Pita Pit opening first Denver area restaurant next week
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Pita Pit opening first Denver area restaurant next week Pita Pit lovers soon won't have to drive to Fort Collins or Colorado Springs to get their fix of spicy black beans or double meat. The health-conscious sandwich chain is coming to the metro area. Brother-and-sister franchisees Andy and Asha Narsai, along with their parents, will open the first metro area Pita Pit on Monday at 1181 W. 120th Ave. in Westminster. For the Idaho-based quick-service chain, which celebrated its 20th anniversary this week, Denver metro has been on the wish list for a long time, said Bill Wilfong, vice president of franchise development. "Denver is prime territory for us," Wilfong said. "We've been real close several times. It's just a matter of having all the pieces come together." Restaurants in Boulder and Greeley, previously the chain's closest locations to Denver, closed in recent years. In Boulder's case, it was because the landlord sold the building, Wilfong said. The chain is approaching 600 stores in 11 countries, he said. In the past, once the first store opens in a market, a raft of inquiries follow.
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Transcript of Pita Pit opening first Denver area restaurant next week
Pita Pit opening first Denver area restaurant next week
Pita Pit lovers soon won't have to drive to Fort Collins or Colorado Springs to get their fix of spicyblack beans or double meat.
The health-conscious sandwich chain is coming to the metro area.
Brother-and-sister franchisees Andy and Asha Narsai, along with their parents, will open the firstmetro area Pita Pit on Monday at 1181 W. 120th Ave. in Westminster.
For the Idaho-based quick-service chain, which celebrated its 20th anniversary this week, Denvermetro has been on the wish list for a long time, said Bill Wilfong, vice president of franchisedevelopment.
"Denver is prime territory for us," Wilfong said. "We've been real close several times. It's just amatter of having all the pieces come together."
Restaurants in Boulder and Greeley, previously the chain's closest locations to Denver, closed inrecent years. In Boulder's case, it was because the landlord sold the building, Wilfong said.
The chain is approaching 600 stores in 11 countries, he said. In the past, once the first store opensin a market, a raft of inquiries follow.
"People are really looking for four things," Wilfong said. "They want bold and spicy flavors, theywant ethnic cuisine, they want healthy and they want it fast. We feel like that's one of the reasonswe're growing so fast."
Asha Narsai, who moved to Colorado from Kansas for a job, said she and her brother are focused ongetting the Westminster store up and running, and then they hope to open more Denver-arealocations.
They are third-generation business owners, following their parents and grandparents, who haveowned everything from a grocery store to a factory.
"We're the first in the metro area, but we're finding out a lot of people know the name," Asha Narsaisaid.
She said she wasn't familiar with the Pita Pit brand until her brother took her to one in Kansas whilethey were considering restaurant franchises.
"I really didn't think I'd be convinced," she said. "Literally, the first bite, I was like, 'Oh my God, weneed this in Denver. This is amazing.' "
Emilie Rusch: 303-954-2457, [email protected] or twitter.com/emilierusch
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