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PersonalPersonal ● Portable ● Public

Artist Impression

A PC Revolution

ROM based PCPersonal, Portable, Public Personal – User friendly Portable – can be taken from place to place Public – can be used by anyone

Low costFastNo license fees

A Price Revolution

Target price – Under US$250– Computer– LCD Monitor– Mouse– 5 USB 2.0 Ports– WiFi Capable

A Software RevolutionCustom Operating SystemEvolution – EmailOpen Office 2.0 Office Suite – Production ToolsGAIM – Instant MessengerGimp – Image EditorSkype – VoIPMoneyBar – Point of Sale SolutionOpen Source PDF & Post Script ViewerXAmp – MP3 PlayerAudicity – Recording softwareFirefox Internet Browser

BenefitsUniversal language supportHighly resistant to viruses & spy wareVirtually maintenance free No Hard Drive crashesCompatible with WinTel file structuresAffordable (about the cost of a cell phone)Internet capableIP phone capable

Immediate Competition

AMD’s Personal Internet Communicator The Amida SimputerThe AlphasmartWalmart/Sun Linux Based PCs/LaptopsPocket PCs (HP iPAQ)PDAs (PalmOne Zire 21, RIM Blackberry)Mobile Phones (Samsung D500)

Future Competition

Encore Software’s MobilisMIT Labs Sub-100 LaptopVia Technologies Terra PCXenitis

MarketHorizontal Markets Emerging countries Small Medium-Size Enterprises Consumers (homes, families)

Vertical Markets SME – small offices, Moms-n-Pops (POS terminals) Education - schools

Geographical Markets Asia – China, India, Pakistan, ASEAN Trading Bloc Africa Eastern Europe Latin America

Low

Hig

h

High

Low

Ink-PC

$500$100

RETAIL PRICE

CO

MP

ETI

NG

PO

TEN

TIA

L M

AR

KE

T S

HA

RE

Mobilis

Terra PC

Xenitis

AMD PIC*

** MIT is not for commercial markets

Simputer

Alpha smart

Wlmrt Desktop*

WlmrtLaptop

HP iPAQ

PalmOne

SamsungD500

MIT Labs**

* Monitor not included

Distribution

Country partnerships

Marketing Channel

Companies

OEM – Direct Sales

(Infomercials)

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