Peter Jaap Blaakmeer & Elias Zerrouq - MM14NL
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Transcript of Peter Jaap Blaakmeer & Elias Zerrouq - MM14NL
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Peter Jaap Blaakmeer & Elias
ZerrouqMagento Killers
• elgentos ecommerce solutions
• @elgentos / @peterjaap
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Introduction• Who are we?• Why this presentation?• Content overview
Feel free to ask questions during the presentation(but raise your hand, please)
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Pain points Magento• Bulky, slow• Caching, indexing & compilation are
technical merits• Hosting is a job on its own• Long development cycle• Steep learning curve → less capable
developers
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The pie is big enough• Growth, growth & growth• Consolidation of systems• But which market does Magento cover in
contrast to Demandware, Hybris & Intershop?
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Different approaches• The Platform; a skeleton, fundamentals of
a Magento Killer• ‘Plug & play’; works out of the box but
requires a developer for customization• The Service; complete package but
customization limitations
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Sylius / Forward / Django / Oscar• Intended as platform to build upon• Some provide “plug & play” solutions on top
of it• Has potential, but development cost will be
too high for the average merchant
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Sellvana• Roots in Magento (Boris Gurvic)• Succesfully ($5M) captured a seed round• Een volwaardig product• In-house developed framework named
Fulleron (instead of i.e. Symfony of Zend)• Will there be adoption?
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osCommerce / Virtuemart / etc
tomrobertshaw.net
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They have a piece of the cake• Magento king of the hill• Comparable ‘Plug & play’ systems
(Zencart, osCommerce) are losing market share by the month
• Increasing popularity of SaaS alternatives
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Magento 2• Still a rough year away• Will compete with Magento 1.x• Who is going to upgrade?
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Magento sails strong• Very hard to penetrate the market, many
have tried• Magento has brand recognition and is woven
into e-commerce• Settled community, training material,
specialized development shops et cetera
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Our expectation• SaaS e-commerce solutions will flourish• Sellvana will raise to a significant market
share• Magento 2 will fragment the Magento
ecosphere• Spoiler: we have no crystal ball