Pernambuco Cultural Nation - Administration Plan

ADMINISTRATION PLAN

CONSOLIDATING A PUBLIC POLICY FOR

CULTURE

2007 - 2010 ADMINISTRATION - GOVERNOR EDUARDO CAMPOS

2nd

Edi

tion

WWW.NACAOCULTURAL.PE.GOV.BR

BULLETIN FROM THE PERNAMBUCO HISTORICAL AND ARTISTIC HERITAGE FOUNDATION

PERNAMBUCO CULTURAL NATION

Staff

TEXTS

Presidency

Planning Board

DEVELOPMENT

Rodrigo Gomes

Rodrigo Lins

Rafaella Rafael

GRAPHICS AND ILLUSTRATIONS

Raquel Uchôa

PHOTOS

Beto Figuerôa

Daniela Nader

Isabella Valle

Júlia Carlos

Marcelo Lyra

Priscilla Buhr

FUNDARPE Collection

FUNDARPERua da Aurora, 463/469, Boa Vista

CEP: 50.050-000 Recife-PE PABX: (81) 3134-3000 Press: (81)3134-3005

www.fundarpe.pe.gov.br fundarpe@gmail.

We look to the new challenges we have ahead of us with considerable confidence.

We understand the scope of the mission that is in the hearts and minds of the people

of Pernambuco. We have to work together to unite the different forces of the state

around the same goal:

We all know that it is not enough just to grow. Our job is to transform economic

growth into a cycle of sustainable development that effectively contributes toward

reducing social inequalities in our state. This has been our mission since we took

office and we shall demonstrate what the people of Pernambuco are capable of

doing when they have the will and courage to change things and the capability of

building a better life for everyone.

faia r eg rn Pi .d e oli r cn uu a bmB

THE PERNAMBUCO WE ALL WANT

Eduardo Campos Governor of Pernambuco

''Harmony with the socialist-based political

project and affirmation of a sustainable

development model in Brazil and the world''

''Affirmation of a democratic, people's government for the future, with clear,

transparent, internally cohesive priorities and a considerable capacity for

partnerships and achievement''

“Development focused on the priority of equity

and social justice, greater integration of the entire state, support to

growth in production and valuing regional

potential”

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PILLARS OF SUSTAINABLE DEVELOPMENT FOR PERNAMBUCO

Pernambuco is blazing a new administration model that will professionalize the

administration of the state and ensure greater efficiency in public services offered to

the population.

In 2007, the government held regional seminars throughout the state with the

participation of the population, civil society and organized associations to discuss the

subjects, projects and initiatives that can fulfill the principal needs of each locale.

Based on this material, strategic goals were established to serve as a basis for all

state actions. The different secretaries will work with pre-established annual

objectives, which will be made public and will clearly identify the intended

achievements in each field of action.

The results will be monitored on a daily basis with the aim of

building a new Pernambuco – a stronger, fairer, more

developed Pernambuco.

A Pernambuco that is good for everyone

ALL FOR PERNAMBUCO Democratic and regionalized administration

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STRATEGY CHART 2007/2010 ADMINISTRATION

ADEQUATE BASES FOR CIVIC DEVELOPMENT AND EQUAL OPPORTUNITIES

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VISION OF THE FUTUREBalanced social development and improved living conditions for the people of Pernambuco

Transparency in administration and social control of government actions.

PREMISE

More vulnerable portions of the population. PRIORITIES Instate development.

Broaden access to and improve quality of education and value culture.

Improve healthcare with focus on integral care.

Promote civic participation and increase employability, reducing inequality.

Prevent and reduce violence and criminality.

REGIONAL EQUILIBRIUM, WITH KNOWLEDGE BUILDING AND ENVIRONMENTAL RESPONSIBILITY

Structure and modernize on a scientific/technological basis and prioritize environmental protection.

Implant structuring enterprises and strengthen production arrangements and chains.

UNIVERSALIZED, MODERN ENDOWMENT OF INFRASTRUCTURE GOODS AND SERVICES

Universalize access to water and sewage systems; improve housing and transportation.

Balance revenue and spending.

Increase and qualify infrastructure for development .

Value public servants and enhance the capacity for implementing public policies.

GOVERNMENT FOCUSED ON THE DEMANDS OF THE PUBLIC WITH FINANCIAL RESPONSIBILITY AND DYNAMIC FISCAL EQUILIBRIUM

PERNAMBUCO NATION OF CULTURAL DIVERSITY FROM PORT TO SEMI-ARID INTERIOR

BOM JARDIM

CABOIPOJUCA

JABOATÃOMORENO

SÃO LOURENÇO DAMATA

FERNANDO DE NORONHA ARCHIPELAGO: LANDS AND WATERS OF ENVIRONMENTAL RICHES, ECOLOGICAL OCEAN PARADISE, WORLD HERITAGE OF NATURAL TREASURES, HUMAN MARKS EXPRESSED BY THE ART OF RHYTHMS .

SEMI-ARID:LAND OF THE CAATINGA, POETRY, BAIÃO (musica l s ty le) , XAXADO (dance) ; COWHANDS, CATTLE, DRIED BEEF, GOAT MEAT, SÃO FRANCISCO RIVER,CARRANCAS, FRUIT AND WINE; CARNIVAL MANIFESTATIONS, GIANT PUPPETS AND WILDLIFE.

CEN

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ABREU E LIMAARAÇOIABAIGARASSUITAMARACÁITAPISSUMAPAULISTA

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OLINDARECIFE

CAMARAGIBE

EDUARDO CAMPOS GOVERNADOR

METROPOLITAN RECIFE: LAND OF MANGROVES, SOCIAL MOVEMENTS, CINEMA AND MUSIC SCENES, HISTORICAL CITIES WITH CENTURIES-OLD CHURCHES, HOMES AND STREETS, LIBERTARIAN POLITICAL IDENTITY, FREVO, TALL COCONUT TREES, MULTICULTURALITY, RECIFE AND OLINDA, HISTORICAL HERITAGE OF HUMANITY, PRAISED BY POETS AND WRITERS FOR ETERNITY.

FOREST REGION:LAND OF SUGARCANE, SWEETS, TAPESTRIES, MARACATUS; CABOCLINHOS; SUGARCANE RUM AND STILLS, BEACHES, RAFTS, MUSICAL AND DANCE STYLES (COCO AND RODA CIRANDA), BANDS, FIDDLES, AND WOMEN WARRIORS OF TEJUCUPAPO.

HINTERLAND:LAND OF THE CARUARU STREET MARKET, PAPANGUS, CAIPORAS, CLAY CRAFTS, FIFE BANDS, FOLK POETRY, FASHION, LACE, PASSION OF CHRIST PERFORMANCE, MUSICIANS, SINGERS AND ST. JOHN'S FEST.

REGIONAL IDENTITIES

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For the first time, a public policy for culture is being structured in the state on democratic, regionalized bases. Since the beginning of the Eduardo Campos administration, FUNDARPE (Historical and Artistic Heritage Foundation of Pernambuco) has been listening to the cultural community (artists, agents and producers), representatives from the government and civil society in Regional Forums for Cultural Languages in order to jointly define the priorities of each field and development region.

For the drafting of its administration plan, FUNDARPE was inspired by the 1st State Conference on Culture, the program of the Eduardo Campos administration and the Cultural Program for the Development of Brazil from the federal government.

From this process, FUNDARPE has structured an action plan, entitled Pernambuco Cultural Nation, focusing on:

Affirmation of ethical, fair values and raising of political, social and environmental awareness of the population;

Culture as a right for everyone, social inclusion, valuing of ethnic backgrounds and promotion of equity, recognition of local and regional identities;

Potencialization of the plurality of forms of expression, esthetics and languages;

Preservation of tangible and intangible historical heritage and its diffusion;

Structuring and co-management model, potentializing the participation of the cultural class and society in the development the Public Policy for Culture and its system;

Instate implementation of actions, interaction with regions and fostering the establishment of municipal systems;

Structuring actions on a regional scale wi th i ts network of equipment, implementing the state culture system and its inclusion in the national and municipal culture systems; ·Prioritize the symbolic dimension of civic culture and its production. Qualification of professionals on all levels and formation of audiences;

Products with economic potential, dynamization of tourism and national and international exchange that put the cultural production chain into motion and the exchange of symbolic goods; ·The process of education and interaction of public policies in the different regions, calling for social participation in relation to p u b l i c p o l i c i e s o f s u s t a i n a b l e development in the state.

CONSOLIDATING A PUBLIC POLICY FOR CULTURE

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FUNDARPE is the foundation responsible for the formulation, implementation and execution of the Public Policy for Culture in the state of Pernambuco in its symbolic, civic and economic dimensions, in a democratic, regionalized fashion, with structuring and systemic actions. The focus is on socio-cultural inclusion, universal access, respect for identities and cultural diversity, regional integration and articulation with other public policies in the 12 development regions.

Potentialize cultural development in its symbolic, civic and economic dimensions and the diversity of cultural manifestations in different esthetic languages and forms of expression;

Preserve, publicize and study the tangible and intangible historical, artistic and culture heritage;

Develop professional training and qualification processes for cultural segments and form new audiences;

Disseminate content of civic education as structuring device for democratic, fair, ethical, identity values and of pertaining to a people and its society;

Foster cultural production in an interactive regionalized fashion through channels of social participation in the democratic process with the social fabric. Potentialize the economics of culture; Democratize cultural fruition and production and connect the singularities of the regions;

Ensure the participation of cultural segments in the formulation, control and evaluation of the Public Policy, its effectiveness in driving the establishment and structuring of municipal, regional and state systems of culture;

Ensure cultural exchanges between the 12 development regions and other states of Brazil with the international community;

Generate and make dynamic cultural venue and museums as the locus of development for the Public Policy on Culture.

OBJECTIVES:

INSTITUTIONAL IDENTITY FUNDARPE's Mission

*

*

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CULTURAL ACTIVES OF PERNAMBUCO

HISTORICAL MONUMENTS

HISTORICAL SITES

ATTRACTIONS, ENVIRONMENTAL AND ETHNIC RESERVES

ATTRACTIONS, ENVIRONMENTAL AND ETHNIC RESERVES

PUBLIC EVENTS AND FESTIVALS

VENUES OF CULTURAL COEXISTENCE

NEW ADMINISTRATION MODEL AND PARTICIPATION OF CULTURE IN THE DEVELOPMENT OF THE STATE

The symbolic dimension of culture translates into the distinction of roles between society and the state. Cultural production is up to society, whereas the state ensures the execution of public policies and is the driving force in fostering and making cultural production dynamic, democratizing and ensuring the population universal access to the products of its own culture and processes of civic formation through culture.

CO-MANAGEMENT MODEL Public Policy for Culture

Pernambuco Cultural Nation

The references that constitute the basic pillars for the development of the Public Policy for Culture - PERNAMBUCO CULTURAL NATION – are based on the ample understanding of the democratic model and regionalized inclusive development for the implementation of permanent, holistic, sustainable structuring actions in the permanent weaving of the cultural fabric and other organs of the state and federal government.

The current administration of Pernambuco intends to increase cultural actions through a public policy with a strategic role in the construction of a new sustainable development model the government intends of consolidate. The management of the Public Policy for Culture is coordinated by FUNDARPE in interaction with the state secretaries of

education and culture, inspired by and shared with the cultural network.

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ADMINISTRATION MODEL

The administration of the Public Policy for Culture is structured on a democratic dialogue model between the state and the socio-cultural network, ensuring the place of society in the construction of public policies, which is a constitutionally proclaimed right.

Dance

Circus

Opera

Theater

Photography

Literature

Music

Visual Arts

Graphic Arts

Popular Culture

Traditional Culture

Craftwork

Heritage

Integrated Arts

Gastronomy

Fashion

Audiovisual Arts

General public

Organized groups

Private institutions

Academic and economic sectors

Ethnic communities

Cultural producers/agents

Points of culture

Means of communication and diffusion

CULTURAL NETWORKLANGUAGES

Territories of Dialogue

Integration Democratization Fostering Diffusion Preservation Training Economics of culture Fruition

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Through the Public Policy for Culture strategically (law, plans, programs, actions) in a systematic, structuring fashion and on a regional level

The government does not produce culture. It plays a proactive role in the cultural network, with 15 forums and commissions per language / 13 forums and commissions per region

SOCIAL FABRIC GOVERNMENT POTENTIALIZES

CO-MANAGEMENT MODEL Interrelation of regionalized co-management channels of the

Public Policy for Culture

DIRECTIVE CULTURE PLAN

COMMISSIONS BY LANGUAGES AND REGIONS

FORUMS BY LANGUAGES AND REGIONS

STATE CONFERENCE ON CULTURE POLICY

The materialization of the joint policy-building is made viable through the process of discussions, studies and proposals contained in the management plans and models in an ongoing process of harmony with agencies and participation channels.

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PLANS FOR LANGUAGES AND REGIONS

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COUNCIL FOR THE PUBLIC POLICY FOR CULTURE

DIMENSIONS OF POLITICAL POLICY

FOR CULTURE

SOCIAL FABRICCULTURAL NETWORK

CULTURAL PRODUCTION

GOVERNMENT: ARTICULATED FOSTERING

IN FEDERATIVE AGENCIES

SECTORAL

Languages and Esthetics

Symbolic Civic

Economic

12 Development Regions

CONCEPTUALTERRITORIAL

CULTURAL POTENTIALIZATION,DEMOCRATIC DIALOGUE,

CONNECTION OF CULTURAL ACTIVES

MATRICES OF CULTURAL IDENTITIES

SOCIAL FABRIC CULTURAL NETWORK STUDENTS

REGIONAL FORUMS AND LANGUAGES

REGIONAL AND LANGUAGE COMMISSIONS

MUNICIPAL, REGIONAL AND STATE COUNCILS

UNIVERSALS SCENES

PLANNING INSTRUMENTS

LINES OF ACTION

PLANS FOR REGIONS AND TERRITORIES

PLANS FOR CULTURAL LANGUAGES

PLANS FOR LINES OF ACTION

12-YEAR CULTURE DIRECTIVE PLAN

FUNDS FOR SUSTAINABILITY OF PUBLICPOLICY FOR CULTURE

CULTURAL CONSTITUENT:INSTITUTIONALIZATION OF PUBLIC POLICY FOR CULTURE.

FOSTERINGPRESERVATIONTRAININGFRUITIONDIFFUSIONECONOMICS OFCULTURE

MOVEMENT OF MUSEUM AND VENUE NETWORK, IMPLANTATION OF REGIONAL NETWORK AND TERRITORIALIZATION OF POLICY IN THE 12 REGIONS.

PERMANENT STRUCTURING ACTIONS OF CULTURAL PRESERVATION, FOSTERING, TRAINING, FRUITION AND DIFFUSION.

COMMUNICATION, CONNECTIONS ANDCULTURAL DIFFUSION

STRATEGIES

LAW FOR THE PUBLIC POLICY FOR CULTURE AND DIRECTIVE PLAN

CULTURAL ARCHITECTURE

STATE PUBLIC SCHOOL

Systematic FRONTS

PERNAMBUCO CULTURAL ‘NATION PORTAL

CULTURAL STATIONS

CULTURE POINTS

CIRCUITS AND FESTIVALS

ACTIONS OF FUNCULTURA

CULTURAL CELLS

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CO-MANAGEMENT MODEL (channels) CATEGORIESUNIVERSE

''PERNAMBUCO BENEATH THE FEET AND IMMENSITY ON THE MIND” Chico Scince

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CATEGORIES OF THE PUBLIC POLICY FOR CULTURE

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CATEGORY 2CATEGORY 1

Call for and structuring of co-management channels (cul tural languages and regions); institution of Law for Public Policy for Culture; development of planning instruments for languages and regions; Culture Directive Plan; consolidation of State Culture System and its funds

Potentialization of cultural venue network (stations) per language and museum network; implementation of cultural stations in the 12 regions and Fernando de Noronha; diffusion of the Public Policy of Culture in municipalities with regionalization policy, planning and structuring of cultural cells in culture venues and state public schools; dynamization of culture points (budding and consolidated culture groups).

CULTURAL CONSTITUENT: INSTITUTIONALIZATION OF PUBLICPOLICY FOR CULTURE

Materialized through plans of the Public Policy for Culture by the lines of action translated into cultural fostering, preservation, training, fruition, diffusion and distribution of cultural products. Based on dimensions with 6 fronts of systemic action: 1) co-management models 2) action plans drafted in cultural stations. 3) fostering based on priorities defined by cultural network 4) strengthening of culture point networks 5) development of cultural circuits and festivals in the 12 regions 6) diffusion in means of communication and collaborative virtual portal; actions in the context of the economics of culture, with focus on social inclusion and participation, driving the consolidation of a new model of sustainable development in the state.

Making viable programs, plans and projects for spreading the culture of the state through all its technologies and communication in local, state, national and international media; Implementation of production studios of content and communication with cultural venues and cultural cells in the state school system; strengthening of alternative means of communication and culture points as agents for spreading culture and the interactive implementation of all channels of co-management and venue network with the Pernambuco Cultural Nation portal of public/private cooperation.

COMMUNICATION, CONNECTIONS AND CULTURAL DIFFUSION

M O V E M E N T O F P U B L I C P O L I C Y NETWORK OF LANGUAGES, MUSEUMS AND VENUES, IMPLANTATION OF R E G I O N A L N E T W O R K A N D TERRITORIALIZATION OF POLICIES IN THE 12 REGIONS

D E V E L O P M E N T O F P E R M A N E N T STRUCTURING ACTIONS FOR CULTURAL PRESERVATION, FOSTERING, DIFFUSION AND FRUITION

CATEGORY 3

CATEGORY 4

CULTURAL CONSTITUENT: INSTITUTIONALIZATION OF THE PUBLIC POLICY FOR CULTURE

Formulation of Law for the Public Policy for Culture;

Implementation of the Public Policy for Culture;

Drafting of Administration Plan for Pernambuco Cultural Nation;

Cultural Registry of Pernambuco;

Development of the Economics of Culture;

Drafting of Regional Plans per Cultural Language for the 12 regions;

Establishment of new incentive funds that respond to regionalization, continued fostering, cultural matrices and heritage preservation;

Drafting of 12-year Directive Culture Plan;

State Conference on Culture;

Institutionalization of co-management channels: Regional forums per cultural language, integrated to the State Council for the Public Policy for Culture;

Strengthening of institutional development actions;

Interaction of state and national systems and participation in their channels/action plans; Management of territorialization of the Public Policy for Culture.


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CATEGORY

Cultural territories represent the recognition of the different identities and

diversity of the cultural geography of the state, identified, prized and consolidated by the

Public Policy for Culture, portraying the day-to-day living of the people in each region and

their historical values.

Rich in cultural symbols founded on the process of building beliefs, values, social

organization, artistic, economic and historical manifestations, with the presence of different

ethnic backgrounds and regional identities that make Pernambuco this immense cultural

nation. The cultural territories will take on the roles of communication, development,

connection, preservation and diffusion of the culture in the region by means of the co-

management model and plans mirrored in the Public Policy for Culture. Every municipality

will have the function of also contributing to interactivity between the 12 regions of the state.

CONCEPTUALIZATION OF CULTURAL TERRITORIES OF REGIONAL MANAGEMENT OF THE PUBLIC POLICY FOR CULTURE

Central Territory of the Public Policy for Culture: Articulation of the Public Policy for Culture and locus of the regional co-management model and cultural diffusion

Territory of Connection: Catalyst of cultural diversity; with the role of connecting the cultural languages and expressions of a given region to the other regions

Territory of Singularity: Locus of strengthening cultural singularities; diffusion and connection of this cultural active with other historical cultural territories

Territory of Cultural Valuation: Territories that need to have potentialized the survey of their cultural values for integrated cultural development; historical sites, cultural cities and territories of socio-cultural vulnerability (Pact for life…)

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CHARACTERISTICS

The drafting of the administration plan based on territorialization creates modular planning units that connect the entire state, with the

aim of integrating efforts for the potentialization of cultural actions in their symbolic, civic and economic dimensions. Making the interaction cultural class and social fabric dynamic in the context of the 12 regions, the cultural territories take on functions in relation to the administration of the plan Pernambuco Cultural Nation, considered centers of articulation of the Public Policy for Culture, connections, potentialization of singularities and cultural valuation.

This territorial network architecture will drive the preservation of the cultural matrices and tangible and intangible heritage as well as foster the emergence of new scenes in a permanent, effective, structuring, democratic, regionalized fashion on the path toward the consolidation of sustainable development for the state.

TERRITORIALIZED PLANNED OF THE PUBLIC POLICY FOR CULTURE

Materialize an integrated, rational, dynamic management system from the standpoint of intra-governmental articulation and holistic development with regard to culture;

Adopt an integrated planning process for the Public Policy of Culture, structured in a permanent co-management model by means of connected territorial units with forums commission and councils, encompassing the entire state;

Drive the cultural production, diffusion and preservation of the regions, integrating actions and investments on all levels and establishing a potentialization platform for the economics of culture;

Make the structure of the cultural connections in the state dynamic, potentializing it in the regional realm and connecting its with inter-state and international networks;

Strengthen the set of cultural celebrations in the state, potentializing fruition on the regional scale and creating a permanent articulation with networks outside the state;

Draft culture plans integrated to the regional development plan, foreseen in the directives of the new development model for the state, focused on enhancing the quality of life of everyone.

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CATEGORY

Physical renovation of museums and cultural venues;

Identification, definition and implementation of cultural stations in the 12 regions and the Fernando Noronha archipelago, which will function as anchoring venues of the Public Policy for Culture, integrating the regions and cultural languages in the formation of a network;

Structuring of cultural cells in the venues and state schools in the formation of a network in the municipalities;

Integration of points of culture to the station and cultural cells of the schools;

Implementation of the Central Cultural Station as a catalyst for the actions of the Public Policy for Culture throughout the entire state of the lines of action of the training, diffusion, fostering, research, preservation, fruition and economics of culture executed in other regional cultural stations in order to connect the languages, points of culture and cultural cells in the schools, thereby potentializing integrated cultural development throughout the state.

Structuring of administration model for these cultural venues and definition of policies regarding cultural languages, lines of action of the Public Policy for Culture and its interaction with other public policies and participation channels of the social and cultural network;


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CATEGORY

DYNAMIZATION OF MUSEUM A N D V E N U E N E T W O R K , IMPLANTATION OF NETWORK AND TERRITORIALIZATION OF THE PUBLIC POLICY IN THE 12 REGIONS

Based on the principle of the regionalization of the policy, the

territorialized planning of the actions is articulated in a network

system in an integrated, complementary fashion;

accompanying the dynamics of the cultural stations,

pragmatically revealing the execution of the Cultural Cell and

Points of Culture Program, the democratic management of

government in its organization and availability of venues for the

permanent interaction of organizations, cultural groups and other public institutions, thereby

assuring permanent, systemic actions in order to integrate

the entire network in a digital medium to

the Pernambuco Cultural Nat ion

collaborative portal, allowing a permanent

forum for exchanges and a universal

instrument of connection and diffusion.

TERRITORIALIZED CULTURAL NETWORK

POINTS OF

CULTURE

CULTURAL

STATIONS

CULTURAL

CELLS

IN SCHOOLSDEVELOPMENT

OF THE

ECONOMICS

OF CULT

URE

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PRESERVATION

TRAININ

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CULTURAL

CONNECTIO

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FOSTERING

DIFFUSION

FRUITION

CATEGORY

TERRITORIALIZED CULTURAL NETWORK OF THE CULTURAL STATIONS

The Cultural Stations will be implanted in Territory Centers, based on the territorialized planning model of the public policy in the development regions of the state. The model presupposes a network of venues responsible for the development of the Public Policy for Culture and the territorial connections of the participative channels in the execution of the plans, along with ensuring different agencies in the network integration with the Pernambuco Cultural Nation portal.

With this objective, 13 buildings with historical, architectonic or artistic value were selected, which, based on their recognition and structuring, ensure a twofold victory. The first regards each station per cultural language and region that houses the actions of the Public Policy for Culture. The second is the integration of all these stations to the Central Cultural Station of Pernambuco (Central Train Station) through the virtual agency of knowledge, focusing on fostering, diffusion, training, preservation, cultural connection, fruition and dynamization of the economics of culture.

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CATEGORY

TERRITORIALIZED CULTURAL NETWORK OF THE CULTURAL STATIONS

In the cultural stations, the plans of the Public Policy for Culture will be implemented per cultural language and region, operating as:

Center of planning with co-management channe ls (government /cu l tu ra l network); Forums and permanent commissions in the formulation, development and monitoring of administration plans per cultural language and region

Development venue of the policy of civic cultural training, administration of public po l icy for the qual i f ica t ion of professionals of the cultural languages, in the cultural production chain, in the Public Policy for Culture, in digital inclusion and heritage education; venues for discussions on culture

Permanent, experimental stage of new scenes as well as crafts, photography and art shows

Arena for cultural celebrities of all cultural languages and reference for the release of projects, studies, Cds, books, catalogues, Funcultura projects and points of culture

Showcase for cultural business fairs, diffusion of tangible and intangible heritage, regional memory of culture and cultural icons

Setting for the formation of new audiences, cultural diffusion on radio and stages of the connections of cultural identities

Setting for musical or audiovisual recording studios, cell of the Pernambuco Cultural Nation portal and media library (cultural shelf).

Place of connection of network of points of culture per cultural language and region

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CATEGORY

Place of effervescence, articulation, diffusion of the Public Policy for Culture in the cultural languages, lines of action and region

APOLLO CINEMA THEATER

CARLOTA PEIXOTO DE ALENCAR

CULTURAL CENTER

PETROLINA TRAIN STATION

POLYTHEAMA CINEMA THEATER


FORMER HOUSE OF DETENTION / LEATHER MEMORIAL

QUARTERS OF PUBLIC FORCESGUARANI CINEMA

THEATERCINEMA OF COMMUNITY

SUPPORT CENTER

CLAY MUSEUM – CARUARU

RADIO Marcos Vinícius Vilaça Cultural Center

MONJOPE SUGAR MILL SÃO JOÃO SUGAR MILL

ERMIRIO DE MORAIS HOUSE

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PER REGION (Proposal)

Center of diffusion regarding ' culture


RECIFE CENTRAL STATION

TRAIN STATION/ALFREDO LEITE CULTURAL CENTER

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SOUTH FOREST NORTH FOREST METROPOLITAN RECIFE

METROPOLITAN RECIFE METROPOLITAN RECIFE

SOUTHERN HINTERLAND ARARIPE SEMI-ARID

CENTRAL HINTERLAND SÃO FRANCISCO SEMI-ARID

NORTHERN HINTERLAND CENTRAL SEMI-ARID

MOXOTÓ SEMI-ARID PAJEÚ SEMI-ARID ITAPARICA SEMI-ARID

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CATEGORY

PASÁRGADA SPACE

Cultural Venue Network per Cultural Language

Musi

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MALAKOFF TOWER

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Virtual Station of Knowledge


TACARUNA CENTRAL CULTURAL STATION

REDE

PERNAMBUCO HOUSE OF CULTURE

REGIONAL MUSEUM OF OLINDA MUSEUM OF CONTEMPORARY ART PERNAMBUCO MUSEUM OF RELIGIOUS ART

PERNAMBUCO MUSEUM OF IMAGE AND SOUND

MISPE

PERNAMBUCO STATE MUSEUM


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CATEGORY

SÃO LUIZ MOVIE THEATER

The cultural cells are installed in cultural venues, public schools, technical schools and universities and are a venue for the Public Policy for Culture, interacting with the environment in which it is rooted.

The actions of the cultural cells will be carried out in interaction with the Points of Culture, matrix groups of identity and cultural action in the region, guided by the co-management model and lines of action of the Public Policy for Culture.

The cell setting will have the minimum physical space, a multimedia studio in connection with the Pernambuco Cultural Nation portal and reading room for Pernambuco and universal literature, articulating the actions of the cultural policy of education in the school setting.

Performance classes, shows, experiences, discussions, production studios and encounters with the cultural network will ensure an environment of creation and renewed meaning of the cultural production of social values directed at youths


The perspective of the Points of Culture goes well beyond the renewal of traditions, articulation of public manifestations and the diffusion of culture. It represents a possibility of the implementation of a public policy that links the democratization of the public machine in the sense of the experiences and identification of the culture by the population, especially teenagers and young students.

In this context, the action of the Points of Culture is incorporated in the actions of the state in the dimension of the cultural empowerment of these groups and the effect on public policies. As a strategy in the field of civic formation, it makes viable the qualification of the young population in order to form new audiences characterized by a critical stance committed to the preservation and d i ffus ion of popular cu l ture and i ts contextualized re-creation of renewed meaning.

NETWORK OF POINTS OF CULTURE NETWORKS OF CULTURAL CELLS IN SCHOOLS, MUNICIPAL REALM

TACARUNA CENTRAL CULTURAL STATION

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CATEGORY

Structured in strategic categories, a democratic, regionalized administration model articulated in networks of cultural venues, the Public Policy for Culture is executed through the lines of action that consubstantiate and guide the institutional plans, programs and projects. The actions grouped by lines of action represent the set of interventions on the part of FUNDARPE directed at the effectiveness of the results for the population:

Transversality of the Public Policy for Culture with other policies, inter-sectoral cultural and institutional articulation;

Potentialization of the local culture and incentive to new scenes and audiences in a permanent, effervescent process;

Incentive to the economics of culture through investments in strengthening the production chain;

Making viable celebrations of the circuits and manifestations carried out by the socio-cultural network;

Research, diffusion, fostering for the maintenance, preservation, records, renovation and safeguarding of tangible and intangible heritage;

Cultural exchange and articulations on local, national and international levels in the symbolic, civic and economic dimensions.


DEVELOPMENT OF PERMANENT, STRUCTURING ACTIONS OF PRESERVATION, FOSTERING, TRAINING, FRUITION, DIFFUSION AND POTENTIALIZATION OF THE ECONOMICS OF CULTURE

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CATEGORY

Continued fostering through grants for matrices of regional identities and diffusion, ensuring the safeguarding of interactions of the Points of Culture with the socio-cultural network in partnership with the Ministry of Culture - MINC

Incentive to the economics of culture through plans that foster the production chain and implement regional, national and international connections

PRESERVATION: Through the survey, study, classification, registry, protection

FOSTERING:

, inventory, safeguarding, development and implantation of specific plans for tangible and intangible heritage, with the aim of spreading and conserving the historical memory of the people of Pernambuco.

Incentive to cultural production by Funcultura through grants, democratizing access based on the priorities identified in the regional forums per cultural language, configured in the respective plans by lines of action.


LINES OF ACTION

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CATEGORY

DEVELOPMENT OF PERMANENT, STRUCTURING ACTIONS OF PRESERVATION, FOSTERING, TRAINING, FRUITION, DIFFUSION AND POTENTIALIZATION OF THE ECONOMICS OF CULTURE

FORMATION

FRUITION / DIFFUSION

Especially directed at the cultural class and young public by means of courses, workshops, seminars and institutional practices, directed at culture management, qualification of professionals in different cultural languages, training for the development of the production chain, qualification on the technical level, in heritage education and digital inclusion.


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Cultural calendar of the state, with Carnival, Libertarian, Easter, June and Christmas circuits

Pernambuco Cultural Nation festivals in the 12 regions, uniting training actions, artistic expression of diverse cultural languages with participation channels, contextualizing them with the Public Policy for Culture

Cultural connection between the states of northeastern Brazil and exchange with other states and countries through the Cultural Embassy project in order reinforce identities, potentialize experiences and strengthen political and market negotiations

Pernambuco Cultural Agenda

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CATEGORY

D E V E L O P M E N T O F PERMANENT, STRUCTURING ACTIONS OF PRESERVATION, F O S T E R I N G , T R A I N I N G , FRUITION AND DIFFUSION

The marketing, communication, connections and spreading of culture are strategic instruments in both the formation of society and economic development of the state on sustainable bases. Investments in marketing strategies that publicize cultural production in an accessible manner and on a large scale so that it can effectively be given symbolically and economically renewed meaning by the people of Pernambuco, integrated to the National Culture System;

Drafting of cultural marketing plan;

Network diffusion of actions of the effervescence of Pernambuco culture in all means and systems of communication through the drafting of a media plan for the divulgation of the cultural production and assets of the state

Installation of a Digital Cultural Network and connection of the collaborative Pernambuco Cultural Nation portal with the cultural network per cultural language and region

Drafting of cultural symbology plan (symbols/marks of Pernambuco identities) with the aim of establishing a vital presence in all stations, actions and urban spaces of coexistence in the cultural territories

Focus on the distribution of cultural products from Pernambuco through placement on municipal, regional and national TV and radio programs, with programs encouraging community networks;

CULTURAL COMMUNICATION, CONNECTIONS AND DIFFUSION


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CATEGORY

26

ultuc r ae lh t p t oi rs tai lV

On July 19th, 2008, FUNDARPE announced the completion of the PernambucoCultural Nation portal, a collaborative network for the communication and

divulgation of Pernambuco culture on the Internet.

Conceived in partnership with the InterCitizenship Institute (a civil society

organization of public interest), the aim of the portal is to store and exhibit cultural

production in the state, including videos, photos, audio and texts by artists,

journalists, writers, actors, musicians, photographers, designers and any person

interested in publicizing the customs, traditions and cultural manifestations of

Pernambuco.

PERNAMBUCO CULTURAL NATION PORTAL

WWW.NACAOCULTURAL.PE.GOV.BR

Create your own page Be part of this “nation”!

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Regionalized cultural co-management operates in connected channels in the 12 regions, with the aim of integrating efforts and democratizing access in order to potentialize cultural actions throughout the state.

Pernambuco is an immense “nation” of cultural diversity, from the port to the semi-arid interior. In order to encompass all this plurality in a regionalized, inclusive, democratic fashion, the Pernambuco Public Policy for Culture is divided into four categories of structuring actions, stressing the role of the government in maintaining cultural production in permanent construction, dynamization and creation.

REGIONAL PLANS BY LANGUAGE STATE CONFERENCE COUNCILS, FORUMS,

COMMISSIONS LAW FOR PUBLIC CULTURE POLICY DIRECTIVE CULTURE PLAN

CULTURAL REGISTRYPERNAMBUCO CULTURAL NATION CALENDAR

CULTURAL ECONOMIC RESEARCH

NETWORK OF MUSEUMS AND VENUESREGIONALIZATION AND TERRITORIALIZATION OF THE

POLICY

CULTURAL CELEBRATIONSPERNAMBUCO CULTURAL NATION FESTIVALS

CULTURAL CIRCUITSCULTURE INCENTIVE FUND – FUNCULTURA

REGISTRY OF LIVING HERITAGEPRESERVATION OF TANGIBLE AND INTANGIBLE

HERITAGECULTURAL TRAINING

PERNAMBUCO CULTURAL NATION PORTALDIGITAL CULTURAL NETWORK

MEDIA PLAN

H

PORTAL www.nacaocultural.pe.gov.br

MAP OF PERNAMBUCO BY DEVELOPMENT REGIONS WITH ACTIONS OR THE ADMINISTRATION PLAN FOR CULTURE

PERMANENT FORUMS AND COMMISSIONS FOR SHARED MANAGEMENT OF THE PUBLIC CULTURE POLICY WITH SOCIAL/CULTURAL NETWORK

GRANT FOR CONTINUED FOSTERING TO MATRIX GROUPS OF REGIONAL CULTURAL IDENTITIES – POINTS OF CULTURE

CULTURAL FRUITION THROUGHOUT THE YEAR IN THE 12 REGIONS OF THE STATE WITH 12 CULTURAL FESTIVALS AND CIRCUITS

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29MAP OF THE PUBLIC POLICY FOR CULTURE

CATEGORY 1

CATEGORY 2

CATEGORY 3

CATEGORY 4

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PERMANENT CULTURAL MANAGEMENT PLAN BY REGION

FOSTERING GRANT FOR INDEPENDENT PRODUCTION IN THE 15 CULTURAL LANGUAGES

12 REGIONAL CULTURAL STATIONS – LOCUS OF PUBLIC CULTURE POLICY11 MUSEUMS AND STATIONS PER CULTURAL LANGUAGE

CULTURAL CELLS IN SCHOOLS

CULTURAL TRAINING

SÃO FRANCISCO SEMI-ARID

ARARIPE SEMI-ARID

CENTRAL SEMI-ARID

PAJEÚ SEMI-ARID

ITAPARICA SEMI-ARID

MOXOTÓ SEMI-ARID

SOUTHERN HINTERLAND

CENTRAL HINTERLAND

NORTHERN HINTERLAND

NORTHERN FOREST REGION

SOUTHERN FOREST REGION

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POINTS OF CULTURE

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PERNAMBUCO: GREAT DESTINATION OF CULTURAL DIVERSITY

PERNAMBUCO CULTURAL NATION CALENDARCULTURAL CIRCUIT CALENDAR

CULTURAL CIRCUIT CALENDAR

LIBERTARIAN CIRCUIT

EASTER CIRCUIT

JUNE CIRCUIT

CHRISTMAS CIRCUIT

JANUARY

FEBRUARY

MARCH

APRIL

MAY

JUNE

JULY

AUGUST

SEPTEMBER

OCTOBER

NOVEMBER

DECEMBER

Note: Points of Culture are cultural groups that carry out permanent cultural actions in their communities.

LAND OF THE CAATINGA, POETRY, BAIÃO (musical style), XAXADO (dance); COWHANDS, CATTLE, DRIED BEEF, GOAT MEAT, SÃO FRANCISCO RIVER,CARRANCAS, FRUIT AND WINE; CARNIVAL MANIFESTATIONS, GIANT PUPPETS AND WILDLIFE

LAND OF THE CARUARU STREET MARKET, PAPANGUS, CAIPORAS, CLAY CRAFTS, FIFE BANDS, FOLK POETRY, FASHION, LACE, PASSION OF CHRIST PERFORMANCE, MUSICIANS, SINGERS AND ST. JOHN'S FEST

LAND OF SUGARCANE, SWEETS, TAPESTRIES, MARACATUS; CABOCLINHOS; SUGARCANE RUM AND STILLS, BEACHES, RAFTS, MUSICAL AND DANCE STYLES (COCO AND RODA CIRANDA), BANDS, FIDDLES, AND WOMEN WARRIORS OF TEJUCUPAPO

LAND OF MANGROVES, SOCIAL MOVEMENTS, CINEMA AND MUSIC SCENES, HISTORICAL CITIES WITH CENTURIES-OLD CHURCHES, HOMES AND STREETS, LIBERTARIAN POLITICAL IDENTITY, FREVO, TALL COCONUT TREES, MULTICULTURALITY, RECIFE AND OLINDA, HISTORICAL HERITAGE OF HUMANITY, PRAISED BY POETS AND WRITERS FOR ETERNITY.

LANDS AND WATERS OF ENVIRONMENTAL RICHES, ECOLOGICAL OCEAN PARADISE, WORLD HERITAGE OF NATURAL TREASURES, HUMAN MARKS EXPRESSED BY THE ART OF RHYTHMS

30MAP OF THE PUBLIC POLICY FOR CULTURE / PERNAMBUCO CULTURAL NATION CALENDAR

try,eop s'ti ,overF s'tI traditio's nit ,, mhtyhr s'tI

inerhtegot lla ”NOITAN“ RUO

TERRITORY CENTERS FOR ARTICULATION OF PUBLIC CULTURE POLICY

SEMI-ARID

HINTERLAND

FOREST REGION

METROPOLITAN RECIFE

FERNANDO DE NORONHA ARCHIPELAGO

SEMI-ARID

HINTERLAND

FOREST REGION

METROPOLITAN RECIFE

FERNANDO DE NORONHA ARCHIPELAGO

AL NATUR IOLT NU COCUBMANREP

Consolidating the action of the state government as the structuring body

of the Public Policy for Culture with regard to the artistic production and

experiences of the social fabric in all its dimensions and forms of

expression is our mission in these new times for Pernambuco. But our

greatest objective is to call on the cultural universe in its creative itinerary

to participate in a new model of development and social-ethical values.

This is a common cause that is imposed on our times, transcends

governments, names, dates, generations and vitally calls upon this

immense cultural nation marked by liberating, creative, restless,

authorial struggles committed to permanent changes in the mosaic of the

national scenario.

Culture as a banner of dreams, a right for everyone, an instrument

of social inclusion, potentialization of our cultural identities, of

permanent re-creation, dynamization of democratic processes,

connections between people, classes, generations, regions –

the consolidation of a nation!

A CALL TO THE CULTURAL UNIVERSE

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Be part of

this natio

n!

Conception of Cultural Production | All who make and live the culture of Pernambuco

State Culture Council, Ministry of Culture, Joaquim Nabuco Foundation, TV Pernambuco, Secretary of the Civil Cabinet, Secretary of Women's Affairs, Press Secretary, Secretary of Social Defense, Secretary of Planning and Management, Secretary of State, Living Heritages, Points of Culture, Pernambuco Publishing House, Pernambuco Regulating Agency, Municipal City Halls, Federal University of Pernambuco and University of Pernambuco

Governor of Pernambuco | Eduardo Campos

Vice-governor | João Lyra Neto

Secretary of Education | Danilo Cabral

Secretary of Civil Affairs | Ricardo Leitão

Special Secretary of Culture | Ariano Suassuna

President | Luciana Azevedo

Management Directing Board | Alexandre Diniz

Directing Board of Cultural Preservation | Célia Campos

Directing Board of Cultural Policies | Carlos Carvalho

Directing Board of Cultural Diffusion | Adelmo Aragão

Directing Board of Special Projects | Rosa Santana

Directing Board of Incentive to Independent Cultural Production | Martha Figueiredo

Directing Board of Planning and Monitoring | Fátima Oliveira

Special Communication Agent | Rodrigo Coutinho

Legal Coordinating Board | Hugo Branco

Coordinating Board of Support to Management of Funcultura | Teca Carlos

Coordinating Board of Music | Rafael Cortes

Coordinating Board of Performing Arts | Teresa Amaral

Coordinating Board of Film, Video and Photography | Carla Francine

Coordinating Board of Popular Culture and Research | Maria Acselrad

Coordinating Board of Visual Arts, Graphic Arts and Literature | Félix Farfan

Coordinating Board of Craftwork| Breno Nascimento

Coordinating Board of Programming of Cultural Venues | Célio Pontes

Coordinating Board of Computer Science | Luciano Magalhães

Coordinating Board of Special Projects | Joana Mendonça

Coordinating Board of Historical Heritage I Teresinha Silva

PARTNERSHIPS

Pernambuco Cultural Nation - Administration Plan

Documents

Transcript of Pernambuco Cultural Nation - Administration Plan