Philly Emerging Tech 2011 Intentional Emergence
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Intentional Emergence
Innovation at the EdgeJim Stogdill
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Shape of Effort
Corporate Web
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Q: Why do even little corporate projects feel like pushing rope
over a wall?
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Photo Jan Banning http://www.mymodernmet.com/profiles/blogs/bureaucracies-around-the-world
A:
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organization characterized by specialization of functions, adherence to fixed rules, and a hierarchy of authority.
bu·reau·cra·cy:
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Meta Context Part I
The Industrial Age
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From: http://theformofmoney.blogharbor.com/blog/_archives/2009/3/24/4131366.html
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http://www.autolife.umd.umich.edu/Race/R_Overview/Rouge_Plant.htm
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From: http://www.mkbergman.com/date/2006/07/
$
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From http://www.humanthermodynamics.com/watt-engine.jpg
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From: http://www.nyc-architecture.com/LM/Ellis_island(1).jpg
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From: http://history.cultural-china.com/en/34History7223.html
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From: http://www.goldenswamp.com/2009/08/22/educations-reductionist-flaw-is-like-the-digesting-duck/
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http://www.wormatlas.org/hermaphrodite/neuronalsupport/mainframe.htm
Wiring the worm
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Meta Context Part II
The Information Age
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http://www.lamag.com/featuredarticle.aspx?id=13526&page=2
http://www.computerhistory.org/internet_history/internet_history_70s.html http://www.livinginternet.com/i/ii_kahn.htm
http://www.velocityguide.com/internet-history/lawrence-roberts.html
http://www.let.leidenuniv.nl/history/ivh/chap2.htm
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http://www.fmsasg.com/SocialNetworkAnalysis/
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http://www.web-censorship.org/congratiolation-piratpartiet-pirate-party/
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http://farm3.static.flickr.com/2027/2449663234_ea24706dc8_o.png
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http://www.opensource.org/
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http://itunes.apple.com/us/app/seeclickfix-plus/id348529764?mt=8
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http://www.how-why.com/ph510/index.html
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http://www.guardian.co.uk/politics/2010/oct/18/national-security-strategy-cyber-attacks
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http://www.ukuleleman.net/uploaded_images/Bush%20Faces%20of%20the%20dead-795931.jpg
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A Brief Pause.
What the hell is he talking about? I thought this was a
technology conference.
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Q: Does the network age allow us (or require us) to adopt technology-enabled post-
bureaucratic corporate models?
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!= SDLC
http://msdn.microsoft.com/en-us/library/dd380647.aspx
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Company: Planned, Hierarchical, Reductionist,
Bureaucratic…
Market: Emergent, Networked,
Expansionist, …
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“It is no exaggeration to say that if we had had to rely on conscious central planning for the growth of our industrial
system, it would never have reached the degree of differentiation, complexity, and flexibility it has attained.
…
Any further growth of its complexity, therefore, far from making central direction more necessary, makes it more important than ever that we should use a technique which does not depend on
conscious control.”
Friedrich Hayak, The Road to Serfdom
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Internal characteristics are becoming “post-bureaucratic” with more permeable
boundaries.
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Surroundings
Market: Emergent, Networked,
Expansionist, …
Enterprise Core: planned, hierarchical,
reductionist
Edge: Impedance matched hybrid.
Intentionally emergent.
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Enterprise – Web (“outside”)
Bureaucratic
Coercive
Planned
Reductionist
IndustrializedHierarchical
High Hurdle
Proprietary
Cost focus
Capital budget approval
Post-BureaucraticEmergent
Revenue focus
Expansionist
Open
Adoption
Networked
Low Hurdle
Variable cost/self funded
Participative
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The Paradox of Control
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Gall’s Law: A complex system that works is invariably found to have evolved from a simple system that worked.
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The skunk works of One
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“One” starts here
Building the long tail of IT contribution. On purpose.
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Generativity = “a system’s capacity to produce
unanticipated change through unfiltered
contributions from broad and varied audiences.”
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• Leverage: How strongly a system or technology leverages a set of possible tasks, meaning it makes our difficult tasks easier.
• Adaptability: adaptability to a range of tasks. The ease with which it can be modified to broaden its range of uses
• Ease of Mastery: Compare the mastery that is needed to use an airplane and to use a paper
• Accessibility / Transferability: The easier it is to obtain the technology, tools and information necessary to achieve mastery - and convey changes to others - the more generative a system is
Make choices that increase generativity.
Generativity
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Some things that contribute to generativity
Open Source Software
Open Standards
Runtime Platforms
Low hurdles
Small world networks
Simple rules
20% timeVariable Cost
Open Data
Open API’s
…
Community
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Intentional Anode
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Q: At your workplace, what changes to policy, architecture,
technology, or culture would enhance long tail emergence?
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Q: How can you better impedance match your organization with the
decentralized and emergent world it is immersed in?
Can we make IT not suck?