Vision

ExecutionLeadership

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Corporate Marketing & Market Development Executive Management Channels & Routes to Market Vertical Marketing Sales & Sales Operations Consulting & Strategic Alliances Learn More……

Personal Overview

Specialties & Experience

Philosophy

Overview

An accomplished senior Marketing, Channels and Vertical Market Development executive with over 30 years of experience in marketing strategy, strategic planning, route to market optimization, strategic alliances, sales, tactical field operations and execution. Specialist knowledge and experience in vertical market penetration for the global telecommunications, networking, and wireless markets. A highly developed consultative marketing and sales background based on execution with a focus on the development and delivery of new products and solutions, services and new concepts for major market sectors globally.

Experienced in rationalizing multiple functional areas from Marketing to Channels, Business Development, Sales and Field Operations with the goal of creating a higher return on investment, enhanced company valuation with greater shareholder value. Results driven, effective change manager, able to synthesize corporate strategies and communicate them effectively at board, executive, and staff levels.

Vision

Vertical Market Knowledge and Solutions Experience in:

• Transportation & Logistics (Aviation, Rail, Trucking, Marine)• Healthcare & Telemedicine - RPM & RTLS• Security, Asset Management• State & Local Government, Public Safety• Education, K-12 – Higher Ed• Retail & Distribution

Business:

• Marketing & Market Development• Business & Vertical Market Development• Direct & Channel Sales/Operations• Solutions Development• Turnaround/M&A/Cost Reduction • Productivity Improvement • IT, CRM & Systems Integration (Salesforce.com & Eloqua)• Strategic Alliances• Channel & RTM Enhancement

Specialties

Leadership

ExperienceENFORA, INC. – Richardson (Dallas), TX100MM+ Private Wireless Communications Equipment Manufacturer & Solutions ProviderCMO/Vice President of Global Marketing & Worldwide Channel Sales (April 2008 – April 2011)

MERU NETWORKS INC. – Sunnyvale, CA75MM+ Private Wireless Telecommunication Equipment Manufacturer Sr. Director of Strategic Markets (2005 - May 2008)

CISCO SYSTEMS INC. – Richardson (Dallas), TX$130 BB Telecommunication Equipment Manufacturer & Solutions ProviderArea Marketing Director (2002 – 2005)

ULTRAK INC. – Lewisville (Dallas), TX$500 MM Physical Security ManufacturerSenior Vice President, Global Marketing & Strategy (2001 - 2002)

MARCONI COMMUNICATIONS (Formerly FORE Systems) – Pittsburgh, PA$23 BB Telecommunications Equipment ManufacturerVice President, Marketing & Solutions Development (1999 – 2001)Senior Director of Vertical Markets and Channels (1998 – 1999)

COLLECTIVE TECHNOLOGIES - Austin, TX $50 MM privately held consulting and placement firmDirector, Regional Business Development (1997 – 1998)

MADGE NETWORKS - San Jose, CA$700 MM Network Equipment ManufacturerDirector, Systems Integration and OEM Sales/Marketing (1993 – 1997)

Execution

Proven

Philosophy

Bridging the gap - from complex problem to solutions. Far to often its more then just applying technology to a problem, its understand all the aspects of business execution. From market development to strategic alliances, product and solution development to marketing and sales, vertical expertise coupled with an engaged channel – Technology Innovation, Full Cycle Execution! = Market Development

When you really get down to it, its all about Execution… with a get it done attitude!

One of the most rewarding parts of Life is giving back – from my work with the Heritage Association of Frisco, The Museum of the American Railroad, helping with local elections, fund raising, bond initiatives, and so much more – securing and keeping our history and way of life for generations to come.

http://www.museumoftheamericanrailroad.org/

http://www.friscomuseum.com/