Personal & Employer Branding in a Snapchat Age

Personal and Employer Branding in a Snapchat Age

PRESENTATION/WORKSHOP OVERVIEW

84% OF BUSINESS DECISION MAKERS START THEIR BUYING PROCESS WITH A REFERRAL.

SOURCE: EDELMAN TRUST BAROMETER

IMPORTANCE

INSPIRATION

ENVIRONMENT/CONTEXT

“DESPITE SOCIAL MEDIA POPULARITY, 93% OF SALES EXECUTIVES HAVE NEVER RECEIVED FORMALIZED

TRAINING ON SOCIAL SELLING.” SOURCE: ACCENTURE

OBJECTIVES

ü  BUILD employer, founder, execuRve, professional and personal confidence in building their brands in a connected digital age.

ü  EDUCATE people on the very best Rps and watchouts to pursue in their own brand building exercises.

ü  ENGAGE the audiences in their own experiences and staging their own 4 week development plan to a be^er brand.

KEY AUDIENCES

•  Human Resources/Corporate Change Agents

•  Execu>ves,CEOS & Company Founders

•  Mo>vated Professionals & Career Changers

•  Fame-‐Ready Experts, Authors and Individuals

•  Sales People, Entrepreneurs and SMB Owners

SEVEN LEAD COMPONENTS

q  The Personal & Employer Brand Defined q  Gold Benchmarks & Success Criteria q  Comfort Level in Opening Up q  Who Stands to Gain The Most q  The Key Branding Benefits & Examples q  Top 10 Tips for Doing it Well q  Key Watchouts

FRAMEWORK

OUR CREDIBILITY

•  Two decades of working with leading companies to beocme more open, more colalbora>ve brands

•  Par>cipants, investors and prac>>oners in our own personal brands

•  Key interviews and survey with leading industry

personal brands

•  A suite of Persanal Brand-‐building Canvas/Workshop Tools

PERFORMANCE

PRECOG & WIKIBRANDS MANAGING DIRECTOR SEAN MOFFITT’S presenta>ons and workshops deliver: •  Customiza>on for Each Audience

•  Credibility & Professional Approach

•  Energy, Provoca>on & Empathe>c Delivery

•  Prac>cal & Valuable Tools and Content

•  Fresh & Up-‐to-‐Date Insights

LET’S CONNECT

WE ACCELERATE YOUR DIGITAL MATURITY

www.precog.digital

sean,[email protected]

www.wiki-‐brands.com

sean@wiki-‐brands.com

For all presentaRon and workshop enquiries, please contact: Brandie McCallum at (914) 621-‐6854 [email protected]

Personal & Employer Branding in a Snapchat Age

Business

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