Perception of Swachh Bharat Abhiyaan

In Mumbai  Presented by:

Nuzhat Khan 58Aaditi Deshpande 52

Ishrat Shaikh 64 Zoya Bangliwala 51

Rohini Kamble 70 Aaisha Khan 56

Introduction to Swachh Bharat Abhiyaan 

About Swachh Bharat MissionWhy this project started?When it will be completed? Efforts by GovernmentImplementation of Project

Objective of Study

Understanding the overview of the implication and impact of the project on the minds of the common people

Understanding whether the project has a significant impact on cleanliness of the country

Understanding the level of awareness of the project amongst common public Establishing whether people actively and voluntarily participate in the

movement. Assessing whether the perception and approach of people regarding the

project differs due to a difference in age. 

Hypotheses

Null hypothesis: The Perception of people of Mumbai regarding the SBA differs due to difference in gender.

Alternate hypothesis: The Perception of people of Mumbai regarding the SBA does not differ due to difference in gender.

 

Scope of Study

The research was conducted in various parts of Mumbai including central suburbs, western suburb and South Mumbai to understand the perception of people from all parts of Mumbai across both genders and varied age groups.

RESEARCH METHODOLOGY 

Source of data:- Method: Sample sizeSampling technique:

Statistical tools used for analyzing the data:

Percentage method Graphical Representation using Figures& Bar diagram Relationship Analysis using Chi square test and Mean analysis

using Independent T-Test.

Findings

58

42

In Your opinion, would the PM’s idea reap benefit for the nation?

1 2

82

18

Do you do your part to make India Clean?

1 2

74

26

 Do you encourage other individuals to pledge for a clean India?

1 2

54

46

Have you volunteered any time to clean your area streets?

1 2

36

64

Do you feel that there is less littering on the road after SBA was launched?

1 2

32

68

Do you believe that only building infrastructure like public toilets etc can help achieve clean India?

1 2

32

68

Do you believe that only building infrastructure like public toilets etc can help achieve clean India?

1 2

5050

Are you aware that many corporates are taking interest in SBA for the purpose of CSR?

1 2

72

28

In your perception will it change the outlook and habits of people as an implication of SBA?

1 2

   How do you see SBA working in your City on a scale of 1-10?Average rating of 50 observations = 5.2

Data Analysis and InterpretationQuestion Yes No

Are you aware of Swachh Bharat Abhiyaan? 47 3

Are you aware of the amount spent on the working of SBA? 40 10

Are you aware of the objective which is to achieve a clean India by 2019? 33 17

In Your opinion, would the PM’s idea reap benefit for the nation? 29 21

Do you do your part to make India Clean? 41 9 Do you encourage other individuals to pledge for a clean India? 37 13

Have you volunteered any time to clean your area streets?27 23

Do you believe that only building infrastructure like public toilets etc. can help achieve clean India? 16 34

Do you feel that there is less littering on the road after SBA was launched? 18 32

Are you aware that many corporates are taking interest in SBA for the purpose of CSR?25 25

How do you see SBA working in your city on a scale of 1- 10? (Average ) 5.20

In your perception will it change the outlook and habits of people as an implication of SBA? 36 14

ConclusionAs per the statistical observations, we reject the null hypothesis and accept the alternate hypothesis.Thus the Perception of people of Mumbai regarding the SBA does not differ due to difference in gender.

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