PERSONAL BRAND PLAN     

PUTTING YOUR BEST DIGITAL FOOT(PRINT) FORWARD

STARTING LINE:

 

• Post-graduate student in PR• MA in political science• Volunteer with CPRS and

IABC• Keen interest in current events

SLOW AND STEADY WINS THE RACE

• take advantage of any and all volunteer opportunities

• follow the advice and wisdom passed on by my mentor and instructors

• maximize my online presence in a way that stays true to my core values and competencies

• don't try to be someone i'm not

 

 

WHAT DOES THE FINISH LINE LOOK LIKE?

• secure an internship in the field of investor relations

• work and impress during my internship

• secure employment with a respected IR firm

• continue on an upward trajectory, gradually gaining new responsibilities

POTENTIAL STUMBLING BLOCKS

 • lack of work experience• instability in the local and

global economy• gaining a foothold in the

industry

POSITIONING MYSELF

• as the consummate professional

• knowledgeable in business and how to communicate with a variety of audiences

• committed to excellence and integrity in investor relations

• providing reliable value to clients

SMARTARTICULATE INTELLIGENT

HARD-WORKINGRELIABLEDRIVEN

BUSINESS SAVVY CREATIVE

PASSIONATEPROFESSIONAL

CONFIDENTPROBLEM SOLVER

SOCIALLEADER

TEAM PLAYERWELL READ

QUICK LEARNER

CHANNELS

• FACEBOOK • GOOGLE

 • NING

 • WORDPRESS

 • HOTMAIL

• BLOGGER • TWITTER                          

   • LINKEDIN

 • WIGGIO                          

    • FLICKR

 

PLAN OF ACTION

• increase blog posts (at least 20 by the end of April)

• clean up Facebook profile to reflect a more professional image

• maximize presence on twitter (reach 50 tweets; follow more influentials in the industry)

• expand LinkedIn network to include professionals in the industry

CONTINUE TO STRENGTHEN AND SOLIDIFY MY BRAND