GES ProductionsStrengths:Cinematography Hard worker

Love Is To Die

Warpaint is a Indie rock band from Los Angeles, California who formed in 2004

Members: Emily Kokal (vocals, guitar)Theresa Wayman (vocals, guitar) Jenny Lee Lindberg (bass, backing vocals)Stella Mozgawa (drums)

Genre: Indie Rock

Genre conventions:

•Extreme close up shots to show facial expressions of actor/artist to represent emotion

•Color and light are used frequently to represent mood of song

•Filters are quite often used

•The pace of editing changes the sense of time either going fast or running out

•The music video usually consists of a narrative and performance

Target Audience:Age: 13-19Gender: FemalesLocation: UKEthnicity: All

Narrative

I will be following the narrative theory of French literary theorist, philosopher, linguist, critic and semiotician, Ronald Barthes. He has created five codes which every narrative follows. I have chosen ‘The Hermeneutic Code (HER).

The narrative avoids telling the audience revealing all the facts. It subtly drips clues throughout the narrative to help create mystery.

Narrative and performance music video.The song is about the highs and lows of love. A series of shots will show the female protagonist laying in a field which will make the audience question who she is, what she is doing and why she is there. Throughout the music video we will be shown flashbacks of her in the relationship. The audience will be shown the artist singing throughout the song. At the end of the music video we will be someone dies but we do not know if it’s the protagonist or her killing her boyfriend.

Field with no buidlings or cars visable

Underwater shots will be filmed in a indoor swimming pool

Photography studio

Casting:•Late teen female to play the protagonist•Late teen male to play the boyfriend•The band

Special Effects:TransitionsFiltersSuper imposition

Goodwins TheoryLyrics and visualsMusic and visuals Genre exists Artist close upStar iconography VoyeurismIntertextual references

Key success factors:Narrative is simpleNo existing music videoThe song can be enjoyed by all audiences

Issues:WeatherCastingNarrative