License and embed PhantomALERT’s 400,000 + enforcement and safety POIs inside NAVTEQ MAPs and navigation apps.

Drivers Helping DriversObey Traffic Laws Through GPS & SmartPhone Technology

Watch PhantomALERT demo video Watch PhantomALERT in action inside Magellan RoadMate

PhantomALERT™ + PND’s + SmartPhones = Profits

Your GPS is no longer just for navigation. It can help you avoid costly traffic tickets.

Do you know where all the Speed Traps & Cameras are? We do.

What PhantomALERT does: Manage the worlds largest database of enforcement and safety locations

(POI’s) for PNDs and SmartPhones. Help drivers avoid costly traffic tickets by helping them obey traffic laws. Transforms most PNDs and SmartPhones into red light, speed camera, speed

trap, school zone, rail road crossing and dangerous intersection detectors.

Android iPhone* BlackBerry* Nokia* Garmin TomTom Magellan

Valuable content and applications will drive hardware sales. PhantomALERT immediately adds value and new features to devices.

Your SmartPhone or PND can now save you from costly traffic tickets. The potential monetary savings alone encourages consumers to buy PNDs or

upgrade their phones. First time ticket avoidance pays for device and service cost.

Why Retailers & Device Makers should offer PhantomALERT

PhantomALERT can increase PND & SmartPhone sales

2010 2011 2012 201302468

1012

PhantomALERT SubscriptionPND SalesSmartPhone SalesRe

venu

e in

Mill

ions

PhantomALERT creates additional revenue by selling to the millions of installed PND and SmartPhone users already in the market.

Low price point and recurring billing makes PhantomALERT affordable.

Application works across multiple devises. PND: Garmin’s, TomTom’s & Most Magellan's and others. SmartPhones: Android, iPhone

Easy download and set up. Increased store & web traffic. Last but not least, PhantomALERT offers over

50% margin.

Increase profit margins (B2C)

MSRP $29.99 – Your Cost $14.99Your profit = $14.99

MSRP $49.99 – Your Cost $24.99Your profit = $29.99

Annual Plan

3 Year Plan

Subscription Plans

Why Retailers & Device Makers should offer PhantomALERT

OEM data licensing opens new revenue source Applications or database can be licensed to and

incorporated into digital maps. Target industries are:

PND manufacturers In-car navigation manufacturers SmartPhone manufacturers Wireless carriers Transportation industry (car rental, delivery fleets, etc.)

Last but not least, PhantomALERT offers over 50% margin.

Increase profit margins (B2B)

Per device

By POI attributes

Volume licensing

Licensing agreements

By geographic area

Usage based

Monthly/annual/ Three Years

Why Retailers & Device Makers should offer PhantomALERT

Customers pick up SGA cards at retail stores near SmartPhones, PNDs or at gift card racks.

Or customers buy SGA cards from YourStore.com.

Customers pay for cards. Follow clear instructions. Scratch the back of cards to access pin numbers.

Customers download apps and database to devices.

Customers drive alert, ticket and accident free.

Your sales increase.

SmartGPS Access Cards (SGA cards)

Retail solution: How to sell PhantomALERT

SGA Card

Everyday over 150,000 tickets are issued to drivers in the US alone.

More and more drivers are receiving tickets from red light and speed cameras.

More and more cities are installing red light and speed cameras. 181 cities, 21 states, over 10,000+ red light and speed cameras in the USA alone.

Increase in enforcement locations results in more citations. High ticket cost and points on drivers license.

E.g. California, $500/ticket plus two points.

Some cities using photo enforcement as a cash cow. E.g. Washington DC, $300 million in revenue generated by

cameras.

A challenging economy makes the high cost of traffic tickets extra pain full.

Increase in accidents due distracted drivers, driving while using cell phones and texting .

Why we are in businessProblem:

Helps drivers obey traffic laws and avoid costly traffic tickets. Arm the millions of PND and SmartPhone users with

PhantomALERT database. PhantomALERT users receive timely and accurate alerts that

keeps them focused, accident and ticket free. PhantomALERT keeps drivers from running red lights,

speeding and driving dangerously.

Why we are in businessSolution: the PhantomALERT way

How PhantomALERT Works

POI: data acquisition & verification

Watch how it works:Click here to watch YouTube video

Drivers report enforcement & safety locations on our website.

Drivers verify the community

generated data by rating for

relevance and accuracy.

PhantomALERT staff audits & re-verifies data for

accuracy and relevance.

Data is formatted & delivered to

SmartPhone , PND, GPS end

users as well as digital map

makers.

2

1

3

4

In-house data audit & verificationPOIs are sorted based on score given by drivers

POIs with low scores deleted

everyday

POIs with missing data are corrected/edited

Database is formatted & delivered to

licensee/PND user

Competitive comparisonPhantomALERT’s enforcement and safety location database is the largest and the most accurate in the market.

Comparison ChartPhantomALERT

dataOther data suppliers

1 Red light camera YES YES2 Red light & speed camera YES YES3 Speed camera YES YES4 Fixed YES YES5 Mobile YES Some6 Speed traps YES NO7 Police car YES NO8 Motorcycle YES NO9 Construction YES NO

10 School Zone YES NO11 Railroad crossing YES NO12 Dangerous intersection YES NO13 Dangerous curve YES NO14 Police chekpoint (DUI) YES NO

User generated POI YES NOUser verified POI YES NOIn house audit and verification YES YESUpdates automatic YES NOScalability YES NOFresh data YES NOYears in business YES NOWorldwide coverage YES NOProfitable YES ?

POI type POI CountRed light camera 4470

Red light & speed camera 627Speed camera 908

Speed traps 10818School Zone 251927

Railroad crossing 152,534Dangerous intersection 560

Dangerous curve 882Police checkpoint (DUI) 1580

Speed bump 377

Media reviewDevice helps you dodge tickets – legally

TheStar.com

Your GPS Sniffs out speed trapsFox DC

PhantomALERT levels the playing fieldWTTG

Finds the cameras before they find you Fox 5

PhantomALERT detected camera after cameraFox 5

GPS Device Can Steer You Away From A Ticket News 8 KFMB

Do you know where all the cameras are? PhantomALERT does it for you.

KBOV New Mexico

PhantomALERT is your saviorKBOV

It’s giving drivers the heads up Fox San Diego

PhantomALERT warns drivers with GPS to slow down near schools and red light cameras

Fox 5 San Diego

I recommend everyone get itFox 5 San Diego

GPS Application May Give Drivers An Edge Over The Law

KTVU.com

If the PhantomALERT notifications help people drive more safely, then police are not against the devices, said Montgomery county police spokesman Capt. "That'll be slowing traffic down, it'll be calming traffic and it'll be making the roads safer for everybody who's using them," Starks said.

Montgomery County Police

Chevy Chase Village also harbors no ill-will for Phantom Alert, even though the community gets revenue for pedestrian and public safety projects from its four Connecticut Avenue speed cameras. "We've never made a secret of where our cameras are in Chevy Chase Village," said Dr. Douglas Kamerow, chairman of the village's Board of Managers. "The idea is to get people to slow down, so I don't have any problem with them."

Chevy Chase Village Police

Police comments: 100% Legal & Safe

“I like PhantomALERT. It’s a great program.” VA Beach Police

“ PhantomALERT is completely legal.” Virginia Police

“Police did not have a problem with PhantomALERT” Maryland, MD Police

Watch police comments video:Click here YouTube video

I am using PhantomALERT with my Garmin GPS unit and have been very satisfied with the results. It’s especially helpful when I travel outside my home territory on roads that I’m not familiar with. Thanks again for your help.

William G, ArizonaDevice: Garmin

First, I am really enjoying my PhantomALERT on my new Garmin. Thanks! I make a note when I don’t see the red light camera I am being warned about so I can verify its location when I return to my home. Then I print out the image so next time I pass that intersection I can look more closely. Again, thanks!

Ken K., Oakton, VADevice: Garmin

Customer testimonials

I drive a truck and I use it all the time. Very, very nice. This is one app I will keep on my phone. I thank u - kick a.. app bye.

Odysseus H. Device: Android app user + GPS

Los Angeles, CA

Watch customer testimonial video:Click here YouTube video

Market Trend: growth in PND and SmartPhone sales

Android iPhone* BlackBerry* Nokia*

Garmin TomTom Magellan

Source: GPS Business News, LBS Market Research from Berg Insight

PND shipments reached 47 million units in 2009. PND market continues to show signs of growth and evolution with

“connected” devices worldwide. PND and SmartPhone add-on markets are untapped opportunity. SmartPhones with GPS capability will be used by 100 million users by 2013 Apps help SmartPhone users with everyday tasks making their lives easier. SmartPhone app stores generates 6.3 million downloads per day. 50 million consumers own compatible devices. 2 billion apps downloaded to date. $30 million/month in sales.

Market Trend: growth in content & application sales

Source: GPS Business News, LBS Market Research from Berg Insight

SmartPhone sales up 41.1 percent over 2008 to 53.8 million units. For all of 2009, SmartPhone sales were up 23.8 percent.

SmartPhone app downloads to triple by 2014. One platform, you will dominate the next decade, leveraging low-cost

downloadable safety locations based apps. Free maps and turn by turn from Nokia and Google will drive the need

for new revenue streams for PND manufacturers- Apps are part of the solution!

OEM manufacturers looking for competitive advantage for their in-car systems

PND and SmartPhone manufacturers looking for location based apps to compete with apple

Owners of the tens of millions of PND GPS devices SmartPhone users with installed GPS and turn by turn nav Emerging SmartPhone location based application developers Online portals like Yahoo or Mapquest looking to break into the safety

location POI market

Market Trend: growth in PND and SmartPhone sales

Source: GPS Business News, LBS Market Research from Berg Insight

Contact us: Instructional Videos:

www.phantomalert.com/Table/Tutorial-Videos/index.html

FAQ’s : www.phantomalert.com/FAQs/FAQ-s.html

Help Desk: www.phantomalert.com/tt/templates/dashboard.html

PhantomALERT Inc., www.PhantomALERT.com Support : 888 207 7040 Touch “2”

Joe Scott, CEO - Online Marketing Director, joe.scott@phantomalert.co 703 - 975 - 8957

David Green, VP of Operationsdavidgreen@phantomalert.com

* Coming soon.