PEOPLEnet First 3G operator in Ukraine
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Transcript of PEOPLEnet First 3G operator in Ukraine
PEOPLEnet
First 3G operator in Ukraine
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ABOUS US
• Telesystems of Ukraine = PEOPLEnet = mobile 3G 1x EVDO
• Owners: private investors
• National license 800MHz Mobile CDMA
• Network 092
• Separate carriers for 1x & EVDO
• 100% network = EVDO
• Top-management:
– Vitaliy Vorozhbyt, CEO– Olexander Prodan, Deputy CEO, CFO– Oksana Ferchuk, M&S Director– Anatoliy Volynets, CTO
• Investments: $180 mln EoY2007
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What is 3G 1xEV-DO
• mobile broadband inet
• multimedia
• voice quality
• low radiation
• network capacity
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STANDARDS
GSM/
GPRS
EDGE UMTS CDMA
1xRTT
CDMA
EV-DO Rev 0
CDMA
EV-DO Rev A
Standards ETSI ETSI 3GPP R99
(March 2000)
IS-2000
(Jul 2000)
IS-856
Release 0 (Q2 2002)
IS-856
Release A (Q4 2004)
Theo peak speed
115 Kbps 380 Kbps 2 Mbps 163 Kbps
2.4 Mbps 3.1Mbps
Ave speed
(DOWNLOAD)
20- 40
Kbps
100- 120 kbps
64- 320
Kbps
80- 110
Kbps
300 -600
Kbps
300-600
Kbps
Ave speed
(UPLOAD)
20
Kbps
40-50
Kbps
64 Kbps 80- 100
Kbps
80-100 Kbps 100-200Kbps
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Network Deployment
By the end of 2009 coverage for 76% of Ukrainian population
Donetsk, Zaporozhye, Lvov, Crimea
Kiev, Dnepropetrovsk, Odessa
All regional centers, railways and highways
Cities with population >20 thousands Regional roads
December, 2006 (pilot)
February, 2007 (commercial)
May, 2007
December, 2007
December, 2008
Kiev, Dnepropetrovsk, Odessa;Kharkov (friendly user mode)
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Our achievements in 6 months
• Launch in 3 main cities
• All Branding package, launch campaign started
• 3 branded shops opened
• Agreements with main handset vendors (Nokia, Motorola, LG, Pantech и др.)
• Agreements with main dealers (Evroset, Mobilochka, MobiDik, ALLO,)
• Call Center launched
• Interconnection (incl. SMS) with main UA operators incl. ALL GSM operators
• PETER – SERVICE Billing deployed (vodafone, MTS, Beeline, Megafon, SkyLink, KYIVSTAR)
• Unique tariffs launched
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SERVICES in OPERATION
• Voice services
• SMS, MMS
• Internet, WAP
• Missed Call Alert
• Self Care System
• Mobile Portal
• Internet Portal
• Payment for services with vouchers, via bank & dealers, via credit card
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COMPLICATIONS / OPPORTUNITIES
• Other standards, protocols
• Handsets for operator
• Network deployment speed
• GSM surrounding
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NEAR FUTURE
• Coverage
• Video calls
• Music, Video, TV and other content
• BREW
• Roaming
• New hansets, smartphones, data devices
• …
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TELUS (Canada) handsets variety
Телефоны
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• WE CARE
• WE ARE FRIENDLY
• WE ARE SIMPLE
PEOPLE FIRST !