PVDI personal vehicle diagnostic interpreter

Personal Vehicle Diagnostic Interpreter

PVDI personal vehicle diagnostic interpreter

PVDI personal vehicle diagnostic interpreter

Automobile Breakdowns

• Put real stats here

to work

rainy nights

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PVDI personal vehicle diagnostic interpreter

Automobile Repair Complaints

• # 1 Automobile dealers - new and used• # 3 Auto repair shops• # 9 Automobile dealers - used only

These three total 34,316 complaints for 1998.

Better Business Bureau http://216.46.241.4/advertising/alerts/20000201.asp

PVDI personal vehicle diagnostic interpreter

Auto Repair FraudAuto Fraud

45%

30%

15%

10%

Replaced New Parts Repairs Never Done Replace More Parts Other

•Some stores implicated : Sears, Midas, Montgomery Ward, K-Mart Auto Center, Goodyear*

* www.carinfo.com/repair2.html

• Replacing more parts than necessary

• Replacing brand new parts

• Charging for repairs that were never done

PVDI personal vehicle diagnostic interpreter

Fraud Cost!

Estimated $5 billion annual cost**

** California Department of Consumer Affairs, October 27, 1999

PVDI personal vehicle diagnostic interpreter

Project Team

• Mike Raines– Project Manager

• Stephanie Crumb– Software Engineer,

Secretary

• Han Yi– Hardware Analyst

• El Hammouchi M. Hicham– Hardware Analyst

• Jen Daniels– Webmaster, Graphic

Designer, Project Coordinator

PVDI personal vehicle diagnostic interpreter

About the PVDIConsist of:• A Display Unit• Mounting Hardware• ODB II Compatible

Plug

demo!PVDI is a handheld diagnostic tool made for regular everyday folks

PVDI personal vehicle diagnostic interpreter

About the ODB II•Federally mandated protocol for automotives made after 1994

•Will work with some 3000+ diagnostic codes•Covers: Engine

Pollution Emissions

Transmission

Cruise Control

•Not model specific

Air ConditioningPower SteeringAir Bags*Brakes*Lighting*

*in some cars

PVDI personal vehicle diagnostic interpreter

Pin diagram

PVDI and ODB II

* putsitehere.com * *Corolla 1988-1997 Repair Manual

*

**

PVDI personal vehicle diagnostic interpreter

Pros

• ODB II protocol is federally mandated

• Easy to install and operate

• Reduce mistaken &/or fraudulent repairs

• Aid auto parts retail salespersons

PVDI personal vehicle diagnostic interpreter

The Consumer Will Gain

• Reduction of anxiety, stress and inconvenience

• Increase in personal safety

• Save money on some motor vehicle repairs

PVDI personal vehicle diagnostic interpreter

Cons

• User may misinterpret the messages

• Doesn’t work on cars made before 1995

PVDI personal vehicle diagnostic interpreter

Scope

• Only post 1995 cars

• Supports OBD II protocol only

• Not a mechanics substitute

• Not a common sense substitute

• Not supercede owners manual

PVDI personal vehicle diagnostic interpreter

Risks

• Competition beats us to the market

• Hardware cost more than initially thought

• Contractor/supplier delays

• PDVI can’t adequately describe car’s problem

PVDI personal vehicle diagnostic interpreter

Contractor Budget

• 2 Programmers - $4K/month each - $48K*

• 1 Electrical Engineer - $4K/month - $24K*

• 1 Mechanic - $2K/month - $4K

• Technical Writer - $43K**

* Belfore, Dr. Lee A. Personal interview. 09 October 2000.

** www.technicalwriter.computerjobs.com

PVDI personal vehicle diagnostic interpreter

Consulting Budget• 1 Senior Marketing Consultant & Advertising -

$200K*

• Tech Support - $25K per person/year**

• 1-800 Number - $1,800 Month • Lawyer $18K part-time* Sergio Diehl. EDO corp. Marketing manager. Personal interview. 12 October

2000. Sharon Villines. Medical Marketing Inc. Personal interview. 11 October 2000.** Raj Mayur. Tech support at Gateway. 14 October 2000.†

AT&T customer service representative. Phone interview. 3 October 2000.

Sprint Sales Representative. Phone interview. 3 October 2000.

PVDI personal vehicle diagnostic interpreter

Hardware Budget

• OBD-II cable/connector - $40*

• Special-Purpose Processor - $10**

• LCD Device - $45 †

• RS232 Interface - $65‡

• Additional Memory (4 megs)- $8†

* www2.ari.net/avt-inc** Belfore, Dr Lee A. Personal interview. 09 October 2000† www.jameco.com‡ http://www.bb-europe.com/sercardchart.asp

PVDI personal vehicle diagnostic interpreter

Development Budget

• 5 Personal Computers - $6K*

• 1 AVT-716 multiple interface RST32 development tool - $1680**

* CompUSA service representative. Personal interview. 14 October 2000** www2.ari.net/avt-inc

PVDI personal vehicle diagnostic interpreter

Marketing Info

• Large chain auto parts retailers

• Later, car manufacturers

• Break even @ 55 per state

• 130 million passenger vehicles in the states*

• Release date 18 months after 1st prototype

• www.bts.gov/ntda/nts/NTS99/data/Chapter1/1-9.html

PVDI personal vehicle diagnostic interpreter

Auto Stores No. Nationwide No. States w Stores No. Employees

665 37 28,000

1400 37 23,000

1900 40 40,000

2800 U U

•pepboys.com/company/facts/factsheet.shtm•** advanced-aut0.com/history.html

*

**

†

‡

† autovalue.com/stores.html‡ autozone.com/aboutus/presskit/body_presskit.htm

PVDI personal vehicle diagnostic interpreter

• Addresses societal problems

• Offers solutions to reduce these problems

• Can be built with today’s technology

• Can be profitable

• Should be built

Conclusion