Photobucket
Transcript of Photobucket
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Founded in 2003 by Alex Welch & Darren Crystal
Bought by Fox Interactive Media in 2007 Merged with Ontela, Inc. in Dec. 2009 #36 most-visited website Drives 2% of total U.S Internet traffic
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99 Million Users 45 Million Users worldwire Alexa.com- majority of users are
◦18-24 years old◦Have little-no college background◦Use the site at home or at school
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Photo, video and album sharing Group albums Photo editor Photobucket’s search engine Scrapbooks Slideshow builder Online gift store
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Connects people across distances Encourages interactivity and creativity
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Privacy issues◦ Site collects, stores, and uses information for its
own use◦ Contacts user with offers and promotions◦ Posting at your own risk◦ Anyone can view photos on site
◦ Future Issues Start charging for services?
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Audience is more likely to engage in social networking activities than the audiences found on Facebook, MySpace, Twitter, or Blogger
More likely to upload and view user-captured video than audiences on YouTube, Facebook, or Mysapce
More likely to post & View photos online than audiences on Flickr, Shutterfly, or Facebook
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I would highly recommend this site! Interactive and “cool” homepage to appeal
to younger crowd