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Physical Activity Champion - Get Active Kansas Champion... · Download an infographic about Walk to...
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Welcome! • Housekeeping Notes
▫ To keep distractions to a minimum, please keep your
phone on mute unless asking a question during the
Q&A session at the end Or use *6 to mute yourself on the conference call line, #6 to
unmute.
▫ You are welcome to post a question or comment
using the gotomeeting chat feature
▫ If you have technical difficulties during the webinar,
please call 785-587-0151 for assistance
▫ Resources from today’s call will be posted on the
Physical Activity Champion section of the
getactivekansas.org website by tomorrow
Webinar Presenters ▫ Paula Clayton, Director, Bureau of Health Promotion, Kansas
Department of Health and Environment
Governor’s Council on Fitness Members and Co-Chairs of the
Physical Activity Campaign Committee:
▫ Rhonda Holt, Project Director, Let’s Move! Active Kansas Schools, Wichita
▫ Jeff Willett, Vice President for Programs, Kansas Health
Foundation, Wichita
Prevention Research Center at Washington University:
▫ Amy Eyler, Associate Research Professor, St. Louis
▫ Cheryl Valko, Program Manager, St. Louis
Overview
• Goals of Get Active Kansas! Initiative
• Role of Physical Activity Champion
• Example Community Launch Activities
• Physical Activity Champion Resources
• Toolkit Highlights
• Question & Answer • Bonus Material: Importance of physical
activity ▫ Not covered in webinar, but available for you to review and
use in your own community presentations
Get Active Kansas!
• 105 counties
• 4 Sovereign Nations
• Statewide network of Physical Activity
Champions
• Leadership from the Governor’s
Council on Fitness
Get Active Kansas! Goals
• Develop a Statewide network of Physical
Activity (PA) Champions
• Change the social norms of physical activity at
the local level
• Increase the awareness of the benefit of
leading a physically active lifestyle
• Most importantly: Get Kansans more physically
active!
▫ Achieving 30 minutes of physical activity
most days of the week
▫ 60 minutes per day for kids!
Physical Activity Champion Role • Serves as a liaison to the GCOF
• Serves as an advocate in the community for
a more active, healthy lifestyle
• Creates linkages in the community,
engages with other individuals and groups
to help promote
physical activity
• Collects information to
help shape future
• Help grow the GCOF
PA Campaign
Physical Activity Champion Role • In a practical sense, this means… ▫ Keep doing what you are already
doing! Incorporate Get Active Kansas! logo, toolkit, and other resources, as are helpful to you
▫ Participate in periodic webinars (like this one)
▫ Promote about one community activity per quarter (like the launch activity some of you did in October or November)
▫ Increase awareness through about one item per month (like sharing a press release, letter to the editor, or fitness tips flyer; holiday/winter samples were sent out with the latest email)
▫ Some of you are holding events and activities on an even more regular basis!
Physical Activity Champion Role Also… • You may be periodically asked to help collect
information for your county that can be used to evaluate and improve opportunities for physical activity statewide
• Let us know if you have questions or ideas about helpful resources to add to the toolkit
• Continue to forward photos, press releases, email reports, etc. of what you are doing to your KDHE staff contact so we can share ideas and celebrate successes! ▫ We are compiling all the examples and materials you
forward in a notebook to share with the full Governor’s Council on Fitness and the Governor’s Office.
Resources and
Support for Physical
Activity Champions Highlights and examples include…
• KDHE Staff Contacts
• getactivekansas.org website
• Special event/activity resources
• Toolkit
Travis Rickford
Jamie Bremen
Holly Frye
Erin Fletcher
Jena Chacko
Anthony Randles
KDHE Staff Contacts by Region
Toolkit Table of Contents Background/Information
Governor’s Council on Fitness Get Active Kansas! Campaign
Physical Activity Champions
Section 1: About the Physical Activity Champions Toolkit
Section 2: Messages that Promote Physical Activity
Section 3: Ways to Share the Campaign with Your Community
Section 4: Working with Media
Section 5: Evidence-Based Activities
Section 6: Physical Activity Champion Resources
Section 7: Physical Activity Resources by Sector*
*currently in development
Section 7:
Physical Activity Resources by Sector
Education
Parks, Recreation, Fitness and Sports
Transportation, Land Use & Community Design
Faith-Based Organizations
Businesses
• Overview • Planning &
Promotions
• Programs
• Policies • Action Steps
Education
• Biking and Walking to
School
• Joint Use Agreement
• Recess
• Physical Education
• Active Learning
Classrooms
• Wellness Policies
Education Programs
“Getting More
Students to Walk
and Bicycle: Four
Elements of Successful
Programs” ▫ National Center for
Safe Routes to School
Planning and
Promotions
Walk to School
• Infographics
• Flyers
• News Releases
• Graphics and
Logos ▫ National Center for
Safe Routes to School
Policy
“How to Enforce a
Wellness Policy” -Change Lab Solutions
Download an
infographic
about Walk to
School and
share with
school
administrators
or policymakers
Take Action!
Parks, Recreation, Fitness and Sports
• Walking/hiking trails
• Competitions
• Fields and equipment
• Recreation centers
• Playgrounds
• Bird watching
Parks, Recreation, Fitness and Sports
Programs
“St. Louis County
Parks 30/30 Hikes
Program (30 Trails/30 Minute
Hikes)
Planning &
Promotions
Kansas Department
of Wildlife, Parks
and Tourism
Policy
Examples of
policies to increase
physical activity in
parks
• Funding
• Subsidies
• Maintenance
• Check out the Kansas
Department of Wildlife,
Parks and Tourism and
find out what physically
active events are
taking place this winter
or spring. ▫ Work with the Parks Dept.
to help promote the
event in your area with
flyers and email blasts.
Take Action!
Transportation, Land Use and
Community Design
• Promotion of biking and
walking for leisure or
transportation
• Improved biking and
walking infrastructure
• Open Streets/Ciclovias
• Complete Streets Policy
Transportation, Land Use and
Community Design Programs
The Open Streets
Guide
-Open Streets Project
Planning & Promotions
Bicycle and
Pedestrian Resources
▫ Kansas Department
of Health and
Environment
Policy
“Complete Streets
Talking Points” ▫ Public Health Law
and Policy
Find out if there is an
Open Streets/Ciclovia in
your county ▫ If so, promote it!
▫ If not, download the
Open Streets Guide to
find out how to start the
conversation
Take Action!
Faith-Based Organizations
• Wellness policies
• Planned physical
activity
• Sermons/messages
incorporating health
Faith-Based Organizations
Programs
“Healthy Body,
Healthy Spirit: A
Handbook for Healthy Living”
-National Cancer Institute
Planning & Promotions
Congregational
Health Index: Self
Assessment and
Planning Guide -Oregon’s Public Health Institute
Policy
Example:
• Congregation
example worksite
wellness policy
• Set-up a meeting with
local church leadership
about initiating a
wellness policy. ▫ Bring a sample wellness
policy and the “Physical
Activity in Communities”
infographic.
Take Action!
Businesses
• Stairwell initiatives
• Competitions
• Worksite Wellness
Policies
• Gym discounts or onsite
exercise facilities
• Walking Meetings
Businesses
Programs
“Take the Stairs
Toolkit” ▫ Montclair Dept of
Health and Human
Services
Planning & Promotions
“StairWELL to Better
Health”
• Motivational
Signs
• Flyers ▫ Centers for Disease
Control and Prevention
Policy
Example: Sample
Worksite Wellness
Policy from businesses and
state health
departments
• Talk to leadership at
your workplace about
starting a “Take the
Stairs” initiative. ▫ Read over and bring the
“Take the Stairs” toolkit to
your meeting.
Take Action!
Upcoming Events
Additional Physical Activity Champion Webinars • Webinar #2 • Webinar #3 • Webinar #4
Periodic Special Event/Activity Resources Provided through Get Active Kansas!
State and National Events • Kansas State Park First Day Hikes
January 1, 2014
• National Walk@Lunch Day April 2014
• Kansas Kids Fitness Day May 2, 2014
• National Fitness & Sports Month May, 2014
• National Bike Challenge May 1-Sept 30, 2014
Leading Causes of Death*
United States, 2000
Actual Causes of Death†
United States, 2000
10 20 30
Percentage (of all deaths)
Heart Disease
Cancer
Stroke
Chronic Lower Respiratory Disease
Unintentional injuries
Diabetes
Pneumonia / influenza
Alzheimer’s disease
Kidney disease
0 5 10 15 20
Tobacco
Poor Diet / Physical Inactivity
Alcohol consumption
Microbial agents
Motor vehicles
Toxic agents
Firearms
Sexual behavior
Illicit drug use
Percentage (of all deaths)
*Minino AM, Arias E, Kochanek KD, Murphy SL, Smith BL. Deaths: final data for 2000. National Vital Statistics Reports 2002; 50(15):1-20. †Mokdad AH, Marks JS, Stroup DF, Gerberding JL. Actual causes of death in the United States, 2000. JAMA. 2004;291 (10): 1238-1246. Mokdad AH, Marks JS, Stroup DF,
Gerberding JL. Correction: Actual Causes of Death in the United States, 2000. JAMA. 2005;293 (3): 293.
Leading Causes of Death, US
1. Tobacco, 18.1%
2. Poor diet and Physical inactivity, 16.6%
3. Alcohol, 3.5%
What if there were
solutions
that could help
prevent and reduce
dozens of diseases,
such as diabetes,
hypertension
and obesity?
-Robert E. Sallis, M.D., M.P.H., FACSM,
Exercise is Medicine™ Task Force Chairman
Regular physical activity at the correct intensity:
• Reduces the risk of heart disease by 40%.
• Lowers the risk of stroke by 27%.
• Reduces the incidence of diabetes by almost 50%.
• Reduces the incidence of high blood pressure, by almost 50%.
• Can reduce mortality and the risk of recurrent breast cancer by almost
50%.
• Can lower the risk of colon cancer by over 60%.
• Can reduce the risk of developing of Alzheimer’s disease by one-third.
• Can decrease depression as effectively as Prozac or
behavioral therapy.
Why Physical Activity
Slide adapted from ACSM: Dr. Robert Sallis, MD-Exercise is Medicine Presentation
• Tremendous health benefits are
seen with even low levels of physical
activity (PA).
• Amount of PA needed to benefit
health is much lower than amount
needed for fitness.
U.S. Physical Activity Guidelines Age No Chronic Conditions
Children &
Adolescents
(6-17)
60 minutes or more of physical
activity every day (moderate*- or
vigorous**-intensity aerobic
physical activity).
Vigorous-intensity activity at least
3 days per week.
Muscle-strengthening and
bone-strengthening activity at
least 3 days per week.
Adults
(18-64)
150 minutes a week of moderate-
intensity, or 75 minutes a week of
vigorous-intensity aerobic
physical activity
Muscle-strengthening activities
that involve all major muscle
groups performed on 2 or more
days per week.
Older Adults
(65+)
Follow the adult guidelines, or be
as physically active as possible.
Avoid inactivity.
Exercises that maintain or
improve balance if at risk of
falling.
From the 2008 Physical Activity Guidelines for Americans
For more information on these guidelines, visit
www.acsm.org/physicalactivity.
150 minutes per week
of moderate-intensity
physical activity
• Choose your own
schedule
• For example: 30 minutes
of moderate-intensity
exercise, five days per
week OR three 10-minute
sessions per day, five days
per week
Slide adapted from ACSM: Dr. Robert Sallis, MD- Exercise is
Medicine Presentation
• Evidence is now overwhelming on the health burden of physical inactivity.
• The benefits of physical activity in the treatment and prevention of chronic disease cannot be denied.
• We cannot continue to ignore this evidence when formulating strategic health plans for our communities.