Pinterest marketing

30
PINTEREST MARKETING Sejal Visawadia
  • date post

    14-Sep-2014
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    Technology

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pinterest marketing,how to use pinterest,

Transcript of Pinterest marketing

Page 1: Pinterest marketing

PINTEREST MARKETING

Sejal Visawadia

Page 2: Pinterest marketing

WHAT IS PINTEREST?

• Pinterest is a Pin Board style Social Photo and Video

Sharing site launched in 2009 by Cold Brew Labs Inc.

• Pinterest is the “Fastest growing Social Networking

Service in the World.”

• Pinterest allows users to create and manage image

collections according to related theme. 

• It allows users to browse other’s Pin Boards for Re-Pin

for their collections and Likes photos.

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WHAT IS A PIN?

A pin is an image added to Pinterest. A pin can be a dded from a website using the Pin It button, or you can upload images from your computer. Each pin added using the Pin It button links back to the site it came from.

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WHAT IS A REPIN?

A repin is adding an image you find while browsing Pinterest to your own board. When you repin an image, the user who first pinned the image will also get credit. Repins maintain the source-link of the image no matter how many times it’s repinned.

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HOW TO REPIN AN IMAGE

There are two ways to repin an image:

When viewing a pin in thumbnail-view, mouse-over the pin and click the Repin button.

When you're viewing a pin in full-size view, click the Repin button at the top-left corner.

After you click Repin, choose a board. You can edit the description of the pin and choose to share it on Facebook and/or Twitter.Then click Repin.

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WHAT IS THE DIFFERENCE BETWEEN LIKING AND REPINNING?

Liking a pin adds the image to your profile’s Likes section; the image does not get added to one of your boards.

Repinning an image allows you to categorize the image onto one of your boards. You can edit the description of a repin. The source-link of an image is saved automatically, no matter how many times it’s repinned.

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SOME INTERESTING FACTS ABOUT PINTEREST

• Women are more favored than men on Pinterest.

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IS PINTEREST IMPORTANT FOR YOUR BUSINESS?

Pinterest is growing very fast, daily unique visitors of

Pinterest is nearly 1.5 million and spending an around

15 minutes a day on the website.

In January 2012, Pinterest drive greater traffic to

websites than combined Google Plus, Youtube,

LinkedIn.

So, Pinterest offers opportunity to Businesses and

Internet Marketers to grow their business.

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PINTEREST MARKETING

Register at Pinterest 

and create a username,

you can use business name as your

username.

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PINTEREST MARKETING

•At the time of setting up your Pinterest account, add a

paragraph about you, add your business name on your

profile and your business description and keyword-rich text

in your About Description.

• Add your website or blog URL in your profile.

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PINTEREST MARKETING

•After creating a Pinterest account, you can create online

Boards on different topics related to your business and

then you can add videos and images to your Boards by

pinning them.

•Name your pin boards according to your services and

products. Be creative to name your pin board.

•You need to keep your board names interesting but short.

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PINTEREST MARKETING

• Connect your Pinterest account to your other social

media sites like Facebook and Twitter to get most visibility

for your pins; it will help you to gain your followers

.

• Integrate your Pinterest account with Facebook’s

timeline; this is very powerful featuring which able to post

your content on both the side at same time.

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PINTEREST MARKETING

Follow other Pinterest users with related

theme and in your local area.

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PINTEREST MARKETING

Put a Pinterest follow button on

your website so that visitor of

your website can follow you or

your business on Pinterest

easily.

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PINTEREST MARKETING

• Pin lots of quality images and videos on your

board.

• Infographics are the highly popular content

these days. People likes Infographics, so develop

some Infographics related to your business and

Pin it on Pinterest.

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PINTEREST MARKETING

You can tag other Pinterest user in your pins

it will help to grow your network, you can

use @username to tag.

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PINTEREST MARKETING

Not just pin your own

unique stuffs as well

as repin other’s pin, it

will help to increase

your follower.

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PINTEREST MARKETING

Always write an informative description at

the time of Pin an image. This description

will use when other people will Re-pin it. You

can use your business name in the

description for branding of your business.

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PINTEREST MARKETING

Choose keywords accordingly your business

and add in image’s description so that other

people can find your images at time of

searching.

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PINTEREST MARKETING

If you want to see who is pinning your

images videos, you can find it on this url

http://pinterest.com/source/yoursite just

replace “yoursite” with your website url

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PINTEREST MARKETING

You can add your price on your pins, if you

want your own Pinterest shop. Just add $

symbol followed by item’s price in your

image’s description. If you add prices to

your Pin, these pins will be featured in

Pinterest’s Gift section

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PINTEREST MARKETING

If you host and participate in any events like

webinars or other classes you use the

material and pictures and videos of events

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PINTEREST MARKETING

You can use Pinterest Board for case

studies; Turn your text case studies into

beautiful and interesting pictures or videos

people will like it

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PINTEREST MARKETING

You can run a Pinterest contest for your

reader. Invite your readers to Pin links and

images from your blog post or website and

inspire them. You can offer a prize for it. You

can create a board for discounts coupons

and update regular discounts information

about your business on it.

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PINTEREST TOOLS AND APPS

You can find Pinterest Tools Apps at Pinterest Goodies for

Pinterest marketing. Pin It Button for Web Browser,

Pinterest Apps for iPhone, Follow Button for Websites or

Blogs and Pin It Button for Websites or Blogs are available

here Pinterest.com/About/Goodies/. If you are using Google

Chrome you install Pinterest Chrome Extention. For

WordPress blogger you can add Pinterest WordPress Plugin

 for your blog.

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Thank you