 1144 1886 1476 65‐69 5237 1779 878 1447 1133 70‐74 4158 1412 697 1149 900 75‐79 3919 1331 657 1083 848 80‐84 2780 944 466 768 601 85‐89 1800 611 302 497 38990+ 1400 476 235 387 303ALL AGES 96640 32830 16195 26706 20909

% of auth popln as 2016 onwards East North South West

34.0 16.8 27.6 21.6

APPENDIX 4

List of All Pitch Sites

APPENDIX 4List of All Pitch Sites

COMMUNITY USE

SECU

RITY O

F CO

MMUNITY

USE

SL SITE_ID

easting

northing

Sub Area

SITE NAME

OWNER

SHIP

ADDRE

SS

POST_C

ODE

WARD

AREA

DISTR

ICT

FOOTB

ALL M

INI

FOOTB

ALL JU

NIOR

FOOTB

ALL SEN

IOR

RUGBY

SEN

IOR

CRICKET

No C 118 384386 255758 South Alice Ottley School Field LEAUpper Tything, Worcester WR1 1HW Cathedral Worcester 0 0 0 0 0

Yes B1 246 386615 257155 East Archdales Sports Ground Private Warndon Worcester 0 0 1 0 0Yes B2 385960 253150 South Battenhall, Univeristy of Worcester Uni Worc 0 0 5 0 1

Yes A 84 385075 257312 North Bilford Road Sports Ground Council St Stephen Worcester 0 0 4 0 0

Yes B1 93 386347 257758 NorthBlackpole West Sports Ground (aka Cadbury Oval) Private Claines Worcester 0 0 0 0 1

No B2 385631 253510 South Blessed Edward Oldcorne Catholic College Private

Timberdine Avenue, Worcester WR5 2XD 0 0 3 0 0

No C 100 385405 256445 North Bishop Perowne LEAMerriemans Hill, Worcester WR3 8LE St Stephen Worcester 0 1 1 1 1

Yes A 231 386266 256355 East Brickfields Park Council Rainbow Hill Worcester 2 0 3 0 0No B2 384450 253790 West Christopher Whitehead School LEA 0 0 0 0 2

No C 45 384650 254169 West Bromwich Road Sports Ground Private Bedwardine Worcester 0 0 3 0 0

No C 119 384648 255701 South Britannia Square LEA Cathedral Worcester 0 1 0 0 0

Yes B2 296 385647 258485 North Claines Lane Private Claines Worcester 3 0 1 0 0

No C 179 385626 253317 South Cherry Orchard Primary Playing Fields LEATimberdine Close, Worcester Battenhall Worcester 0 1 0 0 0

Yes A 73 384891 258173 North Claines Recreation Ground (aka Cornmeadow) Council Claines Worcester 0 0 1 0 0

Yes A 17 383850 254820 West Comer Road Recreation Ground Council St John Worcester 0 0 1 0 0

Yes A 152 385040 253030 South Diglis Playing Fields (aka Waverley Street) Council Diglis Lane Cathedral Worcester 0 0 3 0 0

No C 247 386992 257457 East Cranham Primary School LEA

Tetbury Drive, Warndon, Worcester WR4 9LS Warndon Worcester 1 1 0 0 2


COMMUNITY USE

SECU

RITY O

F CO

MMUNITY

USE

SL SITE_ID

easting

northing

Sub Area

SITE NAME

OWNER

SHIP

ADDRE

SS

POST_C

ODE

WARD

AREA

DISTR

ICT

FOOTB

ALL M

INI

FOOTB

ALL JU

NIOR

FOOTB

ALL SEN

IOR

RUGBY

SEN

IOR

CRICKET

Yes B2 24 382740 254573 West Dines Green Primary School LEA Tudor Way St John Worcester 1 0 0 0 0

Yes B2 94 385925 257266 North Elgar Technology College LEABilford Road, Worcester St Stephen Worcester 1 0 3 1 1

Yes C 230 386360 255949 East Gorse Hill Primary School Grounds LEA Hollymount Road Gorse Hill Worcester 1 0 0 0 0

Yes A 382239 255279 Adjacent to WHoward Road Council Oldbury Road, Worcester Malvern Hills 0 0 2 0 0

Yes B2 32 383185 254102 West Kays Sports Ground Private Bedwardine Worcester 1 0 1 0 1

Yes B2 51 384450 254470 West Kings School Playing Field (cricket) Private Bedwardine Worcester 0 0 0 0 4

Yes B2 51 384450 254470 WestKings School Playing Field (excl cricket) (aka Worcester Chapter Meadows) Private Bedwardine Worcester 0 0 0 3 0

Yes A 78 385120 257890 North Little Perdiswell Council Claines Worcester 3 0 2 0 0

Yes B2 198 387193 253735 South Newtown Green Government Nunnery Worcester 0 0 1 0 0

Yes B2 68 384480 257470 North Northwick Manor School LEA Claines Worcester 2 0 0 0 0N th i k R ti G d ( k N th i k

Yes A 66 384170 257660 NorthNorthwick Recreation Ground (aka Northwick Lodge) Council Claines Worcester 0 0 2 0 0

No B2 195 387050 254300 East Nunnery Wood School & 6th Form College LEASpetchley Road, Worcester Nunnery Worcester 0 0 3 2 0

Yes B1 86 385368 257363 North Old Elizabethans Cricket Ground Private St Stephen Worcester 0 0 2 0 2

Yes B2 11 383786 255322 West Oldbury Park Primary School LEAOldbury Road, Worcester St Clement Worcester 2 1 0 0 1

Yes A 90 385800 257520 North Perdiswell Leisure Centre CouncilBilford Road, Worcester Claines Worcester 0 1 4 0 0

No C 85 385260 257350 North Perdiswell Primary School LEA St Stephen Worcester 0 1 0 0 0

Yes A 120 384020 256030 South Pitchcroft Racecourse Council Cathedral Worcester 0 0 3 0 0

Yes B2 115 384230 256130 SouthPitchcroft Sports Ground (aka Stephenson Terrace) Uni Worc Stephenson Road Cathedral Worcester 0 0 1 0 0


COMMUNITY USE

SECU

RITY O

F CO

MMUNITY

USE

SL SITE_ID

easting

northing

Sub Area

SITE NAME

OWNER

SHIP

ADDRE

SS

POST_C

ODE

WARD

AREA

DISTR

ICT

FOOTB

ALL M

INI

FOOTB

ALL JU

NIOR

FOOTB

ALL SEN

IOR

RUGBY

SEN

IOR

CRICKET

No C 60 383732 253839 West Pitmaston School LEAMalvern Road, Worcester Bedwardine Worcester 1 0 0 0 0

No C 185 386206 253903 South Redhill Primary School LEAMidhurst Close, Worcester WR5 2HY Battenhall Worcester 0 1 0 0 0

No C 207 386816 255101 East Ronkswood Primary School Field LEA St Albans Close Nunnery Worcester 0 1 0 0 1

Yes A 239 387580 256901 East Shap Drive CouncilWarndon, Worcester Warndon Worcester 0 0 1 0 0

No C 117 384479 255981 South St Georges RC Primary LEAThorneloe Walk , Worcester Arboretum Worcester 2 0 0 0 0

No C 241 387654 257067 East St Joseph's Primary School Playing Fields LEA Warndon Worcester 1 0 0 0 0Yes B2 8 383544 255615 West University of Worcester Private St Clement Worcester 0 0 0 1 0

No C 240 387480 256879 East Warndon Primary School Playing Fields LEA Warndon Worcester 1 0 0 0 0

No C 105 384912 256366 North Worcester City Football Club Private St Stephen Worcester 0 0 1 0 0

No C 130 385100 255840 South Worcester Royal Grammar School Private Arboretum Worcester 0 0 2 0 0

No C 131 385030 256040 South Worcester Royal Grammar School Private Arboretum Worcester 0 2 0 0 1

No C 50 384740 254340 West Worcester Royal Grammar School Grounds Private Bedwardine Worcester 0 0 0 2 1

Yes B2 79 385370 257870 North Worcester Royal Spode Sports Ground Private Claines Worcester 0 0 1 0 0

No C 52 384602 254579 West Worcestershire County Cricket Ground Private Bedwardine Worcester 0 0 0 0 1

APPENDIX 5

Active People 2 Survey

APPENDIX 5 – Active People Survey The following graphs provide a simple summary of participation in football, cricket and rugby for each of the South Worcestershire authorities plus the regional and national averages. If these figures are approximately correct, the rates of participation in all of these sports from the residents of Wychavon are lower than those for either Malvern Hills or Worcester. However this does seem somewhat unlikely as Wychavon and Malvern Hills have a very similar population structure, and would expect similar rates of participation.

APPENDIX 6

Sport England Market Segmentation

APPENDIX 6 – Sport England Market Segments

Segment 1 - Competitive Male Urbanites – Ben Age 18-25. Single, Graduate professional. Recent graduates, with a work-hard, play-hard, drink-hard attitude.

Sports that appeal to Ben: • Rugby • Cricket • Squash • Climbing • Windsurfing • Gym • Tennis • Football

Characteristics: • The most active type across the population. Team sports are particularly

popular, along with other high intensity activities such as lifting weights at the gym or competitive court games;

• Technical sports such as skiing, climbing and rowing, which may require significant financial outlays, are also enjoyed;

• Motivations include improving performance and training for competition, but meeting friends is also important to them;

• Being less busy, having people to go with and better playing facilities would encourage participation, though those that don’t do sport are mainly just not interested;

• Ben is active in volunteering, often sport related or for enhancing his CV. He is also likely to be involved in coaching or tuition, inevitably linked to sport;

• Ben tries to keep a healthy diet, but with little success. Post-work and post-exercise drinking and fast foods are almost daily regimes.

1

Segment 2 - Sports Team Drinkers – Jamie Age 18-25. Single, Vocational Student. Young blokes enjoying football, pints and pool.

Sports that appeal to Jamie: • Football • Basketball • Martial Arts • Weight training • Boxing • Badminton

Characteristics: • Second highest participation rate of all the types; enjoy watching and

playing team sports, especially football. Fitness classes are not appealing to them, but combat sports, social activities and weight training would be;

• Jamie plays football in the local youth league; • Least likely of the Group to be a member of a health/fitness club, but is a

sports club member; • Motivations for participation include improving performance and being with

mates; • Better sporting facilities locally would encourage this type. People to do

exercise with and finding time may be barriers; • Jamie isn’t fussed about his health or diet. He smokes and enjoys fast

food, curries and plenty of lager.

2

Segment 3 - Fitness Class Friends – Chloe Age 18-25. Single, Graduate Professional. Young image-conscious females keeping fit and keeping trim.

Sports that appeal to Chloe: • Body Combat • Netball • Swimming • Pilates • Gym Running • Tennis • Aqua Aerobics

Characteristics: • An active type that primarily enjoys exercise classes that they can go to

with friends, over individual activities or team games. Swimming is popular, as is going to the gym, but combat sports do not appeal

• Likely to be a member of a gym or fitness club, but for the classes and for socialising more than using gym equipment;

• Chloe and her housemates go to classes at their local gym a couple of times a week and like to swim afterwards. They’ve been salsa dancing a few times after work;

• Primary motivation is to lose weight and keep fit. Tend to exercise with people;

• They would exercise more if they had more free time, people to go with, or facilities were open longer;

• Chloe is reasonably health conscious, watching what she eats and exercising to stay trim.

3

Segment 4 - Supportive Singles – Leanne Age 18-25. Single, likely to have children. Student/Part time vocational. Young busy mums and their supportive college mates.

Sports that appeal to Leanne: • Swimming • Aerobics • Dance Exercise • Utility Walking • Gym • Ice Skating

Characteristics: • The least active type within the Group, but still participates to some extent.

Social activities, swimming and keep fit classes are popular; • Outdoor activities, water sports and technical sports have low participation,

mainly through apathy and cost restrictions; • Unlikely to be a member of a club; • Motivations include losing weight and to take children with them. Would

exercise more if help with childcare, longer opening hours and cheaper admission;

• Most likely of her peers to participate in dance classes both for fitness and general enjoyment.

4

Segment 5 - Career Focused Females – Helena Age 26-35. Single. Full time professional ladies enjoying life in the fast lane.

Sports that appeal to Helena: • Gym • Road Running • Dance Exercise • Horse Riding • Skiing • Tai Chi • Body Pump • Yoga

Characteristics: • Very active type, particularly enjoys keep-fit and gym related activities,

winter sports and swimming are popular; • Fixes herself a quick, healthy meal before heading out to gym; • She likes to keep in shape; is very image conscious and her healthy diet

and exercise regime is an important part of her social career life; • Most likely to have private gym membership and receive tuition for sport; • Would exercise more if places had longer opening hours, if she had

people to go with or if she was less busy.

5

Segment 6 - Settling Down Males – Tim Age 26-35. Single/Married, may have children. Sporty male professionals, buying a house and settling down with partner.

Sports that appeal to Tim: • Canoeing • Cricket • Cycling • Squash • Skiing • Golf • Cricket • Football

Characteristics: • A very active type, Tim loves sport but busy job means he doesn’t do as

much as he used to, but still manages trips to the gym and weekends at canoe club and odd mid-week game of squash;

• Enjoys technical sports such as skiing and water sports, uninhibited by the financial outlay;

• Both team games and individual activities feature high on his agenda and personal fitness activities are also popular;

• Likely to have private gym membership and compete in some sports; • Motivations include to improve performance, keep fit and meet friends; • Enjoys regular snowboarding holidays but may not be able to enjoy as

regularly due to expected new baby; • May volunteer in areas connected to sport, possibly giving coaching or

tuition; • Takes part in sponsored activities and loves going to watch live sporting

events; • Tim’s healthy diet is due to his wife’s cooking but he’s not particularly

health conscious himself; • Enjoys a pint and burger after squash and drinks most nights, albeit lightly,

at home.

6

Segment 7 - Stay at Home Mums – Alison Age 36-45. Married. Housewife. Mums with a comfortable but busy lifestyle.

Sports that appeal to Alison: • Swimming • Badminton • Aerobics • Pilates • Tennis • Cycling • Horse-riding • Exercise bike

Characteristics: • Fairly active type within the group, enjoying keep-fit classes, swimming

and racquet sports in particular; • Alison manages to get an exercise class whilst her youngest is at

playschool a few weekdays; • Likely to have private gym membership and attend a few classes or swim; • May receive tuition for sport, such as tennis; • Main motivations for participation include taking children, losing weight and

keeping fit; • Being less busy, help with childcare and better facilities would encourage

Alison to do more; • Concerned about a healthy diet for her family, Alison gets organic

vegetables delivered each week. She enjoys a well-deserved glass of wine while she’s cooking dinner most nights.

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Segment 8 - Middle England Mums – Jackie Age 36-45. Married. Part-time skilled worker. Housewife. Mums juggling work, family and finance.

Sports that appeal to Jackie: • Swimming • Dance Exercise • Body Pump • Ice Skating (with children) • Walking • Aqua Aerobics

Characteristics: • Jackie goes to an aerobics class one evening a week and tries to take the

kids swimming or ice skating on Saturdays; • Healthy eating isn’t high on her priority list. Dinners have to be quick, easy

and something the kids will like; • Average level of activity, participating in activities that are offered by public

leisure facilities such as aqua aerobics, swimming and keep fit classes; • May take kids swimming, ice skating or bowling; • Main motivations to take children or lose weight; • For those who do no sport, finding time is difficult or they are just not

interested; • Help with childcare and cheaper admission would encourage more

participation.

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Segment 9 - Pub League Team Mates – Kev Age 36-45. Married/Single. May have children. Vocational. Blokes who enjoy pub league games and watching live sport.

Sports that appeal to Kev: • Football • Karate • Weight Training • Boxing • Tenpin Bowling • Darts • Snooker • Fishing • Pool • Cricket

Characteristics: • A less active type within the group, though likely to be part of a social club

that does some physical recreation; • Enjoys team sports, especially football and also combat sports or low

intensity social activities such as darts or pool; • Enjoys sport in general but other motivations include training to compete,

to meet friends or to help with injury; • Those who do sport struggle with their health; • Kev trains with the pub football team but is struggling to keep up; • Kev used to enjoy lifting weights or using his punch bag at home, but lately

his shoulder has been playing him up so instead it is a few games of snooker or darts at the pub;

• Better playing facilities and cheaper entry may encourage more participation;

• He can’t understand healthy eating fads – salads just don’t seem like a proper meal to him, so he sticks to his traditional and relatively unhealthy pie, chips and processed food diet;

• Evenings and weekends often down the pub, smoking, drinking and watching sport.

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Segment 10 - Stretched Single Mums – Paula Age 26-35. Single. Job seeker or part time low skilled. Single mums with financial pressures, childcare issues and little time for pleasure.

Sports that appeal to Paula: • Swimming • Utility Walking • Aerobics • Ice Skating

Characteristics: • Least active type within Group. Unlikely to be a member of a fitness or

sports club, though may occasionally pay for an exercise class; • Enjoys ten-pin bowling and social activities, particularly those that are low

intensity. Unlikely to participate in team games or technical sports; • Motivations possibly include to lose weight or to accompany children • Improved transport, help with childcare and cheaper admission would

encourage greater participation, although there is general disinterest; • At the weekend she sometimes takes the kids swimming or ice skating; • Paula can’t afford fresh healthy food; instead she buys convenience meals

from the discount freezer store; • Given her stress-filled life she feels it’s understandable she needs to

smoke and enjoy the odd drink.

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Segment 11 - Comfortable Mid-Life Males – Philip Age 46-55. Married. Mid-life professional, sporty males with older children and more time for themselves.

Sports that appeal to Philip: • Sailing • Football • Badminton • Cycling • Gym • Jogging • Golf • Cricket

Characteristics: • Most active type within this Group, plays badminton in local team and

enjoys a swim at a health club; • Plays cricket for a local side and shares football season tickets with his

son; • Enjoys participating in a number of activities, including team sports,

racquet games and technical sports; • Member of fitness or sports clubs and takes part in competitions; • Motivations include meeting friends, taking the children, improving

performance and enjoyment; • Reasonably health conscious, Philip wants to stay healthy for later in life; • Help with childcare might encourage this type to participate more, though

most just find their lives too busy; • Those who don’t participate find it difficult to find time. Cost is not an issue.

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Segment 12 - Empty Nest Career Ladies – Elaine Age 46-55. Married. Mid-life professionals who have more time for themselves since their children left home.

Sports that appeal to Elaine: • Swimming • Walking • Aqua Aerobics • Step machine • Yoga • Horse riding • Pilates • Gym

Characteristics: • Reasonably active type, enjoying swimming, exercise classes, going to the

gym and walking; • Team sports do not appeal; • Likely to be a member of a health or fitness club. May have received

tuition in an activity; • Elaine goes to a class at the gym one evening a week, at weekends she

goes to the stables, gardening or walking; • Motivations include keeping fit, losing weight and to help with injury; • Longer opening hours, having more time and people to go with would

encourage more participation; • Those that don’t participate are just not that interested; • When Elaine gets home from work she enjoys a glass of wine while

making a healthy dinner.

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Segment 13 - Early Retirement Couples - Roger & Joy Age 56-65. Married. Retired or part time. Free-time couples nearing the end of their careers.

Sports that appeal to Roger & Joy: • Swimming • Walking • Aqua Aerobics • Bowls • Sailing • Golf • Shooting • Fishing

Characteristics: • Likely to be a member of a sports club; • Sometimes Joy goes to over fifties aqua aerobics class; • Participate one/two times a week; • Enjoy walking, swimming, table tennis, golf, keep fit classes; • Motivations include keeping fit, to help with injury and because they

generally enjoy sport; • Better facilities and improved transport may encourage greater

participation; • Those that don’t participate are not really interested or their health is not

good enough.

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Segment 14 - Older Working Women – Brenda Age 46-55. Single/Married. May have children. Low skilled worker. Middle aged ladies, working full time to make ends meet.

Sports that appeal to Brenda: • Swimming • Utility Walking • Dance Exercise • Aerobics • Step machine • Keep fit

Characteristics: • Likely to be without a car so she walks, rather than cycles, to get to places; • Unlikely to be a member of a sports club; • Some participation; • Enjoys swimming and keep fit classes; • Main motivation is to lose weight; • Longer opening hours and cheaper admissions would encourage those

wanting to do more; • Many aren’t interested in participating in sport; • After a long day on her feet at work in a local food factory and then a walk

back home, dinner is inevitably oven food – she’s too tired to go to any effort;

• Looks after grandchildren on Saturdays and often takes them swimming.

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Segment 15 - Local ‘Old Boys’ – Terry Age 56-65. Single/Married. Low skilled worker. Job Seeker. Generally inactive older men, low income and little provision for retirement.

Sports that appeal to Terry: • Fishing • Shooting • Pool • Utility Walking • Darts • Snooker • Utility Cycling

Characteristics: • Some participation, but focused on lower intensity sports that can

accommodate health problems and low income; • Main motivations for participation are to help with injury and to meet

friends; • May be a member of a social club that does physical recreation, but very

unlikely to be a health or fitness club member; • People to go with would encourage this type to do more whilst those who

don’t participate particularly struggle with their health; • As part of the local darts team, he plays the occasional competitions at

weekends, otherwise he goes to the bookies or stays at the pub watching boxing into the early hours;

• Terry eats oven food or at the pub most nights; • Healthy eating isn’t high on his list of concerns – it’s expensive and he’d

rather have pie and chips.

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Segment 16 - Later Life Ladies – Norma Age 56-65. Single/Married. Low skilled worker. Older ladies, recently retired, with a basic income to enjoy their lifestyles.

Sports that appeal to Norma: • Walking • Swimming • Keep Fit • Aqua Aerobics

Characteristics: • Lowest participation of the Group, mainly enjoying walking and other low

intensity activities; • Younger members of this Type may participate in keep fit classes or

swimming; • She goes to an aqua aerobics class at the leisure centre, which is heavily

subsidised for her as a pensioner; • She walks to buy a lottery ticket, go to the library or to afternoon bingo; • Main motivation for participation is help with injury or disability, but this is

also the most inhibiting factor; • Many of this type do very little or no sport; • Cheaper admissions and people to accompany them might encourage this

group to do more; • Norma prefers traditional home cooking, she smokes, but rarely drinks –

her health and diet are therefore not a great concern.

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Segment 17 - Comfortable Retired Couples - Ralph & Phyllis Age 65 +. Married. Retired couples, enjoying active and comfortable lifestyles.

Sports that appeal to Ralph & Phyllis: • Bowls • Golf • Tennis • Table Tennis • Snooker • Walking • Fishing • Swimming

Characteristics: • Highest participation of the Group - enjoy a variety of activities and are

likely to be members of sports and social clubs; • Particularly enjoy individual activities such as swimming, fishing or golf and

lower intensity sports such as bowls; • They enjoy playing golf together and Ralph sometimes competes at

weekends; • Phyllis still likes to go for an occasional swim; • They love to go for long walks together; • Main motivation for participation is to meet friends, improve performance

and keep fit, but also because they enjoy it; • Better transport and people to go with would encourage participation.

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Segment 18 - Twilight Year Gents – Frank Age 66 +. Married/Single. Retired men with some pension provision and limited exercise opportunities.

Sports that appeal to Frank: • Bowls • Golf • Darts • Pool • Snooker • Walking • Fishing • Swimming

Characteristics: • Likely to be part of a sports or social club that does physical recreation; • Main motivation is to meet friends and because they just enjoy it; • Frank spends most of his days watching TV or having a pint at his local,

where he enjoys playing snooker and has taken part in mini tournaments occasionally;

• At weekends he may take his grandson fishing; • Frank is not particularly health conscious, enjoying hearty traditional meals

and a good pint at his local. He is also likely to smoke; • Improved transport and cheaper accommodation would encourage more

participation; • Those who don’t participate struggle with their health.

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Segment 19 - Retirement Home Singles - Elsie & Arnold Age 66 +. Widowed. Retired singles or widowers, predominantly female, living in sheltered accommodation.

Sports that appeal to Elsie & Arnold • Walking • Dancing • Bowls • Low-impact exercises

Characteristics: • Lowest participation of the Group, with health problems and disability

being major inhibitors to activity; • Those that do participate tend towards low intensity activities, such as

walking, bowls or dancing (traditional ballroom); • Safer neighbourhoods or people to go with would encourage this segment

to walk more; • Elsie can no longer drive, instead she walks once a week to the post office

to collect her pension; • Organised low-impact and low-intensity events would be welcomed.

Playing Pitch Strategy - swdevelopmentplan.org · 21. The sports considered are: football, rugby...

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