Physical internet manifesto 1.10 2011 08-19 english bm

72
2011-08-19, 1/72 Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval Physical Internet Manifesto Transforming the way physical objects are handled, moved, stored, realized, supplied and used, aiming towards global logistics efficiency and sustainability Professor Benoit Montreuil Canada Research Chair in Enterprise Engineering CIRRELT Interuniversity Research Center on Enterprise Networks, Logistics and Transportation Laval University, Québec, Canada Version 1.10: 2011-08-19

description

 

Transcript of Physical internet manifesto 1.10 2011 08-19 english bm

Page 1: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 1/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Physical Internet Manifesto

Transforming the way physical objectsare handled, moved, stored, realized, supplied and used,

aiming towards global logistics efficiency and sustainability

Professor Benoit Montreuil

Canada Research Chair in Enterprise EngineeringCIRRELT Interuniversity Research Center

on Enterprise Networks, Logistics and TransportationLaval University, Québec, Canada

Version 1.10: 2011-08-19

Page 2: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 2/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

AcknowledgementsThe Physical Internet Manifesto has greatly benefited from

the contribution of esteemed colleaguesAmerica

CIRRELT Research Center:CIRRELT Research Center:

• Teodor Crainic - UQAM

• Michel Gendreau - Université de Montréal

• Olivier Labarthe, Mustapha Lounès & Jacques Renaud - Université Laval

CICMHE, CollegeCICMHE, College--Industry Council for Material Handling Education:Industry Council for Material Handling Education:

• Russ Meller – University of Arkansas

• Kevin Gue & Jeff Smith – Auburn University

• Kimberley Ellis – Virginia Tech

• Leon McGinnis – Georgia Tech

• Mike Ogle – MHIA

Europe

• Éric Ballot, Frédéric Fontane – Mines ParisTech

• Rémy Glardon – EPFL

• Rene De Koster – Erasmus University

• Detlef Spee – Fraunhofer Institute for Material Flow and Logistic

Page 3: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 3/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Macroscopic Positioning

CLAIMThe way physical objects are

moved, handled, stored, realized, supplied and usedthroughout the world

is neither efficient nor sustainableeconomically, environmentally and socially

GOALEnabling the global efficiency and sustainability

of physical object movement, handling, storage, realization, supply & usage

VISIONEvolving towards a worldwide Physical Internet

Page 4: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 4/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Inspiration for the Physical Internet Vision

• A great front page one-liner

– Interesting yet mainstream supply chain articles

– Nothing like what I perceiveda Physical Internet should be

• I rapidly got passionate about the questionWhat should or could be a full blownPhysical Internet?

– What would be its key features?

– What capabilities would it offer that are not achievable today?

• Another question surfaced rapidly:Why would we need a Physical Internet?

Page 5: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 5/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Logistics inefficiency and unsustainability claim

The way physical objects aremoved, handled, stored, realized, supplied and used throughout the world is inefficient and unsustainable

economically, environmentally and socially

Why Do we need a Physical Internet ?

Page 6: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 6/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

ECONOMICLogistics: 10-20% burden on GDP of most countries

The worldwide logistics cost grows faster than world trade

ENVIRONMENTOne of the heaviest polluters, energy consumer and greenhouse gas generators

Growing negative contribution while nations’ goals aims for heavy reductions

SOCIALLack of fast, reliable and affordable accessibility and mobility

of physical objects for the vast majority of the world’s population

Too often precarious logistic work conditions

Logistics inefficiency and unsustainability

Why do we need to change ?

Page 7: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 7/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Inefficiency and unsustainability symptoms Leading Us Toward Hitting the Wall Real Hard

1. We are shipping air and packaging2. Empty travel is the norm rather than the exception3. Truckers have become the modern cowboys

4. Products mostly sit idle, stored where unneeded,yet so often unavailable fast where needed

5. Production and storage facilities are poorly used

6. So many products are never sold, never used7. Products do not reach those who need them the most8. Products unnecessarily move, crisscrossing the world

9. Fast & reliable multimodal transport is a dream or a joke10. Getting products in and out of cities is a nightmare11. Networks are neither secure nor robust

12. Smart automation & technology are hard to justify13. Innovation is strangled

Montreuil B. (2011) Towards a Physical Internet: Meeting the Global Logistics Sustainability Grand Challenge, Logistics Research,

currently available as online publication, 2011-02-12, http://www.springerlink.com/content/g362448hw8586774/fulltext.pdf

Page 8: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 8/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

1. We are shipping air and packaging– Trucks and containers are often half empty at departure,

with a large chunk ofthe non-emptiness being filled by packaging

2. Empty travel is the norm rather than the exception– Vehicles and containers often return empty,

or travel extra routes to find return shipments

– Loaded vehicles get emptier and emptier as their route unfolds from delivery point to delivery point

3. Truckers have become the modern cowboys– So many are always on the road,

so often away from home for long durations

– Their family and social life is precarious,as well as their personal health

– In general, logistic operators and material handling personnel have similar precarious positions

Page 9: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 9/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

4. Products mostly sit idle,stored where unneeded, yet so often unavailable fast where needed

– Manufacturers, distributors, retailers and usersare all storing products, often in vast quantitiesthrough their networks of warehouses and distribution centers,yet service levels and response times to local users are constraining and unreliable

5. Production and storage facilitiesare poorly or badly used

– Most businesses invest in storage and/or production facilities which are lowly usedmost of the times, or yet badly used,dealing with products whichwould better be dealt elsewhere,forcing a lot of unnecessary travel

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

Page 10: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 10/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

6. So many products are never sold, never used– A significant portion of consumer products that are

made never reach the right market on time, ending up unsold and unused while there would have been required elsewhere

7. Products do not reach thosewho need them the most

– This is specially true in less developed countries and disaster-crisis zones

Rusting new cars in disused airfieldRusting new cars in disused airfield

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

Page 11: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 11/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

8. Products unnecessarily move, crisscrossing the world– Products commonly travel

thousands of miles-kilometerswhich could have been avoidedby making or assembling itmuch nearer to point of use

9. Fast & reliable multimodal transportis a dream or a joke– Even though there are great examples, in

general synchronization is so poor, interfaces so badly designed,that multimodal routes are most often time and cost inefficient and risky

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

Page 12: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 12/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

10. Getting products in and out of citiesis a nightmare

– Most cities are not designed and equippedfor easing freight transportation, handling and storage,making the feeding of businesses and users in cities a nightmare

11. Networks are neither secure nor robust– There is extreme concentration of operations in a

limited number of centralized production and distribution facilities, with travel alonga narrow set of high-traffic route

– This makes the logistic networks and supply chains of so many businesses, unsecure in face of robbery and terrorism acts, and not robustin face of natural disasters and demand crises

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

Page 13: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 13/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

12. Smart automation & technologyare hard to justify– Vehicles, handling systems and operational facilities

have to deal with so many types of materials, shapes and unit loads, with each player independently and locally deciding on his piece of the pie

–– Hard to justify smart connective (e.g. RFID) Hard to justify smart connective (e.g. RFID) technologies, systemic handling and transport technologies, systemic handling and transport automation, as well as smart collaborative piloting automation, as well as smart collaborative piloting softwaresoftware

13. Innovation is strangled– Innovation is bottlenecked by lack of generic standards

& protocols, transparency, modularity and systemic open infrastructure

– This makes breakthrough innovation so tough,justifying a focus on marginal epsilon innovation

Logistics inefficiency and unsustainability symptomsLeading Us Toward Hitting the Wall Real Hard

Page 14: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 14/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Economical

Environmental

Societal

1 Weareshippingairandpackaging2 Emptytravelisthenormratherthantheexception3 Truckershavebecomethemoderncowboys

4Productsmostlysitidle,storedwhereunneeded,yetsooften

unavailablefastwhereneeded5 Productionandstoragefacilitiesarepoorlyused6 Somanyproductsareneversold,neverused7 Productsdonotreachthosewhoneedthemthemost8 Productsunnecessarilymove,crisscrossingtheworld9 Fast&reliableintermodaltransportisstilladreamorajoke10 Gettingproductsinandoutofcitiesisanightmare11 Networksareneithersecurenorrobust12 Smartautomation&technologyarehardtojustify13 Innovationisstrangled

Unsustainabilitysymptoms

Mapping inefficiency & unsustainability symptoms to economical, environmental and societal facets

Page 15: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 15/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Eliciting the Overall Goal TowardGlobal Logistics Efficiency and Sustainability

Societal goalSustainably and significantly increase the quality of lifeof the logistics workers and the world’s populationby improving the timely accessibility and mobility of physical objects

Environmental goalSustainably reduce by an order of magnitude the logistics-inducedglobal greenhouse gas emission, energy consumption and pollution

Economic goalSustainably reduce by an order of magnitudethe global economic burden of logisticswhile unlocking huge gains in business productivity

Note: Logistics is hereafter used in its broad sense notably including transportation, handling, storage,

supply, realization (production, assembly, finishing, personalizing, recycling) and usage

Page 16: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 16/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

The Digital InternetExploiting the Information Highway Metaphor

When looking for a wayto conceptualize how it should transform itself,

it relied on a physical transport and logistics metaphor:Building the information highway

Decades ago the information & communications technology communitywas stuck in a huge inefficient and unsustainable tangle

due to millions of unconnected computers

Page 17: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 17/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

They have achieved their goal and went farther,reshaping completely the way

digital computing and communication are now performed

They have invented the Internet, leading the way to the World-Wide Web

They have enabled the building ofan open distributed networked infrastructure

that is currently revolutionizingso many facets of our societal and economic reality

The Digital InternetExpanding Beyond the Information Highway Metaphor

Page 18: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 18/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

The Essence of the Digital Internet

The Digital Internet is aboutthe interconnection between networks

in a way transparent for the user,so allowing the transmission of

formatted data packetsin a standard way

permitting them to transit throughheterogeneous equipment

respecting the TCP/IP protocol

References: References: Kurose J., Ross K. and Wesley A. “Computer Networking: A Top Down Approach Featuring the Internet”, 3rd edition., July 2004.Kurose J., Ross K. and Wesley A. “Computer Networking: A Top Down Approach Featuring the Internet”, 3rd edition., July 2004.ParzialeParziale L., Britt D.T., Davis C., Forrester J., Liu W., Matthews C. and L., Britt D.T., Davis C., Forrester J., Liu W., Matthews C. and RosselotRosselot N. “TCPN. “TCP--IP Tutorial and Technical Overview”, 2006. IP Tutorial and Technical Overview”, 2006. http://www.redbooks.ibm.com/redbooks/pdfs/gg243376.pdfhttp://www.redbooks.ibm.com/redbooks/pdfs/gg243376.pdf“Interconnection of access networks, MANs and WANs “, “Interconnection of access networks, MANs and WANs “, http://images.google.ca/imgres?imgurl=http://www.exfo.com/ http://images.google.ca/imgres?imgurl=http://www.exfo.com/

Page 19: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 19/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

The Physical Internet InitiativeUsing the Digital Internet as a Metaphor for the Physical World

Even though there are fundamental differencesbetween the physical world and the information world,

the Physical Internet initiative aims to exploit the Internet metaphor

so as to propose a vision fora sustainable and progressively deployable

breakthrough solutionto global problems associated with the way

we move, handle, store, realize, supply and usephysical objects all around the world

Montreuil B. (2011) Towards a Physical Internet: Meeting the Global Logistics Sustainability Grand Challenge, Logistics Research,

currently available as online publication, 2011-02-12, http://www.springerlink.com/content/g362448hw8586774/fulltext.pdf

How do we propose to meet

the Logistics Grand Challenge?

Page 20: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 20/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Exposing Key Featuresof the Physical Internet Vision

Evolving towards a worldwide Physical Internet

Page 21: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 21/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

What is the Physical Internet?

An open global logistics systemleveraging mobility & supply network

interconnectivityenabled by a standard set of

collaborative protocols, modular containersand smart interfaces

for increased efficiency and sustainability

Current version of a working definition for the Physical Internet, jointly developed by Benoit Montreuil, Eric Ballot and Russ Meller

Physical Internet: PI, π

Page 22: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 22/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Positioning the Physical Internet

World Wide Web (WWW)

Digital InternetDigital information Packets

Open Supply Web

Physical InternetSmart Physical Packets

Connecting Physical objects through WWW

Smart Networked Objects

Connecting Physical objects through WWW

Internet of ThingsSmart Networked Objects

Smart Grid

Energy Internet

Energy Packets

Original schematics from Benoit Montreuil, 2010, Physical Internet Manifesto, www.physicalinternetinitiative.org

Page 23: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 23/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Key Featuresof the Physical Internet Vision

1. Aim toward universal interconnectivity

2. Aim for a unified multi-scale conceptual framework

3. Aim for webbed reliability and resilience of networks

4. Encapsulate merchandises in world-standard green modular containers

5. Evolve from material to container handling & storage systems

6. Exploit smart networked containers embedding smart objects

7. Activate and exploit an open global mobility web

8. Activate and exploit an open global supply web

9. Deploy capability certifications and open performance monitoring

10. Design products fitting containers with minimal space waste

11. Minimize physical moves and storages by digitally transmitting knowledgeand materializing products as locally as possible

12. Stimulate business model innovation

13. Enable open infrastructural innovationMontreuil B. (2011) Towards a Physical Internet: Meeting the Global Logistics Sustainability Grand Challenge, Logistics Research,

currently available as online publication, 2011-02-12, http://www.springerlink.com/content/g362448hw8586774/fulltext.pdf

Page 24: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 24/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

1. Aim toward universal interconnectivity

High-performance logistic centers, movers and systems, making it fast, cheap, easy and reliable

to interconnect physical objectsthrough modes and routes,

with an overarching aim toward universal interconnectivity

What are the design aims of the Physical Internet?

Page 25: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 25/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

2. Aim for a unified multi-scale conceptual framework

Intra-Center Inter-Processor Network

What are the design aims of the Physical Internet?

Page 26: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 26/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Intra-Facility Inter-Center Network

2. Aim for a unified multi-scale conceptual framework

What are the design aims of the Physical Internet?

Page 27: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 27/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Intra-Site Inter-Facility Network

2. Aim for a unified multi-scale conceptual framework

What are the design aims of the Physical Internet?

Page 28: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 28/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

-transits & transits & -hubshubsIntra-City Inter-Site Network

Toward -enabled

sustainable

city logistics

2. Aim for a unified multi-scale conceptual framework

What are the design aims of the Physical Internet?

Page 29: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 29/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Québec, CanadaQuébec, Canada

North eastern states,North eastern states,U.S.A.U.S.A.

Intra-State Inter-City Network

-transits & transits & -hubshubs

2. Aim for a unified multi-scale conceptual framework

What are the design aims of the Physical Internet?

Page 30: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 30/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

2. Aim for a unified multi-scale conceptual framework

What are the design aims of the Physical Internet?

Page 31: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 31/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

3. Aim for webbed reliability and resilience

The overall Physical Internet network of networksshould warrant its own reliability

and that of the physical objects flowing through it

Network webbing and the multiplication of nodesshould allow the Physical Internet to insure its own robustness

and resilience to unforeseen events

For example, if a node or a part of a network fails,the traffic should be easily reroutable,

as automatically as possible

Reference: Peck H., “Supply chain vulnerability, risk and resilience”, Chap. 14 in Global Logistics New Directions in Supply Chain Management, 2007

What are the design aims of the Physical Internet?

Page 32: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 32/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

3. Aim for webbed reliability and resilience

The Physical Internet’s actors, movers, routes, nodes and flowing containers should interact in synergy to guarantee:

– The integrity of physical objects encapsulated in -containers

– The physical and informational integrityof -containers, -movers, -routes and -nodes

– The informational integrity of -actors(humans, software agents)

– The robustness of client-focused performance in delivering and storing -containers.Reference: Peck H., “Supply chain vulnerability, risk and resilience”, Chap. 14 in Global Logistics New Directions in Supply Chain Management, 2007

What are the design aims of the Physical Internet?

Page 33: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 33/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

4. Encapsulate merchandisesin world-standard green modular containers

• Merchandise is unitized as content of a -container andis not dealt with explicitly by the Physical Internet

• Modular dimensions from cargo container sizes down to tiny sizes• Conceived to be easily flowed through various

transport, handling and storage modes and means• Easy to handle, store, transport, interlock, load, unload, construct and

dismantle, compose and decompose• Environment friendly materials with minimal off-service footprint• Smart tag enabled, with sensors if necessary, to allow their proper

identification, routing and maintaining• Various usage-adapted structural grades• Conditioning capabilities (e.g. temperature) as necessary• Sealable for security purposes

What are the enabling constituents of the Physical Internet?

Page 34: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 34/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

-Containers modularized and standardized worldwidein terms of dimensions, functions and fixtures

! "#$%&'&(&)&*+& ! "#$%&'&(&)&*++&

! "#$%&'&(&)&*, +&

X

Y

Z

Illustrative

modular

dimensions

0,12 m

0,24 m

0,36 m

0,48 m

0,6 m

1,2 m

2,4 m

3,6 m

4,8 m

6 m

12 m

B. Montreuil, B. Gilbert

What are the enabling constituents of the Physical Internet?

Page 35: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 35/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Decomposi

on

Composi

on

-Containers designed for the Physical InternetEasy to load, unload, handle, store, transport, seal, snap, interlock, construct,

dismantle, panel, compose and decompose

Reference: Montreuil, B., R.D. Meller, E. Ballot (2010)Towards a physical internet: the impact on logistics facilities and material handling systems design and innovation,in Progress in Material Handling Research, Edited by K. Gue et al., Material Handling Industry of America, 23 p., 2010.

What are the enabling constituents of the Physical Internet?

Page 36: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 36/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Key features of -containers

Snappable

ReusableRecyclable

Easy-to-dismantle

Traceable,Routable

Securable

Original drawing by Eric Ballot, Mines ParisTech,2011-06-27, adapted by Benoit Montreuil

What are the enabling constituents of the Physical Internet?

Page 37: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 37/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

-container moving and storage means and systems,with innovative technologies and processesexploiting the characteristics of -containersto enable their fast, cheap, easy and reliable

input, storage, composing, decomposing,monitoring, protection and output

through smart, sustainable and seamlessautomation and human handling

Reference: Montreuil, B., R.D. Meller, E. Ballot (2010)Towards a physical internet: the impact on logistics facilities and material handling systems design and innovation,in Progress in Material Handling Research, Edited by K. Gue et al., Material Handling Industry of America, 23 p., 2010.

5. Evolve from material to -containertransport, handling & storage means and systems

What are the enabling constituents of the Physical Internet?

Page 38: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 38/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

-container handling and storage systems:– Enable fast and reliable input and output performance– Have seamless interfacing with vehicles and systems

moving products in and out, as well as client software systems for tracking and interfacing with the containers

– Monitor and protect the integrity of -containers– Secure the containers to the desired level– Provide an open live documentation of their specified performance

and capabilities and of their demonstrated performance and capabilities, updated through ongoing operations

This applies in currently-labeled distribution centers, crossdocking centers, train stations, multimodal hubs, seaports, airports, and so on

What are the enabling constituents of the Physical Internet?

5. Evolve from material to -containertransport, handling & storage means and systems

Page 39: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 39/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

6. Exploit smart networked containersembedding smart objects

Exploiting as best as possiblethe capabilities of smart -containers

connected to the Digital Internet and the World Wide Web,and of their embedded smart objects,

for improving performance as perceived by the clientsand overall performance of the Physical Internet

What are the enabling constituents of the Physical Internet?

Page 40: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 40/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Physical Internet and the Internet of Things

Image: http://www.globetracker.biz/GlobeTracker/News.asp

The Internet of Things is about enabling ubiquitous connection with physical objects equipped with smart connective technology (RFID, GPS, Internet, etc.), making the objects ever smarter and enabling distributed self-control of objects through networks

The Physical Internet is to exploit as best as possible the Internet of Thingsto enable the ubiquitous connectivityof its -containers and -systems

Page 41: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 41/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Multi-segment travel

from Quebec to Los Angeles

Québec

Montréal

Alexandria Bay, US border

Syracuse

Buffalo

Cleveland

Columbus

Indianapolis

St-Louis

Springfield

Tulsa

Oklahoma City

Amarillo

Albuquerque

Flagstaff

Needles

Barstow

Los Angeles

20

20-401

81

90

90

71

70

70

44

44

44

40

40

40

40

40

15-10

Distance travelled one-way: 5030 km 5030 kmDrivers: 1 17Trucks: 1 17Trailer: 1 1One-way driving time (h): 48 51+Return driving time (h): 48+ 51+Total time at transit points (h): 0 9Total trailer trip time from Quebec to LA (h): 120 60+Total trailer trip time from LA to Quebec (h): 120+ 60+Total trailer round trip time (h): 240+ 120+Average driving time per driver (h): 96+ 6 Average trip time per driver (h): 240+ 6,5

CurrentP2P

ProposedDistributed

7. Activate and exploit an open global mobility webFrom point-to-point hub-and-spoke transport to distributed multimodal transport

What are the targets of the Physical Internet?

Page 42: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 42/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Transportation between nodes + Handling within nodes : About Moving Objects

An interconnected set of open unimodal & multimodal hubs, transits & ports

7. Activate and exploit an open global mobility web

Maritime route Highway

Road

Railroad

Open multimodal π-hub & π-transit zone

Open unimodal π-hub & π-transit zone

Open π-PortAir route

What are the targets of the Physical Internet?

Page 43: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 43/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

-transit sitesallowing distributed

multi-segment transportthrough the Physical

Internet

:π-containers

:π-carrier

:π-vehicle

:π-bay

B1

B2

B3

B4

B5

B6

B7

B8

B9

B10

C1

C2

C3

C4

C5

C6

C7

C8

C9

V12

V8

V13

V6

Status of ! -carr iers currently in ! -transit"

! -carr ier ! -bay I ncoming deposit Outgoing pickup estimation

! -vehicle T ime ! -vehicle T ime (min, mode, max)

C1 B2 V1 04:35 V14 (06:04, 06:05, 06:15)

C2 B10 V3 05:15 V15 (06:05, 06:09, 06:12)

C3 B7 V4 05:20 V13 (06:04, 06:07, 06:10)

C4 B9 V6 05:35 V11 (06:02, 06:02, 06:02)

C5 B3 V8 05:45 V12 (06:01, 06:01, 06:01)

C6 B4 V9 05:48 V16 (06:10, 06:12, 06:18)

C7 B6 V11 05:55 V19 (06:15, 06:20, 06:30)

C8 B1 V12 05:58 V18 (06:10, 06:15, 06:20)

C9 B10 V13 06:00 V25 (06:20, 06:30, 06:45)

Reference: Montreuil, B., R.D. Meller, E. Ballot (2010)Towards a physical internet: the impact on logistics facilities and material handling systems design and innovation,in Progress in Material Handling Research, Edited by K. Gue et al., Material Handling Industry of America, 23 p., 2010.

7. Activate and exploit an open global mobility web

Page 44: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 44/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Water

Road

Road-Water -hubdesigned for enabling

distributed multi-segment intermodal transport

of -containers throughthe Physical Internet

Reference: Montreuil, B., R.D. Meller, E. Ballot (2010)Towards a physical internet: the impact on logistics facilities and material handling systems design and innovation,in Progress in Material Handling Research, Edited by K. Gue et al., Material Handling Industry of America, 23 p., 2010.

7. Activate and exploit an open global mobility web

Ocean, Sea or River

Page 45: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 45/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

8. Activate and exploit an Open Global Supply Web

An open supply web composed of an open distribution web coupled to an open realization web

enabling producers, distributors and retailersto dynamically deploy their -container-embedded products

in multiple geographically dispersed centers,realizing and deploying them

for fast, efficient and reliable response deliveryto distributed stochastic demand

for their products, services and/or solutions

References: References: Montreuil B., Labarthe, O., Hakimi, D., Larcher, A., & Audet, M. Supply Web Mapper. Proceedings of Industrial EnginMontreuil B., Labarthe, O., Hakimi, D., Larcher, A., & Audet, M. Supply Web Mapper. Proceedings of Industrial Engineering and Systems Management, Conference, IESM, , Conference Montréal, Canada, May 13eering and Systems Management, Conference, IESM, , Conference Montréal, Canada, May 13--15, 2009 15, 2009 Hakimi D., B. Montreuil, O. Labarthe, “Supply Web: Concept and Technology”, 7th Annual International Symposium on Supply ChaiHakimi D., B. Montreuil, O. Labarthe, “Supply Web: Concept and Technology”, 7th Annual International Symposium on Supply Chain Mn Management, Conference Toronto, Canada, October 28anagement, Conference Toronto, Canada, October 28--30, 2009Montreuil, B., 30, 2009Montreuil, B., Hakimi, D. , B. Montreuil, O. Labarthe, ”Supply Web AgentHakimi, D. , B. Montreuil, O. Labarthe, ”Supply Web Agent--Based Simulation Platform” Proceedings of the 3rd International ConfBased Simulation Platform” Proceedings of the 3rd International Conference on Information Systems, Logistics and Supply Chain Creating value through green erence on Information Systems, Logistics and Supply Chain Creating value through green supply chains, ILS 2010 supply chains, ILS 2010 –– Casablanca (Morocco), April 14Casablanca (Morocco), April 14--16<.16<.

Enabling Physical Equivalents of

Intranets, Virtual Private Networks,

Cloud Computing and Cloud Storage

What are the targets of the Physical Internet?

Page 46: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 46/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Port

Maritime route

Highway

Road

Railroad

Open π-Port

Open π-store & π-distributor zone

Air route

What are the targets of the Physical Internet?

Open Distribution WebAbout Deploying Objects

An interconnected set of open warehouses and distribution centers

Page 47: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 47/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Reference: Montreuil and Sohrabi, From Private Supply Networks to Open Supply Webs, IERC 2010

Most companies design, run and optimize

independently

their private distribution networks,

investing in DCs

or engaging in long-term leases or contracts

There are 535 000

distribution centers

in the U.S.A. only

Most of them are used by a single company

Most companies use less than 20 DCs

Imagine the potential

if each company could deploy

its products through a open web

including 535 000 open DCs in the USA

Activate and exploit

an Open Global

Distribution Web

What are the targets of the Physical Internet?

Page 48: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 48/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Open supply web with a high density of open DCs

available to many other clients

Firm dedicated factories: 4

Firm dedicated DCs: 0

Group shared DCs: 0

Open DCs used: 60+

D2C max: 0 mean: 0,00

F2D max: 12 mean: 4,75

Firm dedicated factories: 4

Firm dedicated DCs: 0

Group shared DCs: 3

D2C max: 3 mean: 1,48

F2D max: 10 mean: 4,39

Firm dedicated factories: 4

Firm dedicated DCs: 0

Group shared DCs: 16

D2C max: 3 mean: 1,08

F2D max: 9 mean: 4,36

Factories: 4

Firm dedicated DCs:16

D2C max: 3 mean: 1,75

F2D max: 9 mean: 3,92

Factory: 1

Firm dedicated DCs: 4

D2C max: 3 mean: 1,73

F2D max: 8 mean: 4,11

Factory: 1

Firm dedicated DCs: 4

D2C max: 3 mean: 1,78

F2D max: 7 mean: 3,00

Factory: 1

Firm dedicated DCs: 4

D2C max: 3 mean: 1,75

F2D max: 7 mean: 3,69

Factory: 1

Firm dedicated DCs: 4

D2C max: 3 mean: 1,73

F2D max: 9 mean: 4,88

Shared supply web with independently

implemented DCs

Shared supply web with jointly

implemented DCs

Independent private

supply networks

Inter-region transport induced lead timesF2D: Factory to DC lead time

D2C: DC to client region lead time

1

2

3

4

3

2

4

1

1

2

3

4

3

2

4

1

Page 49: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 49/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Port

Maritime route

Highway

Road

Railroad

Open π-factory zone

Air route

What are the targets of the Physical Internet?

Open Realization WebAbout making, assembling, personalizing & retrofitting objects

An interconnected set of open production, personalization & retrofit centers,indeed of open factories of any type

Page 50: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 50/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Open Supply WebThe union of open distribution web & open realization web

Port

Maritime route

Highway

Road

Railroad

Open π-Port

Open π-store & π-distributor zone

Open π-factory zoneAir route

What are the targets of the Physical Internet?

Page 51: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 51/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

+

vs

=

Supplynetwork2

Supplynetwork1

SupplyWeb1U2

Opensupplywebexploitedby1and2

+

=

Source: Ballot E., O. Guodet & B. Montreuil (2011), Physical Internet enabled open hub network design for distributed networked operations, Proc. of SOHOMA 2011

What are the targets of the Physical Internet?

Open Supply Web

Page 52: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 52/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Open supply webwith a high density of open DCsavailable to many other clients

and shared factories among the four firms

Firm dedicated factories: 0Group shared factories: 4Firm dedicated DCs: 0Group shared DCs: 0Open DCs used: 60+Mean DC-to-region lead time: 0Max DC-to-region lead time: 0Mean factory-to-DC lead time: 2Max factory-to-DC lead time: 4

Open supply webwith a high density of

open distribution and production centersavailable to many other clients

Firm dedicated factories: 0Group shared factories: 0Open factories used: 64+Firm dedicated DCs: 0Group dedicated DCs: 0Open DCs used: 64+Mean DC-to-region lead time: 0Max DC-to-region lead time: 0Mean factory-to-DC lead time: 0Max factory-to-DC lead time: 0* Inter-region transport induced lead times

Firm dedicated factories: 0Group shared factories: 4Firm dedicated DCs: 0Group shared DCs: 16Mean DC-to-region lead time: 1,08Max DC-to-region lead time: 3Mean factory-to-DC lead time: 1,11Max factory-to-DC lead time: 3

Shared supply webwith shared factories

and independently implemented shared DCs

Firm dedicated factories: 0Group shared factories: 4Firm dedicated DCs: 0Group shared DCs: 3Mean DC-to-region lead time: 1,48Max DC-to-region lead time: 3Mean factory-to-DC lead time: 0,83Max factory-to-DC lead time: 3

Shared supply webwith shared factories

and jointly implemented shared DCs

Page 53: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 53/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Open Logistics WebThe union of Open Mobility Web and Open Supply Web

Port

Maritime route

Highway

Road

Railroad

Open π-Port

Open π-store & π-distributor zone Open π-factory zone

Open multimodal π-hub & π-transit zone

Open unimodal π-hub & π-transit zone

Air route

What are the targets of the Physical Internet?

Page 54: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 54/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

OpenRealization

web

OpenDistribution

web

Open MobilityWeb

OpenSupplyWeb

Open Production,Personalization &Retrofit Centers

OpenDistribution Centers

& Warehouses

OpenUnimodal & Multimodal

Hubs & Transits

OpenLogistics

Web

Page 55: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 55/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Live open monitoring of really achieved performanceof all PI certified actors and entities,

on key performance indices on critical facetssuch as speed, service level, reliability, safety and security

Such live performance tracking is openly available worldwide to enable fact-based decision making

and stimulate continuous improvement

Open information is to be provided in respectof confidentiality of specific transactions

9. Deploy capability certifications andopen performance monitoring

How can stakeholders help the Physical Internet thrive?

Page 56: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 56/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Multi-level Physical Internet capability certificationof containers, handling systems, vehicles,

information systemsports, distribution centers,roads, cities and regions,protocols and processes,

and so on

How can stakeholders help the Physical Internet thrive?

9. Deploy capability certifications andopen performance monitoring

Page 57: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 57/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Products designed and engineeredto minimize the load and burden

they generate on the Physical Internet,with their dimensions adapted

to standard container dimensions,with maximal volumetric and functional density

while containerized

Reference: Seliger G., “Sustainability in Manufacturing - Recovery of Resources in Product and Material Cycles” (Ed. by Günther Seliger, Sringer Verlag, 2007

10. Design products fitting containerswith minimal space waste

How can stakeholders help the Physical Internet thrive?

Page 58: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 58/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Product dimensions adapted to the standard container dimensions– So that the packaged product fits in a small footprint container

In order to avoid moving and storing air, products should be designed and engineered so as to have maximal volumetric density while being in Physical Internet containers, extendable to their usage dimensions when necessary

Products should be designed so that only key components and modules have to travel extensively through the Physical Internet:– Easy to be completed near point of use using locally available objects

Products having to move through the Physical Internet should be as functionally dense as possible when in the containers– Functional density of an object can be expressed as the ratio of its useful

functionality over the product of its weight and volume

10. Design products fitting containers with minimal space waste

How can stakeholders help the Physical Internet thrive?

Page 59: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 59/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

11. Minimize physical moves and storagesby digitally transmitting knowledge

and materializing products as locally as possiblethrough the open realization web

Exploiting extensivelythe knowledge-based dematerialization of products

and their materialization in physical objects at point of use

As it will gain maturity,the Physical Internet is expected to be connected to

ever more open distributed flexible production centers capable of locally realizing (make, assemble, finish) for clients

a wide variety of productsfrom digitally transmitted specifications,

local physical objects and, if needed,critical physical objects brought in from faraway sources

How can stakeholders help the Physical Internet thrive?

Page 60: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 60/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

12. Stimulate business model innovation

Innovative business modelsfor commercializing

Physical Internet enabled offers by various parties,including revenue models for the various actors

What are to be the -enabled equivalents of

Amazon, eBay and Google?

How are the manufacturers, distributers, retailers,

transporters, logistics providers and solutions providers

going to evolve so as to best exploit the Physical Internet?

How are business and the Physical Internet synergizing each other?

Page 61: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 61/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Remunerating the Players

In the Digital Internet, the transmission of informationis remunerated mostly through bundled flat feesdue to the quasi nil marginal costs

In the Physical Internet, the transmission of a container generates non negligible costs for each of the operators having taken charge of some part of the transmission

It is thus necessary to define business models for commercializing offers as well as operator revenue models

– There currently exist examples paving the way to realize this, notably in the airline industry

12. Stimulate business model innovation

How are business and the Physical Internet synergizing each other?

Page 62: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 62/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Systemic coherence and means interoperabilitymust enable the transparent usage of

heavy handling, storage and transport meanscurrently existing or to come in the future,

that are currently so hard to use,reducing their potential positive environmental impact

The Physical Internet homogeneity in terms ofcontainer modules encapsulating objects

should allow a much better utilization of means,thus increasing the capacity of infrastructures

by the exploitation ofstandardizations, rationalizations and automations

through currently unreachable innovations

13. Enable Open Infrastructural Innovation

How are infrastructures and the Physical Internet

synergizing each other?

Page 63: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 63/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

FoodTubes and CargoCap: Examples of currently contemplated infrastructural initiatives in line with the Physical Internet

http://www.ilookforwardto.com/2010/12/foodtubes-really-fast-food-delivered-in-a-physical-Internet-of-underground-pipes.htmlhttp://www.cargocap.com/content/what-is-cargocap

Page 64: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 64/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Key Featuresof the Physical Internet Vision

1. Aim toward universal interconnectivity

2. Aim for a unified multi-scale conceptual framework

3. Aim for webbed reliability and resilience of networks

4. Encapsulate merchandises in world-standard green modular containers

5. Evolve from material to container handling & storage systems

6. Exploit smart networked containers embedding smart objects

7. Activate and exploit an open global mobility web

8. Activate and exploit an open global supply web

9. Deploy capability certifications and open performance monitoring

10. Design products fitting containers with minimal space waste

11. Minimize physical moves and storages by digitally transmitting knowledgeand materializing products as locally as possible

12. Stimulate business model innovation

13. Enable open infrastructural innovationMontreuil B. (2011) Towards a Physical Internet: Meeting the Global Logistics Sustainability Grand Challenge, Logistics Research,

currently available as online publication, 2011-02-12, http://www.springerlink.com/content/g362448hw8586774/fulltext.pdf

Page 65: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 65/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Physical Internet addressing logistics inefficiency and unsustainability symptoms

1 2 3 4 5 6 7 8 9 10 11 12 13

Aim

to

war

d u

niv

ers

al in

terc

on

ne

ctiv

ity

Aim

fo

r a

un

ifie

d m

ult

i-sc

ale

co

nce

ptu

al

fram

ew

ork

Aim

fo

r w

eb

be

d r

elia

bili

ty a

nd

re

silie

nce

of

ne

two

rks

Enca

psu

late

me

rch

and

ise

s in

wo

rld

-sta

nd

ard

gre

en

mo

du

lar

con

tain

ers

Evo

lve

fro

m m

ate

rial

to

co

nta

ine

r h

and

ling

&

sto

rage

sys

tem

s

Exp

loit

sm

art

ne

two

rke

d c

on

tain

ers

em

be

dd

ing

smar

t o

bje

cts

Act

ivat

e a

nd

exp

loit

an

op

en

glo

bal

mo

bili

ty

we

b

Act

ivat

e a

nd

exp

loit

an

op

en

glo

bal

su

pp

ly w

eb

De

plo

y ca

pab

ility

ce

rtif

icat

ion

s an

d o

pe

n

pe

rfo

rman

ce m

on

ito

rin

g

De

sign

pro

du

cts

fitt

ing

con

tain

ers

wit

h m

inim

al

spac

e w

aste

Min

imiz

e p

hys

ical

mo

ves

and

sto

rage

s an

d

mat

eri

aliz

ing

pro

du

cts

as lo

cally

as

po

ssib

le

Stim

ula

te b

usi

ne

ss m

od

el i

nn

ova

tio

n

Enab

le o

pe

n in

fras

tru

ctu

ral i

nn

ova

tio

n

1 We are shipping air and packaging

2 Empty travel is the norm rather than the exception

3 Truckers have become the modern cowboys

4Products mostly sit idle, stored where unneeded, yet

so often unavailable fast where needed

5 Production and storage facilities are poorly used

6 So many products are never sold, never used

7 Products do not reach those who need them the most

8Products unnecessarily move, crisscrossing the

world

9Fast and reliable intermodal transport is still a dream

or a joke

10Getting products in, through and out of cities is a

nightmare

11 Networks are neither secure nor robust

12 Smart automation and technology are hard to justify

13 Innovation is strangled

Inefficiency and unsustainability

symptoms

Key Features of the Physical Internet

Page 66: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 66/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Realizing the Vision

Evolving towards a worldwide Physical Internet

Page 67: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 67/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

The Physical InternetGlobal systemic sustainable vision

stimulating and aligning action around the world

Individual initiatives by businesses, industries and governmentsare necessary but are not sufficient

There is a need fora macroscopic, holistic, systemic vision offering

a unifying, challenging and stimulating framework

There is a need foran interlaced set of global and local initiatives

towards this vision,building on the shoulders of current assets and projects,

to help evolvefrom the current globally inefficient and unsustainable state

to a desired globally efficient and sustainable state

Page 68: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 68/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Physical Internet ImplementationProgressive Deployment, Cohabitation and Certification

The widespread development and deployment

of the Physical Internet

will not be achieved overnight in a Big-Bang logic

but rather in an ongoing logic

of cohabitation and of progressive deployment,

propelled by the actors

integrating gradually the Physical Internet ways

and finding ever more value in its usage and exploitation

Page 69: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 69/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

A smooth transitionstarting with rethinking and retrofitting phases,then moving toward more transformative phases

The Physical Internet can constitute itself progressively through the multi-level certification of:– Protocols

– Containers

– Handling and storage technologies, distribution centers,production centers, train stations, ports, multimodal hubs

– Information systems (e.g. reservation, smart labels, portals)

– Urban zones and regions, inter-country borders

Physical Internet ImplementationProgressive Deployment, Cohabitation and Certification

Page 70: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 70/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Conclusion(1/2)

This manifesto has outlined a bold paradigm breaking visionfor the future of

how we handle, store, transport, realize, supply and usephysical objects across the world

It proposes to exploit the Internet,which has revolutionized the digital world,

as an underlying metaphor for steering innovationin the physical sphere

The outlined Physical Internet does not aimto copy the Digital Internet,

but to inspire the creation ofa bold systemic wide encompassing vision

capable of providing real efficient and sustainable solutionsto the problems created by our past and current ways

and by our vision toward which we should aim

Page 71: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 71/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

With this manifesto and its underlying research,a small step has been made

A lot more are needed to really shape this visionand, much more important,

to give it flesh through real initiatives and projectsso as to really influence in a positive way

our collective future

This requires a lot of collaborationbetween academia, industry and governments

across localities, countries and continents

Your help is welcome

Conclusion(2/2)

Page 72: Physical internet manifesto 1.10 2011 08-19 english bm

2011-08-19, 72/72

Physical Internet Manifesto, version 1.10 Professor Benoit Montreuil, CIRRELT, Université Laval

Questions and comments are welcome

Questions et commentaires sont les bienvenus

Fragen und Kommentare sind willkommen

Las preguntas y los comentarios son bienvenidos

[email protected]

www.physicalinternetinitiative.org