Pharma and social media connectivity
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![Page 1: Pharma and social media connectivity](https://reader035.fdocuments.us/reader035/viewer/2022080212/55978ce41a28ab5f1e8b4648/html5/thumbnails/1.jpg)
PHARMA AND SOCIAL
MEDIA
CONNECTIVITYG Harish
PGDM
![Page 2: Pharma and social media connectivity](https://reader035.fdocuments.us/reader035/viewer/2022080212/55978ce41a28ab5f1e8b4648/html5/thumbnails/2.jpg)
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INTRODUCTION
• The pharmaceutical industry deals in development, production, and
marketing of drugs which are licensed for use as medications.
• Pharmaceutical companies are allowed to deal in generic brand medications
and medical devices.
• They are subjected to many government laws and regulations regarding
the patenting, testing and ensuring safety and efficacy and marketing of drugs.