Pittsburgh Quarterly Media Kit

To advertise, or for more information, please contact your sales representative, or call: 412.894.7285

C Douglas Heuckpublisher/editor

ExcellencePittsburgh Quarterly contributors are an

unparalleled, all-star cast of Western

Pennsylvania’s best writers,

photographers and illustrators.

Each year, Pittsburgh Quarterly

leads all magazines in the Golden

Quill Awards.

the best magazine in western pa

“Delivering the highest quality is bothour hallmark and our strategy. Weknow that readers and advertisershave choices, and our aim is to givethem the best regional magazineinAmerica.”

AffluencePittsburgh Quarterly is home delivered to the

region’s most affluent citizens; these readers are

Pittsburgh’s community, business and opinion

leaders. Pittsburgh’s largest companies send

Pittsburgh Quarterly to high-level recruits, giving

these successful newcomers their first impressions

of Pittsburgh.

Our staff hasmore than 30PULITZERPRIZE

nominations

3-Month Shelf LifePittsburgh Quarterly is a collector’s item for people

interested in Pittsburgh, and it spends more time

on bedside and coffee tables than any other local

publication. Instead of skimming and discarding it,

readers return to Pittsburgh Quarterly again and

again, seeing your ad on multiple occasions.

DistributionPittsburgh Quarterly has a circulation of 40,000

and is on sale at more than 250 newsstands and

bookstores. You’ll also find it in the region’s

leading hotels, professional offices and all UPMC

medical offices.

Pittsburgh Quarterly has it all...

NEW_mediakit 2009:MEDIAKIT_new 8/31/09 10:06 AM

Data provided by: THE MEDIA AUDIT

the strongest demographics

Metropolitan Pittsburgh, Fall 2008 base population: 1,813,687

0% of audience indexmedia outlet 200 300 400 500 600

The highest percentage of readers with...Annual Household Income $150,000 and above

Pittsburgh Quarterly 34.734.7% 623Wall Street Journal 25.5 457New York Times 23.2 417Shady Avenue 22.6 405Whirl 21.9 394WDUQ fm 13.2 237Pittsburgh Magazine 11.2 201Pittsburgh Post-Gazette 8.7 156SEENMagazine 8.5 152Pittsburgh Business Times 6.3 113Tribune Review 6.3 113WQED fm 5.3 94KDKA 4.2 74

index

norm

100

0% of audience indexmedia outlet 200 300 400 500 600

LiquidAssets $250,000 and above

Pittsburgh Quarterly 34.748.1% 577Wall Street Journal 47.4 569WDUQ fm 34.3 411Pittsburgh Magazine 22.9 275SEENMagazine 18.1 217WQED fm 17.0 204New York Times 15.7 188Pittsburgh Business Times 12.9 155Pittsburgh Post-Gazette 11.0 131KDKA 10.7 128Tribune Review 9.5 114Whirl 9.4 113Fanfare 6.1 73Shady Avenue 5.4 65Mt. Lebanon Magazine 4.4 52

index

norm

100

0% of audience indexmedia outlet 400 600 800 1,000 1,200

MarketValue of Home $500,000 and above

Pittsburgh Quarterly 34.710.5% 1,362Wall Street Journal 8.8 1,145New York Times 6.2 807WQED fm 5.3 686Whirl 4.4 569Shady Avenue 4.2 543Pittsburgh Post-Gazette 0.9 120Pittsburgh Magazine 0.9 116Tribune Review 0.8 102

index

norm

200

PittsburghAsTOP

MAGAZINEfor the regionAsmost affluentreaders


Again this year, Pittsburgh Quarterly has been

judged Pittsburgh’s best magazine. Sponsored

by the Press Club of Western Pennsylvania,

the Golden Quill Awards are Greater

Pittsburgh’s main contest for outstanding

journalism. For the third year in a row,

Pittsburgh Quarterly has led all regional

magazines, gathering six “Quills”

compared to two for the next closest

competitor and one for four others.


pittsburgh’s no. 1 award-winning magazine

Best CriticismReading Room by Sandra Levis

Best EditorialStocks & Pedestal by Douglas Heuck

Best ColumnsWhat Do I Know? by Jeff Sewald

Landslide winnerof the GoldenQuill Awards.

What does this mean for advertisers?Outstanding editorial quality means that

people actually read Pittsburgh Quarterly

and spend time with it. Because we

have the region’s best writers,

photographers and artists,

readers keep Pittsburgh

Quarterly on their bedside

and coffee tables—and come

back to it again and again.

Best MagazineYEARSIN A ROW

judged by The PressClub ofWesternPennsylvania

3

pittsburgh quarterly’swinning 2009 categories:

Best Enterprise/InvestigativeArticleTheTruthAbout Pittsburgh’sAir by Jeffery Fraser

Best Enterprise/Investigative SeriesPittsburgh Regional Indicators by John G. Craig Jr.

Best Continuing CoveragePittsburgh’s LeadingWomen byAradhna Dhanda,

Jeffery Fraser and John Buckman


spring 2007

spring 2007 $4.95

pits

urh

urt

rlpr

ng20

7t

h the year of glass

AutomotiveNorth Hills LexusRorich Lexus

Beauty/Cosmetic SurgeryAestiqueCaprettaEast Side Laser CenterESSpa KozmetikaSewickley SpaSuperCuts

Corporate & BusinessAlco ParkingAlcoaAllegheny Conference onCommunity Development

Allegheny County EconomicDevelopment

Allegheny Institute for PublicPolicy

BayerBoydenComcastConfluenceConsol EnergyGiant EagleHeinzKoppersMedradOxford DevelopmentPittsburgh DowntownPartnership

Sony Technology CenterUS SteelWestinghouse

Culture & EventsCarnegie MuseumsThe Children’s MuseumCivic Light OperaThe FrickImagine Pittsburgh

Mountain PlayhousePittsburgh Ballet TheatrePittsburgh Cultural TrustPittsburgh FoundationPittsburgh Glass CenterPittsburgh Middle East InstitutePittsburgh PenguinsPittsburgh Symphony OrchestraPittsburgh ZooSociety for Contemporary CraftSustainable PittsburghWDUQ-fmTheWestmoreland MuseumWMNY

EducationCalifornia University of PACarlow UniversityCentral CatholicChatham UniversityDuquesne UniversityThe Ellis SchoolThe Falk SchoolIndiana University of PAOlney Friends SchoolPoint Park UniversityRobert Morris UniversitySewickley AcademyShady Side AcademySlippery Rock UniversitySt. Edmunds AcademyThe University of PittsburghWaynesburg UniversityWest Virginia UniversityWinchester Thurston

FinanceBank of NY/MellonBPUDollar BankFederated InvestorsFifth Third BankFirst Commonwealth

Hefren-TillotsonHenry Armstrong AssociatesLPL FinancialPNCWealth ManagementSimpson McCrady

Food &WineBig BurritoBoyd & BlairFluted MushroomHyeholde RestaurantPA LCBRed RoomSevicheSonoma GrilleUUBU6

HealthcareCeltic HealthcareChetlin OrthodonticsThe Children’s HomeChildren’s HospitalThe Children’s InstituteGilda’s Club of Western PAHighmarkMercyPresbyterian SeniorCareProvidence PointUPMCWest Penn Allegheny HealthSystem

HomeAntiquarian ShopAsian InfluencesThe BlindsideCalifornia ClosetsColorworksEichenlaub LandscapingFeathersGalerie WernerGardener’s EyeMountain Creations

Outside InspirationsParke InteriorsPenhollowsPottery DomeToday’s HomeWeisshouse

LegalBuchanan IngersollCohen & GrigsbyPepper Hamilton LLPReedSmith

Real Estate & LivingHoward HannaProvidence PointPrudential Preferred RealtySummerset Land Development

RetailCaesar’s DesignsCarabellaCatherinaThe Galleria of Mt. LebanonGrafner Brothers JewelersHenneKozloff & MeadersLarrimor’sLittle’s ShoesLouis Anthony JewelersOrr’s JewelersThe Shops of One Oxford

TravelLaurel HighlandsNemacolin Woodlands ResortStonewall ResortVoyager Jet Center

OtherTobacco Free AlleghenyLaurel Mountain PostUniversity of Pittsburgh PressWestern PA Conservancy

2008/09 advertisers in 15 categories...

summer 2007

summer 2007$4.95

display until 8.31.07

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fall 2007

fall 2007$4.95

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hpittsburgh’s top businesses advertise with pq


1 x 4 x 8 x

$ 4,150 $ 3,350 $ 2,950$ 6,500 $ 5,500 $ 4,800$ 6,250 $ 5,200 $ 4,400$ 5,750 $ 4,750 $ 3,950$ 5,200 $ 4,400 $ 3,900

Full page8.5 x 10.875” (trim size)

keep all text within: 7.625 x 10.25@full bleed: add 0.125@ to all sidesplease include crop marks

Acceptable files:TIFFs, JPEGs, PDFs and EPS files fromAdobe Photoshop, Illustrator orAcrobat. Files must be at least 300 dpi andmust be CMYK. Prior to send-ing artwork, check that your ad is the correct size and has no low-resolutiontext or logos.Your ad must be complete, accurately sized, and require noadditional work on our part prior to going to press. Afee will be assesed byPittsburgh Quarterly for design work, changes, and late art submissions.

[email protected]

advertis ing specif ications & pric ing

full page

spread

back cover

inside front cover

inside back cover

half page

spread (across 2 pages)

1 x 4 x 8 x

$ 3,100 $ 2,475 $ 2,1002/3 page 5 x 10.25”

(all rates are net)

1 x 4 x 8 x

$ 2,650 $ 2,150 $ 1,850$ 4,400 $ 3,700 $ 3,200

1/2 page8.5 x 5.25” (trim size)

keep all text within: 7.625 x 5@full bleed: add 0.125@ to all sides

1 x 4 x 8 x

$ 1,925 $ 1,600 $ 1,4001/3 vertical 2.375 x 10.25” non-bleed

1 x 4 x 8 x

$ 1,925 $ 1,600 $ 1,4001/3 square 5 x 5” non-bleed

1 x 4 x 8 x

$ 1,040 $ 795 $ 6601/6 vertical 2.375 x 5” non-bleed

close art due distrib.

Oct. 15, 2009 Oct. 21 Nov. 20, 2009Jan. 19, 2009 Jan. 25 Feb. 20, 2010April 15, 2010 April 21 May 20, 2010July 9, 2010 July 15 Aug. 20, 2010

winter

spring

summer

fall

Submit artwork:Send files via e-mail Dunder 10MBE to: [email protected] larger files using YouSendIt.com or a similarWeb site.Pittsburgh Quarterly is not responsible for missent emails. You can mail a Mac-compatible CD or DVD to: Pittsburgh QuarterlyAdsAttn: JenMcNulty / 424Tripoli Street / Pittsburgh PA15212. Technical questions? Contact Jen McNulty at 412.323.0282.

size: 8.5 x 10.875”binding: perfect boundprinting: 100# cover / 60# stock


Pittsburgh Quarterly Media Kit

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